MAY 2008 $2.

50 US

FUTURE CEO STARS

14
Bum-Wita Plan
Marketplace for Kids

24
Opportunities
Everywhere
Utah State Office of Education

In This Issue
Lemonade
Shlemonade 6

Bryan Sediqzad
 e m i n d e r
Im portant R

xtama
oto.com, m
©iStockph

Are you getting ready for summer vacation? Well, so are we.
Future CEO Stars Magazine is not published during June
or July but, never fear, we will be back in August.
In the meantime go make lots of money, have fun, and
be entrepreneurial in all you do!!

Have a GREAT SUMMER!!!

 May 2008

In This Issue… Celebrating Future CEO Stars!

The Consortium for Entrepreneurship Education has been providing leadership for
4 Lights, Camera, Success! over 25 years. Our primary focus has been assisting instructors, which has been
NFIB Young Entrepreneur Foundation quite successful, but we still felt something was missing…and that something was
direct communication with the students.
5 The Québec Entrepreneurship
Contest Knowing that “experience is the best teacher”, we decided that who better to com-
Réseau des CJE du Québec municate with potential young entrepreneurs than young entrepreneurs themselves!

6 Lemonade Schlemonade Thus, Future CEO Stars was born.

National Council on Economic Education Our mission is to create a monthly publication that features successful young
entrepreneurs from Consortium member organizations…designed to generate the
9 Summer Fun-damentals
entrepreneurial mind-set!
11 Ask GoVenture Each issue has feature articles dedicated to stories written by students that tell
MediaSpark Inc
the secrets of their entrepreneurial success. Our hope is that this magazine will
12 My NFTE Experience motivate, educate, and stimulate young people to follow their examples and chase
National Foundation for Teaching their own dream.
Entrepreneurship

13 GrassMaster of My Own Destiny Founder of National Entrepreneurship

Youth Entrepreneurs of Kansas Week, the Consortium for Entrepre- To Subscribe go to
neurship Education is a non-profit
14 Bum-Wita Plan collaborative representing 90+ mem-
www.futureceostars.com
Marketplace for Kids ber organizations from national, state
15 A Window of Opportunity Opens and local levels. Together we repre-
Mark Mahaffey sent over 40,000 teachers and more
than two million students.
16 Chicago IIEE Conference Published by The Consortium for
IL Institute for Entrepreneurship Education
Our common bond is the philosophy Entrepreneurship Education
that “to be successful in the emer- 1601 W Fifth Ave. #199
20 Entrepreneurship Everywhere gence of a new global marketplace, Columbus, OH 43212
entrepreneurship education should www.entre-ed.org
23 Michael Pizer be a critical component of the overall [email protected]
National Museum of Education
education experience as a lifelong
Publisher: Dr. Cathy Ashmore
24 Opportunities Everywhere learning process.” Editor: Michael Ashmore
Utah State Office of Education We invite readers to meet the Graphic Design: MediaSpark Inc.
Consortium members at: Graphic Artist: Jeff MacNeil
25 Students Teaching Students
NY REAL www.entre-ed.org/_contact Publishing Advisors:
Soorena Salari, Young Inventors Hub
27 Make It Happen in Residential Learn about the Young Inventors Hub Al Abney, Consortium Advisory Council
Construction at:
Home Builders Institute Annual Subscription Available - $25.00
www.younginventorshub.com
Contact: [email protected]
29 Social Entrepreneurship
University of Florida Join us!
31 Our Sponsors
 Andrew Napier

Lights,
Camera, Success! My “Secrets to Success”
BY ANDREW NAPIER • Set goals and create a business
plan to accomplish them. For
example one of my goals was to

I have been involved in film production

since the age of nine when I learned
how to edit video on my home computer
unique story of how a small rural commu-
nity brought together students, teachers,
archaeologists and the Native American
produce a documentary before I
graduated high school. I created
a plan to make it happen, and if I
while living in the small town of Mauston, Ho-Chunk Nation to successfully restore hadn’t, I would still be talking about
Wisconsin. My interests and expertise and preserve a 1000 year-old Panther wanting to do it today.
quickly expanded to include DVD encod- Effigy Mound in the heart of the town.
• Learn from your failures and
ing and authoring, digital video compos-
During my senior year of high school, have a support group. I have
iting, and web design. I offer these and
I created and taught a video production had many awful experiences when
other services through Napier Films LLC,
class at the Mauston High School. Now working on projects (like losing all
a business I established in 2003.
I am off attending school at the University the sound from a wedding video)
I remember my Mom having to drive me of Wisconsin — Madison, but the class and it would have been so easy to
to the court house so that I could file my continues at MHS and is being taught quit, but I’m real glad I didn’t.
business papers because I didn’t have by my friend and high school teacher
• Give your customers the best
my license at the time. The funny thing is Gil Saylor.
possible experience you can.
my Mom has said that she had no idea
Near the end of my senior year, I was When a customer likes you and
why we were going to the court house,
honored with the NFIB Young Entrepre- the service you provide, there will
but my parents have always supported
neur Award. It is absolutely thrilling to definitely come back and tell their
and encouraged me.
have my efforts recognized by the NFIB friends. I have never advertised my
My primary passion remains filmmaking. and with this award I hope to encourage services. Word of mouth has kept
I have produced numerous short films and other young entrepreneurs to pursue their me constantly busy.
over 250 projects for clients, including goals and dreams.
a training video for the company Body
Currently I am in the editing stage of
Scanning CRM, which reaches retail
my second documentary, which tells the
audiences throughout the United States
story of an 89 year-old woman who
and Canada.
competes in triathlons and an 82 year-
In 2005, I began working on the docu- old man who recently set the national
mentary “Keeping the Spirit” for the Panther high jump record in his age category.
Spirit Effigy Mound Project in Mauston. I hope to inspire people of all ages to
This 45-minute film highlights the become more active through this film.

Future CEO Stars May 2008

4
The Québec
Entrepreneurship Contest
BY JOSÉE-ANN CLOUTIER

W hat do you get when you mix

an idea that meets a need in the
community with students, teachers, Entre-
and some make it to the provincial level.
In addition, to help support entrepre-
neurship in schools, the Ministère de
Custeau and Andreanne Dubois, sold
the compost to help finance their class
trips. In order to purchase the materials
preneurship Awareness and Promotion l’Éducation, du Loisir et du Sport (MELS) required for the project, they collected
Officers (EAPO), motivation, a jury, and a offers financial assistance to schools funds through bottle drives, made and
monetary reward? Grand prize winners and colleges through the Introduction to sold chocolate and sought sponsors by
for the Quebec Entrepreneurship Contest Entrepreneurship Measure. In order to re- writing letters to the community. They held
(QEC)! ceive funding under the measure projects weekly meetings to manage their tasks
must be eligible for the QEC and meet equally. To share what they learned and
The QEC, now in its tenth year is a
specific criteria. experiences gained they presented to
unique approach to promote and sen-
the media and showcased themselves at
sitize young people to develop their For more information about the measure
conferences. The students were the little
entrepreneurial skills at a young age. visit: www.inforoutefpt.org/mse
experts who could explain the specific
Each year, students in elementary details on how to construct and manage
and secondary schools, col- vermicompost with all its benefits.
leges and university participate
Andreanne Dubois, the EAPO, meets
in academic or extracurricular
with teachers at the beginning of the
projects in entrepreneurship
school year to discuss the difference
and, in so doing, develop their
between an entrepreneurial project versus
entrepreneurial qualities and
a pedagogical one. As an EAPO, she
competencies.
supports projects on an ongoing basis
Estrie is a region in Quebec by meeting with the students and guiding
that won 5 prizes bringing in them in preparing their action plans and
a total of $8,000 out of the working committees. She also continues
5,780 projects submitted in to be available to answer questions and
the student division in 2007. provide activities and tools to teachers
Andreanne Dubois, EAPO interested in participating in the contest.
from the Carrefours jeunesse-
To celebrate the winners for 2008, the
emplois supported several of
gala will take place in June. For more
the projects that won prizes.
information about the contest visit:
Students competing in the QEC. The winners for 2008 will be
www.concours-entrepreneur.org
unveiled in May.
A winning highlight out of the five projects
The contest focuses on students and new
is Si petits et si vaillants – vermicom-
entrepreneurs at the business planning
postage (so little and so brave —
stage. It offers financial rewards from
vermicompost). A first grade primary
$1000 up to $10,000 for grand prize
class decided to integrate vermi com-
winners.
post to reduce waste at their school.
The contest is divided into two categories: Motivated to do their part for the
a student entrepreneurship division and environment, the 5 students from École
business creation division. The selection primaire des Quatre-Vents, with the
process is divided into local, regional support from their teacher Melanie

Future CEO Stars May 2008

5
 ©iStockphoto.com, En Tien Ou
Lemonade
Shlemonade
How Hard Could It Be?
BY BRYAN SEDIQZAD
PARTNERS: MICHAEL TARDIF AND TODD HAMILTON
LTO
ON

Q: What’s a good way to practice Our motive was to make a profit by Things I learned:
starting up your own business? buying snacks and beverages in bulk.
This business idea proved to be more • Importance of planning every aspect
A: Open up a lemonade stand
challenging than originally thought. One
• How easy it is to not keep every
Q: What’s the easiest way to practice of the major mistakes we made was not
minor detail in mind
starting up your own business? figuring the start-up costs in the equation,
which made a huge difference. • Lemonade stand is a great represen-
A: Open up a lemonade stand
We soon realized how important tation of what its like to run a real
Q: What’s the cheapest way to practice budgeting is for a business, especially business (key things involved are:
starting up your own business? during the start-up phase. marketing, planning, constructing the
product, working as team member,
A: Open up a lemonade stand
selling real life products to consumers,
Questions we should’ve asked
copyright issues)
before opening:
Three High School guys, each from • Although we chose to do a lemonade
different parts of the country, decided to • How much does location matter? stand, Ice Cold Inc., it was more of a
open up a lemonade stand after meet- learning experience to build upon and
• How could we keep the beverages at
ing at EntrePrep Summer Institute to learn helped me answer some of the ques-
a cold temperature for an extended
about entrepreneurship. tions I had about starting a business
period of time?
It showed me some of the real as-
EntrePrep Summer Institute, funded by the
• How could we get the same lem- pects of business that not everyone
Kauffman Foundation, was designed for
onade mix: water ratio exact every learns until it happens to them (sunk
the sole purpose of teaching high school
time? costs, start-up costs, etc.)
students more about entrepreneurship.
This camp-like experience explained • Would it help if we put signs up, or if • Making my own business, lemonade
every detail of starting up a business, we just had a good location to begin stand or not, took a lot more time and
more specifically, business management, with? effort than previously believed.
operating skills, and startup techniques.
• Should we have branched out into • I figured out that if I had another
Our mission was to start up and run a 3 lemonade stands with 1 group product that went along with the lem-
‘business-for-a-day’. We could choose member at each station to maximize onade it would’ve been easier to sell,
any business we want, operate on our profits? and could’ve made more profit.
own or in teams. We decided to try a
• Will there be other beverage stands • Location was more of a key factor
good old fashion lemonade stand.
around our location? than I had thought.

Future CEO Stars May 2008

6
 Bryan Sediqzad

Secret of making money at a stealing there customers. They don’t my eyes and showed me that creating
have to pay for the products because a business is possible for anyone who
Lemonade Stand: it comes straight from the pantry. is willing to accept the challenge. I now
• Do it when you are 6 years old! They really don’t have to worry about feel that I am far more educated with
• For a 6 year-old all they have to advertising either, because people aspects of the business world than other
think about is making the lemonade driving by will definitely see a couple peers my age. I now know that being
and getting things ready to sell. They 6 year-olds on the side of the road. an entrepreneur is something that I can
don’t have to worry about location, All of these concepts were things we pursue with confidence as I mature.
because their parents aren’t going to had to worry about, and were things
allow them to sell it anywhere other that were setting us back, rather than
than their own street corner. Also they pushing us forward and making our
really don’t have any competition, business profitable.
which makes it a monopoly. Being a EntrePrep was very significant to me, and
monopoly, they can have pretty profit- allowed for many new insights. Before I
able prices, without worrying about attended EntrePrep, I had little idea of
someone making a better deal and career opportunities. This camp opened

Future CEO Stars May 2008

7
 ©iStockphoto.com, Cheryl Graham, Anton Brand
Summer Fun-damentals
S ummer is here! Time off from school, fewer responsibilities,
nice weather, a chance to relax, right? Well, there is an old
saying that goes “Rust never sleeps” and the same can be said
Be A Social Entrepreneur – Being a Social Entrepreneur
comes in many forms. It is basically applying your entrepreneurial
mindset to help address social challenges. There are many
for opportunity. You may be thinking “I’m young and I have all opportunities to volunteer with organizations that are already
the time in the world.” Don’t worry, that will change and fast! addressing the needs of society. Good sources include houses
Reality is, time has a tendency to slip by before you know it. of worship, community centers, and civic organizations. Find out
It’s a valuable commodity and really should be invested when- what’s going on in your community and get involved. You will be
ever possible. Of course you should have fun, but there is no amazed at the people you will meet and the networking opportu-
reason why you can’t have a good time bettering yourself. nities you will find. You may even want to start your own initiative
For some reason our society looks at the two concepts, work to address a local problem. This can be quite an undertaking and
and play, as mutually exclusive, but entrepreneurs know that takes a lot of commitment on your part. It might be a good idea
simply isn’t the case. So what can you do? Here are some to get a real feel of what you are taking on through experience in
suggestions… an existing operation first.
Find a Mentor – Is there a business in your area that you Take a Class – Yeah right…another class is just what I
think really has it together? Have you ever thought about need! The truth is voluntary classes are distinctly different than
approaching the owner and telling him your opinion? Many those that many students are used to. The atmosphere found
Entrepreneurs live for this type affirmation. You could possibly in many mandatory classes of “I have to be here but I would
end up with a fantastic source for valuable real world expe- rather be anywhere else” is replaced with a positive energy of
rience and make a friend along the way. Timing is important excitement created by like minded people that made the same
when you do this. Many business owners are very busy most choice that you did. Classes can be found at local colleges,
of the time. You need to check it out and find your opportunity. community centers, and maybe even your own school. Take a
It might even be wise to make an appointment depending chance; what do you have to lose? If you don’t like it there’s
on the type of business it is. This may seem awkward, but nothing that says you have to stay.
reality is many entrepreneurs want to give back to society
These are just a couple of suggestions. What you can do to
but don’t know where to start. By making the first move you
better yourself is limited only by your own imagination. It is a
give them the opportunity they’re looking for.
very competitive world and it’s best to keep moving forward or
you may find yourself left behind.

Future CEO Stars May 2008

9
 The GoVenture Entrepreneur board game
combines the best of your favorite board
games into a business context where you run
your own business and compete, collaborate,
and negotiate with other players.

Game play is expertly designed to recreate

the real-life thrills and challenges of
entrepreneurship in a fun and educational
social learning experience.

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Activities include
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• Managing Cash Flow with teacher
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• Investing in Product Quality and Marketing
• Accounting General Journal and General
• Negotiating with other players Ledger (optional)
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• Balancing work and life • and much more!

Award-Winning GoVenture Educational Games and Simulations Call toll-free 1-800-331-2282

Software, mobile, board games, card games, and more! www.goventure.net
 Ask GoVenture FAST FACTS
Planning for retirement

“
while you’re young
What are vision and
The more time you have to save, the
mission statements

”
greater the returns you’ll earn through
compound interest. Consider this
and are they important? scenario:
Every business needs a defining direc- A vision statement tends to be less mea- Person A
Invests $1,000 per year from age 20 to 30.
tion and objective to strive for. Whether surable. Notice the term “leading” is not 7% annual interest.
you call this a vision or mission is not as exactly defined. A mission statement is Retirement income at age 65: $168,514
important as having a clear picture of the more specific and can be measured to Person B
end in mind. track progress. Invests $1,000 per year from age 30 to 65.
7% annual interest.
Vision and mission statements should Common mistakes: Retirement income at age 65: $147,913
clearly articulate why a business exists, Person A invested early and for only 10
• Not having a vision or mission years. Person B invested much later, so
and include a brief explanation of the even with 35 years of investing still ends
statement.
desired future state of an organization. up with much less money.
Let’s differentiate between them by saying • Mission statements which are too Source: .S. Department of Labor Employee Benefits
that a vision statement identifies where vague. Security Administration

you want to go and the mission statement

• Too much time spent on finding the
describes how you plan to get there.
For example:
perfect language (words) and not
enough time determining what is real-
About GoVenture
Vision Statement: “To be North Ameri- istically possible. GoVenture is a line of award-winning
ca’s leading manufacturer of widgets.” educational games and simulations,
• Insufficient effort in implementing the including software, board games,
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• Never adjusting. GoVenture educational games and simula-
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PUBLICITY
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TECHNOLOGY
WORLD CONFLICT www.goventure.net

Future CEO Stars May 2008

11
 NFTE Founder Steve Mariotti
and Juliun Kinsey

My NFTE Experience
BY JULIUN KINSEY

“E xtreme Entrepreneurs create wealth

for themselves and others through
mutually beneficial relationships.” These
While in the program, I created a busi-
ness plan based around the growth and
transition of my school. I named it “Eagle
education program became the Academy
of Business Ownership. My instructor
and mentor, Ms. Martin, can now boast
are the words of Michael Simmons, au- PRO Apparel,” a retail enterprise that that she is one of the few NFTE Certified
thor of “The Student Success Manifesto” would market the school’s uniforms and Entrepreneurship Teachers who has had
and fellow NFTE graduate. Similar to other spirit related clothing and acces- two consecutive winners of the Young En-
Michael and a great number of many sories to Loften. Having been taught how trepreneur of the Year Award thanks to Kera
other NFTE graduates, my dreams of to recognize opportunity, I submitted my King, my classmate and founder of Kera’s
achieving success derived from the time business plan to NFTE and was chosen Kingdom, an accessory manufacturer.
invested by Mr. Steve Mariotti, founder as one of 30 globally to be named a Personally, I’ve made some significant
of the National Foundation for Teaching 2007 Young Entrepreneur of the Year. accomplishments. Last summer I partici-
Entrepreneurship (NFTE). While attending the awards ceremony pated in the University of Florida’s Young
I did much more than meet the most Entrepreneurs for Leadership & Change
For a vast majority of my life, I grew up
promising future business leaders of the Program. This school year I was re-elected
in a single-parent household on a crop-
WORLD but had, by far, the greatest to a 2nd term as chapter president of the
bearing field in a small country town by
experience of my life in New York City. DECA marketing club, established another
the name of La Crosse, FL. As a result, it
school-based enterprise, and was selected
had always been hard for me not only to That night, after the awards ceremony,
co-chairman of the NFTE Alumni Advisory
find an opportunity, but to have adequate I asked Mr. Mariotti why he established
Board alongside a very passionate and
support in order to pursue that opportunity NFTE. His response was that he was able
aspiring entrepreneur, Michael Cooper.
as well. The NFTE program at Loften High to see the potential in inner-city youth that
My greatest accomplishment thus far has
School became that support for me. could have a lasting impact on the environ-
been being elected the state president of
ments that we come from. A real-life example
As a sophomore I was fortunate to have the Florida Future Educators of America
of this is a fellow ‘07 Young Entrepreneur
Ms. Barbara Martin as my marketing club with the hope that someday I assist
of the Year named Marvin Lenzy from
education instructor. However, she did others in finding their entrepreneurial spirit
Maryland who founded an auto detailing
more than just teach me. Ms. Martin in the classroom.
business. Because of the skills he learned
introduced me to the world of entrepre-
through NFTE, he hopes to become an
neurship skills from how to persuade a
executive of a Fortune 500 company.
venture capitalist to how to determine
salaries for employees. The NFTE pro- Today I am a junior at what is now known
gram became the foundation for my as the Professional Academies Magnet, no
future endeavors. longer Loften High School. The marketing

Future CEO Stars May 2008

12
GrassMaster of
My Own Destiny
BY EVAN KAUFMAN

©iStockphoto.com,
Giovanni Banfi

I ’m seventeen and responsible for

a company with dozens of clients,
thousands of dollars of sales and one
six dollars an hour. I quickly figured out
that this wasn’t going to get me very far.
I always loved the idea of creating and
have people come up and ask me if they
can buy one! I didn’t know they’d go over
that well. We wear the shirts when we
employee. I also have an active student selling a product to make money and work and when bidding jobs so that the
life, compete in varsity athletics, try to connections. Yet being young and very company gains name recognition.
hang out with friends and family, and I underfunded once again shot down the
Coupled with our new look, I’ve been able
am moving on to college. This is exactly thought of manufacturing cars, computers
to increase sales through my competitive
the life I dreamed of. Hello, my name is or even pencils to meet my goals.
advantage — personal selling. My door-
Evan Kaufman, owner of GrassMasters, One Saturday morning it hit me. I found
to-door approach with prospective clients
LLC, a lawn care and landscaping a way to make good money at a young
is used by no other local lawn company.
business in Newton, Kansas. I am a age. It took a few minutes, but once
I’ve gained many new clients with a suc-
junior enrolled in the marketing and agreed I had sealed my first deal to
cess rate of 15 percent. This personable
Entrepreneurial/YEK courses at my high mow a yard; fifteen dollars per week to
approach has become GrassMasters,
school. In an area full of competition and cut my dad’s lawn. In the fall of 2006
LLC’s niche in the lawn market.
an economy on the brink of recession, I got really serious about my business.
my company continues to expand as a I used some of my savings and “collected” What is the best part about owning my
result of my ability to keep the business donated lawn mowers from my family to own company? There is a direct connec-
“Reliable, Affordable and Personal.” get started on my own. Since my early tion between how hard I work and what
days I have added multiple lawn main- I get out of it. There is also a networking
tenance jobs, and have landscaped aspect that can’t be experienced in the
homes all over town for people I never classroom. You have to get out there and
would have imagined meeting. With get your feet wet. The entrepreneurial
some of my profits I have purchased more and YEK opportunities that I have gained
equipment for the business including have been vital in giving me the skills
landscaping tools, gas powered edgers, needed to be successful.
blowers and new lawn mowers. In addi-
Since starting my own business I have
tion, I have invested the rest of my profits in
come to believe that to succeed you must
stocks and savings in order to increase my
step out of your comfort zone once in a
capital. In 2007 I registered the company
while. Instead of just talking about what
GrassMasters, LLC with the state of
you’re going to do, or what you might
Kansas as a limited liabilities company.
do, you need to get out there and try it.
I figured the name would help increase
Put your plans into action. And always
sales due to having a more professional
remember to treat the customer like family.
image in addition to the protections a
Paying attention to what they want will take
LLC would give me as a company.
you further than you ever imagined.
Then I decided to give my company a
Evan Kaufman professional look by designing a logo
and purchasing shirts, business cards,
When I was twelve years old I got the and signs -- everything to give the busi-
idea that many other twelve year-olds ness the appearance that we are top
have… make lots of money! Being professionals. I’ve been surprised by how
twelve, I couldn’t apply for a job and I popular the shirts have been. I chose
understood that even if I could, the money bright yellow with a green logo so they
made would be something like five or would catch people’s attention. I actually

Future CEO Stars May 2008

13
 Bum-Wita Plan Ag Commissioner Roger Johnson
and Wade Regier
BY WADE REGIER

O ne of my goals in life was to become

a young entrepreneur and own a
sporting goods store. Achieving this goal
with Bum-Wita-Board Clothing Company.
One of my goals is to develop an interactive
website for Bum-Wita-Board Clothing
is a great tactic for any business. It allows
companies to diversify and increase their
market. Conversing leads to networking
through hard work and determination has Company that will allow the business to which leads to outlets and openings.
been an incredible experience without display and sell products world-wide. I am excited to live and work in the United
limits. Although Bum-Wita-Board Clothing In order to succeed, we feel that we need States, which will give me an opportunity
Company started out merely as an idea to benefit from the global market. This to expand the Bum-Wita-Board Clothing
with my business partner Joel Antymniuk, is vitally important to get a competitive Company into additional regions.
we are now able to market our products advantage in the clothing industry.
Although Bum-Wita-Board Clothing Company
in ways we only hoped for. The dream
started out as simply an idea, it has grown
started one ordinary day with no major
into something I once only hoped for.
intentions. I suggested to Joel, who is a
I enjoyed having the opportunity to tell young
great artist, that he should make a couple
people my story at the Marketplace for Kids
of drawings that would look good as logos
Education Day held on Tuesday, April 8,
on a t-shirt.
2008, in Minot, ND. Marketplace for Kids
From this idea, we came up with various is sponsored by U.S. Senator Kent Conrad,
logos that would fit within our clothing line. ND Agriculture Commissioner Roger Johnson,
Together we took out a small loan to get our and ND Superintendent of Public Instruction
business moving forward. The next step was Dr. Wayne Sanstead. Marketplace for Kids
to get a business license and register our Education Days are held annually in the
logos to prevent any replication. After getting Bum-Wita-Board clothing line. spring throughout ND. At these Education
both our business and clothing line regis- Days, grade school students are able to
tered, Bum-Wita-Board Clothing Company attend classes aimed at entrepreneurship, gain
was able to get off the ground. We then I was born and raised in Saskatoon, SK career awareness through local employers,
had to decide how and where we were Canada, and came to North Dakota four and showcase their inventions and ideas.
going to market our products, and find which years ago to play hockey and attend Minot During my presentation, I was able to share
stores would accommodate us. We found State University. While at Minot State Uni- my ideas with students and encourage them
suppliers who would produce our clothing versity, I held various positions including to follow their entrepreneurial dreams. With
line according to our standards. This proved President of the MSU Student Government opportunities like these and stories like mine,
to be a challenge, but after some negotiating Association and Director of Intramurals. I hope together we will make a difference
and persevering we were able to land a Together my education and experience for everyone.
deal with a local supplier for reasonable have taught me various aspects of the
prices. Eventually, we signed two contracts business world and how to achieve
allowing us to sell our clothing. entrepreneurial success. In addition, I have
recently accepted a position with Enrollment
Currently, I am in the process of attaining
Services. One of my goals is to network
my Bachelor Degrees in Marketing and
with local businesses, while increasing the
Management at Minot State University in
market for Bum-Wita-Board Clothing Com-
Minot, ND. After graduation, I will
pany. Building relationships with retailers
further pursue my business ambition

Future CEO Stars May 2008

14
A Window of Opportunity Opens
BY MARK MAHAFFEY

I was enjoying a Father’s Day cookout with

my family when I was nine years old.
My uncle, who lives by a river, was hosting
basement collecting dust. He was concerned
that the tapes were over ten years old and
they might eventually go bad. He asked if I
As the business grew, I took some of the profits
and had a family friend create a logo,
brochures, and website (mtek-media.com).
the cookout. I rarely left the house without my could convert the tapes to DVDs with scene We also bought equipment to handle every
camcorder and this day was no exception. selection for him. I did the job and he asked common type of video tape. We then hired
As I videotaped family events in the back- me how much. I was fifteen years old at the a salesperson to pass out brochures. He gets
yard, we heard sirens, helicopters, and all time, and I had no idea what to charge. 20% of every deal. When we get an inter-
kinds of commotion. There was a terrible He paid me ten dollars per tape and mtek ested prospect, we make it easy for them to
boating accident on the river, and I captured Media, Inc. was born. This customer told a buy. We give them one of our re-sealable
the rescue and Life Flight evacuation on friend. That customer then told many friends, plastic containers and just tell them to fill it up
video. A local news station interviewed and eventually, my business grew by word with their tapes. We pick up the container
me and asked to use my video on the six of mouth alone. I asked one of my friends, and tell them in two weeks, they will get their
o’clock news. We were all surprised when Elliott Stanek, to help me fulfill the orders as tapes and a set of labeled DVDs.
my interview and the video was the featured the tapes began to stack up.
On a very sad note, many orders have one
story on the evening news. The newscaster
We did some research and found that or two tapes that are ruined. Over time, the
even laughed at how a “kid” captured the
commercial services charge about $25 per tapes get brittle and stick to the metal in the
rescue. It’s funny how this passion for video
tape and they only create one DVD for each tape housing. This is a real bummer when
would lead me to start my own company.
tape. Plus, these services are hard to find. the tape contains baby videos or special
I live in a great neighborhood in Dublin, mtek Media puts as many tapes as we can events. It feels good that we are helping
Ohio. Neighbors, family, and friends noticed on each DVD and only charge $10 per tape. people capture these memories before they
how much I enjoyed working with video. Most customers have 10 to 30 tapes. When lose them forever.
Eventually, they started asking me if they the order is filled they get their tapes back in a
In the future, I am thinking of franchising
could pay me to video tape sporting events re-sealable plastic container to preserve them.
mtek Media, Inc. for a fee, I would send
and make highlight DVDs of their children. We also label each DVD based on the video
someone a package that would contain
One day, one of these customers explained content. 100% satisfaction is guaranteed
the equipment, brochures, order forms, and
that he had a box of family videos in his on every order.
everything they need to get started in their
city. This is a great way to make money,
and it would be nice to pass on what I have
learned to other entrepreneurs.
I am now eighteen years old and plan on at-
tending college to major in entrepreneurship.
I am making my college visits now. Here
is my secret to success: If you want to start
your own business just start it, and learn on
the way. We hit many roadblocks and we
figured them out as we went along. You can’t
worry about what won’t work. Just try different
things, and have the confidence that you will
adapt and let the business evolve. If you think
too much, you will never get it going!

Mark Mahaffey, founder of mtek Media

Future CEO Stars May 2008

15
 Chicago IIEE
Conference
O n the first weekend in May, hundreds of Future CEO
Stars from all over the Midwest converged in Chicago
for the Illinois Institute for Entrepreneurship Education’s
young entrepreneur conference. They come planning to
learn, network, and compete but they leave with more Cindy Huynh and Claire He winners of the Entrepreneur
than they ever could have imagined. Bringing ener- of the Year Award for their Wooden Roses.
getic minds together creates a synergistic effect that
fosters inspiration, motivation, and increased passion.
For many of the young participants this conference was
a life altering experience. It started them on the path to
future entrepreneurial success that can’t be matched in
the classroom or their day-to-day lives.
As a representative for this magazine I attended
the event. I was very impressed with the quality and
variety of speakers, workshops, and activities that this
conference offered. It is difficult to put in words the
energy that was in the air. It really is something that
has to be experienced to be believed. If at all possible,
write this one in your 2009 calendar and next May
experience it for yourself!
Mentoring opportunities
Mike Ashmore
Editor
Future CEO Stars

Denise Stafford and her students from Granby, MO

with Michael Hennesy of The Coleman Foundation.

Future CEO Stars May 2008

16
 ©iStockphoto.com, Chris Pritchard
Jerry Gardner of JLG Collections

Two magazine editors, Brandon Griffin and Mike

Ashmore, share their experiences.

Caprice Smith and Alexandria Ward

of Secret Scents.

Multi-millionaire Ephren Taylor addressing the General Assembly.

Future CEO Stars May 2008

17
 Pinky’s Proprietors

Networking, networking and more networking.

Staples Corporate Sponsors

Future CEO Stars May 2008

18
 Entrepreneurship
Everywhere!
E ast Newton High School is set on 100 started taking preorders for Christmas.
acres of prairie and timberland in south- They ended up making 57 pounds of
west Missouri. It’s not an area one would fudge to fill all the orders! With Christmas
call a thriving metropolis or even an area being so successful they decided to take
one would expect to find many young a shot at Easter. They simply changed
entrepreneurs sharpening their skills. their fudge to pink and white and were a
Nonetheless success once again! Where this will end
teacher Denise no one knows Devin McMillen and JoAna Sollenberger
Stafford put them but even Milton
to the test to Hershey started for “green cleaners” for the home. These
make their entre- somewhere. Social Entrepreneurs want to make their
preneurship class generation more aware of the earth and
“Sensational
experiences effect a positive change. They feel that
Sensual Salts”
more real. What if everyone would just do one thing to
owner Kariann
ended up hap- help the environment it would be a huge
Wardlaw origi-
pening were four improvement. They plan to continue to add
nally planned
businesses being new products to their book and develop
to make cookies
created and a an eco-friendly clothing line.
with a partner.
small band of
But, as often Jon Reed has been an entrepreneur for over
teenagers being
happens in the a year designing t-shirt art mainly for small
turned on to being
Kariann Wardlaw real world, the bands in Missouri and the surrounding
entrepreneurs in
partner had four-state area. His business venture
a big way.
other obligations has expanded to designing t-shirt art for
“Simply Fudge” senior business owners, and she was left to come up with some- individuals, schools, and businesses. Jon is
Alaina Lawson and Ashley Brattin, loved thing on her own. After some thought and a very creative individual with a love for
to make homemade candies. Their plan investigation she decided to create her own music and art. He has been a band mem-
was modest at first. They simply wanted natural bath salts line. She researched reci- ber for several years and has made quite
to earn enough money to pay their way pes on the Internet and after trying several a name for himself in the design business.
to attend the Young Entrepreneurs Expo different ones without a clear winner, she Due to lack of capital, Jon advertises “Brutal
in Lincolnshire, IL. They set their sites on came up with a plan. Why not offer three? Art and Designs” on his myspace page at
Her product offerings include cucumber myspace.com/xbrutaldesignsx This is a
melon, sweet pea and lavender. With the creative way to have people visit his site
help of her friend, Shae Willams, the two and keep expenses for advertising low.
designed flyers, cards, and scent cards
to match the beautifully fragranced salts
she had created. Now she’s enjoying
the sweet smell of success.
Owners of “Absolute Earth” didn’t start
out trying to save the world! Partnered
up in Entrepreneurship Class, the two
were an unlikely pair. Devin is fast talk-
ing and energetic while JoAna is quiet,
Alaina Lawson and Ashley Brattin calm, and methodical. After several
class discussions on global warming
and social responsibility, Devin and
faculty, staff, and students that loved fudge.
JoAna decided they wanted to make
A great idea because who doesn’t? They
a difference. After much research, they
gift packaged their two flavors, double
decided to publish a book of recipes Jon Reed
chocolate and peanut butter, and

Future CEO Stars May 2008

20
Future CEO Stars May 2008
23
 Opportunities
Everywhere!
BY KELSIE SWINDELLS
Another opportunity presented itself at Kelsie’s Creations now offers all three
the age of 10 while making Christmas products. I’ve learned a great deal about
presents for family and friends. That year running a business and adapting it to
my brother and I made gift baskets with meet the needs of my customers. I’ve also
homemade pancake syrup and several been able to give back to the community,
types of gourmet pancake mixes. After whether by increasing awareness of
Kelsie Swindells receiving rave reviews and inquiries recycling or fundraising for a great cause.
of where they could get more, Kelsie’s Some may think I was just in the right
Creations became reality. I used the place at the right time. I think I was able

I began my first business seven years

ago when I was eight years old and a
first year member of the Tree Farm Flyers
profit from my recycling business to
apply for a business license, get a food
to recognize an opportunity and turn it
into a successful business venture.
handler’s permit and vender space
4-H Club in Salt Lake City, Utah. Learning This Article Sponsored by the Utah State
at the local Farmers Market. A family
about reducing waste and recycling in Office of Education.
friend with a marketing degree men-
school, it made sense to improve the en- tored me in designing a brochure
vironment, help the school collect extra and coming up with the logo, Pan-
money for supplies and earn money for cakes with Personality. The first year
summer camp. That was the beginning I sold the pancakes at the Farmers
of Kelsie’s Newspaper Recycling. Market and Christmas boutiques.
We had 28 families in our neighborhood The following year I was approached
and only 3 were recycling anything at the by the marketing director of the Race
time. Twenty four families took me up on for the Cure Foundation in Salt Lake
the opportunity to recycle. Every Saturday City. They had seen a beaded book-
morning I would grab my wagon and mark I had created and received
mom’s laundry basket and start my route first place for at the Utah State Fair.
around the neighborhood. I collected a They wanted them for their charity. I
weeks worth of papers and magazines agreed to make them for this worthy
for 50 cents per family. It usually took cause if they donated the profit in
four or five trips in the wagon to finish the my great grandmother’s name —
route. The family vehicle was then loaded she was a breast cancer survivor.
and driven to the school to deposit all the I added the beaded bookmarks to
recycled paper into a collection bin. the inventory of Kelsie’s Creations
The school collected extra money for and expanded to make custom
supplies and playground equipment when bookmarks for all occasions. This
returning the bin to the recycling company. last year the State 4-H department Kelsie and a friend selling
Kelsie’s Newspaper Recycling continued for ordered 50 bookmarks for their Pancakes with Personality
2 ½ years regardless of rain, snow, blow- awards banquet.
ing wind or freezing cold temperatures.
The customers at the Christmas boutiques
Salt Lake City then started curb-side were looking for something new and
recycling and all 28 of my customers different, so I expanded once more with
unfortunately signed up. My business Peanut Unbrittle, a softer peanut brittle
opportunity vanished, but looking at the that some claim is addicting. It is a fam-
big picture I realized that I had make an ily recipe already popular among ex-
impact and the whole neighborhood con- tended family and friends. It has proved
tinued to recycle not just newspapers to be a huge hit with the boutiques
but all sorts of recyclables! crowd as well.

Future CEO Stars May 2008

24
 Mr. Hopkins’ class

StudentsTeaching Students
BY SARA-ANN BALDWIN

W hen it comes to working with young

learners, many high school students
wouldn’t know where to begin. In March
they would like to open. In the essay they
had to include the location and type of
business and why there is a need for that
2008, the Entrepreneurship Class at business in that geographic area.
Genesee Valley Central School in Belmont, The tasks challenged us because we
New York, was given the challenge of en- were still learning about entrepreneurship
gaging fourth grade students in understand- ourselves. We learned two important
ing some fundamentals of Entrepreneurship. things: patience and that you can be an
The students were competing in an entrepreneur at any age no matter what
essay contest titled “Meet Emily/Ethan the kind of business you dream of opening.
Entrepreneur”. The event was sponsored Hopefully, we were able to help the fourth
by New York Rural Entrepre- graders learn those
neurship through same fundamentals.
Action Learn- It was especially
ing (NYREAL) of meaningful for us
the Cattaraugus as we were able
Allegany BOCES. to do this activity
We didn’t know in conjunction with
where to begin National Entrepre-
neurship Week. Cassidy Mountain receives an
with our challenge! award for her essay.
Our Entrepreneur- With the help of
ship teacher, Mr. our great teacher
Matt Hopkins, and some awesome
helped us to younger kids, we
formulate some had the experience
questions that we Sara-Ann and Tyler teaching of working together
could ask the kids future entrepreneurs and making a
in order to guide difference. What
them. The challenges, however, were you teach a young student and what you
just beginning. A major part would be can learn from that experience became
to help the younger students develop the a very, powerful experience for our
essay describing what kind of business Entrepreneurship Class.

Future CEO Stars May 2008

25
Make It Happen
in Residential
Construction
©iStockphoto.com, Fuat Kose

onstruction offers more opportu- related classroom instruction. For for employment in a variety of
C nities than most other industries each year of the apprenticeship, positions in the construction in-
for individuals who want to own and the apprentice will receive 2,000 dustry. Graduates are employed
run their own business. Contrary to hours of on-the-job training and as construction planners, site
popular belief, you will not be able a minimum of 144 hours of supervisors, schedulers, and
to successfully start a construction related classroom instruction. contractors. Typically, courses
business without first gaining skill in the construction management
• Technical Certificate (TC)
sets specific to your area of interest. program are a blend of practical
programs provide education
Now, while you are in high school, is courses with emphasis on hands-
and training in conceptual and
the time to explore the varied number on experiences and classroom
technical skills for specific occu-
of options that may easily lead you based courses which emphasize
pations. Each program contains
to owning a thriving construction management principles, estimat-
a sequence of required courses
business. Give construction some ing and scheduling.
in a recognized specialty.
thought…trades contractor, builder,
The length of the program typi-
developer…there’s potential for a
cally varies from one to twelve
lucrative business. How do you get
months. Resources
started? Consider these options:
American Association of
• Associate of Applied Science
• Apprenticeship programs are Community Colleges (AACC)
(AAS) degree programs pre- www.aacc.nche.edu
commonly registered with the
pare students for careers, ca-
Federal Government. These American Council for
reer changes and career ad-
are called “registered appren- Construction Education (ACCE)
vancement. Completion of this
ticeship programs.” Registered www.acce-hq.org
program may preempt years of
apprenticeship programs meet
apprenticeship in the construc- U.S. Department of Labor
federally approved and indus- Employment U Training
tion field. Typically, a two-year
try-endorsed standards relating Administration
program.
to job duties, related classroom www.doleta.gov/OA/eta_default.cfm
instruction, wages, and safety • Associate of Science (AS) de-
and health conditions. gree programs prepare students
T IS
FIND A CAREER PATH THA
for careers and for transfer to UNIQUELY DESIGNED TO
FIT YOUR
• The length of an apprentice- PED TO FIT
four-year institutions. At some NEEDS DISTINCTIVELY SHA
ship program depends on the YOUR PERSONALITY
schools AS curricula can be tai-
complexity of the occupation. AND
lored to meet students’ specific
Apprenticeship programs range HAS OPPORTUNITIES IN LOC
ATIONS
transfer objectives. Typically, a STATES
from 1 year to 6 years, but the THROUGHOUT THE UNITED
two-year program.
majority are 4 years in length. RESIDENTIAL CONSTRUCTIO
N:
RK!
IT’S A GREAT PLACE TO WO
During the program, the ap- • Bachelor of Science (BS) degree N A BUSINESS!
IT’S A GREAT PLACE TO OW
prentice receives both structured, curriculum in construction man-
on-the-job training (OJT) and agement prepares graduates
For details contact: C. Deanna Lewis via
email at [email protected] or phone
at 1-202-266-8927

Future CEO Stars May 2008

27
 SELL 3
GET 1 FREE!!!

Help promote Future

CEO Stars magazine and
earn cash in the process.
Every fourth subscription
you sell puts $25 in
your pocket.
Limited time offer
so check it out now.

For more info go to

www.FutureCEOStars.com ©iStockphoto.com, Milorad Zaric

or write to [email protected]
with subject line “3 + 1 offer”
 l
Dönge
Onur
.com,
to
ckpho
Social

©iSto
Entrepreneurship
BY KELLY MEJIA

A s I reflect
ct on my journey thus far through high school
I have experienced personal growth and maturity.
school,

Service, education, and progress are three elements that have

enriched my life and will guide me in my future.
I have been one of five student leaders through Florida Future
Business Leaders of America (FBLA) who have guided 13,000
members statewide in the support of State and National
charities such as the March of Dimes and Ronald McDonald
House, as well as assisting in business leadership develop-
ment. I joined FBLA not knowing that this organization would
be the key to my success. Five years ago I wouldn’t have
imagined standing on stage presiding over conferences.
My leadership skills and dedication allowed me to become
State Vice President.
During my tenure I learned that the most important trait of a true
leader is the willingness to make sacrifices. Robert Kennedy
once said “Only those who dare to fail greatly can ever
achieve greatly.” As leaders we make constant sacrifices in
order to achieve our ultimate success. Passion is the driving
force behind leaders with vision and ingenuity. As John Maxwell
puts it “A leader is one who knows the way, goes the way,
and shows the way!”
As a business leader it’s a matter of learning new skills from
those with experience that gives you that helping hand and Kelly Mejia
expedites your venture. This summer I had an extraordinary
experience attending the Young Entrepreneurs for Leadership
& Change summer program for high school students at the
University of Florida. I learned about philanthropy at an entirely
different level from the true social entrepreneurs that are helping
people around the world. We even had an opportunity to get
hands-on and change the world ourselves. Every experience
was rewarding in its own unique way and helped to instill in
me a passion for serving.

Future CEO Stars May 2008

29
 Do You Want to See Your Story in Print?
Well, if it works for our magazine, we will print it.

We want your story!

FUTU R E C E O S T A R S A you running a successful
Are
business, or hope to, and
want to tell others about it?

Do you want to give

acknowledgement or thanks
to those that have helped
you along the way?
In This Issue

YOU Could other students gain

from learning about your
successes or warnings
about your mistakes?

With the exception of cleaning up some grammar, spelling, and instruction sheet to give you some suggestions on how to put
other technical stuff your English teacher wanted you to pay your story together. Just write us (at the address below) and
attention to, we’ll leave your message the way you send it to we’ll be glad to send it to you.
us. It is, after all, your message and this is your magazine.
What have you got to lose? Here is a free chance (there is
All we really need is one page (typed) with a picture or two absolutely no charge for students to submit their story) to get
(1500kb jpeg files or larger are best) about what you want to no cost advertising for your product, web page or service.
say. Of course, the articles and pictures you send become the Opportunities like this don’t happen often.
property of the magazine and will not be returned. Also, they
may be used for other promotional purposes by the magazine This is your magazine. It’s reaching thousands of classrooms
and its parent company, The Consortium for Entrepreneurship each month. This is your chance to help yourself and help
Education. others in the process.

If we use your story, we will get your final approval of all edits Change has to begin somewhere and often the best way to
before we print it. To make it easy we even have a writing pay something back is to pay it forward!

Sincerely,

Mike Ashmore
Editor, Future CEO Stars Magazine
[email protected]
 Our Sponsors
W e would like to thank the sponsors of Future CEO Stars whose forward thinking, support, and
generous contributions made this publication possible. It is organizations like these that keep your
education focused, moving forward, challenging, and potentially profitable. To learn more about what they
have to offer please feel free to visit their websites listed below.

When an organization really cares,

it shows!!!
Appalachian Regional Commission www.arc.gov
Buchholz High School www.bhs.sbac.edu
The Coleman Foundation www.colemanfoundation.org
DECA Inc. www.deca.org
E*TRADE Financial www.etrade.com
Home Builders Institute www.hbi.org
Illinois Institute for Entrepreneurship Education www.iiee.org
Marketplace for Kids www.marketplaceforkids.org
MediaSpark Inc www.mediaspark.com
National Council on Economic Education www.ncee.net
National Museum of Education www.nmoe.org
NFIB Young Entrepreneur Foundation www.nfib.com/yef
National Foundation for Teaching Entrepreneurship www.nfte.com
NY REAL www.nyreal.org
Prominent Youth, Inc. www.prominentyouth.com
Réseau des CJE du Quebec www.cjereseau.org
University of Florida www.cei.ufl.edu
Utah State Office of Education www.schools.utah.gov
Youth Entrepreneurs of Kansas www.yeks.org
Yourhomework.com www.yourhomework.com

Future CEO Stars May 2008

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