Adobe Summit 2023 - Adobe Campaign & AEM - Key Sessions, Customer Success Stories

Adobe Summit is back in person in Las Vegas from March 19 (Sunday) - 23 (Thursday), 2023.

As it's a week away, are you not sure which sessions to attend? Here are some of the sessions that will be helpful to the developers and business people.

GS1 - Opening Keynote

Hands-On Sessions:

Advanced Developer Tips to Automate & Scale Creative Output [L712]

Automating Adobe Experience Platform Deployments [L726]

Build Cool Stuff Without Learning to Code [L725]

Build Engaging Forms Using Core Components and Headless [L716]

More Is Possible with Enterprise DevOps on Cloud Service [L733]

Tips and Tricks for a Seamless Transition to Cloud Service [L717]

Channel Tsunami: Surf the Wave of Automatic Content Creation [L711]

Outbound Marketing with Adobe Experience Manager and AJO [L714]

Build Personalized Mobile Moments with Journey Optimizer [L731]

Data-driven Strategies with Adobe Campaign v8 [L732]

Crawl, Walk, Run: A Step-by-Step Guide to CJA [L701]

Create, Publish, and Analyze Audiences in CJA [L705]

From Digital to Call: Analyzing Call Deflection with CJA [L703]

Cross-Channel Attribution in CJA [L704]

Drive Key Insights & Performance with Connected Advertising [L718]

Empowering Audiences Through Data Collaboration [L720]

Personalization at Scale with Adobe Real-Time CDP and Target [L719]

Supercharge Commerce with Personalization [L722]

Innovation Super Sessions:

How Adobe is Transforming Omnichannel Customer Engagement [SS3]

Impactful Experiences: From Content Creation to Personalization [SS5]

Personalized Insights and Engagement with Adobe Experience Platform [SS6]

Scale Your B2B Organization with Next-Generation Experiences [SS2]

1.Adobe Campaign

Amplifying Real-Time Journeys & Outbound Marketing Campaigns [S808]

A Prescription for a Healthy Adobe Campaign Instance [S801]

A Roadmap to Maximize the Value from your Martech Stack [S710]

Data-Driven Campaigns for New Markets with Adobe Campaign [S805]

Eight Essentials for a Customer Journey Management Practice [S803]

Customer Sessions

Keeping Up with Your Customer’s Journey [S804] (LoyaltyOne)

How GM Financial Transformed Customer Experience [S717]

How Verizon Reimagines Real-Time Consumer Experiences [S718]

Scaling Automation with Adobe Campaign Through Co-Innovation [S807] (Hilton Grand Vacations)

Orchestrating Customer Engagement with Adobe Campaign [S806] (United Overseas Bank)

Personalized Experiences and Loyalty in Travel & Dining [S751] (Marriott International)

The Evolution of the Digital Ecosystem on the Global Stage [S724] (Visa)

Trust in Marketing [S716] (PwC)

T-Mobile Uses Edge Data to Reduce Cart Abandonment [S433]

2. AEM

5 Ways to Create and Deliver Content Variations Faster [S303] (Loblaw Companies Limited)

A Roadmap to Maximize the Value from your Martech Stack [S710]( NextEra Energy)

Fidelity: One Engine for Regulatory Content Management [S325]

Cisco.com Reimagined: Using Digital Experiences to Drive Growth [S707]

Healthcare Unification on Adobe Experience Manager Sites [S726] (CommonSpirit)

How Elevance Health Scales Their Automation Strategy [S612]

How Manulife Drives AUM Through Digital Channels [S721]

Making Collaborative Work Management a Reality at Walmart [S604]

Multi-Channel Content Syndication at Scale [S711] (Blue Shield of California)

More of What Matters. Mapping the Journey to Personalization [S714] (GDRV)

Under Armour: Charting a Course for the Content Supply Chain [S603] (Under Armour)

Voice of the Athlete: Fueling Optimal Athlete Experiences [S740]( Dick's Sporting Goods)

Do More with Less with an Intelligent Content Supply Chain [S713]( Microsoft)

Making Headless CMS Projects Simple with PGA TOUR [S315]( PGA Tour)

The Evolution of General Motors: Modernized for Scale [S316]

The Journey to Driving Growth with Personalization at Scale [S318] (T. Rowe Price)

Transform and Grow Through Content: An Office Depot Story [S319]

What Healthcare Brands Need to Do to Stay Relevant [S736](  UNC Health)

AbbVie: Forming Engaging & Innovative Enrollment Experiences [S310]

A Roadmap to Maximize the Value from your Martech Stack [S710] (NextEra Energy)

Vanguard's Website Transformation [S744]

Source: Adobe Summit page; thanks to all speakers!

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Our leaders, Ramanan Seshadri and Udaya Shankar , will be at the Adobe Summit 2023. Please get in touch with them to know how we can help in the digital transformation of your brand and deliver the best customer experience using Adobe Experience Cloud products. DM me for more details.

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