Headless CMS: How it impacts your team's workflow

View profile for John Steele

Game-Changing Growth / Product Marketer | Inspired By Startups & Disruptive Tech Solutions

Have you ever been interested in what a Headless CMS could do for your business but weren't sure how it would impact the day-to-day for your team? Ok, I recognize its possible many of you aren't content strategy nerds and don't know what a headless content management system even is. Essentially, headless systems separate the code that styles and places content where it needs to go from the actual text editors where content is added. Instead of editing exactly what a final webpage will look like, content editors simply enter what they want to say and where they want to put it. This allows for content and messaging to stay consistent while allowing for the creation of unique experiences across channels. Your mobile app, smartwatch app, product streams and digital ads all get updated with a single entry. Cool, huh? Having all content entered into structured content fields from the beginning has a host of benefits for scalability and automation, but does come with significant upfront costs. And then of course, there's the change for your staff. So I created a deep dive into Traditional vs Headless CMS. Included in it, is a Day In The Life breakdown of how content editors move through their days with each of these systems. Give it a read here and let me know if this is consistent with your experience: https://hubs.ly/Q03m3Kdc0

To view or add a comment, sign in

Explore topics