DISI Meeting February 28, 2013 Agenda Packet
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OaklandCBDsDISI Meeting February 28, 2013 Agenda Packet
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OaklandCBDsDowntown Oakland Association/Lake Merritt-Uptown District Association Joint (D.I.S.I.
) District Identity and Streetscape Improvement Committee Meeting February 28, 2013 11:00 a.m. CBD Conference Room - 388 19th Street
Agenda
1. 2. 3. 4. 5. 6. 7. 8. 9.
Welcome and Introductions Public comment and announcements Approval of minutes from the January 24, 2013 meeting Newsletter update First Friday update 11:30-11:45 Sponsorship Presentation Renee Rivera of East Bay Bicycle Coalition Closed Session Sponsorship Discussion Other Next Meeting Date and Scheduling Conference Call to Facilitate Task Force Activity Meeting Adjournment Action Item Action Item
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BROWN ACT: Government Code 54950 (The Brown Act) requires that a brief description of each item to be transacted or discussed be posted at least 72 hours prior to a regular meeting. The Corporation posts agendas with the City at 1 Frank H. Ogawa Plaza, #101. Action may not be taken on items not posted on the agenda. Copies of the agenda are available from the Downtown Oakland Association at 388 19th Street, Oakland, CA 94612. Meeting facilities are accessible to persons with disabilities. If you require special assistance to participate in the meeting, notify our office at 510 238-1122 at least 48 hours prior to the meeting. 388 19th Street Oakland, California 94612 DOA Phone 510.238.1122 LMUDA Phone 510.452.4529 Fax 510.452.4530 [email protected] www.downtownoakland.org [email protected] www.lakemerritt-uptown.org
Downtown Oakland Association/Lake Merritt-Uptown District Association District Identity and Streetscape Improvement (D.I.S.I.) Committee Meeting Minutes of January 24, 2013 11:00 a.m. CBD Conference Room - 388 19th Street Present: Sara May, Andrea Kirkpatrick, Karissa Obeso-Govan, Chris Curtis, Lucinda Alipio
Excused Absence: Jesse Nelson, Drew McGowan Staff: Steve Snider/District Manager, Andrew Jones/District Services Coordinator, Fiona Simms/Administrative Assistant Nancy Amaral/Gallen.Neilly
PR Consultants: Guests:
Issabella Shields/The Great Wall of Oakland, Jessica Worchel/The Great Wall of Oakland, Kim Bardakian/Visit Oakland
Discussions held and decisions made by the DISI Committee
Subject
Introductions Public comment and announcements
Discussion
Steve called the meeting to order. Kim stated that Visit Oakland is looking for office space. Steve explained that the CBDs hosted a table at the community expo at the Paramount Theatre Living Jazz event on January 19. Steve reported that attendance appeared to have dropped from last years event. He also reported that Living Jazz is moving into the second floor space at 1724 San Pablo Avenue, which currently houses Piedmont Piano on the first floor. Steve intends to work more closely with Stacey Hoffman and Living Jazz to invigorate next years community expo. The minutes of the December 20, 2012 meeting were presented for review.
Action?
Approval of the minutes of December 20th, 2012
Chris moved and Andrea seconded the motion to approve the minutes of December 20th, 2012 as presented. The motion was approved unanimously.
Set 2013 priority projects
Andrea noted that she was disappointed with the Lake Merritt/Uptown Holiday Tree Lighting,
388 19th Street Oakland, California 94612 DOA Phone 510.238.1122 LMUDA Phone 510.452.4529 Fax 510.452.4530 [email protected] www.downtownoakland.org [email protected] www.lakemerritt-uptown.org
and wants to spice it up. She also noted that the tree is still lit. Andrew responded that he has turned the tree lights off several times, but someone is plugging the lights back in. Considering that there are so many local and community holiday events in the districts, Steve suggested tying the Lake Merritt/Uptown tree lighting to another holiday event, such as the December Great Wall of Oakland event. Kim noted that Visit Oakland is conducting a large survey with a consulting company and will be launching a new marketing campaign. She noted that they will not have the results of the campaign for a couple months, but would very much like to involve the CBDs in the development of the new campaign to coordinate our marketing efforts. There was much discussion about what message we want to send with our marketing and how we will most effectively distribute that marketing. The committee decided that it would be best to divide up the various tasks and have smaller groups of committee members and staff work on them, and report back to the full committee. Andrew noted that as we approach the 5 year mark, it becomes more important for us to reach out to the property owners. This item was deferred. Issabella Shields and Jessica Worchel gave a PowerPoint presentation and explained the accomplishments, funding sources, and goals of the Great Wall of Oakland. They noted that the Great Wall has received its 501(c)3, and has developed partnerships with Pixar, Oakland School for the Arts, and other community organizations. The committee agreed that they cannot afford to fund the Great Wall at the fully requested amount, but do want to continue to support the organization both monetarily and with inkind donations. Other Next Meeting Adjournment February 28, 2013 The meeting was adjourned at 12:42 p.m.
Newsletter brainstorm Great Wall Proposal
Sara moved and Andrea seconded the motion to allocate $3,750.00 from each districts First Friday line item.
