Retailers are navigating a season where AI shapes discovery, and users are making decisions in-app. The brands that will win are: → Meeting users where intent lives: in creator content, in curated bundles, and loyalty-tied promotions. → Prioritizing first-party data, attribution, and every tap that leads to a measurable outcome. #q42025 #retailstrategy #affiliatemarketing #performancecommerce #retailmedia #creatoreconomy #marketingtech #mobileshopping
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