Small steps, big impact. 📈 wildwonder's packaging has undergone a series of subtle transformations, each designed to enhance your experience and our shelf appeal. Sometimes, the most significant progress comes from a series of incremental changes. In 2020, we launched the brand with glass bottles, then transitioned to cans in 2021 to optimize for our omni-channel strategy and shelf appeal. Most recently, our Pineapple Paradise with its original tan coat was feeling a little blah on retail shelves, even though it’s a high performer online and via social. So we gave it a bright green makeover and sent it back into the wild. Find these new green cans on shelf - it’s already turning heads and enhancing our velocity! #greenwithenvy #shelfgoals #packagingdesign #innovation #drinkwildwonder #foodandbeverage
This color makes all the difference. Welcome Green Pineapple Paradise!
Love the new look, even though it seems subtle. Constant refinement.
This is hands down the best kombucha on the market. Congrats and love the new look!
Nice, looks fresh Rosa Li!
Looks great! Rosa
Rosa Li Love seeing how small changes can make such a big impact! 🌟 At Developer eXperience Hub, we’re all about transforming user experiences and enhancing digital interactions, whether through innovative web and app development or integrating ChatGPT for a more engaging user journey. Here’s to making waves with every detail! #PackagingDesign #Innovation #UserExperience #DEVxHUB
So fresh and vibrant. Great work!
Looking good!
Rosa Li those details are clearly making an impact! Love how the green cans is making the display stand out.
Co-Founder + Director of Brand Strategy
1yThis is such a great example of designing packaging for the physical AND digital shelf. A subtle shift is sometimes all that's needed to feel fresh in the case—without losing valuable brand equity (esp for a top-performing SKU online). Congrats on capturing higher velocity on-shelf with this strategic update, nicely done! 👏👏👏