Project Management MN20275 Notes
Project Management MN20275 Notes
Learning Outcomes
Demonstrate the economic importance of project management and the extensive
scope of the subject area;
Evaluate the execution of a project by reference to established bodies of
knowledge and best practice;
Critically reflect on the established bodies of knowledge and best practice;
Recognise the knowledge and skills required for successful project management
in organisations.
Context
The context of project management, its structures (focusing on 4D & 7S models of the
subject) and evolution are introduced. Key topics then include project life cycles, and
alternatives; project planning and control techniques, including CPM and PERT; learning
and innovation in projects; resource planning; team management and motivation;
contracts and incentives; evaluation and returns; stakeholder management
Consequently, the course examines how the firm develops and utilizes project
management tools and approaches to increase its ability to compete. The unit is
designed to provide an understanding of project management and its role.
This is a quick overview of my thoughts regarding the importance of project
management to the organisation. Many of you have already had some project
management experience as project leaders and/or as team members. I welcome your
input to the class and look forward to your participation. This class is designed to
enhance that experience as a 'living lab.' Those who are new to project management will
also benefit from the collective experience within their respective groups and through
class interaction. I look forward to seeing the difference in your perspectives after these
next couple of months.
This section will provide the class administration items (e.g. course syllabus, class
information, submission). I will post the lecture notes and readings within the
respective sessions a NLT Sunday prior to the class. In addition, I will utilise the PM
Updates! Forum to communicate with the class - this will have information that you may
have regarding the project which would be valuable to the class, updates on readings,
changes in the schedule, etc.). Finally, this is an interactive class so please do not
hesitate with your input and questions.
4D Model
McKinsey 7S Framework
Evolution: first case of real use of project management techniques – US Navy’s Polaris
Missile project
Project scope: ethics – have to work with society, stakeholders (internal and external –
companies will also want to put their label on it)
Project is becoming so complex it goes beyond just the triangle of budget, time,
quality e.g. how many project managers are there for just this one project
Engineers have to talk to managers, managers have to talk to engineers. Problems arise
from lack of communication. You have to understand the implications of what you do on
the company.
What is a project?
A temporary organisation with a lifecycle – projects last hours, days, weeks,
months or many years.
Dedicated to completing a specific goal – but should be within time, cost and to
required quality. Whether or not the project needs a goal:
Outcome is unique, one-off or highly customised
Based on many non-routine and complex tasks
Why is project management becoming the key to managing business in the 21st
century?
Drivers (see Pinto and PWI study)
Indicators…UK driver of trade in services FT
Firms e.g. Siemens, the Economist
'Projects allow type 2 firms to step outside the normal stream of activities
(making cars, toys, chocolate bars) without having to fundamentally alter the
organisation itself' (Keegan and Turner 2002: 371).
Shows the spectra of projects.
Consumer products: not very complex, repetitive, main issue is that it gets out on
time, standardised products and services
Industrial products: big projects, channel tunnel, anything new and different, few
of them
Consumer and industrial products: what we will be dealing most with.
See where you can align the triangle for each of these
Different types of projects rely on uncertainty and complexity. You can’t just get away
with just looking at the triangle but all the implications surrounding it
Try to balance that particular triangle: that’s the job of a project manager
• Tools and techniques for managing a project during its life cycle
• Project performance based on classic ‘Triple Constraint’:
Cost: on budget
Time: on schedule
Quality: to the required specifications
…a temporary endeavor undertaken to create a unique product or service….
(PMI)
Beyond traditional PM
• Traditional Project Management (PM)
• Certainty and planning
• On time, budget and specification/quality (triple constraints)
• Level of analysis: the single project
Triple constraints: have to modify how we look at project management – look at
the nuances
Innovation: core competency of a company that wants to differentiate
Different from operations management: OM much more across the whole firms, how to
streamline a process to help the firm, about specific tasks to improve productivity
Lecture 2 Week 2 Understanding the Nature of Projects + The
Diamond Model I
What’s up to date…?
Overview of Project Management (from L1)
What is a project?
Characteristics and history
Uncertainty and complexity associated with projects
Role in the organisation - The focus on projects as key activities
in an increasing number of organisations, and thus part of strategic
management
The project’s evolving role as a support to strategic goals
Projects serve as vehicles for innovation
The limitations of traditional project management and its narrow
‘triangle’ (triple constraint) of measuring success; yet
The need for a new adaptive approach: The diamond model of PM
(Shenhar & Dvir 2007)
Project Management Institute
Today’s agenda
Class structure admin
12 Oct groups and Doodle (seminars)
Student Space (Mr Keith Brown)
Project assessment
What is to be delivered (i.e. what is the project scope)?
What are the objectives of this project?
What are the priorities?
Who is responsible for each part of the project?
Introduction and Overview of Diamond Model
Readings –
Brief History of Project Management
What Great Projects Have in Common
Overdue and Over budget… Economist
Heathrow T5 Infrastructure/Innovation (skim)
Be prepared to discuss the first two articles as they:
relate to the evolution of project management beyond the basic concepts
of cost, quality and time
How they illustrate different approaches to project management.
What is a project?
• A temporary organisation – projects last hours, days, weeks, months or many
years
• Dedicated to completing a specific goal – but should be within time, cost and to
required quality
• Outcome is unique, one-off or highly customised
• Based on many non-routine and complex tasks
The hyperloop
700 mph in a tube
o what are the project’s objectives?
o What is the scope (boundaries) of the project?
o Who are the stakeholders?
o How would you begin planning for this project?
o Underlying issues – project has to be assessed, managed and measured
beyond the iron triangle approach
Hyperloop: airplane on high altitudes metaphor. To connect to major cities
within 15 to 30 minutes. Reducing traffic. Humans travelling around in tubes
• 1st to market
• Break from previous Airbus families (where progress was sequential from A300
to A340)
• Largest passenger airliner in world
(in competition with Boing 787 Dreamliner)
• Double-decker
• 50% more floor space than second largest airliner (which is the Dreamliner)
• 853 people – full economy version
Impact of product novelty levels
Technology
• How much new technology is used? (new to the company)
• Project’s level of technological uncertainty
• 4 levels of technological uncertainty
If you plan it well, if something disrupts your plan, you can easily recover because
you know how to handle it
Planning is complex – planning is the project scope
Initiating – who do we have and what are we trying to do
Closing – time of death. Have parameters to see the lessons you can get out of the
project. Tying up lose ends
Associated with the curve of the life cycle of the project, also helps you see about
resource allocation
Project scope
• Project scope is a definition of the end result or mission of your project – a
product or service for your client. The primary purpose is to define as clearly as
possible the deliverables for the client
• ‘A project management term for the combined objectives and requirements
necessary to complete a project. Properly defining the scope of a project allows a
manager to estimate costs and the time required to finish the project.’
(investopedia)
• ‘Project scope is a definition of the end result or mission of your project – a
product or service for your client or costumer. The primary purpose is to define
as clearly as possible the deliverable(s) for the end user and the end focus’.
(Project Management, a managerial approach).
Analyse the project, and the symmetry of the diamond and see if these might be the
causes?
• Project objectives
• Are the objectives changing, are they supposed to be evolving etc
• Deliverables
• Milestones
• Perhaps a smaller component part of a bigger component
• Have to develop a certain level of skill through training
• Reach a milestone to see whether or not to continue with the project
• Technical requirements
• Limits and exclusions
• What can you and cannot do as a company, as a team
• What are you able to do
• Reviews with client
• Early, often and always
Scope
It tells what needs to be accomplished in a project
It tells what the objectives and requirements of a project are
• Cost is a function of the scope of a project
When the scope changes, so do costs and delivery times.
One of the main objectives is to define as clearly as possible the project outcome
• 50% of all problems occur due to unclear definition of project scope
It is also used as a benchmark
• How successful was the project?
• Did the client receive what he/she expected?
This visual show the general approach many new product / service development
projects. Whilst much of the overall cost of the product/service/project is determined
very early on (i.e. in the project definition stage) too much attention happens later in the
process rather than earlier when it can make a real difference
The total cost of a project is the sum of the costs of all WPs
Work packages are short duration tasks
• Have a definitive start and stop point
• The costs should be accounted at the WP level
• Estimations can be carried out :
Using information available in the organization
Collected from those performing the tasks in the project
This is perhaps better explained with an example
WBS example
Creating WBS
• Work packages (the most detailed part of a WBS):
• Should not exceed 10 days
• Should be independent from each other
• Should belong to one sub-deliverable only
• Should constantly be monitored
• Each work package should define:
• the work (what needs to be done?)
• the time to complete the WP (how long?)
• the budget to complete the WP (how much?)
• the resources needed (how much?)
• who is responsible (who?)
• the monitoring points (how well?)
Assigning responsibility
Project responsibility matrix
• Identify personnel responsible for the activity or work package
• The person/team/organisation responsible for executing the work element
• The person responsible for authorising the work element.
• The person accountable for delivering the work element.
• Any supporting personnel or assistances required to manage the work activity
• The person responsible for signing off the work element and formally confirming
completion of the work package.
Integrating work breakdown structures (WBS) with the organisation breakdown
structures (OBS)
In this step, one needs to define which part of the organization will perform each
task
The objective is to define the organization breakdown structure (OBS)
Complexity
• How complex is the system and its subsystems?
• Measures the complexity of the project (not the product/service)
• 3 levels of complexity
Levels of project complexity
Pace
• How critical is the time frame?
• The urgency of the project or how much time there is to complete the project
• 4 levels of pace
Stockholders
Who is a stockholder (shareholder)?
• The ‘owner’ of the project
• The one financing the project
• Private and nationalized companies are examples of stockholders
• Project context: Anyone who has influence or power over a project, or has
an interest in its successful or unsuccessful conclusion.
• Interest in the success only?
A stakeholder may also be interested in the failure of the project
Those living nearby Heathrow airport oppose its expansion.
Shale gas, etc.
Types of stakeholder management
Descriptive: Use stakeholder thinking to map stakeholders and provide a picture
of what they want
Normative: Go beyond describing stakeholders and their demands to argue that
there’s a moral imperative to give a hearing to the demands of all stakeholders
Instrumental: Stakeholders are important insofar as they shape an
organisation’s survival and success; firms should develop good stakeholder
relations in order to further these ends
What/who is a stakeholder?
A stakeholder is not….
An agent necessary for the survival of the firm
An agent that can affect, or is affected by, the achievement of an organisation’s
objectives
An agent that bears some form of risk through an investment in an organisation
Mapping Stakeholders
Internal stakeholders:
The Client Commissioned the project, The Project Sponsor, Project Champion, Owner,
Person within organisation driving the project, The Project Team, Project Manager,
Functional Managers, Responsible for assigning resources to the project, Contactors,
External organisations employed on the project, Project Support, Administrative
External stakeholders
End users, Operate / use project, Suppliers-Provide materials for the project,
Competitors -Affected by project outcome, Lobby Groups, External groups – for or
against project, Shareholders, Investment, Employees, Work within client organisation,
Government Agencies, Regulatory Bodies
Identifying stakeholders
1. Focus on an issue
2. List all stakeholders
3. Agree the importance or influence of each stakeholder or stakeholder group
4. Agree an estimate of the knowledge that each stakeholder or stakeholder group
has
5. Agree an estimate of each stakeholder support
6. Estimate your degree of confidence in your valuations
Key questions to help understand stakeholders
What financial or emotional interest do they have in the outcome of your work?
What motivates them most of all?
What information do they want from you?
What is the best way of communicating your message to them?
What is their current opinion of your work? Is it based on good information?
Who influences their opinions generally, and who influences their opinion of
you? Do some of these influencers therefore become important stakeholders in
their own right?
If they are not likely to be positive, what will win them around to support your
project?
If you don't think you will be able to win them around, how will you manage their
opposition?
Consultation
valuable insights and experiences
the value of consultation for improving legitimacy and buy-in for decisions
some groups act a bridge between the decision makers and citizens
consultation as a way of supporting the relationships
…..how could we consult Eden stakeholders?
Types of consultations
web-based forums
written consultation (paper and online)
surveys
focus group
blogs and online forums
informal conversation
stakeholder panels
stakeholder advisory and expert groups
deliberative workshops and conferences
Consultation criteria
Criterion 1: When to consult
Criterion 2: Duration of consultation exercises
Criterion 3: Clarity of scope and impact
Criterion 4: Accessibility of consultation exercises
Criterion 5: The burden of consultation
Criterion 6: Responsiveness of consultation exercise
Criterion 7: Capacity to consult
Managing stakeholders
Organisations face unlimited demands from stakeholders, but have limited
resources
Organisations have to prioritise which stakeholder demands to satisfy
How do you decide who to satisfy and who not to?
In 2007, there was criticism of the Eden Project in the press, saying that the
project received too much public funding, £130 million from various sources, and
that the project should be more self-supporting.[8][9][10][11] But this criticism
ignores the fact that some £800m has been pumped into the local economy to
date, to the considerable benefit of B&B owners, cafe owners, people who are
employed by Eden and others.
Eden Project's carbon footprint has also been criticised[who?] for drawing over
one million fossil-fuelled visitors a year to Cornwall, mostly by car or airplane,
and for staging rock concerts.
Power-interest Matrix
The power-interest matrix is a very simplified framework that helps project
managers to decide how relevant stakeholders are to their projects
It basically ranks stakeholders according to their interest and power in the
project
Stakeholder map
Using Fauvet to deal with stakeholders
“It is these that assassinate presidents, vandalise machinery during strikes, start
fights at public meetings, or write hate mail” (p37)
“Whilst you can respect opponents for the legitimacy of their opposition,
mutineers must be treated as a danger that they are to society”
Schismatics are pathological (academics!). The only upside is they are a nuisance
for both you and your opponents!
Take away
Contingency Theory – A major driver of the adaptive approach to project
management
o Shenhar (2001) article provides background for uncertainty (technology)
and scope (complexity)
o Cervone (2011) explores the issues of agile project management and
highlights an approach that is adaptive to dynamic markets (recognition
of self-empowering teams and stakeholder management).
o Understand the concepts and reasons associated with managing
stakeholders
Fauvet’s theory of socio-dynamics (synergy – antagonism)
Power-Interest Matrix
The role of stakeholders and their influence on the project
o Review Stakeholder theory (Milner 1997) for L5
Power, Legitimacy, Urgency
Appendix
Key learning points
• A stakeholder can affect, or is affected by, the achievement of an organisation’s
objectives
• Consultation needs to start early, involves a variety of methods, and should be
learnt from
• Fauvet’s theory can help identify levels of synergy and antagonism amongst
different stakeholders
• There are a variety of tools to assist in stakeholder identification, consultation
and management
• Managing stakeholders involves trade-offs and is a dynamic process
Agenda
Understanding the role of quality in projects
What is quality?
Project quality from a gap perspective
Project quality from a process perspective
Review approaches to quality management
Nature of projects (reminder)
Uniqueness
Uncertainty
Dynamic
Characterised by change
Intangible
Defining quality
Product based: a precise and measurable set of characteristics
Attributes: perceived quality and aesthetics – reliability, responsiveness, security
Quality as excellence
Quality as value
Time
Estimate the costs by estimating the cost of each task to estimate a budget
Top-down approach
Know the previous costs or cost allocations so derive from then
Top-down estimates look at a project as a whole.
Top-down estimates are normally derived from someone who uses experience to
determine the project cost.
There are different ways to carry out a top-down estimate.
Some of the methods used are:
• Analogy.
• Ratio Methods (sometimes called parametric)
• Consensus Method
Top –down approach – analogy method
Example 1: Costing the Tokyo games using analogy
How much will be the next summer Olympic games in Tokyo cost?
Look at the previous costs – use as a cost basis, factor in things such as inflation
Top-down approach – ratio method
Example 2: costing a house using the ratio method.
Top-down approach – consensus method
• This method uses pooled experience of senior management to estimate the total
costs of a house.
Top-down issues?
Translating long-term budgets into short-term budgeting
Competition for funding from lower-level managers (know your stakeholders!)
o Competition can be unhealthy
o Insufficient budget to complete objectives
Can be a zero-sum game
Bottom-up approach
Bottom-up estimates are more detailed and normally more accurate than top-
down estimations. They are also not perfect.
The main idea of bottom up estimate is to “break down” the project into smaller
parts – the work package
• We have discussed WPs in the lecture on project definition
• In many cases, the less accurate estimate provided by the top-down approach is
refined by a bottom-up estimate.
• E.g. bottom up estimates are almost invariably carried out after top-down
estimations for medium and large projects
• At the end of the bottom-up estimation, it is common to compare it with the
results of the top-down estimation.
• Today we will focus Engineering Built Up, which is based on the Work
Breakdown Structure (WBS).
What factors complicate cost estimation and cause cost escalation in practice?
• Planning horizon (project planning)
• People (know your stakeholders)
• Organisation culture – a lot of turnover, culture changes, different
dynamics, who is there, who has capabilities, promotions
• Technology.
• Legislation/political change
% error 1.7%
If the error is not systematic (i.e. random error), the % will approach zero
(0) when the number of projects increases.
% error 32.5%
Today’s agenda
Explore the role of project monitoring and control
Conceptual framework
o Characteristics
o Limits
o System measurement
o Visibility
o Performance feed back
o Initiating corrective action
Earned value analysis (EXTRA)
Defining risk – 13 Dec
o Failure detection and analysis
o Failure prevention
o Failure mitigation
Monitoring
Comparison of actual costs and schedule with planned cost and schedule
Control
Setting control limits
Monitor for deviation outside limits
Take corrective action
o Very important
o Is it needed? Not needed?
Project manager add value in the planning section and when making decisions as
the project goes underway and you have to make decisions according to the
changes to the parameters set
The role of monitoring and control
Setting standards: what the project entails: customer-oriented project then customers
set the standards
Set parameters early then provide support for decisions you make
Project office: everyone involved gather info and inputs to the project
Radar
Objectives – ensure 95% of aircraft are flying
Problems – radar is only fully function at 80%
Radar is needed to fly
Inventory is increasing, which means costs are high
Time to fix radar is increasing
Using previous design requirements –
Develop a control system that addresses 1) characteristics, 2) Limits, 3) system of
measurements, 4) feedback, 5) corrective action
Feedback loops:
Project recovery
• If a failure has occurred, and a negative impact has occurred, we need to recover
effectively
• Failure recovery is the set of actions that are taken to restore the state before the
failure occurred
• …Failure also allows us to LEARN for future projects
HMS Thetis – Royla Commission Report
Named the following as primary reasons for the disaster:
rear door of the torpedo tube was opened to the sea
test cock painted over
crew failed to close the bulkhead door
crew failed to pump out the flooded compartment
those on surface gave no effective help
crew failed to save themselves (using the Davis apparatus)
What the organisation still vulnerable?
as systems become more complex, accidents may be inevitable, however, there
remains the potential to reduce the probability of such accidents
however, in the Thetis case the investigators were mainly concerned with
financial responsibility - hence report was strongly biased
while individual blame was conveniently apportioned primarily to the dead, few
of the Navy’s systemic problems were addressed by the Commission. Lessons
learned were thus minimal, and focussed primarily on people (individuals chose
not to save themselves) and technology (bulkhead door re-design, more careful
painters)
Lessons for managing failure
Develop a designated organisation to manage crises in advance of their occurrence:
designate responsibility
essential personnel contactable
designate locus of activity
equip it adequately
1. Incentive to finish
a. Avoid the 90/90 - The situation the project manager needs to avoid is
when a project spends 90 per cent of its life 90 per cent complete.
b. Disincentives (contractors)
c. Completion bonus
2. Documentation
a. Evidence that project has been completed
b. Customer guidance on operation and maintenance
c. Allow future work on similar projects to have a good starting point
3. Closing project system down
a. Close accounting system
b. Sign-offs – legal termination
c. Handover
4. Project review
a. Immediate review
b. Immediate remedial and improvements
c. Long term audit/review
d. Strategic and procedural
5.
Phase 1: Vanguard Project
Established at the front of the organisation to explore new technology or market
opportunity
Often separate from mainstream business
Phase of ‘within project’ learning – exploration and experimentation
Established project capabilities and routines not sufficient
Need to invent new routines
Phase 2: Project-to-Project learning
• Capture and transfer the experience and insights from vanguard to subsequent
projects
• Key members of vanguard may join new projects
• ‘Project-to-project’ learning
• Project accounts, war stories, team learning, etc.
• Formal learning mechanisms (intranets, web-based tools, project guides,
etc.) produced to codify the experience and make it available to other
teams