Fresh data, rising trends, and a few unexpected comebacks. Here’s where Circana insights showed up this week across beauty, food, gaming, fashion, loyalty, and more 👇 🍽️ Foodservice Recovery: Circana’s latest report highlights a modest 2025 recovery for Europe’s foodservice sector. Emerging growth areas include coffee shops, fast casual dining, and digital ordering. See what’s heating up: https://bit.ly/4muulFc 💄 Mass Beauty Wins: Mass beauty outperformed prestige in Q1, according to Circana’s new report. Shoppers are favoring affordable products that still deliver, showing how value is driving growth across skincare, makeup, and more. Glow up with the data: https://bit.ly/4duwCfx 🎯 Loyalty Reset: Forbes interviewed Jason Zim about the evolution of loyalty. Circana’s approach focuses on behavioral economics, real-time feedback, and gamified experiences that build emotional connections. Earn more with insight: https://bit.ly/43liodP 🎮 Oblivion Rises: IGN Entertainment featured Circana data showing the remastered version of The Elder Scrolls IV: Oblivion outsold the original in its first month. Mat Piscatella explained why gamer nostalgia is fueling new success. Play through the numbers: https://bit.ly/3YUuAzz 🧴 Skincare in Roblox: Fast Company quoted Larissa Jensen in a look at skincare brands reaching Gen Alpha in Roblox. It’s a bold new tactic where makeup has thrived, and skincare is just getting started. Zoom in on Gen Alpha: https://bit.ly/4kwrUQU 📚 Bestseller Boost: TIME used Circana BookScan data in its cover profile of Taylor Jenkins Reid. Her interconnected storytelling is not only critically praised, it’s driving real sales momentum across titles. Flip through the feature: https://bit.ly/4j91Wlx #CPGInsights #ConsumerTrends #WeAreCircana
