How to Spend ₹10,000 on Marketing for Maximum Impact

“Marketing? Just run some ads and get leads.” I’ve heard this line a hundred times. But here’s the truth: - It oversimplifies a complex system - It disconnects execution from strategy - It devalues the real work marketers do Marketing in 2025 isn’t “just ads.” It’s an ecosystem: - Strategy - Psychology - Storytelling - Funnels - Content - Testing - Automation - Branding And let’s be real: Most marketers are running with 27 tabs open, 3 deadlines looming, and a cold coffee on the desk. So when someone says, “Just post on Instagram,” they’re missing the point. Marketing isn’t a department. It’s a growth engine. It takes skill, systems, and psychology to scale. Want real growth? Stop asking, “Can we go viral?” Start asking, “What’s our narrative, funnel, and GTM plan?” ------ Great marketing starts with the right mindset. Luckily, we have one.

“Marketing Isn’t Magic. It’s Math + Psychology.” Let’s be honest most people treat marketing like a guessing game. Try a few posts, run a few ads, cross your fingers… and hope something sticks. But after years of running campaigns and funnels, here’s what I’ve learned: Marketing isn’t magic. It’s math + psychology. → Math tells you what’s working data, conversions, click-through rates, retention. → Psychology tells you why emotion, trust, urgency, clarity. When both work together, you stop “hoping” for results and start engineering them. You can have the most beautifully designed funnel in the world, but if the message doesn’t connect numbers won’t move. And you can have the most compelling story, but if you’re not tracking or optimizing you’ll never scale. So next time you feel stuck, don’t ask, “What should I post?” Ask, “What do my numbers say?” and “What does my audience feel?” That’s where real marketing lives in the space between logic and emotion. What do you rely on more the data or the gut feeling?

I used to chase huge lists: ✅ 14 steps ✅ 21 strategies ✅ 30 “must-dos” I called it The Marketing Firehose. It was supposed to drive results. Instead, it drove anxiety. Here’s what I’ve learned: You don’t need 14 things. You need three. Everything else is a feature, not a fundamental. In 2025, the only pillars that matter are: Retention is the New Acquisition – $1 spent keeping a customer = $5 spent getting a new one. Loyalty is your new lead generation. Narrative is the New Algorithm – AI content is everywhere. The market now rewards the human voice. Vulnerability spreads faster than automation. Profit is the New Vanity Metric – Reach means nothing without revenue. If it doesn’t move the bottom line, cut it. Marketing today isn’t about volume. It’s about velocity and focus. Pick your 3 battles—and win them. I’m building my agency on these fundamentals. If you want clarity in a noisy, AI-driven world, follow along. I’ll share the exact playbooks we’re using to keep marketing simple—and effective.

🧊 The Hidden Depths of Marketing — What People See vs What It Really Is Most people see marketing as catchy slogans, flashy ads, and viral posts. But beneath the surface lies a deep, data-driven strategy built on psychology, analysis, and relationship-building. Let’s dive below the iceberg What People Think Marketing Is: Most outsiders only notice the visible tip — the creative, attention-grabbing side of marketing: → Cold emails → Pop-up ads → PR headlines → Trendy logos → Funny TikToks → Clever taglines → TV or radio spots → Weekly newsletters These are important, but they’re just the surface — the visible outcome of much deeper work. What Marketing Actually Is: True marketing happens beneath the surface, where research, psychology, and strategy merge to create real impact: → Split testing → Earning trust → Crafting offers → Guiding prospects → Tracking data + ROI → Mapping experiences → Building communities → Knowing buyer behavior This is where successful marketers thrive — using insights, testing, and strategy to drive long-term results. Repost if you agree. Follow ZOOMSTARIT for more insights.

⬇️⬇️⬇️ “Marketing? Just run some ads and get leads.” I’ve heard this line a hundred times. But here’s the truth: - It oversimplifies a complex system - It disconnects execution from strategy - It devalues the real work marketers do Marketing in 2025 isn’t “just ads.” It’s an ecosystem: - Strategy - Psychology - Storytelling - Funnels - Content - Testing - Automation - Branding (plus 20+ tools to stitch it all together) And let’s be real: Most marketers are running with 27 tabs open, 3 deadlines looming, and a cold coffee on the desk. So when someone says, “Just post on Instagram,” they’re missing the point. Marketing isn’t a department. It’s a growth engine. It takes skill, systems, and psychology to scale. Want real growth? Stop asking, “Can we go viral?” Start asking, “What’s our narrative, funnel, and GTM plan?” ------ Great marketing starts with the right mindset. Luckily, we have one.

Controversial marketing takes: 1. You can’t quantify everything in marketing. And that’s okay.  2. Dashboards can’t measure trust, brand, or word of mouth, but those drive sales.  3. Don't copy competitors. Most don't know what they're doing.  4. You don't need more feedback; you need good feedback.  5. Copy first. Then design. Never the reverse.  6. Pay for good designers. They're worth it.  7. Bad results don’t always mean bad marketing.  8. If you don’t give marketing autonomy, you can't blame them for outcomes.  9. Bad CEOs kill more campaigns than marketers ever will.  10. Demographics are overrated  11. Psychographics are underrated  12. Email marketing will never die.  13. AI won't replace good writers.  14. Readability matters more than grammar.  15. Good marketing takes time.  16. Invest the time. It's worth it. What's your most controversial marketing opinion?   h/t Liz Willits

The 4P’s of Marketing haven’t changed since the 1960s… You don’t need a marketing degree to understand the 4 P’s of Marketing. The 4P’s aren’t just theory, they’re the foundation of visibility, sales, and brand growth: 1. Product – If what you sell doesn’t solve a real pain, no P will save you. 2. Price – Compete on value, not a race-to-the-bottom discount. 3. Place – In 2025, this isn’t just physical. It’s search engines, TikTok, Instagram, AI answers. Show up where your audience spends time. 4. Promotion – Repetition wins. Say the same thing creatively in different ways until it sticks. 👉 You don’t need new frameworks. You need to execute the timeless ones consistently, creatively, and with the platforms your audience actually uses today. 𝐏:𝐒: For most brands, the weakest link is Promotion or Place. That’s where I come in: SEO puts you where people are searching, and content keeps your promotion consistent. 𝐏:𝐒:𝐒: If you could add another P to the 4P’s of Marketing, what will you add?

🔥 Your marketing needs ONE clear voice, not 10 opinions! 🔥 Marketing কখনোই marketing মনে হওয়া উচিত না। If it feels like marketing, it probably won’t sell. 😬 তাই তোমার দরকার একটা skill: “Feedback Fencing” ⚔️ Feedback আসে ভালো মন নিয়েই, কিন্তু তা manage করতে না পারলে সব গুলিয়ে যায়। You gotta play on offense💡 Market your marketing যখন মানুষ তোমার plan আর vision বুঝে, তারা তোমার against না গিয়ে, তোমার side নেয়। 🙌 ⚔️ 5 Quick Tips: 1️⃣ BLUF Technique (Bottom Line Up Front) 👉 প্রথমেই মূল কথা বলো 👉 কে / কী / কখন / কেন 👉 তারপর action দাও Example: BLUF: X campaign May 1 launch ACTION: Review by April 15 ✅ ACTION | 👀 INFO | 🙋 DECISION | 💬 REQUEST 2️⃣ Keep it short কেউ ৬০ পেজ পড়বে না 😴 Drop it in GPT → simplify → done. 3️⃣ Lead with 3 metrics 📊 Metric 💡 Why it matters 🔮 What you expect 4️⃣ ONE clear CTA একটা কাজ বলো — crystal clear! “Get feedback” / “Post it on social” — just one. 5️⃣ Catchy headings No boring words. Market 👏 Your 👏 Marketing 👏 Thanks for coming to my mini comms talk 😎

𝗜𝗻 𝗕𝟮𝗕, 𝗮 "𝗹𝗶𝗸𝗲" 𝗱𝗼𝗲𝘀𝗻'𝘁 𝗽𝗮𝘆 𝘁𝗵𝗲 𝗯𝗶𝗹𝗹𝘀.  𝗔 𝗴𝗲𝗻𝘂𝗶𝗻𝗲 𝗶𝗻𝗾𝘂𝗶𝗿𝘆 𝗱𝗼𝗲𝘀. It's easy to get distracted by surface-level numbers: impressions, followers, even engagement rates. But for a sector built on specs and reliability, marketing must be held to a higher standard. 𝗪𝗲 𝘁𝗿𝗮𝗰𝗸 𝘄𝗵𝗮𝘁 𝘁𝗲𝗹𝗹𝘀 𝗮 𝘀𝘁𝗼𝗿𝘆 𝗼𝗳 𝗿𝗲𝗮𝗹 𝗶𝗻𝘁𝗲𝗻𝘁 𝗮𝗻𝗱 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗶𝗺𝗽𝗮𝗰𝘁: ✅ 𝗜𝗻𝗾𝘂𝗶𝗿𝗶𝗲𝘀 𝗳𝗿𝗼𝗺 𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲: Not just clicks, but qualified leads. ✅ 𝗕𝗿𝗼𝗰𝗵𝘂𝗿𝗲 𝗗𝗼𝘄𝗻𝗹𝗼𝗮𝗱𝘀: Who is investing time to learn more? ✅ 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗥𝗲𝘁𝗲𝗻𝘁𝗶𝗼𝗻 𝗧𝗶𝗺𝗲: Are people actually reading what we share? ✅ 𝗖𝗧𝗔 𝗖𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝗥𝗮𝘁𝗲: Is our message compelling action? These are the signals that someone is moving from browsing to believing. They're quiet, but they're everything. 𝗪𝗵𝗮𝘁'𝘀 𝗼𝗻𝗲 '𝗾𝘂𝗶𝗲𝘁 𝗺𝗲𝘁𝗿𝗶𝗰' 𝘁𝗵𝗮𝘁 𝘆𝗼𝘂 𝘁𝗿𝘂𝘀𝘁 𝗺𝗼𝗿𝗲 𝘁𝗵𝗮𝗻 𝘁𝗵𝗲 𝗳𝗹𝗮𝘀𝗵𝘆 𝗼𝗻𝗲𝘀? 👇

Marketing used to be about who could shout the loudest. ✅ The biggest billboard ✅ The priciest media buy ✅ The flashiest campaign But in 2024? Marketing is about who can listen best. The brands that are winning aren’t the ones screaming their message into the void. They’re the ones who’ve mastered the art of empathy. They understand their customer *before* they ask anything of them. They speak to real problems—**not personas**. They aren’t trying to be everywhere —they’re aiming to be *in the right place at the right time.* Because here’s the truth: > Attention is the most expensive currency in business today. And marketing? It’s how you earn it. Not with gimmicks. Not with interruption. But with **value** that leads to trust, relationships, and action. Here’s what modern marketing looks like: 🔹 Fewer vanity metrics. More clarity on customer behavior. 🔹 Less promotion. More education, storytelling, and utility. 🔹 Fewer assumptions. More listening, testing, tweaking. 🔹 Less perfection. More relevance. I talk to founders and marketers all the time who are still stuck chasing trends. AI this, viral video that, some silly dance challenge… But trend-chasing isn’t strategy. It’s strategy *debt.* It gives you quick hits, temporary attention. But it leaves you just as empty tomorrow. True marketing starts with: - A *deep* understanding of your customer - A differentiated, believable point of view - Consistent value delivered over time in the places that matter Remember: 🧠 Insight > Noise 💬 Story > Slogans 📈 Clarity > Complexity If you’re not obsessing over how your product fits into someone’s real life, they’ll swipe past you. You’ve got one shot, and hundreds of competitors one tap away. So ask yourself: Are you interrupting your customer’s day? Or are you *earning* your place in it? That’s the line between marketing that’s ignored—and marketing that moves.