🔥 Hot take: Your data isn’t broken, your architecture is. Marketers can’t create truly personalized experiences without complete access to their customer data, from real-time events to purchase history and loyalty status. Without it, even the best campaign ideas fall flat. Join Iterable and Hightouch on October 16 for Step 1 of the 5-Step Playbook for Moments-Based Marketing. You'll learn how WHOOP has radically increased marketing personalization to drive incredible growth and leave knowing how to replicate their success. 📍Register here: https://lnkd.in/g_FfhjNn
Looking forward to this!!
Product Evangelist at Hightouch
1wCan't wait for this one! Talk soon, Aoife O'Driscoll and Andrew Hagen!