This sentence stopped me mid-scroll:
“The truth is that anybody can be creative, given the right opportunities and context.”
It’s from the 2018 HBR article that appeared on my Friday morning LinkedIn feed and it immediately made me think about DEI (diversity, equity, and inclusion) because that line could just as easily describe the pure purpose and function of DEI.
The goal of authentic DEI has never been political. It’s always been about creating and sustaining an organizational environment where everyone can contribute their best thinking and performance.
What stands out, reading this now, is how readily organizations invest in “conditions for creativity”, such as innovation labs, collaboration tools, psychological safety workshops, while “conditions for equity” are still treated as optional or controversial.
Referring to these factors as “conditions” is itself problematic. It implies that creativity (or equity) can be managed through controllable levers, as if culture were a system to be programmed rather than a community to be cultivated. Culture doesn’t respond to control; it grows through relationships, trust, and shared accountability.
Conditions for creativity and conditions for equity are both about organizational design: who has access to opportunity, how decisions get made, and whether people trust that their ideas will be heard and rewarded.
If DEI had been given the same strategic priority, budget, and patience as creativity, most organizations would already be more innovative, adaptive, and competitive.
This isn’t a moral argument. It’s an operational one.
I shared a brief comment on the original HBR post, but this reflection takes the idea further: what if we finally treated equity as infrastructure, not ideology?
#leadership #culture #DEI #innovation #organizations #inclusivefutures #diversity #creativity
Anyone can be creative with the right context and conditions.
Locations Director @ Wargaming group, CFO function
1wwell done Sergey, father of dragons indeed! and left handed which makes you even more creative!