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eCommerce Pre-Launch Essentials

The document provides a pre-launch checklist for a website covering key areas such as design, functionality, ecommerce, SEO, security, and legal. It includes questions to ensure branding is consistent, calls to action are clear, images are high quality, cart/checkout works properly, links and forms function correctly, and taxes, inventory, coupons, and other ecommerce elements are set up properly prior to launch.

Uploaded by

Muhammad Badar Khan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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136 views3 pages

eCommerce Pre-Launch Essentials

The document provides a pre-launch checklist for a website covering key areas such as design, functionality, ecommerce, SEO, security, and legal. It includes questions to ensure branding is consistent, calls to action are clear, images are high quality, cart/checkout works properly, links and forms function correctly, and taxes, inventory, coupons, and other ecommerce elements are set up properly prior to launch.

Uploaded by

Muhammad Badar Khan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Pre-Launch

Checklist

Design

Is your branding consistent? Do you have a favicon?


Do you use clear calls to action? Are your products displayed
Are your images high-quality? well?
Can your cart/checkout be Do you have a retina version
easily accessed? of your logo?
Do you grab attention right away?
Functionality

Do all of your links work? Can existing customers still


Do forms work? access their orders?

Is your contact info accurate Have you removed


and visible? unnecessary data?
Is there a 404 page?
Does your site load quickly?

eCommerce

Are taxes set up correctly? Do you have a way to follow


Does your checkout work? up with customers?

Does the correct message Is your customer dashboard


appear for credit card errors? easy-to-use?
Is your inventory set up? Have you read your product
descriptions?
Do coupon codes work?
Are digital products delivered
Do variations work? after purchase?
Is your shipping working?
Does your search functionality
Does currency change work?
appropriately?
Are your extensions working?
Is it easy for someone to find
what they’re looking for? How do products look on
social media?
Are cross-sells and upsells
working?

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SEO SEO

Do you have compelling meta What is your URL structure?


descriptions?
Are all old URLs consistent
Do all images have alt text? or redirected?
Have you considered Do you have a sitemap and
accessibility? is it submitted to Google?
Are you using good titles?

Security
Usernam e

Login
Remember me

Do you have a firewall set up? Do you have a spam filter?


Do you have an SSL certificate? Have you changed the
wp-admin default login URL?
Are you using strong
passwords? Is everything updated?
Are backups set up?

Legal

Do you have strong terms and Have you considered GDPR?


conditions?
Do you have a return
Do you have a privacy policy? policy?

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