How to listen better and focus on what matters

Ever come off a call feeling like you talked a lot but didn’t really hear anything important? You’re not alone. It’s easy to get caught up in conversations that feel productive, only to find later you missed the real issues. What if instead of guessing, you had a simple way to spot what truly matters early? Here’s a quick framework to help you listen better and focus on the signals that matter: ➡️ Identify the core challenge that’s causing the most pain. This is what keeps your client up at night. ➡️ Review past solutions tried and where they fell short. ➡️ Understand the real impact if the problem isn’t solved quickly. Use this framework to stop guessing, listen smarter, and make every client call count.

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