Create Your Uniqueness

Outside this store reads a poorly handwritten sign that says “The Most Beautiful Bookstore in the World”

So how does a bookstore stand out from all the bookstores in the world 🌍 ?

You don’t create just a better bookstore...

You create a bookstore 📚 that

• sits by the canals of Venice...
• put a gondola inside the bookshop and stacks books in it
• stack tons of books on top of each other and make it a viewing platform onto the canals...

So thousands of visitors come into your store each day just because it creates a different Venice experience.

To stand out is embracing your DIFFERENCES not just being BETTER.