UNTASTED’S WILDEST DREAM DYNAMITE LUMPIA and
FLAVORED JUICE DRINK SNACK SET:
“Kung Lami Siya, Mas Lami Ni!”
A Business Operation Report
Presented to the
Faculty of Senior High School
Southwestern University PHINMA
Urgello Street, Cebu City, Cebu, Philippines
By
12-STEM N8
Darwin N. Baliton
May Ann V. Jabonillo
Justin Marwin M. Jagmoc
Jhona O. Kaquilala
Tara Chenisse P. Lao
Nikka Philina C. Lumayag
Jon Mikel D. Sabal
March 6, 2019
ACKNOWLEDGMENT
This business had encountered its challenges in the course of its
establishment and was still able to cope up with its problems and
hardships. We would not be able to successfully conduct this business
without the help of certain people.
First and foremost we would like to thank the Lord Almighty for
His guidance since the startup of the business and for giving us the
strength, ability, and opportunity as we have conducted our business
as well as the perseverance that allowed us to endure the hardships
we encountered. We would also like to extend our sincere gratitude to
our customers who wholeheartedly gave their support and trust to our
business and its product as well as our parents who encouraged and
supported us throughout this semester in order for us to reach the
peak of our business’s success.
We would also like to express our most sincere gratitude to our
Entrepreneurship teacher, Mr. Jezreel Flores for his valuable guidance
on the field of business as well as for the knowledge he has imparted
on entrepreneurship and his willingness to motivate us in our
endeavours.
Again, we are eternally grateful for all the support you have
given and the faith you have for us. Thank you so much!
2
Table of Contents
Page
Acknowledgment 2
I. EXECUTIVE SUMMARY 5
II. MARKETING
A. Market Assessment 6
B. Marketing Mix 7
C. Business Vision, Mission and Objectives 15
D. Market Analysis 16
III. OPERATIONS AND PRODUCTION
A. Business Capitalization 19
B. Supplies, Equipment and Ingredients 19
C. Process of Production 20
IV. MANAGEMENT
A. Business Organization 23
B. Gantt Chart of Activities 35
V. FINANCIAL PERFORMANCE AND PROJECTIONS
A. Transactions 36
B. Journal Entry 37
C. T-Accounts 39
D. Trial Balance 40
3
E. Statement of Financial Performance 41
F. Statement of Changes in Owner’s Equity 42
G. Statement of Cash Flows 43
H. Statement of Financial Position 44
VI. BUSINESS STRATEGIES AND PLANS 45
VII. PROBLEMS ENCOUNTERED AND
SOLUTIONS PROVIDED
A. Marketing 46
B. Financial Operation 47
C. Organization 48
D. Procedure or Method 49
VIII. LESSONS LEARNED IN CONDUCTING
THE BUSINESS 50
IX. APPENDICES AND DOCUMENTATION 51
4
CHAPTER I
EXECUTIVE SUMMARY
Untasted is a food and drink business mainly located in Urgello
Street, Cebu City that aims to create the spicy versions of common
snack food products in combination with several beverage choices for
the customers especially for students and employees in Southwestern
University PHINMA that are both at an affordable rate. The marketers
of the business sell its Wildest Dream Snack Set of Dynamite Lumpia
with a twist of cheese inside and fried with a golden crust of bread
crumbs partnered with a Flavored Juice Drink.
Untasted will hold true to its vision of being a leading distinctive
brand of incorporating twists to common snack products in order to
become personal favourites of spicy-loving customers. Amidst the
presence of competitors, the management team has enough
experience and strategy in coping up with the threats and problems
encountered by the business.
This business has ₱7000.00 cash on hand and had a total
earning income of ₱8295.25 for just three weeks with a Product Life
Cycle in Growth stage. The business owners expect to see the business
branch out to other locations and have a wider variety of products and
grab selling opportunities during events to gain more income.
5
CHAPTER II
MARKETING
A. Market Assessment
The marketers of the business have been thoroughly
seeing and observing all possible customers as its target market.
The school-based customers are comprised of two groups: the
students and the employees. The demands of healthier yet
affordable snack foods or finger foods as well as the main
location having comprised a great number of customers allowing
the business to expand the scope of its target market and
product choices are the opportunities of the business. The direct
and indirect competitors are possible threats to the business
since there are others who sell similar products of the business.
However, the products of the business possess distinctive factors
which include the twists being given to common snack products
known for its crisp, spicy taste and nutrition content and the
unique food and drink combinations being offered. The
customers’ changing tastes and wants to try something new that
suits their cravings are the possible risks. The marketers aim to
provide our customers especially students and employees quality
snack products that are unique, affordable and healthy.
6
B. Marketing Mix
1. Product and the Business
Untasted is a food and drink partnership business based in
Southwestern University PHINMA, Urgello Street, Cebu City,
Philippines headed by Ms. Tara Chenisse P. Lao together with
Mr. Darwin N. Baliton equally owned with its contributors; Ms.
Jon Mikel D. Sabal, Ms. Nikka Philina C. Lumayag, Ms. Jhona
O. Kaquilala, Ms. May Ann V. Jabonillo and Mr. Justin Marwin
M. Jagmoc. It is a business that emphasizes the addition of
spicy and crispy twists to common snack products matched
with flavoured drinks and that are easy to consume.
Lumpia or spring rolls are common savoury snacks made
from a mixture of savoury fillings of either chopped
vegetables or minced meat enveloped with lumpia wrappers
which are usually served during meals and sometimes during
snack time. Untasted offers a product called “Wildest Dream”
where it is a ordinary lumpia made of the usual recipe of
minced meat, carrots and onions. The thing that makes the
product unique and extraordinary is that the mixture is added
with cheesy fillings and spicy green pepper and crusted with
golden bread crumbs either served with a combination of a
flavoured juice drink of the customer’s choice also known as
7
“Dynamite Lumpia and Flavored Juice Drink Snack Set”. The
seeds of the green pepper are included for the customers to
experience the intense spicy flavour. With this, we can assure
top quality of our product and that the customers will
appreciate the sweetness of the juice that blends with the
savoury and spicy aspect of the dynamite lumpia. Adding a
twist of crisp and aspice to common snack products combined
with drinks as a snack set is our unique selling proposition.
The product shown is Untasted’s Wildest Dream dynamite
lumpia and flavoured juiced drink snack set that comes with
different juice flavours and tasty sauces including gravy,
mayonnaise and salad dressing. The ingredients, size, process
of production and nutrition content all contribute to the
uniqueness of our product. For just thirty-five pesos of the
snack set for that could be both consumed during meal time
and snack time, it is enough to satisfy the customers’
cravings at just an affordable rate. Along with the warm
service of our sellers and the product’s uniqueness and
quality, these all contribute to the success of the business.
8
9
2. Pricing
We used the cost-based pricing strategy for the pricing
which also includes a low price of our product to attract
potential customers. The lower price also helps in enticing the
customers to the business and away from direct and indirect
competitors. This pricing strategy takes into account the cost
of production then deciding a percentage mark-up of % for
the profit to confirm for the final selling price. This market
strategy relies on the idea that lower prices attract customers
to try and continuously buy our products.
PRICE Quantity
3 individual pieces with
Snack Set ₱35.00 flavoured juice drink (two
cups)
10
3. Promotion
To make our product reach out to a wider scope of our
target market, advertising both through online and print
media are the marketers’ ways of promoting the product. We
made use of brochures and social media sites as our main
channels of promotion along with direct communication to
potential customers by word of mouth and personal
conversations.
We usually have personal interaction with our customers
during daily direct selling to promote the product in order to
attract as well other potential customers who have not yet
tried the product. Our business was able to reach a wider
audience of our product’s promotion through social media
channels since almost everyone has their own social media
accounts. We created and utilized a Facebook page for the
business to create an avenue for customers who are
interested with the products we offer. The business also
released a commercial video that gave a quick overview of
the business products.
In line with our location, our selling is more specifically
based in the senior high school and basic education
department since the total population is more than enough for
11
us to earn enough income on a daily basis. On the other
hand, our business is also open to online or personal
messaging orders and reservation. Witnessing first-hand the
responses and reception of the customers to our products
gave us insights for areas of improvement and better
strategies in order to capture the cravings of our customers.
3.1 Brochures
12
3.2 Social Media
13
4. Place
The main location of the business is in Southwestern
University PHINMA in Urgello Street, Cebu City, Philippines.
The selling of the products takes place in Southwestern
University PHINMA at Room 218, second floor of the Senior
High School Building.
The business owners are planning to expand and branch
out to different locations around the province. Additionally,
the marketers are also planning to reach out to the students
and employees at the main campus of Southwestern
University PHINMA so as to promote the product, sell more
products and gain more income.
14
C. Business Vision, Mission and Objectives
MISSION
Untasted is a food and drink business dedicated to providing
special twists to the common Filipino snack favourites combined
with flavoured drinks for our customers who seek a satisfying
“cost-effective” snack product.
VISION
A leading distinctive brand that fosters and guarantees a
crispier, tastier and spicier experience of craving satisfaction.
OBJECTIVES
These are the objectives we plan to reach in the future for the
business:
To generate profit.
To provide potential customers snack products with a
twist.
To create more and improved commercials and
promotional materials.
To introduce our products and encourage potential
customers through marketing strategies.
To expand the business to other locations and branches.
15
D. Market Analysis
1. Description of Competition
The emerging business faces both direct and indirect
competitors that potentially pose threats to the business.
Direct competitors are those businesses offering similar
products. Examples of direct competitors of our business
include any business that produces and sells dynamite
lumpia, meat or vegetable spring rolls, finger foods and other
food-related businesses such as the school canteen and other
student vendors selling a similar product as well as outside
vendors of street foods and local eateries.
The indirect competitors are those businesses that may not
offer similar products but are still part in the competition of
satisfying the customers’ cravings such as those student
vendors selling dessert types of food products.
16
2. SWOT Analysis
Strengths
The product twist and unique selling proposition is new
to potential customers which will be an interesting
first-try for them.
The product is offered at a lower price and better
quality compared to other direct competitors.
There is a large target market focused on students and
employees.
Weaknesses
Production consumes too much time.
Some customers do not prefer to eat spicy foods.
Our product is not known to some customers.
Opportunities
The business has the opportunity to expand or branch
out to other locations.
There is always room for improvement, modification
and change of fillings for the snack set
The availability of the business in selling during school
and community-based events.
17
Threats
There is a presence of competing student vendors
selling similar products.
There are lots of outside vendors of dynamite lumpia
better known and trusted by customers.
Other vendors sell snacks much more preferred by
customers.
18
CHAPTER III
OPERATIONS AND PRODUCTION
A. Business Capitalization
The small beginnings of the start-up business started with
the capital cash of ₱4388.25. The business capital cash was
contributed equally by the partners of the business respectively,
Ms. Tara Chenisse P. Lao, Mr. Darwin N. Baliton, Ms. Jon Mikel D.
Sabal, Ms. Nikka Philina C. Lumayag, Ms. May Ann V. Jabonillo,
Ms. Jhona O. Kaquilala and Mr. Justin Marwin M. Jagmoc.
B. Supplies, Ingredients and Equipment
Untasted’s Wildest Dream Dynamite Lumpia and Flavored Juice
Drink snack set utilizes the primary ingredients and supplies in
manufacturing the product such as:
Lumpia wrapper
Ground pork
Onions
Cheese
Carrots
Green pepper
Bread Crumbs
19
Eggs
Powdered juice
Mayonnaise/salad dressings
Disposable cups
The business also utilizes ready to use equipments in
manufacturing the product such as:
Frying pan
Kitchen tongs
Kitchen stove
C. Process of Production
The following are the methods or procedures in making the
product:
1. Prepare all the materials needed including the mixing bowl,
chopping board, spoons, knives and plates.
20
2. Prepare the ingredients needed in making the dynamite
lumpia filling (few slices of green pepper, cheese, carrots,
onion, ground meat).
3. Mix the ingredients in making the lumpia filling.
21
4. After mixing the ingredients for the filling, wrap it with the
lumpia wrappers together with slices of green peppers.
5. After wrapping the fillings, soak the rolls in egg yolk and crust
with bread crumbs.
6. Deep fry the individual dynamite lumpia rolls at medium heat
until it reaches a golden brown color.
22
CHAPTER IV
MANAGEMENT
A. Business Organization
This business is in the form of a partnership. It is run by
Ms. Tara Chenisse P. Lao, the Chief Executive Officer, in
partnership with Mr. Darwin N. Baliton, the Chief Operational
Officer, Ms. Jon Mikel D. Sabal, Ms. Nikka Philina C. Lumayag,
Ms. Jhona O. Kaquilala, Ms. May Ann V. Jabonillo and Mr. Justin
Marwin M. Jagmoc. The group is equally divided into five
different departments namely, Finance Department, Production
Department, Sales Department, Marketing Department and
Technical Department headed by Ms. Sabal, Ms. Lumayag, Ms.
Kaquilala, Ms. Jabonillo and Mr. Jagmoc respectively.
Partnership is a form of business wherein owners mutually
decide on investing the business. In line with this, the business
owners choose to be in a partnership since it would contribute to
the lessening of financial burdens in generating capital in
starting and sustaining the business including the sharing of
labour , creative ideas and skills that would make the production
more efficient and allow the business owners to cope up with
expected risks.
23
1. Organizational Structure
BUSINESS PARTNER
CHIEF EXECUTIVE OFFICER
BUSINESS PARTNER
CHIEF OPERATIONS OFFICER
BUSINESS PARTNER BUSINESS PARTNER BUSINESS PARTNER
FINANCE MANAGER PRODUCTION MANAGER MARKETING MANAGER
BUSINESS PARTNER BUSINESS PARTNER
SALES MANAGER TECHNICAL MANAGER
24
2. Composition, Teams and Members
Chief Executive Officer (CEO):
A chief executive officer is the highest-ranking executive in
the business or organization and has the authority in making
major and final decisions. The CEO has overall responsibility for
creating, planning, implementing and integrating the strategic
direction of the business. This includes the responsibility for all
components and departments of the business depending on the
needs of the organization.
A. Duties of the Chief Executive Officer
Reviews reports, examines financial position and
prepares and implements strategic goals for the
business
Advises the team, builds a positive and productive
culture in the workplace, recognizes team
accomplishments and motivates the members
Ensures sufficient and up-to-date information
regarding the business
Formulates policies and action plans
Oversees operations and production
25
B. Responsibilities of the Chief Executive Officer
Direct the team to the vision of the business
Partner with department managers to sustain the
business
Represent the business as required
Work closely with the Finance Manager to prepare
budgets
Oversee quality control and set goals for eac
department
C. Qualifications of a Chief Executive Officer
The Chief Executive Officer must have strong
communication, leadership and interpersonal skills.
He/she must be knowledgeable in all aspects of the
operations of the business and be able to work under
pressure.
Chief Operations Officer (COO):
The Chief Operations Officer reports directly to the Chief
Executive Officer and is considered second in command. The
COO is often responsible for implementing the strategies
proposed by the CEO and the other departmental managers.
26
A. Duties of the Chief Operations Officer
Leads the business strategies to be implemented
Presents new ideas and cash flow strategies to other
departmental managers
Maintains control of diverse business operations
Reports to the Chief Executive Officer
Ensures effective operational and financial
procedures
B. Responsibilities of the Chief Operations Officer
Design and execute the business operations
Establish policies that promote the vision of the
business
Write and report all important matters to CEO
Supervise the daily operations of the business and
the executive’s work
C. Qualifications of a Chief Operations Officer:
A Chief Operations Officer must have the experience in
managerial or supervisory roles with strong analytical
and data-driven mindset that translates into leadership
27
skills and ability to inspire employees to optimize their
productivity.
Finance Manager
The finance manager is in charge of the financial health of
the business. He/she organizes accounts and produce financial,
cash flow and profit projections, reports and develop strategies
and plans for the long-term financial objectives of the business.
A. Duties of the Finance Manager
Prepares financial statements, reports and forecasts
of business activities
Monitor financial details
Supervise financial reporting and budgeting
Review the financial reports of the business and seek
ways to reduce costs
Assist management in making financial decisions
B. Responsibilities of the Finance Manager
Collect, interpret and review financial information
Predict future financial trends
Report to CEO and provide advice on future financial
decisions
28
Produce financial reports
Develop strategies that work to minimize financial
risks
C. Qualifications of a Finance Manager
A finance manager must have the analytical skills in
order to understand information, problem-solve and
make decisions. He/she must have excellent
communication and computation skills to be able to
explain and justify properly the complex financial
transactions.
Production Manager
A Production Manager is in charge of organizing and
overseeing the manufacturing of goods. He/she is responsible for
the smooth flow of all production lines and ensures the quality of
the output of production that meets customer requirements.
A. Duties of the Production Manager
Liaises with other managers to formulate objectives
and understand requirements
Estimates costs and prepares budgets
29
Organizes workflow to meet specifications and
deadlines
Monitors production to resolve issues
Supervises rate of output
B. Responsibilities of the Production Manager
Determine amount of necessary resources
Approve maintenance work and purchasing of
equipment
Ensure output meets quality standards
Enforce health and safety precautions
Report to CEO for production reports
C. Qualifications of a Production Manager
The finance manager must have a deep knowledge on
production management as well as an understanding of
quality standards and health and safety regulations.
He/she should also have experience in reporting on key
production metrics and production direction.
30
Marketing Manager
A Marketing Manager is someone who processes and
develops strategies and plans to reach the desired customer
segment for the products of the business such as advertising and
promotions of sales.
A. Duties of the Marketing Manager
Monitors the marketing budget of the business
Maintains customer databases
Writes and edits all creative copies
Manages the marketing activities of the business
Reports on the effectiveness of marketing
communications
B. Responsibilities of the Marketing Manager
Evaluate the performance of the marketing
communications
Maintain regular supplies for marketing purposes
Educate customers regarding the products
Overseeing allocation of resources for marketing
activities
Identify potential markets and create a market plan
31
C. Qualifications of a Marketing Manager
A marketing manager must have professional
experience related to marketing, excellent verbal and
writing communication skills to pursue customers as
well as personal creativity to constantly come up with
new ideas and strategies to sell the company’s
products.
Sales Manager
A sales manager is in charge of pioneering in achieving
growth and hitting sales targets by managing the sales team and
activities. He/she also designs and implements strategic sales
plans to ensure the customer base target of the business.
A. Duties of the Sales Manager
Manages the sales team
Implements strategic business plans
Recruits sales representatives and sets objectives
Monitors performance of sales
Promotes strong customer relationships
B. Responsibilities of the Sales Manager
Present sales, revenue and expenses reports
32
Identify emerging markets and market shifts
Be aware of new products and competition status
Work closely with Finance and Marketing Manager
Hit sales targets
C. Qualifications of a Sales Manager
A sales manager must have successful previous
experience as a sales representative or consistently
meeting or exceeding target. He/she must also be
committed to continuous education through workshops,
seminars and conferences and demonstrates the ability
to communicate, present and influence at all levels of
organization and customers.
Technical Manager
A technical manager possesses a high degree of expertise
in a given technical area such as packaging development,
software development and electronics manufacturing.
A. Duties of the Technical Manager
Provides guidance in product design and
implementation
33
Evaluates platforms and networks of businesses and
seek ways of improvement
Addresses faults in the business
Ensures proceedings are carried out
Considers project proposals and evaluates feasibility
B. Responsibilities of the Technical Manager
Ensure resources are highly available
Ensure teams follow correct procedures, policies and
documentation requirements
Make quick decisions and solve technical problems
for efficient project implementation
Provide teams with technical training when
necessary
Responsible for collaboration among various teams
C. Qualifications of a Technical Manager
A technical manager must be proficient in handling the
most complex of technical development concepts, latest
tools and technologies and strong database concepts
and designing techniques.
34
B. Gantt Chart of Activities
MONTHS 2018-2019
ACTIVITIES (Completed)
DECEMBER JANUARY FEBRUARY MARCH
Initial planning
Pilot testing
Planning for selling
Making of products
Checking product quality
Direct selling
Outside selling
Online selling
Preparing of financial statements
Outlay the business operation report
Finalizing the business operation report
Submission of business operation report
35
CHAPTER V
FINANCIAL PERFORMANCE AND PROJECTIONS
A. Transactions
DATE TRANSACTION
JANUARY 11 Invested the amount of Php 4388.25
12 Purchased the ingredients worth Php 4267.25
and had a transportation expense of Php 91.00
13 Paid Php 20.00 utilities expense for the week
and Php 10.00 equipment rent
14 Sold products to customers for cash Php 2030.00
15 Sold products to customers for cash Php 2730.00
16 Sold products to customers for cash Php 2240.00
31 Withdrew Php 2581.00 for personal use
FEBRUARY 1 Purchased ingredients worth Php 4279.00
and had a transportation expense of Php 100.00
2 Paid Php 20.00 utilities expense for the week
and Php 20.00 equipment rent
3 Sold products to customers for cash Php 2450.00
4 Sold products to customers for cash Php 2730.00
5 Sold products to customers for cash Php 1820.00
13 Withdrew Php 3102.50 for personal use
14 Purchased ingredients worth Php 3697.50
and had a transportation expense of Php 100.00
15 Paid Php 50.00 utilities expense for the week
and Php 50.00 equipment rent
16 Sold products to customers for cash Php 3605.00
17 Sold products to customers for cash php 3395.00
36
B. Journal Entry
DATE ACCOUNTS DEBIT CREDIT
JANUARY 11 Cash 4388.25
Capital, Untasted 4388.25
Investment
12 Purchases 4267.25
Cash 4267.25
Purchased in Cash
Transportation Expense 91.00
Cash 91.00
Spent cash for fare
13 Utilities Expense 20.00
Cash 20.00
Paid utilities
Rent Expense 10.00
Cash 10.00
Paid rent for equipment
14 Cash 2030.00
Sales 2030.00
Daily sales
15 Cash 2730.00
Sales 2730.00
Daily sales
16 Cash 2240.00
Sales 2240.00
Daily Sales
31 Drawings, Untasted 2581.00
Cash 2581.00
Withdrawals
FEBRUARY 1 Purchases 4279.00
Cash 4279.00
Purchased in cash
Transportation Expense 100.00
Cash 100.00
Spent cash for fare
2 Utilities Expense 20.00
Cash 20.00
Paid utilities
Rent Expense 20.00
Cash 20.00
Paid rent for equipments
3 Cash 2450.00
Sales 2450.00
Daily Sales
37
DATE ACCOUNTS DEBIT CREDIT
FEBRUARY 4 Cash 2730.00
Sales 2730.00
Daily Sales
5 Cash 1820.00
Sales 1820.00
Daily Sales
13 Drawings, Untasted 3102.50
Cash 3102.50
Withdrawals
14 Purchases 3697.50
Cash 3697.50
Purchased in Cash
Transportation Expense 100.00
Cash 100.00
Spent cash for Fare
15 Utilities Expense 50.00
Cash 50.00
Paid utilities
Rent Expense 50.00
Cash 50.00
Paid rent for equipment
16 Cash 3605.00
Sales 3605.00
Daily Sales
17 Cash 3395.00
Sales 3395.00
Daily Sales
TOTAL 43776.50 43776.50
38
C. T-Accounts
Cash Sales Capital Untasted
4388.25 2030.00 4388.25
4267.25 2730.00 0 4388.25
91.00 2240.00 4388.25
20.00 2450.00
10.00 2730.00
2030.00 1820.00
2730.00 3605.00 Rent Expense
2240.00 3395.00 10.00
2581.00 0 21000.00 20.00
4279.00 21000.00 50.00
100.00
80.00 0
20.00
80.00
20.00
Transportation
2450.00
Expenses
2730.00
1820.00 91.00
100.00
3102.50
100.00
3697.50
291.00 0
100.00
291.00
50.00
50.00
3605.00 Utilities Expense
3395.00 20.00
25388.25 18388.25 20.00
7000.00 50.00
90.00 0
Purchases 90.00
4267.25
4279.00 Drawings, Untasted
3697.50
2581.00
12243.75 0
3102.50
12243.75
5683.50 0
5683.50
39
D. Trial Balance
UNTASTED’S WILDEST DREAM SNACK SET
TRIAL BALANCE
FOR THE MONTH ENDED FEBRUARY 2019
Cash Php 7000.00
Owner’s Capital Php 4388.25
Drawings 5683.50
Sales 21000.00
Purchases 12243.75
Transportation Expense 291.00
Rent Expense 80.00
Utilities Expense 90.00
Php 25388.25 Php 25388.25
40
E. Statement of Financial Performance
UNTASTED’S WILDEST DREAM SNACK SET
INCOME STATEMENT
FOR THE MONTH-ENDED FEBRUARY 2019
SALES:
Direct Php 7000.00
Outside 7000.00
Online 7000.00 Php 21000.00
LESS: COST OF GOODS SOLD (12243.75)
GROSS PROFIT Php 8756.25
LESS: OPERATING EXPENSES
Transportation 291.00
Rent Expense 80.00
Utilities Expense 90.00 (461.00)
NET INCOME Php 8295.25
41
F. Statement of Changes in Owner’s Equity
UNTASTED’S WILDEST DREAM SNACK SET
STATEMENT OF CHANGES IN OWNER’S EQUITY
FOR THE MONTH-ENDED FEBRUARY 2019
Untasted Capital Php 4388.25
Add: Net Income 8295.25
Less: Drawings (5683.50)
WILDEST DREAM CAPITAL END Php 7000.00
42
G. Statement of Cash Flows
UNTASTED’S WILDEST DREAM SNACK SET
STATEMENT OF CASH FLOWS
FOR THE MONTH ENDED FEBRUARY 2019
NET CASH FROM OPERATING ACTIVITIES
Cash received from Customers Php 21000.00
Cash paid for:
Purchases (12243.75)
Transportation Expense (291.00)
Rent Expense (80.00)
Utilities Expense (90.00)
CASH INFLOW FROM OPERATING ACTIVITIES Php 8295.25
NET CASH FROM FINANCING ACTIVITIES
Investment by the Owners 4388.25
Drawings (5683.50)
CASH OUTFLOW FROM FINANCING ACTIVITIES (1295.25)
NET INCREASE IN CASH Php 7000.00
CASH BALANCE AT THE BEGINNING OF THE PERIOD 0.00
CASH BALANCE AT THE END OF THE PERIOD Php 7000.00
43
H. Statement of Financial Position
UNTASTED’S WILDEST DREAM SNACK SET
STATEMENT OF FINANCIAL POSITION
AS OF FEBRUARY 2019
Assets
Cash Php 7000.00
TOTAL ASSETS Php 7000.00
Liabilities
Total Liabilities Php 0.00
Owner’s Equity
Untasted Capital End Php 7000.00
Total Owner’s Equity Php 7000.00
TOTAL LIABILITIES AND OWNER’S EQUITY Php 7000.00
44
CHAPTER VI
BUSINESS STRATEGIES AND PLANS
The following are the future plans for the business of Untasted:
To be able to improve, modify and upgrade our business by
finally establishing and renting a stall inside the campus or make
a deal or contract with the school canteen in-charge to become
the official supplier of the offered products of the business in the
university both in the main and basic education campus.
To be able to generate a 15% increase in profit every month by
accepting additional orders online.
To introduce to the students and employees within Southwestern
University PHINMA and the outside community new product
twists such as dynamite lumpia with a wider variety of meat of
the customer’s choice including beef, chicken and even vegan.
To open a stall or branch outside the school specifically in
Mabolo, Cebu City, Toledo City, Bantayan and Casay, Dalaguete
Cebu.
To promote the product with the use of social media expanding
to social media channels including Twitter and Instagram and
releasing more video commercials and monthly promos.
45
CHAPTER VII
PROBLEMS ENCOUNTERED AND SOLUTIONS PROVIDED
A. Marketing Related:
Problems
The marketers have very tight schedules and lesser time
daily due to regular classes resulting to marketing time
conflict.
The marketers have not rented or do not have a stall
within the campus.
The marketers do not have a lot of connections to students
from the other strands and other departments resulting to
fewer sales on the specific groups compared to the sales in
the STEM strand.
Solutions
The marketers decided to target sales consumption during
the vacant time before the first class of the day.
The marketers decided to sell the products directly in the
absence of the stall.
The marketers decided to sell the product to few people
they know in other strands so as to become the channel of
promotion to the other students unaware of the product.
46
B. Financial Operation Related
Problems
The cook had to perform several trials to achieve the final
quality product.
The owners were struggling in making an affordable
homemade sauce for the selling of the product.
The business partners had difficulty in producing equal
sizes and content of the individual lumpia.
Solutions
The cook applied alternative cooking methods learned from
the failed attempts and successfully resulted to the desired
product.
The business owners decided to purchase a low-cost but
quality burger dressing that has the same taste as the
desired sauce.
The business partners carefully measured the fillings for a
certain number of orders in order to achieve equal
distribution of the lumpia fillings.
47
C. Organization Related
Problems
The business partners had misunderstandings about how
the product was made and the ingredients being proposed
as well as the amount.
The business partners have not conducted official meetings
regarding the status of the business to discuss possible
business and market improvements.
The business partners had misunderstandings on the
distribution of tasks and responsibilities as well as the
availability of each partner.
Solutions
All business partners tried different proposals and
eventually ended up deciding which method should the
product be prepared.
The head of the business initiated a business meeting to
discuss the necessary agenda.
The head of the business assigned fixed roles and tasks of
focus to each business partner with equal burden but
aligns with the partner’s schedule and capability.
48
D. Procedure Related
Problems
Making the product consumed too much time than
expected and resulted to lesser sales.
In the process of making the product, relatively high
amount of leftovers are present.
Adding the juice to the snack set resulted to inefficiency
due to unanticipated unequal mixture of the juices.
Solutions
The business partners decided to assign roles for each
other in the production process so as to speed up the flow
of production.
The business partners initially divided the fillings mixture
into the desired number of orders with no ingredients left
over.
The business partners decided to have a specific juice
flavour in a day so that it would be the focus of the
business partners in achieving a certain number of orders.
49
CHAPTER VIII
LESSONS LEARNED IN CONDUCTING THE BUSINESS
1. As people at a personal level
Both time and financial management were the key
challenges the business partners recognized to be always part of
the business endeavour. However, with the partners’ individual
involvement, it had contributed to the maximized interest of the
business partners as well as the feeling of excitement of being
actually involved in business affairs. In totality, it was both a
difficult but very enjoyable activity to conduct a business itself.
2. As STEM students
Being a student of the sciences with no direct relation to
the subject on Entrepreneurship and business, the business
partners have considered and further realized the positive impact
brought by the experience. It had taught the business partners
the significance and the possible challenges even STEM students
could face in the near future when it comes to business.
3. As members of the community
The business partners are proud that they were able to
modify and add twists to common Filipino snack products since
this has widened the scope of their creativity in the business and
that are direct affordable choices for people in the community.
50
CHAPTER IX
APPENDICES AND DOCUMENTATION
51