Why Founders Should Prioritize Founder Market Fit

View profile for Hershel Mehta

GP and Co-founder @ 2am VC | Angel Investing through Mehta Ventures - first check Zepto ($5b), OYO ($3b), and CoinDCX ($2.1B)

Investors often talk a lot about product market fit, but we often overlook the other half of the equation: FOUNDER MARKET FIT When the founder is deeply connected to the problem, be it through lived experience, domain knowledge, or genuine obsession, they make better decisions, handle setbacks, and build stronger bonds with the people they serve Founders should avoid chasing just a big market. They should choose the one they are uniquely built to serve.

Krishan Anand

Curating India’s Most Exclusive Experiences ⛷ | Founder @ Secret Ski Party | Building Experiential IPs in the Himalayas | Hotelier | Entrepreneur | Redefining the Future of Luxury

2mo

I’ve lived this firsthand Hershel Mehta product fit matters, but when you’re building a cultural IP like The Secret Ski Party, it’s founder-market fit that decides survival. Only someone obsessed with altitude, community, and Kashmir’s contradictions could’ve endured the chaos and still created magic. Markets don’t forgive half-hearted founders

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Amit Patel

Co-Founder at Styledotty Cross-Border e-Commerce | Global Trade | Macro Economics | Currency Think Tank | GOLD BULL

2mo

Very well said 

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Avi Kapoor

Founder & CEO | Business Strategy | Market Research & Analytics | Driving Growth for Businesses

2mo

Hershel Mehta I resonate with it. A real problem that the founders have faced, the probability of them succeeding and solving it increases

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Pankaj Mehta

Engagement Manager at Siemens Digital Industries Software

2mo

Helpful insight, Hershel

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