Our EMEA Salon Team is making waves this season with its Spring Summer 2025 campaign “Into the Blue”, featuring a cross-sector collaboration of Kao brands that supports an environmental cause. The “Into the Blue” campaign introduces curated travel sets designed to meet specific hair needs that not only unite the salon expertise of Goldwell, KMS Hair, and KERASILK, but also features exciting cross-sector collaborations with Bondi Sands sun protection and athletia lip oil essence. More than just a collection of high-performance haircare products, this is also an initiative with purpose, supporting ocean conservation through a partnership with the Blue Marine Foundation (BLUE). BLUE is dedicated to restoring marine biodiversity and creating protected reserves, aligning perfectly with Kao’s sustainability vision ensuring that the beauty industry continues to evolve with responsibility and care.
Great and first ever cross portfolio seasonal initiative led by Susana A. 🙏🏻👏🏻🎉💙
Amazing to see the EMEA Salon team representing innovation and creativity on a global stage! Their passion for elevating the salon experience truly sets the bar in the beauty industry. Kao Corporation
Hello Kao Brand, I like to meet one the Brand Managers in your Jafza office, Can you DM me the concern person who deals. I had visited Gulf Centre.. they directed me to see you for qualifying.
Vice President EMEA Kao Salon Division at Kao Corporation
2wWe are so proud of this new campaign - big thank you to a mastermind behind it Susana A.lves 💙🙏🏻👏🏻