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Questionnaire Marketing Mix

The document contains a 10 question questionnaire about a business's product or service. It asks about the core benefit provided, how customers are influenced by promotions, how the product/service is defined, if the business would succeed without promotions, how customers are affected by price changes, how the product/service is distributed, factors influencing pricing decisions, external factors affecting the product/service, causes for failed promotions, and hurdles in distribution activities. The respondent is asked to provide answers in the spaces below each question.

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Safeerullah Khan
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25K views2 pages

Questionnaire Marketing Mix

The document contains a 10 question questionnaire about a business's product or service. It asks about the core benefit provided, how customers are influenced by promotions, how the product/service is defined, if the business would succeed without promotions, how customers are affected by price changes, how the product/service is distributed, factors influencing pricing decisions, external factors affecting the product/service, causes for failed promotions, and hurdles in distribution activities. The respondent is asked to provide answers in the spaces below each question.

Uploaded by

Safeerullah Khan
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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Questionnaire

Q1. What the core benefit your product/service provides?

Ans:______________________________________________________________
__________________________________________________________________
__________________________________________________________________

Q2. At what extent your customers are influencing by promotions?


Ans:______________________________________________________________
__________________________________________________________________
__________________________________________________________________

Q3. How you define your product or service?


Ans:______________________________________________________________
__________________________________________________________________
__________________________________________________________________

Q4. Is your business be successful without promotion activities?


Ans:______________________________________________________________
__________________________________________________________________
__________________________________________________________________

Q5. How your customers are affected by the change in price (service charges)?
Ans:______________________________________________________________
__________________________________________________________________
__________________________________________________________________

Q6. How you distribute your product (service)?


Ans:______________________________________________________________
__________________________________________________________________
__________________________________________________________________
Q7. What major factors influence the pricing (service charges) decisions of your
business?
Ans:______________________________________________________________
__________________________________________________________________
__________________________________________________________________

Q8. What are the major external factors that affect your product/service?
Ans:______________________________________________________________
__________________________________________________________________
__________________________________________________________________

Q9. What may be the causes for the failure of your promotion activities?
Ans:______________________________________________________________
__________________________________________________________________
__________________________________________________________________

Q10. What are the hurdles in your distribution (placement) activities?


Ans:______________________________________________________________
__________________________________________________________________
__________________________________________________________________

******Thank U*******

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