Syllbus B Com KUK
Syllbus B Com KUK
Calculus (Problem and theorems involving trigo¬nometrical ratios are not to be don
e).
Differentiation: Partial derivatives up to second order, Homogeneity of function
s and Eu1er's theorem; Total differentials; Differentiation of implicit function
with the help of total differen¬tials.
Maxima and Minima; Cases of one variable involving sec¬ond or higher order derivat
ives; Cases of two variables involving not more than one constraint.
Integration: Integration as anti-derivative process; Stand¬ard forms; Methods of i
ntegration-by substitution, by parts, and by use of partial fractions; Definite
integration; Finding areas in simple cases; Consumers’ and producers’ surplus; Natur
e of commodities Learning Curve; Leontiff Input-Output model.
Matrices and Determinants: Definition of a matrix. Types of matrices; Algebra of
matrices; Properties of determinants; Calculation of values of determinants upt
o third or¬der, Adjoint of a matrix, elementary row or column operations; Finding
inverse of a matrix through adjoint and elementary row or column operations. Sol
ution of a system of linear equations hav¬ing unique solution and involving not mo
re than three variables.
Suggested Readings
1. Allen R.G.D. : Basic Mathematics; Macmillan, New Delhi.
2. Dowling E.T.: Mathematics for Economics; Sihaum Series, McGraw Hill, Lon
don.
3. Loomba Paul: Linear Programming; Tata McGraw Hill, New Delhi.
4. Vohra, N.D. : Quantitative Techniques in Management; Tata McGraw Hill, N
ew Delhi.
5. Soni, R.S. : Business Mathematics; Pitamber Publishing House.
6. Kapoor, V.K. : Business Mathematics; Sultan Chand & Sons, Delhi.
7. Holden: Mathematics for Business and Economics; Macmillan India, New Del
hi.
BC-103
Financial Accounting - I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Meaning and Scope of Accounting: Need development, and definition of accounting;
Book-keeping and accounting; Persons interested in accounting; Disclosures; Bra
nches of accounting ; Objectives of accounting.
Accounting Principles : International accounting standards (only outlines); Acco
unting principles; Accounting standards in India (only outlines).
Accounting Transactions: Accounting Cycle; Journal; Ru1es of debit and credit; C
ompound journal entry; Opening entry; Sub-division of journal; Relationship betw
een journal and ledger; Rules regarding posting; Trial balance.
Capital and Revenue: Classification of Income; Classification of expenditure; Cl
assification of receipts.
Accounting concept of income: Accounting concepts and income measurement; Expire
d cost and income measurement.
Final Accounts: Manufacturing account; Trading account; Profit and Loss account;
Balance Sheet; Adjustment entries.
Rectification of Errors: Classification of errors; Location of errors; Rectifica
tion of errors; Suspense account; Effect on profit.
Depreciation Provisions and Reserves: Concept of depreciation, causes of Depreci
ation, depletion, amortization and dilapidation; Depreciation accounting; Method
s of recording depreciation; Methods for providing deprecia¬tion; Depreciation of
different assets; Depreciation of replace¬ment cost; Depreciation policy as per Ac
counting Standard: Depreciation accounting; Provision and reserves.
Accounts of Non- Trading institutions.
Suggested Readings
1. Anthony, R.N. and Reece, J.S. : Accounting Principle: Richard Irwin Inc.
2. Gupta RK. and Radhaswamy, M. : Financial Account¬ing; Sultan Chand and Son
s, New Delhi.
3. Monga J.R, Ahuja Girish, and Sehgal Ashok: Financial Accounting; Mayur P
aper Back, Noida.
4. Shukla, M.C. Grewal T.S. and Gupta, S.C. : Advanced Accounts; S. Chand &
Co., (New Delhi).
5. Compendium of Statement of Standards of Accounting: The Institute of Cha
rtered Accountants of India, New Delhi.
BC-104
Business Management - I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Introduction: Concept, nature, process, and significance of management; Manageri
al roles (Minitzberg); An overview of functional areas of management; Developmen
t of management thought; Classical and neo¬classical systems; contingency approach
es.
Planning: Concept, process, and types; Decision making: concept and process.
Bounded rationality, Management by objectives; corporate planning; Environment a
nalysis and diagnosis; strategy formulation.
Organizing: Concept, nature, process, and signifi¬cance; Authority and responsibil
ity relationship; Centralization and decentralization; Departmentation; Organiza
tion structure: forms and contingency factors.
Time management and stress management: meaning, causes and techniques.
Suggested Reading:
1. Drucker, Peter F: Management Challenges for the 21st Century; Butterwort
h Heinemann, Oxford.
2. Weihric and Koontz, et al: Essentials of Management, Tata McGraw Hill, n
ew Delhi.
3. Fred Luthans : Organizational Behaviour; McGraw Hill, New York.
4. Louis A. Allen: Management and Organization; McGraw Hill, Tokyo.
5. Ansoff H.I. : Corporate Strategy; McGraw Hill, New York.
6. Hampton, David R.: Modern Management; McGraw Hill, New York.
7. Stoner and Freeman: Management; Prentice-Hall, New Delhi.
8. Maslow Abraham: Motivation and Personality; Harper & Row, New York, 1954
.
9. Hersey Pual and Balnchard Kenneth: Management of Organizational Behaviou
r-Utilizing the Human Resources; Prentice Hall of India, New Delhi.
10. Ibancevish J.M. and Matleson M.T.: Organizational Behaviour & Management
; Irwin Homewood, Illinois.
BC-105
Business Economics - I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
BC-201
Business Communication-II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Principles of Effective Communication
Writing Skills: Planning business messages, Rewriting and editing; The first dra
ft; Reconstructing the final draft; Business letters and memo formats; Appearanc
e request letters; Good news and bad news letters; Persuasive letters; Sales let
ters; Collection letters; Office memorandum.
Report Writing: Introduction to a proposal, short report and formal report, repo
rt preparation.
Oral Presentation: Principles of oral presentation, factors affecting presentati
on, sales presentation, training presentation, conducting surveys, speeches to
motivates effective presentation skills.
Non- Verbal Aspects of Communicating.
Interview Skills: Appearing in interviews; Conducting interviews; Writing resume
and letter of application.
International Communication: Cultural sensitiveness and cultural context; Writin
g and presenting in International situations; Inter-cultural factors in interact
ions; Adapting to global business.
Suggested Readings:
1. Bovee and Thill : Business Communication Today, Tata McGraw Hill, New De
lhi.
2. Ronald E. Dulek and John S. Fielder,: Principles of Busi¬ness Communicatio
n; Macmillan Publishing Company, London. ¬
3. Randall E. Magors :Business Communication; Harper and Row, New York.
4. Webster s Guide to Effective Letter Writing, Harper and Row, New York.
5. Balasubramanyam : Business Communications; Vikas Publishing House, Delhi
.
6. Kaul : Business Communication; Prentice Hall, New Delhi.
7. Kaul : Effective Business Communication :Prentice Hall, New Delhi.
8. Patri V.R. : Essentials of Communication; Greenspan Publications, New De
lhi.
9. Senguin J : Business Communication; The Real WorId and Your Career, Alli
ed Publishers, New Delhi.
10. Robinson, Netrakanti and Shintre: Communicative Competence in Business E
nglish; Orient Lognman, Hyderabad.
BC-202
Business Mathematics - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Linear Programming-Formulation of LPP: Graphical method of solution; Problems re
lating to two variables including the case of mixed constraints; Cases having no
solution, multiple solutions; unbounded solution and redundant constraints; Sim
plex Method - Solution of problems up to three variables, including cases of mix
ed constraints, Duality; Transportation Problem.
Compound interest and Annuities: Certain different types of interest rates, Conc
ept of present value and amount of a sum; Types of annuities; Present value and
amount of an annuity, in¬cluding the case of continuous compounding; Valuation of
simple loans and debentures; Problems relating to sinking funds.
Suggested Readings
1. Allen RG,D. : Basic Mathematics; Macmillan, New Delhi.
2. Dowling E.T.: Mathematics for Economics; Sihaum Series, McGraw Hill, Lon
don.
3. Loomba Paul: Linear Programming; Tata McGraw Hill, New Delhi.
4. Vohra, N.D. : Quantitative Techniques in Management; Tata McGraw Hill, N
ew Delhi.
5. Soni, R.S. : Business Mathematics; Pitamber Publishing House.
6. Kapoor, V.K. : Business Mathematics; Sultan Chand & Sons, Delhi.
7. Holden: Mathematics for Business and Economics; Macmillan India, New Del
hi.
BC-203
Financial Accounting - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Special Accounting Areas.
Consignment Accounts: Important terms; Accounting records; Valuation of unsold s
tock; Conversion of consignment into branch.
Joint Venture Accounts: Meaning of joint venture; Joint venture & partnership; A
ccounting records.
Branch Accounts: Dependent branch, Debtors system, Stock and debtor system; Fina
l accounts system; wholesale branch, independent branch; Foreign branch.
Hire purchase and installment purchase system: Meaning of hire-purchase contract
; Legal provisions regarding hire-purchase contract; Accounting records for good
s of substantial sale values and accounting records for goods of small values; I
nstallment purchase system; After sales service.
Partnership Account: Essential Characteristics of Partnership; Partnership deed;
Final accounts; Adjustment after closing the accounts; Fixed and fluctuating ca
pital; Goodwill; Joint Life Policy; Change in Profit Sharing Ratio.
Reconstitution of a partnership firm: Admission of a partner; Retirement of a pa
rtner; death of a partner; Amalgamation of partnership firms; Dissolution of a p
artnership firm -Modes of dissolution of a firm; Accounting entries; Insolvency
of partners; Sale of firm to a company; Gradual realization of assets and piecem
eal distribution.
Suggested Readings
1. Anthony, R.N. and Reece, J.S. : Accounting Principle: Richard Irwin Inc.
2. Gupta RK. and Radhaswamy, M. : Financial Account¬ing; Sultan Chand and Son
s, New Delhi.
3. Monga J.R, Ahuja Girish, and Sehgal Ashok: Financial Accounting; Mayur P
aper Back, Noida.
4. Shukla, M.C. Grewal T.S. and Gupta, S.C. : Advanced Accounts; S. Chand &
Co., (New Delhi).
5. Compendium of Statement of Standards of Accounting: The Institute of Cha
rtered Accountants of India, New Delhi.
BC-204
Business Management - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Suggested Reading
1. Drucker, Peter F : Management Challenges for the 21st Century; Butterwor
th Heinemann, Oxford.
2. Weihric and Koontz, et al: Essentials of Management, Tata McGraw Hill, n
ew Delhi.
3. Fred Luthans : Organizational Behaviour; McGraw Hill, New York.
4. Louis A. Allen: Management and Organization; McGraw Hill, Tokyo.
5. Ansoff H.I. : Corporate Strategy; McGraw Hill, New York.
6. Hampton, David R.: Modern Management; McGraw Hill, New York.
7. Stoner and Freeman: Management; Prentice-Hall, New Delhi.
8. Maslow Abraham: Motivation and Personality; Harper & Row, New York, 1954
.
9. Hersey Pual and Balnchard Kenneth: Management of Organizational Behaviou
r-Utilizing the Human Resources; Prentice Hall of India, New Delhi.
10. Ibancevish J.M. and Matleson M.T.: Organizational Behaviour & Management
; Irwin Homewood, Illinois.
BC- 205
Business Economics -II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Market Structures : market structures and business, Decisions; Objectives of a b
usiness firm.
(a) Perfect Competition: Profit maximization and equilibrium of firm and ind
ustry; Short-run and long¬-run supply curves; Price and output determination, prac
tical applications.
(b) Monopoly: Determination of price under monopoly; Equilibrium of a firm;
comparison between perfect competition and monopoly; Multi-plant monopoly; Price
discrimination, Practical applications.
(c) Monopolistics Competition: Meaning and characteristics; Price and output
determination under monopolistic competition; product differentiations; Selling
costs; Comparison with perfect competition; Excess capacity under monopolistic
competition.
(d) Oligopoly; Characteristics; Indeterminate pricing and output; Classical
models of Oligopoly; Price leadership; Collusive oligopoly; Kinked demand curve.
Factor Pricing-I: Marginal productivity theory and demand for factors; Nature, s
upply of factor inputs, Determination of wage rates under perfect competition an
d monopoly, Exploitation of labour, Rent-concept; Ricardian and modern theories
of rent; Quasi-rent.
Factor-Pricing-II: Interest-Concept and theories of interest; Profit: nature, co
ncepts and theories of profit.
Suggested Readings:
1. John P. Gould. Jr. and Edward P. Lazear: Macroeconomic Theory, All India
Traveller, Delhi.
2. Browining Edger K. and Browining Jacquenlence M: Microeconomic Theory an
d Applications, Kalyani, New Delhi.
3. Watson Donalds and Getz Moloclm : Price Theory an Its user, Khosla Publi
shing House, New Delhi.
4. Koutsoyianni A. : Modern Microeconomics; Macmillan New Delhi.
5. Richard G. Lipsey: An Introduction to Positive Economics; ELBS, Oxford.
6. Singler G. : The Theory of Price; Prentice Hall of India.
7. Nellis & Parker: The Essence of Business Economics; Prentice Hall, New D
elhi.
8. Ferguson P.R. and Rothschil R. and Ferguson G.J.: Business Economics; Ma
cmillan, Hampshire.
9. Ahuja H.L. : Business Economics; S. Chand & Co., New Delhi.
BC-206
BASICS OF COMPUTER-II
Theory Paper Max Marks-50 Marks
Practical Paper Max Mark-40 Marks
Internal Assessment- 10 Marks
Time : 3 Hours
Note: The Examiner shall set eight questions in all covering the whole syllabus
out of which five questions are required to be attempted by the students.
Fundamental of computers: Model of a digital computer; Functioning of a digital
computer; Types of a digital computer; Advantages of computers. Difference betwe
en digital computer and analog computer, Applications of computers: Computers in
Commerce, Marketing, Education and Management.
Software concepts: Types of Software and their role, Different System Software t
ypes-Operating systems, Translators, System Utilities; Concept of Application Pa
ckages; Types of an operating system-Multi-user O.S. Multi¬tasking O.S., Multi-Pro
cessing as; Time-sharing as., Multi-Programming O.S. Operating System as a resou
rce Manager, concept of GUI and CUI.
Introduction to Windows: Components of Application Window; Types of Windows, Win
dows as an operating System, Windows explorer, Using Paintbrush, Control Panel,
Installing a printer. User interfaces- CUI and GUI; Concept of a Desktop and Tas
kbar, My Computer, Recycle Bin, My Documents and Internet Explorer icons.
MS-Excel: Applications of Spreadsheet; Advantages of in Spreadsheet; Features of
Excel; Rows, Columns, Cell, Menus, Creating worksheet, Formatting, Printing, es
tablishing worksheet links, Table creating and printing graphs, Macros, Using Bu
ilt-m-functions.
BC-207
Environmental Studies (Qualifying paper)
Total Marks: 100
Time : 3 Hours
The Subject of Environmental Studies is included as a quali¬fying paper in all UG
Courses (including professional courses also) from the session 2004-2005 and the
students will be required to qualify the same otherwise the final result will n
ot be declared and degree will not be awarded.
Annual System: The duration of the course will be 50 lectures. The examination w
ill be conducted by the college at its own level earlier than the examination al
ongwith the Annual Examination.
Semester System: The Environment Course of 50 lectures will be conducted in the
second semester and the examinations shall be conducted at the end of second sem
ester:
Credit System: The core course will be awarded 4 credits.
Exam. Pattern: In case of awarding the marks, the question paper should carry 10
0 marks. The structure of the question pa¬per being:
PART-A: Short Answer Pattern 25 Marks
PART-B: Essay type with inbuilt choice 50 Marks
PART-C: Field work 25 Marks
INSTRUCTIONS FOR THE EXAMINERS
Part-A: Questions 1 is compulsory and will contain ten short¬ answer type question
of 2.5 marks each covering the entire sylla¬bus.
Part-B : Eight essay type questions (With inbuilt choice) will be set from the e
ntire syllabus and the candidates will be required to answer any four of them. E
ach essay type question will be of 12.5 marks.
The examination will be conducted by the college concerned at its own level earl
ier than he annual examination and each student will be required to score minimu
m of 35% marks each in Theory and Practical. The marks obtained in this qualifyi
ng paper will not be including in determining the percentage of marks for the aw
ard of degree.
However, these will be shown in the detailed marks certificate of the student.
Syllabus and Course of reading
The multidisciplinary nature of environmental studies: Defination, Scope and imp
ortance need for public awareness.
(2 Lectures)
Natural Resources: Renewable and non-renewable resources:
Natural resources and associated problems.
a) Forest resources: Use and over-exploitation, deforesta¬tion, case studies. Timb
er extraction, mining, dams and their effects on forests and tribal people.
b) Water resources: Use and over-utilization of surface and ground water, floods
, drought, conflicts over water, dams-benefits and problems. .
c) Mineral resources: Use and exploitation, environmental effects of extracting
abd using mineral resources, case studies.
d) Food resources: World food problems, changes caused by agriculture and overgr
azing, effects of modem agriculture, fertilizer-pestcide problems, water loging,
salinity, case studies.
e) Energy resources; Growing energy needs, renewable and non-renewable energy so
urces, case studies.
f) Land resources: Land as a resources, land degradation man induced landsslidie
s, soil erosion and desertification.
- Role of an individual in conservation of natural resources.
- Equitable use of resources for sustainable lifestyles.
(8 Lectures)
Ecosystems
- Concept of an ecosystem
-Structure and function of an ecosystem.
- Producers, Consumers and decomposers.
-Energical flow in the ecosystem
-Ecological succession
--Food chains, food webs and ecological pyramids.
-Introduction, types, Characteristic features, structure and func¬tion of the foll
owing of the ecosystem.
a. Forest ecosystem
b. Grassm land ecosystem
c. desert ecosystem
d. Aquatic ecosystems (ponds, streams, lakes, rivers, oceans, estuaries).
(6 lectures).
Biodiversity and its conservation
--Introduction-Definition: genetic, species and ecosystem diversity.
--Bio-geographical classification of India. "
--Value of bioversity : consumptive use, productive use, social, ethical
; aestheic and option calues.
--Biodiversity at global, National and local levels.
--India as a mega-diversity nation.
Hot-sports of biodiversity.
--Threats to biodiversity: habitat loos, poaching of wildlife, man-wildl
ife conflicts. 1
--Endangered and endemics.
--Conservation of biodiversity: In-situ and Ex-situ, Conservation of bio
diversity.
(8 Lectures)
Environmental Pollution
Definition
--Causes, effects and control measures of :-
¬ a. Air pollution
b. Water pollution
c. Soil pollution
d. Marine pollution
e. Noise pollution
f. Thermal pollution
g. Nuclear hazards
- Solid waste Management: Causes, effects and control measures of urban and indu
strial wastes.
--Role of an individual in prevention of pollution.
--Pollution case studies. .
--Disaster Management: floods, earthquake, cyclone and landslides.
(8 lectures)
Social Issues and the environment
--From Unsustainable to Sustainable development.
--Ur ban problems related to energy. .
-- Water conservation, rain water harvesting, watershed management. .
--Resettlement and rehabilitation of people; its problems and concerns. Case stu
dies.
--Environmental eithics: Issues and possible solutions.
--Climate change, global warming, acid rain, ozone layer depletion, nuclear acci
dents and holocaust. Case studies.
-- Wasteland reclamation.
--Consumerism and waste products.
--Air (prevention and Control of Pollution) Act.
-- Water (prevention and control of pollution) Act.
--Wildlife Protection Act.
--Forest Conservation Act.
--Issues involved in enforcement of environmental
legislation.
--Public awareness.
(7 lectures)
Human Population and the Environment
-- Population growth, variation among nations.
-. Population explosion- family Welfare Programme.
--Environment and human hea1th.
--Human Rights.
--Value Education.
--HIV/AIDS.
--women and child welfare
--role of information technology in environment and human health
--Case Studies.
(6 lectures)
Field work
--Visit to a local area to document environmental assets: river/forest g
rass land/ hill/mountain.
-Visit to a local polluted site-Urban/Rural/Industrial/ Agricultural.
--Study of common plants, insects, birds.
--Study of simple ecosystems pond, river, hill slopes, etc.
(Field work Equal to 5 lecture. hours).
SIX MONTHS COMPULSORY CORE MODULE COURSE IN ENVIRONMENTAL STUDIES: FOR UNDERGRAD
UATES
Teaching Methodologies
The Core Module Syllabus for Environmental Studies includes class room teaching
and Field Work. The syllabus divided into eight units covering 50 lectures. The
first seven unit will cover 45 lectures which are class room based to enhance kn
owledge skills mid attitude to environment. Unit eight is based on field activit
ies which will be covered in five lecture hours and would provide students firs
t hand knowledge on various local would environmental aspects.
Field experience is one of the most effective learning to for environmental conc
erns. This moves out of the scope of text book mode of teaching into realm of re
al learning in the field where the teacher morely acts as a catalyst to interpre
t what student observes or discovers in his/her environment.
Fields are as essential as class work and form an irreplaceable synegistic tool
in the entire learning process.
Course material provided by UGC for class room teaching and field activities be
utilized.
The universities/Colleges can also draw upon expertise of outside resource perso
ns for teaching purposes.
Environmental Core module shall be integrated into the teaching programmes of al
l undergraduate courses.
Reference:
1. Agarwal, K.C. 2001 Environmental Biology, Nidi Publ. Ltd. Bikaner.
2. Bharucha Erach, The Biodiversity of India, Mapin Publishing Pvt. Ltd., Ahmeda
bad- 380013, India,
Email.
[email protected](R).
3. Brunner R.C., 1989, Hazardous Waste Incineration, McGraw Hill Inc. 480p.
4. Clerk RS., Marine Pollution; Clanderson Press Oxford(1B)
5. Cunningham, W.P. Cooper, T.H. Gorhani, E & Hepworth, M. T. 2001, Environmenta
l Encyclopedia,
Jaico Publish¬ing House, Mumbai, 1196p. .
6. De A.K., Environmental Chemistry, Wiley Esteem Ltd.
7. Down to Earth, Centre for Science and Environment(R)
8. Gleick, H.P.1993. Water in crisis, Pacific Institute for Stud¬ies in Dev., Envi
ronment & Security.
Stockholm Env. Insti¬tute.
9. Hawkins R.E., Encyclopedia of Indian Natural History, Bombay Natural History
Society,
Bombay(R).
10. Heywood, V.H. & Watson, R.T. 1995. Global Biodiversity Assessment. Cambridge
Univ. Press 114p.
11. Jadhav, H& Dosale, V.M. 1995, Environmental Protection and Laws. Himalaya Pu
b. House, Delhi
284p.
12. Mhaskar A.K, Matter Hazardous, Techno-Science Publications(TB).
13. Miller T.G. Jr., Environmental Science, Wadsworth Pub¬lishing Co. em).
14. Odmn, E.P. 1971. Environments of Ecology. W.B. Saunders Co. USA, 574p.
15. Rao MN. & Datta, A.K. 1987 . Waste Water treatment. Oxford & IBH Publ. Co. P
vt. Ltd. 345p.
16.Sharma B.K, 2001. Enviromnental Chemistry. Goel Pub1" House, Meerut. Survey o
f the
Environmental The Hindu(M)
17. Townsend C., Harper J, and Michael Begon, Essentials 0 ecology, Blackwell Sc
ience(1B).
18. Trivedi R.K, Handbook of Environmental Laws, Ru1es, Guidelines Compliances a
nd Standards, Vol
I and II, Envirol Media(R)
19. Trivedi R.K and P.K Goel, Introduction to air pollution, Techno-Science Publ
ications (TB).
20. Wagner KD., 1998. Environmental Management. W.B. Saunders Co. Philadelphia,
USA 499p.
(M) Magazine
(R) Reference
(TB) Textbook
BC-301
Business Regulatory Framework - I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Law of Contract (1872) : Nature of contract; Classification; Offer and acceptanc
e; Capacity of parties of contract; Free consent; Consideration; Legality of obj
ect; Agreement declared void; Performance of contract; Discharge of contract, R
emedies for breach of contract.
Special Contracts: Indemnity & Guarantee, Bailment, Pledge & Agency.
Partnership Act, 1932.
Salient features of Right to Information Act 2005 (RTI).
Suggested Readings:
1. Desai T.R., Indian Contract Act, Sale of Goods Act and Partnership Act, S.C.
Sarkar & Sons Pvt. Ltd.,
Kolkata.
2. Singh, Avtar , The Principles of Mercantile Law : Eastern Book Company, Luckn
ow.
3. Kuchal, M.C., Business Law; Vikas Publishing House, New Delhi.
4. Kapoor, N.D., Business Law, Sultan Chand & Sons, New Delhi.
5. Chandha, P.R., Business Law, Galgotia, New Delhi.
6. Chawla & Garg, Mercantile Law, Kalyani Publishers, New Delhi.
BC-302
Corporate Accounting - I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Suggested Readings:
1. Hooda, R.P., Introduction to Statistics, Macmillan, New Delhi, 2002.
2. Hooda, R.P., statistics for Business and Economics, Macmillan, New Delhi
, 1999.
3. Ya-Lin Chau, Statistical Analysis with Business and Economics: Applicati
ons, Holt, Reinhard & Winster, 1997.
4. Lewin and Rubin, Statistics for Management; Prentice-Hall of India, New
Delhi, 2000.
5. Sancheti, D.C. and Kapoor V.K., Statistics (Theory, Methods & applicatio
n); Sultan Chand & Sons, Delhi, 2000.
6. Hoel & J Assen, Basic Statistics for Business and Economics; John Wiley
and Sons, New York, 1992.
BC-305
Principles of Marketing - I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
BC-402
Corporate Accounting - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Suggested Readings:
1. Gupta, R.L. Radhaswamy, M., Company Accounts, Sultan Chand and Sons, New
Delhi, 2000.
2. Maheshwari, SN., Corporate Accounting, Vikas Publishing House, New Delhi
, 2000.
3. Monga, lR, Ahuja, Girish, and Sehgal, Ashok, Financial Accounting, Mayur
Paper Back. Noida, 2000.
4. Shukla, M.C., Grewal, T.S.; and Gupta, S.C., Advanced Accounts, S. Chand
& Co. New Delhi, 2000.
5. Moora, C.L, and Jaedick, R.K., Managerial Accounting; South Western Publ
ishing Co., Cincinnati, Ohio, 1997.
6. Agarwala, AN. and Agarwala K.N.: Higher Science of Accountancy, Kitab M
ahal, 2001.
BC-403
Auditing
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
BC-404
Business Statistics -II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Meaning of Time Series and Uses of Time Series.
Analysis of Times Series: Causes of variation in time series data;
Components of a time series; Decomposition-additive and multiplicative models; d
etermination of trend- Moving averages method and method of Least Squares (inclu
ding linear second degree, parabolic, and exponential trend); Computation of sea
sonal-indicates by sample averages, ratio-to-trend, ratio-to moving average and
link relative methods.
Theory of Probability: Probability as a concept; approaches to defining probabil
ity; addition and multiplication laws of probability; Conditional probability; B
ayes’ Theorem.
Probability distributions: Probability distribution as a concept; Binomial, Pois
son and Normal distributions- their properties and parameters.
Suggested Readings:
1. Hooda, R.P., Introduction to Statistics, Macmillan, New Delhi, 2002.
2. Hooda, R.P., Statistics for Business and Economics; Macmillan, New Delh
i, 1999.
3. Ya-Lin Chau, Statistical Analysis with Business and Economics: Applicati
ons, Holt, Reinhard & Winster, 1997.
4. Lewin and Rubin, Statistics for Management, Prentice-Hall of India, New
Delhi, 2000.
5. Sancheti, D.C. and Kapoor V.K., Statistics (Theory, Methods & applicatio
n), Sultan Chand & Sons, Delhi, 2000.
6. Hoel & J Assen, Basic Statistics for Business and Economics; John Wiley
and Sons, New York, 1992.
BC-405
Principles of Marketing -II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Suggested Readings
1. Gill, N.S.: Essentials of Computer and Network Technology, Khanna Book P
ublishing Co(P) Ltd., Delhi.
2. Knight A.V., Silk, D.J.: Managing Information, McGraw Hill Book Company,
New Delhi.
3. Semdler: Teach Yourself MS-Office, BPD Publications, Delhi.
4. Bangla, R.: Learning MS-Office, 2000. Khanna Book Publishing Co.(P) Ltd.
, Delhi.
BC-406(ii)
Indian Financial System -II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Development Banks- features and functions; State level Development banks: Object
ives, functions and their role; Non-banking Financial Institutions.
Reserve Bank of India: Functions, regulation and control of credit, monetary pol
icy.
Determination and regulation and interest rates in India.
Venture capital; Credit rating; Merchant banking.
Institutional financing in India: UTI, LIC and GIC: Objectives, functions invest
ment policies, and role in industrial financing.
Mutual Funds: Meaning, role, importance, types, SEBI guidelines, etc.
Suggested Readings:
1. Chandle, L.V. and Goldfeld, S.M., The Economic of Money and Banking, Har
per and Row, New York.
2. Gupta, S.B., Monetary Planning of India, S. Chand, New Delhi.
3. Khan, M.Y., India Financial System-Theory and Practice, Tata McGraw Hill
, New Delhi.
4. Report on Currency and Finance.
5. Sen Gupta, A.K. and Agarwal, M.K., Money Market Operations in India, Sky
lark Publications, New Delhi.
BC-406(iii)
Fundamentals of Insurance –II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Profile of Insurance Companies: Organizational set-up of the company; Promotion
strategy; Market share; Important activities, Structure; Product; Acturial profe
ssion; product pricing-acturial aspects; Distributions channels.
Principles of Life Insurance/Marine/Fire/Medical/General Insurance.
Contracts of various kinds; Insurable Interest.
Suggested Readings:
1. Karam Pal, Bodla B.S. & Garg M.C., Insurance Management, Deep & Deep Pub
lications, New Delhi.
2. Mishra, M.N., Insurance Principles and Practice; S. Chand and Co., New D
elhi.
3. Insurance Regulatory Development Act, 1999.
4. Life Insurance Corporation Act, 1956.
5. Gupta, O.S., Life Insurance, Frank Brothers, New Delhi.
6. Vinayakam N. Radhaswamy and Vasudevan, S.V.: Insurance-Principles and Pr
actice, S. Chand and Co., New Delhi.
7. Mishra, M.N., Life Insurance Corporation of India, Vols. I, II & III, Ra
j Books, Jaipur.
BC-406(iv)
Human Resource Management - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
H.R.D. Concept, Benefits and Pre requisites.
Training and development: Concept and importance of training, training methods/t
echniques; Performance appraisal.
Wage and salary administration: Promotion, transfer, demotion, separation and ab
senteeism, labour turnover; Personnel records and audit.
Industrial Relations: Concept, components and approaches.
Industrial relations in India; HRD practices in Indian Industries;
Concept and forms of industrial democracy.
Suggested Readings:
1. K. Aswathappa, Human Resource and Personnel Management, Tata McGraw Hill
, New Delhi.
2. V.S.P. Rao: Human Resource Management: Text and Cases, Excel Books.
3. C.B. Mamoria, Personnel Management, Himalaya Publishing House, New Delhi
.
4. B.P. Singh, T.N. Chhabra and P.L. Taneja, Personnel Management and Indus
trial Relations, Dhanpat Rai and Co., New Delhi.
5. R.S. Dwivedi, Management of Human Resources, Galgotia Publications.
BC-501
Income Tax- I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Basic Concepts; Income, agricultural income, casual income, assessment year, pre
vious year, gross total income, total income, person; Tax evasion, avoidance, an
d tax planning.
Basis of Charges: Scope of total income, residence and tax liability, income whi
ch does not form part of total income.
Heads of Income: Salaries, Income from house property.
Profit and gains of business or profession, including provisions relating to spe
cific business, Capital gains; Income from other sources.
Fringe Benefits
Suggested Readings:
1. Singhania V.K.: Student’s Guide to Income Tax.
2. Prasad, Bhagwati: Income Tax Law & Practice.
3. Mehrotra H.C.: Income Tax Law & Account.
4. Dinker Pagare: Income Tax Law and Practice.
5. Girish Ahuja and Ravi Gupta: Systematic Approach.
6. Chandra Mahesh and Shukla D.C.: Income Tax.
BC-502
Cost Accounting - I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Introduction: Nature and scope of cost accounting; Cost concepts and classificat
ion; Methods and techniques; Installation of costing system; Concept of cost aud
it.
Accounting for Material: Pricing of material issues; Treatment of material losse
s, Material control; Concept and techniques.
Accounting for Labour: Labour cost control procedure; Labour turnover; Idle time
and overtime; Methods of wage payment-time and piece rates; Incentive schemes.
Accounting for Overheads: Classification and departmentalization; Absorption of
overheads; Determination of overhead rates; under and over absorption and its fo
rmations.
Cost Ascertainment: Unit costing including tender price and reconciliation of co
st and financial accounts.
Suggested Readings:
1. Arora M.N., Cost Accounting-Principles and Practice, Vikas, New Delhi.
2. Jain S.P. and Narang K.L., Cost Accounting Kalyani, New Delhi.
3. Anthony Robert, Reece, Principles of Management Accounting; Richard D. I
rwin Inc. Illinois.
4. Horngren, Charles, Foster and Dalar, Cost Accounting – A Managerial Emphas
is, Prentice Hall of India, New Delhi.
5. Khan M.Y. and Jain P.K., Management Accounting; Tata McGraw Hill, New De
lhi.
6. Kaplan R.S. and Atkinson A.A., Advanced Management Accounting, Prentice
India International, New Delhi.
7. Tulsian P.C., Practical Costing, Vikas, New Delhi.
8. Maheshwari S.N., Advanced Problems and Solutions in Cost Accounting, Sul
tan Chand & Co., New Delhi.
BC-503
Management Accounting and Financial Management -I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Management Accounting: Meaning, nature, scope and functions of management accoun
ting; Role of Management accounting in decision-making; Management accounting vs
. financial accounting; Tools and techniques of management accounting.
Financial Statements: Meaning and types of financial statements; Limitations of
financial statements; Objectives and methods of financial statements analysis; R
atio analysis; Classification of Ratios-Profitability ratios, turnover ratios, l
iquidity ratios, solvency ratios; Advantages and limitations of ratio analysis.
Funds Flow Statement, Cash Flow statement as per Indian Accounting Standard 3.
Financial Management: Goals- Profit vs. Wealth maximization; Finance Functions-i
nvestment, financing and dividend decision, Financial planning, over-capitalizat
ion and under capitalization.
Capital Budgeting: Nature of investment decisions, investment evaluation criteri
a; Net present value (NPV) internal rate of return (IRR), profitability index,
payback period, accounting rate of return; NPV and IRR comparison, excluding ris
k analysis.
Suggested Readings:
1. Arora M.N., Cost Accounting-Principles and Practice; Vikas, New Delhi.
2. Jain S.P. and Narang K.L., Cost Accounting, Kalyani, New Delhi.
3. Anthony Robert, Reece, Principles of Management Accounting; Richard D. I
rwin Inc. Illinois.
4. Horngren, Charles, Foster and Dalar, Cost Accounting – A Managerial Emphas
is, Prentice Hall of India, New Delhi.
5. Khan M.Y. and Jain P.K., Management Accounting; Tata McGraw Hill, New De
lhi.
6. Kaplan R.S. and Atkinson A.A., Advanced Management Accounting, Prentice
India International, New Delhi.
BC-504
Business Environment -I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Business Environment: Concept, components, and importance; Environmental scannin
g techniques;
Economic Trends (overview): Income, Savings and investment, Industry, Trade
and balance of payments, Money, Finance, Prices.
Problems of growth: Unemployment; Poverty; Regional imbalances; Social Injustice
; Inflation; Parallel economy, Industrial sickness-meaning, causes, remedial me
asures, SICA.
Role of Government in Indian Economy: Monetary and fiscal policy.
Industrial policy; Industrial Licensing, Special Economic Zones, Privatization,
SEBI - Objectives & functions.
Suggested Readings:
1. Sundaram & Black, The International Business Environment, Prentice Hall,
New Delhi.
2. Aggarwal A.N., Indian Economy, Vikas Publishing House, Delhi.
3. Khan Farooq A.L., Business and Society, S.Chand, Delhi.
4. Dutt R. and Sundharam K.P.M., Indian Economy, S. Chand, Delhi.
5. Misra S.K. and Puri V.K., Indian Economy, Himalaya Publishing House, New
Delhi.
6. Hedge Ianl, Environment Economics, Macmillan, Hampshire.
7. Dutt Ruddar: Economic Reforms in India-A Critique; S. Chand, New Delhi.
BC-505 (Opt. – i)
Financial Market Operations - I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
SUGGESTED READING:
1. Asker, David and Myers John G., Advertising Management, Prentice Hall of
India , New Delhi.
2. Border W.H., Advertising, John Wiley, N Y.
3. Oglvy D., Ogivy on Advertisding, Longman Publication.
4. Aaker David A, Batra Rajeev, Myers G., Advertising Management, Prentice
Hall of India, , New Delhi.
5. Sengupta Subroto, Brand Positioning Strategies for Competitive Advantage
, Tata McGraw Hill, New Delhi.
6. Cundiff Still and Govani: Sales Management, Prentice Hall, New Delhi.
7. Rorsiter John R. and Percy Larry, Advertising and Promotion Management;
McGraw Hill , New York.
8. Sundage, Fryburger, Rotzoll, Advertising Theory and Practice, AITBS, New
Delhi.
9. Skill, Richarcd R., Gundiff, Edwars W & Govani, Norman A.P., Sasles Mana
gement, PM.
BC-505(Opt. – vi)
Essentials of E-commerce - I
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Suggested Readings:
1. Singhania V.K., Student’s Guide to Income Tax.
2. Prasad, Bhagwati, Income Tax Law & Practice.
3. Mehrotra H.C., Income Tax Law & Account.
4. Dinker Pagare, Income Tax Law and Practice.
5. Girish Ahuja and Ravi Gupta, Systematic Approach.
6. Chandra Mahesh and Shukla D.C., Income Tax.
BC-602
Cost Accounting - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Job, batch and contract costing; Operating costing; Process costing-including in
ter-process profits (excluding equivalent production) and joint and by-products;
Cost records: Integral and non-integral system: Standard Costing and variance
analysis-Material and labour variance only; Budgetary control. Marginal Costin
g and Break-even analysis.
Suggested Readings:
1. Arora M.N., Cost Accounting-Principles and Practice; Vikas, New Delhi.
2. Jain S.P. and Narang K.L., Cost Accounting Kalyani, New Delhi.
3. Anthony Robert, Reece, Principles of Management Accounting, Richard D. I
rwin Inc. Illinois.
4. Horngren, Charles, foster and Dalar, Cost Accounting – A Managerial Emphas
is, Prentice Hall of India, New Delhi.
5. Khan M.Y. and Jain P.K., Management Accounting, Tata McGraw Hill, New De
lhi.
6. Kaplan R.S. and Atkinson A.A.: Advanced Management Accounting, Prentice
India International, New Delhi.
7. Tulsian P.C., Practical Costing, Vikas, New Delhi.
8. Maheshwari S.N., Advanced Problems and Solutions in Cost Accounting, Sul
tan Chand & Co., New Delhi.
BC-603
Management Accounting and Financial Management - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Suggested Readings:
1. Arora M.N., Cost Accounting-Principles and Practice, Vikas, New Delhi.
2. Jain S.P. and Narang K.L., Cost Accounting Kalyani, New Delhi.
3. Anthony Robert, Reece, Principles of Management Accounting, Richard D. I
rwin Inc. Illinois.
4. Horngren, Charles, foster and Dalar: Cost Accounting – A Managerial Emphas
is, Prentice Hall of India, New Delhi.
5. Khan M.Y. and Jain P.K., Management Accounting; Tata McGraw Hill, New De
lhi.
6. Kaplan R.S. and Atkinson A.A., Advanced Management Accounting, Prentice
India International, New Delhi.
BC-604
Business Environment - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Economics Systems.
Economic Planning- Concept, Types of plans, Economic Planning in India: Five Yea
r Plans and Planning Machinery.
International Business Environment: International environment (overview); Global
ization; Trends in world trade and the problems of developing countries;
Foreign trade and economic growth.
International Economic Institutions –WTO, UNCTAD, World Bank, IMF; Export-Import P
olicy, Foreign Investment and Collaborations; Regional Economic groupings: meani
ng, types and advantages.
Multinational Enterprises (MNEs).
Suggested Readings:
1. Sundaram & Black, The International Business Environment, Prentice Hall,
New Delhi.
2. Aggarwal A.N., Indian Economy, Vikas Publishing House, Delhi.
3. Khan Farooq A.L., Business and Society, S.Chand, Delhi.
4. Dutt R. and Sundharam K.P.M., Indian Economy, S. Chand, Delhi.
5. Misra S.K. and Puri V.K. Indian Economy, Himalaya Publishing House, New
Delhi.
6. Dutt Ruddar, Economic Reforms in India-A Critique; S. Chand, New Delhi.
BC-605 (Opt. – i)
Financial Market Operations - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Investors protection: Grievances concerning stock exchange dealings and their re
moval; grievance cells in stock exchanges; SEBI; Company Law Board; Press; Remed
y through courts.
Functionaries on Stock exchanges: Brokers, sub-brokers, market makers, jobbers,
portfolio consultants, institutional investors, and NRIs.
Financial services: Merchant banking-functions and roles, SEBI guidelines; Credi
t rating-concept, functions and types.
Suggested Readings:
1. Chandler M.V. and Goldfeld S.M., Economics of Money and Banking, Harper
and Row, New York.
2. Gupta Suraj B., Monetary economics, S. Chand and Co., New Delhi.
3. Gupta Suraj B., Monetary Planning in India, Oxford, Delhi.
4. Bhole L.M., Financial Markets and Institutions, Tata McGraw Hill, New De
lhi.
5. Hooda R.P., Indian Securities Market-investors view point, Excel Books,
New Delhi.
6. R.B.I., Functions and Working.
7. R.B.I., Report on Currency and Finance.
8. R.B.I., Report of the Committee to Review the Working of the Monetary Sy
stem: Chakravarty Committee.
BC-605(Opt. – ii)
International Marketing - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Promotion of Product/services in international markets: Methods of international
promotion; Direct mail and sales literature; Advertising; Personal selling; Tra
de fairs and exhibitions.
International Distribution: Distribution channels and logistics decisions; Selec
tion and appointment of foreign sales agents.
Planning, organizing and controlling
of International Marketing; Exim policy-an
overview; Trends in India s foreign trade.
SUGGESTED READINGS
1. Bhattacharya R.L. and Varshney B; International Marketing Management; Su
ltan Chand, New Delhi.
2. Bhattacharya B, Export Marketing Strategies for Success; Global Press,
New Delhi.
3. Keegan W.J., Multinational Marketing Management, Prentice Hall, New Delh
i.
4. Kriplani V., International Marketing; Prentice Hall, New Delhi.
5. Taggart J.H and Moder Mott M.C., The Essence of International Business;
Prentice Hall, New Delhi.
6. Kotler Phillip, Principles of Marketing, Prentice Hall, New Delhi.
7. Fayer Weather John, International Marketing, Prentice Hall, NJ.
8. Cateora P.M. and Keavenay S.M., Marketing- An International Perspective
; Erwin Homewood, Illinois.
9. Paliwala, Stanley J, The Essence of International Marketing, Prentice Ha
ll, New Delhi.
BC-605(Opt. – iii)
INVESTMENT MANAGEMENT - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Market Efficiency: Weak form, semi-strong form and strong form. Bond analysis:
Yield to maturity, term structure of interest rates and bond market efficiency.
Diversification: meaning, gains from diversifications, Markowitz’s mean-variance c
riterion, Sharpe Model. Capital Assets Pricing Model (CAPM); meaning and assumpt
ions, capital market line, securities market line, APT. Investment Performance E
valuation-Sharpe, Treynor, and Jensen models.
Options and Futures: meaning, nature and difference between options and Futures,
Forms and types of Option and Futures contracts, advantages and limitations of
options and futures.
Suggested Readings:
1. Fischer, Donald E. and Jordon, Ronald J., Security Analysis and Portfoli
o, Management, Prentice Hall, New Delhi.
2. Fuller, Russell J. and Farrell, James L., Modern Investments and Securit
y Analysis, McGraw Hill, International Edition (finance Services) New York.
3. Sharpe, William F., Alexander, Gordon J. and Baily, Jafery Vs Investment
Prentice Hall of India, New Delhi.
4. Bhalla, V.K. Security Analysis and Portfolio Management, Sultan Chan, N
ew Delhi.
BC-605(Opt. – iv)
INDIRECT TAXES - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Central Sales Tax.: Important terms and definitions under the Central sales Tax
Act 1956- Dealer, declared good, place of business, sale, sale price, turnover,
year, appropriate authority; Nature and scope of Central Sales Tax Act; Provisio
ns relating to inter-state sales; Sales inside a state; Sales/purchase in the co
urse of imports and deemed exports.
Registration of dealers and procedure thereof; Rate of
tax; Exemption
of subseq
uent sales; Determination of turnover; Sales against C and D forms.
Principles for determining levy of central sales tax; concept of sale or purchas
e of goods in the course of central/state trading; When does sales or purchase o
f goods take place inside the state; When does the sale or purchase of goods ta
ke place in the course of imports or exports.
VAT- Important definition, Appellet Authority, Assessee, Assessing Authority, Bu
siness, Capital Goods, Dealer, Declared Goods, Contractor, Contractee and Gross
Turn Over.
Incidence and Levey of Tax, Registration of Dealer, Information to be submitted
regarding change of business.
Filing return, Assessment and Collection of Tax and Refund.
SUGGESTED READINGS:
1. Central Excise Act.
2. Customs Act.
3. Central Sales Tax Act.
4. Ahuja Girish & Gupta Ravi, Practical approach to Income tax, Wealth Tax
and Central sales tax (Problems and Solutions with Multiple choice questions);
Bharat Law House Pvt.Ltd., New Delhi.
BC-605(Opt. – v)
ADVERTISING AND SALES MANAGEMENT - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
SUGGESTED READING:
1. Asker, David and Myers John G., Advertising Management, Prentice Hall of
India , New Delhi.
2. Border W.H., Advertising, John Wiley, N Y.
3. Oglvy D., Ogivy on Advertisding, Longman Publication.
4. Aaker Daind A, Batra Rajeev, and Myers G: Advertising Management, Prenti
ce Hall of India, , New Delhi.
5. Sengupta Subroto, Brand Positioning Strategies for Competitive Advantage
; Tata McGraw Hill, New Delhi.
6. Cundiff Still and Govani, Sales Management, Prentice Hall, New Delhi.
7. Rorsiter John R, and Percy Larry, Advertising and Promotion Management,
Mc Graw Hill , New York.
8. Sundage, Fryburger, Rotzoll, Advertising Theory and Practice; AITBS, New
Delhi.
9. Skill, Richarcd R., Gundiff, Edwars W & Govani, Norman A.P., Sasles Mana
gement, PM.
BC-605(Opt. – vi)
Essentials of E-commerce - II
External Marks: 90
Internal Marks: 10
Time : 3 Hours
Note: Paper setter will set nine questions in all. Question number one will be c
ompulsory which will be from the entire syllabus. It will contain six short type
questions. Students are required to attempt four questions from the remaining e
ight questions. All questions will carry equal marks.
Applications in B2B: Key technologies for b2b; architectural models of b2b, char
acteristics of the supplier –oriented marketplace, buyer-oriented marketplace and
intermediary-oriented marketplace; Just In Time delivery in b2b; Internet-based
EDI from traditional EDI; Marketing Issues in b2b.
Emerging Business models: Retail model; Media model; advisory model, made-to-or
der manufacturing model; Do-it- yourself model; Information service model; Emerg
ing hybrid models; Emerging models in India.
Internet & E-Commerce scenario in India; Internet security Issues; Legal aspects
of E-commerce
Suggested Readings:
1. Turban E,. Lee J., King D. and Chung H.M, Electronic commerce-a Manageri
al Perspective, Prentice-Hall International, Inc.
2. Bhatia V., E-Commerce, Khanna Book Pub. Co.(P) Ltd., Delhi.