Whole Foods Market sets pretty high standards. From banned ingredients to ethical sourcing, you can’t just land on the shelf—you have to earn it. Jake Fontenot leads our dedicated Whole Foods team. He knows what each category merchant looks for and how to position your products to meet the mark. From certifications to storytelling, we help brands become not just compliant but compelling. Swipe to see what it takes to win at Whole Foods. #WholeFoods #NaturalProducts #SustainableCPG #CleanLabel
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