How to use GenAI for marketing without losing human touch

Did you know 75% of businesses using AI in marketing report increased sales? AI isn't just a buzzword; it's a game-changer for delivering personalized customer experiences and making data-driven decisions that propel growth. From predictive insights to automating repetitive tasks, AI redefines how marketers connect with audiences, boosting efficiency and accuracy. Don't get left behind. #AIMarketing #BusinessGrowth #MarketingStrategy #DigitalTransformation How are you leveraging AI to transform your marketing efforts and gain a competitive edge? Share your insights below!

The future of marketing, the role of AI stands out as both a powerful ally and a potential risk for brands. On the other hand, AI can enhance customer experiences through personalised recommendations and data-driven insights. However, there's a danger that over-reliance on algorithms The insight I've gained from recent discussions is the importance of maintaining a balance between data-driven strategies and authentic storytelling. Successful brands are those that can harness AI while preserving the human touch.  A challenge I believe marketers should be into is: How can we leverage AI to enhance creativity by without losing the personal connection with consumers  Yeshiva University Kent Scholla Katz School of Science and HealthJoseph PanzarellaNike #humanCentredAI#MarketingStrategy#DigitalTransformation#FutureOfMarketing

AI is shifting marketing from one-size-fits-all pushes to tailored experiences that move the needle 🤖💡 Across content, operations, and customer journeys, teams are using AI to generate relevant content faster, automate repetitive work, and surface insights that improve campaign performance and ROI. When personalization is combined with measurable metrics, experimentation becomes faster and decisions grow bolder — boosting productivity, engagement, and conversion rates. The biggest win isn’t the technology itself but the disciplined shift to outcome-driven workflows that let creativity scale. Start small: test one personalized touchpoint, measure lift, and iterate — small experiments compound into big gains. How is your team turning AI into measurable impact this quarter? 📈 #AI #Marketing #Personalization #CustomerExperience #Productivity

Beyond Storytelling: Marketing as a Living System CMOs today face unprecedented complexity. The key to growth? Shift from storytelling to system design - feedback loops, AI insights, and adaptive architectures that evolve with every customer interaction. Discover how to lead in the cognitive era of marketing. Read More: https://lnkd.in/gxtZ9RQm #CognitiveMarketing #AIinMarketing #MarketingLeadership #AdaptiveMarketing #FutureOfMarketing #DigitalTransformation #ARISDigitalSolutions

Every ad is more than just a catchy image or clever tagline. It's architecture for the mind, designed to guide attention and direct behavior toward conversion. Think of each element as hallways leading towards one door: trust and action. In this age of AI, we have tools that help us blueprint these pathways with precision. The challenge? Create ads that not only capture but also hold interest long enough to lead your audience where you want them to go. Start viewing your marketing efforts as an architectural project, crafting experiences rather than mere messages. This mindset shift can elevate engagement and drive real results. #MarketingStrategy #AI #BrandBuilding

Every ad is more than just a catchy image or clever tagline. It's architecture for the mind, designed to guide attention and direct behavior toward conversion. Think of each element as hallways leading towards one door: trust and action. In this age of AI, we have tools that help us blueprint these pathways with precision. The challenge? Create ads that not only capture but also hold interest long enough to lead your audience where you want them to go. Start viewing your marketing efforts as an architectural project, crafting experiences rather than mere messages. This mindset shift can elevate engagement and drive real results. #MarketingStrategy #AI #BrandBuilding

🚀 Personal Branding with AI in 2026: Your Ultimate Edge The game has changed—AI now empowers us to build personal brands that are smarter, faster, and more authentic than ever before. Here’s how I see it: AI automates the busywork, freeing up creative energy for genuine storytelling and real connection. Personalized content is the new standard—from predictive analytics to dynamic visuals, your audience gets what truly resonates. Show your human side: Let AI power your process, but make your unique voice and experiences the centerpiece. In 2026, it’s not about competing with AI. It’s about using AI to amplify what makes you different. The leaders and creators who mix tech with authenticity won’t just stand out—they’ll set the new standard. 🌟 Ready to level up your personal brand? Start blending AI with your authentic story today! #PersonalBranding #AI2026 #FutureOfWork

The smartest marketers today? They’re not just creative - they’re calculative AI can analyze markets But only humans can understand people Marketing is no longer man or machine - it’s man with machine The future belongs to teams that blend - 💡 Human insight ⚙️ AI execution 📈 Data-driven storytelling Because true marketing mastery isn’t about replacing one with the other - It’s about knowing when to let each lead #AIMarketing #HumanMachine #DigitalMarketing #MarketingStrategy #AIinMarketing #MarketingInsights #MarketingInnovation #Trending #viralposts

Many brands are leaning heavily on AI to write entire campaigns. The results are often fast, polished, and nearly identical to everyone else. ✍️What consistently stands out are the teams who treat AI as a creative foundation rather than a final voice. They use the drafts for structure, then layer in founder stories, brand tone, and emotional context. Engagement typically climbs because the content feels human again. The takeaway: AI should enhance your creativity, not erase your individuality. Speed matters, but authenticity converts.  #SocialMediaStrategy #AIMarketing #BrandVoice #ContentCreation #DigitalMarketing #AuthenticBranding #MarketingInsights #SocialMediaTips #LinkedInStrategy #MarketingFor2025

AI is reshaping how brands communicate: rewriting the rules of storytelling, media, and thought leadership in real time. In a recent GenAI.Works LinkedIn Live, CEO Steve Nouri and SparkPR EVP, Ellen Cooper Edelman explore how companies are using AI tools to build stronger narratives, amplify their voice, and cut through the noise. Sparkpr joined the conversation to break down how today’s top AI-forward brands are leading with strategic, technology-driven communications that catapult brand awareness and market share. Missed it live? Watch the replay of “Behind the Code” for actionable insights on how AI can help businesses rise above the noise: https://lnkd.in/gVScYt5v