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London Ad Space Rate Card 2010

This document is a national rate card for 2010 that lists advertising package options on the London Underground, DLR, and Croydon Tram networks. It provides details on the sheet counts and site coverage for general distribution packs, targeted packs, and individual station packages. Pricing is given per package or site for a two-week advertising period. Larger packs have higher sheet counts and site coverage but cost more than smaller options.
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0% found this document useful (0 votes)
248 views2 pages

London Ad Space Rate Card 2010

This document is a national rate card for 2010 that lists advertising package options on the London Underground, DLR, and Croydon Tram networks. It provides details on the sheet counts and site coverage for general distribution packs, targeted packs, and individual station packages. Pricing is given per package or site for a two-week advertising period. Larger packs have higher sheet counts and site coverage but cost more than smaller options.
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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National Rate Card 2010

London Underground, DLR & Croydon Tram

General Distribution Packs Medium Weight 2 Weeks Price Per Site


96 Sheets 15 £3,983
48 Sheets 75 £1,456
16 Sheets 350 £392
12 Sheets 175 £381
6 Sheets 300 £388
4 Sheets 700 £116
Stair, Corridor, Lift & Escalator Panels 650 £97
Tube Car Panels 8000 £20.00
Gold Packs Pack Weight 2 Weeks Price Per Pack
48 Sheets - (50 X GD & 15 X Platinum Sites) 65 £117,455
48 Sheets - (75 X GD & 15 X Platinum Sites) 90 £151,110
48 Sheets - (100 X GD & 15 X Platinum Sites) 115 £184,805
16 Sheets - (200 X GD & 25 X Platinum Sites) 225 £98,550
16 Sheets - (350 X GD & 50 X Platinum Sites) 400 £178,400
16 Sheets - (500 X GD & 75 X Platinum Sites) 575 £258,175
12 Sheets - (125 X GD & 25 X Entertainment Sites) 150 £63,300
12 Sheets - (175 X GD & 25 X Entertainment Sites) 200 £81,400
12 Sheets - (225 X GD & 25 X Entertainment Sites) 250 £99,500
6 Sheets - (200 X GD & 25 Oxford St Sites) 225 £93,825
6 Sheets - (300 X GD & 25 Oxford St Sites) 325 £131,625
6 Sheets - (400 X GD & 25 Oxford St Sites) 425 £169,150
4 Sheets - (425 X GD & 25 X Entertainment Sites) 450 £55,350
4 Sheets - (700 X GD & 50 X Entertainment Sites) 750 £93,750
4 Sheets - (900 X GD & 100 X Entertainment Sites) 1000 £131,000
Stair, Corridor, Lift & Escalator Panels - (400 X GD & 50 X Entertainment Sites) 450 £46,800
Stair, Corridor, Lift & Escalator Panels - (650 X GD & 100 X Entertainment Sites) 750 £79,500
Stair, Corridor, Lift & Escalator Panels - (850 X GD & 150 X Entertainment Sites) 1000 £108,000

Platinum/Oxford St/Entertainment Stations - not included in General Distribution Packs


Cross-Track: Bank, Bond St, Covent Gdn, Green Pk, Holborn, Knightsbridge, Leicester Sq, Oxford Circus, Piccadilly Circus, Tottenham Court Rd.
6 Sheets: Bond St, Marble Arch, Oxford Circus, Tottenham Court Rd
12 Sheets, 4 Sheets, SCLEPs: Covent Gdn, Leicester Sq, Piccadilly Circus, Oxford Circus, Tottenham Court Rd

Please note that packs may also include sites on London Rail Stations, Victoria Coach Station & Westfield

To discuss your target audience and the most effective advertising solution for your
needs, call CBS Outdoor on 020 7482 3000 or email [email protected]
All costs exclude design, printing, manufacture and installation, unless otherwise specified.
Design and production costs are available from CBS Outdoor. All opportunities are subject to availability.
National Rate Card 2010
London Underground, DLR & Croydon Tram

Targeted Packs Pack Weight 2 Weeks Price Per Pack/Per Site


48 Sheets - Platinum 15 £54,165
48 Sheets - Interchange 15 £42,765
16 Sheets - Platinum 25 £25,225
16 Sheets - Interchange 25 £19,625
16 Sheets - Business 25 £19,625
Showcase Squares - UG & Westfield 72 £60,696
12 Sheets - Illuminated 50 £46,300
12 Sheets - Entertainment 25 £19,050
6 Sheets - Oxford Street Pack 25 £19,150
6 Sheets - Westfield 15 £7,560
6 Sheets - Targeted Packs (eg Business, CTN, Retail, Triples) Varies By Pack £504
6 Sheets - DLR - All Packs Varies By Pack £388
6 Sheets - Croydon Tramlink 20 £7,760
4 Sheets - Illuminated 50 £17,000
4 Sheets - Entertainment 25 £7,725
Stair, Corridor, Lift & Escalator Panels - Entertainment 50 £10,250
Stair, Corridor, Lift & Escalator Panels - Interchange 60 £10,200
TCPs - DLR 100 £2,800
TCPs - Doubles and Triples Per Site £23.00
Interior Panels - Croydon Tramlink 48 £1,008

2 Weeks Price 2 Weeks Price


Selected Sites Selected Sites (Cont.)
Per Site Per Site
12 Sheets - Illuminated £1,545 4 Sheets - Major £246
12 Sheets - Platinum (Entertainment Stations) £1,048 4 Sheets - Standard £203
12 Sheets - Premier £721 Stair, Corridor, Lift & Escalator Panels - Platinum (Entertainment Stations) £285
12 Sheets - Major £596 Stair, Corridor, Lift & Escalator Panels - Premier £197
12 Sheets - Standard £493 Stair, Corridor, Lift & Escalator Panels - Major £164
6 Sheets - Platinum (Oxford St Stations) £1,066 Stair, Corridor, Lift & Escalator Panels - Standard £135
6 Sheets - Premier & Westfield £735 Selective Stair, Lift & Escalator Panel Runs - Platinum (not Whole Runs) £320
6 Sheets - Major & Victoria Coach Station £610 Selective Stair, Lift & Escalator Panel Runs - Premier (not Whole Runs) £221
6 Sheets - Standard & Croydon Tramlink £503 Selective Stair, Lift & Escalator Panel Runs - Major (not Whole Runs) £184
4 Sheets - Illuminated £474 Selective Stair, Lift & Escalator Panel Runs - Standard (not Whole Runs) £151
4 Sheets - Platinum (Entertainment Stations) £431 Interior Panels - Croydon Tramlink £25
4 Sheets - Premier £297

Platinum/Oxford St/Entertainment Stations


Cross-Track: Bank, Bond St, Covent Gdn, Green Pk, Holborn, Knightsbridge, Leicester Sq, Oxford Circus, Piccadilly Circus, Tottenham Court Rd (7/10 stations
guaranteed in packs)
6 Sheets: Bond St, Marble Arch, Oxford Circus, Tottenham Court Rd (subject to sites being in-charge)
12 Sheets, 4 Sheets, SCLEPs: Covent Gdn, Leicester Sq, Piccadilly Circus, Oxford Circus, Tottenham Court Rd (subject to sites being in-charge)
Interchange Stations
Cross-Track & SCLEPs: Charing Cross, Euston, King’s Cross, Liverpool St, London Bridge, Marylebone, Paddington, Tower Hill, Victoria, Waterloo (7/10 stations
guaranteed in packs)
Business Pack Stations
16 sheets: Angel, Chancery Lane, Charing Cross, Euston, King’s Cross, Liverpool St, London Bridge, Marylebone, Moorgate, Old St, Paddington, St Paul’s, Victoria,
Waterloo (subject to sites being in-charge)

Please note that packs may also include sites on London Rail Stations, Victoria Coach Station & Westfield

To discuss your target audience and the most effective advertising solution for your
needs, call CBS Outdoor on 020 7482 3000 or email [email protected]
All costs exclude design, printing, manufacture and installation, unless otherwise specified.
Design and production costs are available from CBS Outdoor. All opportunities are subject to availability.

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