Google Marketing Platform’s Post

Advertisers: Don’t miss the latest #GML2025 updates that can transform how you use first-party data. Check it out ⬇️

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First-party data doesn’t have to be hard to activate in Google Ads! That’s why we're excited to announce the launch of Google tag gateway for advertisers to improve your campaign measurement with: 🏃 Faster data delivery ✅ Improved conversion tracking 💡 Deeper campaign insights Advertisers who configured Google tag gateway for advertisers saw an 11% uplift in signals. Available for GA soon - read the full announcement here https://goo.gle/4kaaWYp and learn more about what’s new at GML 2025 https://goo.gle/4k8hPcv.

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