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A Sample of Group Project

Each student group must choose a different company to analyze, researching the link between its marketing, sales, and distribution strategies using secondary sources. They will write a 4-page report on their findings and suggestions for improvement, worth 35% of the grade. Each group will then present their analysis in a 10-minute presentation, worth 65% of the grade. The presentations will be split across three sessions to accommodate all groups.

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Nitin Paras
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34 views1 page

A Sample of Group Project

Each student group must choose a different company to analyze, researching the link between its marketing, sales, and distribution strategies using secondary sources. They will write a 4-page report on their findings and suggestions for improvement, worth 35% of the grade. Each group will then present their analysis in a 10-minute presentation, worth 65% of the grade. The presentations will be split across three sessions to accommodate all groups.

Uploaded by

Nitin Paras
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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PROJECT ASSIGNMENT (GROUP)

Weightage 10%

1. Each group is required to choose a company and do a thorough analysis of its marketing
& sales and distribution strategies. The objective of the same will be to appreciate the
link between the two and if the chosen company has been able to establish that or not
and if not, what are the suggestions from your side. This should be like a review
paper/report based on secondary data collected by the group.
2. Each group is required to select one company, with no two groups selecting the same
company. Class CR to ensure this.
3. Each group further needs to present the report. [10 minutes allotted for presentation]
[35% Review Paper : 65% Presentation].
4. The report should be limited to 4 pages (one and a half space, 12pt. Times Roman)
including appendix, if any.
5. Below mentioned presentation and report submission schedules will be followed.
Group 1,2 ,3, 4 and 5 Session 18. Group 6,7,8, 9 and 10 Session 19. Group 11, 12, 13
and 14 Session 20

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