This document summarizes and compares 4 potential competitors in the fitness industry: Vicky's 7 day slim targets 16-30 year olds with an effective but unhealthy weight loss plan; Tone It Up targets women aged 16-45 with a free program but no set nutrition or gym plan; Insanity Workout targets males and females aged 20-40 with an effective workout plan but no nutrition plan; Julian Micheals 30 day shred targets 20-50 year olds with an effective workout plan but no personal eating plan.
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Competitive Research
This document summarizes and compares 4 potential competitors in the fitness industry: Vicky's 7 day slim targets 16-30 year olds with an effective but unhealthy weight loss plan; Tone It Up targets women aged 16-45 with a free program but no set nutrition or gym plan; Insanity Workout targets males and females aged 20-40 with an effective workout plan but no nutrition plan; Julian Micheals 30 day shred targets 20-50 year olds with an effective workout plan but no personal eating plan.