She’s always been there, nurturing us, feeding us, and sustaining life, she’s not just soil, but also our mother! As we reflect on this relationship which often goes unseen, Lay's Mitti Ki Chitthi is an effort to give a voice to her, and reminding us how deeply she cares for those who care for her. And we’re strengthening this precious bond by empowering farmers to monitor and maintain soil health through Mitti Jaanch Kendra, helping them ensure soil health and enabling sustainable farming practices. Because nothing compares to the joy of giving back to the mother who’s given us everything. #PepsiCoIndia #LaysIndia #MittiKiChitthi #MittiJaanchKendra #MothersDay
A heartfelt initiative by PepsiCo India that reconnects us to the very ground we walk on — quite literally. 🌱 “#Mitti_Ki_Chitthi” is more than a message; it's a movement to value our soil and those who nurture it. At Canthus Refrigeration Pvt. Ltd., we resonate with this spirit of sustainability and innovation. Just as you’re empowering farmers through soil health, we’re committed to enabling energy-efficient solutions that protect the planet. Here’s to caring deeply — for the earth, for each other, and for a better tomorrow. 🌍💚
Head -Corporate Communications India and South Asia Top 100 Change Makers of India | 40 Under 40 Winner (Reputation Today 2019, Exchange4Media 2020) | Cannes Lions Awardee (Lay’s Smart Farm, BioChar, Gatorade Turf )
2moCongrats! 🎉 love it :)