Wist’s Post

Our app is all about making healthy eating feel natural and easy. Backed by a University of Exeter study, we’ve found that it takes less mental effort to use than the big competitors, and the results speak for themselves: users are effortlessly eating more fiber and more fruits and veggies every day. In other words, we make healthy habits feel like second nature.

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The results are in from the University of Exeter – and Wist crushed it. 72.5% of Wist users logged daily. MyFitnessPal? 20.4%. NHS-standard 24hr recall was just 13.7%. Our neuroscience-led approach drives unheard-of levels of engagement for a nutrition app. And it works: users don’t just log, they actually change their diet habits. Looks like we’re ready for launch. 🚀

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