Chapter 7 : Callendar of Events
Name :Puteri kylla aliffia
Class: XA3
Activity 18 (page 133) -reading
Activity 19 (page 134)
a. What do the advertisements 1 and 2 offer?
The 1st advertisement is offering people to join and reserve a seat in Traditional Chinese
Music Concert, the concert will be held in Balai Kartini, Jakarta, on 30 May 2017. To
reserve a seat, we should visit their website (www.kencanaart.com)
The 2nd advertisement is offering people to come to Orchard Fashion Runway (the biggest
fashion show in Singapore) for seeing the fashion show (abut 150 models sashaying on a
660m runway), shopping at special price, and have chance to get free gifts.
b. Which words draw your intention to the advertisement 1 and 2?
Advertisement 1 : do you want to spend an evening listening to traditional chinese music?
Advertisement 2 : are you shopaholics? You can get your wallets, clothes and
accessories. They are shown on the runway and available to buy from the stores around
you, at special price.
c. Who should you contact if you are interested in a traditional chinese music show?
A website (www.kencanaart.com)
d. Why do you recommend shopaholics to see Orchard Fashion Runway?
Because the event offer people to see fashion show, shop at special price, and have
chance to get free gifts.
e. Why are cars and other vehicles not allowed on this street during Orchard Fashion
Runway?
Because the catwalk/the fashion show is held annually on Orchard Road, about 150
models sashaying on 660m runway.
f. Complete the table with the information about ad 1 and ad 2
Ad Structure Ads 1 Ads 2
Asking for information Do you want to spend an evening Are you shopaholics?
listening to traditional chinese
music?
Giving information They will show a traditional People come to Orchard
chinese music concert that is Fashion Runway (the
performed at Balai Kartini, biggest fashion show in
Jakarta, on 30 May 2017. To Singapore) for seeing the
reserve, we should visit a website fashion show (abut 150
(www.kencanaart.com). models sashaying on a
660m runway), shopping
at special price, and have
chance to get free gifts.
Consisting of Music concert Annual.
The product offered Chinese music listeners
The target consumers Visit website
How to reach the www.kencanaart.com
product -
Price Balai Kartini, Jakarta
Venue 30 May 2017.
Date
Activity 20 (page 135)
Advertisement 1
Y or N Sentences
Evocative (making readers or Y They will touch our hearts.
listeners remember or
imagine something in
pleasant)
Informative (providing a lot Y
of information) Present many mainland
Chinese artists.
They will touch our hearts on
30 May 2017 at 'Balai
Kartini', Jakarta. Tickets
will be available from 1 May
2017. The concert will be
performed in Mandarin
and Indonesian at 7.30.p.m.
Reserve a seat by visiting
www.kencanaart.com
Persuasive (making readers, Y Do you want to spend an
listeners, or viewers want to evening listening to
attend or believe in event traditional chinese music?
advertised)
Powerful language (having a Y They will touch our hearts.
lot of power to control
people)
Simple language Y The concert will be
performed in Mandarin
and Indonesian at 7.30.p.m.
Positive language Y They will touch our hearts.
Active sentence Y ‘Kencana’ Art Entrepreneur
is proud to present many
mainland Chinese artists.
Advertisement 2
Y or N Sentences
Evocative (making readers or Y Cars and other vehicles are
listeners remember or not allowed on this street
imagine something in during these fabulous
pleasant) moments. The event is a real
traffic-stopper. This event
held on Orchard Road.
Informative (providing a lot N This ad not consist of full
of information) information, this ad only tell
us the offered, target
consumers, and the venue.
Persuasive (making readers, Y Are you shopaholics? You
listeners, or viewers want to can get your wallets, clothes
attend or believe in event and accessories. They are
advertised) shown on the runway and
available to buy from the
stores around you, at special
price.
Powerful language (having a Y You can get your wallets,
lot of power to control clothes and accessories. They
people) are shown on the runway and
available to buy from the
stores around you, at special
price.
Simple language Y Orchard Fashion Runway is
the biggest fashion show in
Singapore.
Positive language Y While shopping, you’ll are
have a great chance to get
cool gifts at malls and
boutiques.
Active sentence Y Are you shopaholics?
Activity 23 (page 139)
The event offered : Event (Kid’s Day at The Village / Activities &
Adventures Just For Kids)
The target consumers : The kids and their family
How to reach the event : Reserve by message / visit a website
813/842-7066 or www.carrollwoodvillage.com
Price : Free
The language used in this ad :
a. Powerful language : You’re invited! It’s free!
b. Simple language : Free activities & games!
c. Positive language : Family fun! Create an artwork, make friends with
animals, dance the latest dances, sing along, listen, explore
& learn, live entertainment plus arts & crafts, plant and
food vendors!
d. Active sentence : You’re invited! It’s free!
