“Budgets, headcount, credit and a seat at the table.” On the PR Patter podcast, Muck Rack’s Linda Zebian explains why Generative Engine Optimization (GEO) is the moment for PR pros to lead. Linda explains why GEO is rooted in what PR has done for decades: building credibility through earned media. Listen to the full episode here: https://bit.ly/42T2QwX
More Relevant Posts
-
Before starting a podcast, ask yourself... "Do I want to build a media business, or do I want to use media to build my business?" In the former, the audience is your product, the latter... your customer.
To view or add a comment, sign in
-
On this episode of Ponderings from the Perch, the Little Bird Marketing company podcast, I talk with Brandtrust CEO Alexander Millet, who shares how they've discovered that traditional market research often captures what people say they want versus what they actually do. Our conversation reveals why the discrepancy between these data points holds the key to creating marketing strategies that actually work instead of failing spectacularly despite massive budgets. Want to hear more about how human truth drives better brand value than surface-level data? Click the link here: https://bit.ly/44JKwHY #littlebirdmarketing #ponderingsfromtheperch #podcaster #marketresearch #mrx
To view or add a comment, sign in
-
-
Think email is just another channel? 🤔 On today’s episode of The World’s Best Email Retention Podcast, Jordan explores a list growth approach that looks appealing on the surface but can create hidden risks for your email program! 💡 Want to learn how these tactics affect deliverability and reporting, and what to focus on instead to keep your channel strong? Check out the ep: https://lnkd.in/gC38Z7Se
To view or add a comment, sign in
-
PR is more than visibility – it’s impact. And impact needs to be measured. In the latest episode of Shout!Cast Podcast🎙️,Josephine Ornago chats with Rachel Mitchell from City Road Communications to explore why measurement matters. 👉 Listen now and discover how smart measurement keeps PR at the strategy table, not just in the spotlight: https://lnkd.in/e99-vz_r #OutspokenPR #OPR #ShoutCastPodcast #PRMeasurement #PRStrategy #internationalpr #techpr Petra Zulietti Chiara Magrassi
To view or add a comment, sign in
-
-
New podcast episode alert! 🎙️ Improving your timelines doesn’t start with fancy software or complex systems… It starts with showing up and doing what you said you’d do. Barry Gant shares why communication and consistency are the foundation of any successful remodeling business. 🎧 Watch the full episode for more contractor wisdom! https://lnkd.in/gyUiTa3d
To view or add a comment, sign in
-
In this M4B episode, Jacque Elias from Futurebound explains why traditional budgets don't work – and how a spending plan can help you move forward financially. If you've ever felt like you're doing all the right things but still not getting ahead, this will help shift your thinking. 🎧 Listen to the full Marketing 4 Business podcast: Debt-Free by Design: How to Escape the System and Build Real Wealth – with Jacque Elias.
Why Budgets Keep You Stuck – and What to Do Instead
To view or add a comment, sign in
-
In this M4B episode, Jacque Elias from Futurebound explains why traditional budgets don't work – and how a spending plan can help you move forward financially. If you've ever felt like you're doing all the right things but still not getting ahead, this will help shift your thinking. 🎧 Listen to the full Marketing 4 Business podcast: Debt-Free by Design: How to Escape the System and Build Real Wealth – with Jacque Elias.
Why Budgets Keep You Stuck – and What to Do Instead
To view or add a comment, sign in
-
Performance matters, but it can’t be the only voice in the room. 💬 In this episode of the Five Door Media Podcast, Brandon Faust reminds us that when performance dominates every conversation, culture gets suffocated. ✅ Culture doesn’t replace performance. It creates space for development, trust, and clarity. It builds the bridges between metrics and meaning Your ethos should be clear, simple, and lived out — internally and externally. ‼️ 🎧 Visit our social media pages to watch the full episode! #CompanyCulture #PerformanceVsCulture #LeadWithPurpose
To view or add a comment, sign in
-
We recently had the chance to sit down with the Chief Growth Officer PolicyMap, Joel Nadelman, and Claritas' own VP of Channel Partners, @Steve Mehnert, for two perspectives on how to approach building lasting, mutually beneficial #datapartnerships. Listen to this 25-minute episode of The Marketing Insider wherever you get your podcasts! https://claritas.com/claritas-podcast/mapping-lifestyles-to-growth/
To view or add a comment, sign in
-
Don’t miss this episode of 🎙️ The Marketing Insider podcast🎙️ from Claritas, a PolicyMap data partner. Joel Nadelman and Steve M. dig deeper into the power of #DataPartnerships and consumer identification through modern segmentation—showing how segmentation, analytics, and geospatial insights help organizations connect more effectively with their audiences.
We recently had the chance to sit down with the Chief Growth Officer PolicyMap, Joel Nadelman, and Claritas' own VP of Channel Partners, @Steve Mehnert, for two perspectives on how to approach building lasting, mutually beneficial #datapartnerships. Listen to this 25-minute episode of The Marketing Insider wherever you get your podcasts! https://claritas.com/claritas-podcast/mapping-lifestyles-to-growth/
To view or add a comment, sign in
Explore content categories
- Career
- Productivity
- Finance
- Soft Skills & Emotional Intelligence
- Project Management
- Education
- Technology
- Leadership
- Ecommerce
- User Experience
- Recruitment & HR
- Customer Experience
- Real Estate
- Marketing
- Sales
- Retail & Merchandising
- Science
- Supply Chain Management
- Future Of Work
- Consulting
- Writing
- Economics
- Artificial Intelligence
- Employee Experience
- Workplace Trends
- Fundraising
- Networking
- Corporate Social Responsibility
- Negotiation
- Communication
- Engineering
- Hospitality & Tourism
- Business Strategy
- Change Management
- Organizational Culture
- Design
- Innovation
- Event Planning
- Training & Development
VP of Comms at Muck Rack. Proud NYTimes alum.
1wJulie Livingston 💫💫💫