United States newspaper circulation (copies sold per day) 1960-1999
The charts shows changes in circulation figures for morning, evening and Sunday newspapers in the United States between 1960 and 1999. Over these four decades there was a marked growth in circulation figures for both Sunday and daily morning papers. Circulation for evening papers, on the other hands, declined steadily. Throughout the period, Sunday papers maintained a higher circulation than either kind of daily paper. In 1960, for exa mple, the number of copies of Sundays papers sold was almost twice as high as daily sales of morning papers and about a third higher than those of evening papers. Sunday paper circulation continued to grow steadily until it reached a peak of around 62 mill ion copies in 1990. Nine years later, however, this figure had fallen by almost 3 million. The chart also shows clear trends for both morning and evening newspaper circulation, with the former rising and the latter falling steadily over the four decades. At the beginning of the period, evening papers had a circulation of about 35 million copies. There was a small rise of just over a million copies in 1970, but by 1990 the figure had plunged to approximately 20 million. This was followed by a fall of anothe r 10 million in 1999. In contrast, there was a steady growth in the circulation of morning papers, from 24 million in 1960 to 46 million four decades later. Perhaps changes in reading habits or the use of leisure time among Americans account for these changes.