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Lean Canvas Thinking

The document proposes replacing plastic pallet wrapping with biodegradable cardboard as a solution to reduce plastic pollution. Its unique value is reducing the amount of plastic used in transportation that harms the environment while still securely transporting freight. The target customers are transport and retail companies delivering products. Key metrics would track reduced plastic waste and increased education of plastic's environmental impact. Revenue streams could come from sustainable delivery companies reusing cardboard boxes instead of single-use plastic.

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77 views1 page

Lean Canvas Thinking

The document proposes replacing plastic pallet wrapping with biodegradable cardboard as a solution to reduce plastic pollution. Its unique value is reducing the amount of plastic used in transportation that harms the environment while still securely transporting freight. The target customers are transport and retail companies delivering products. Key metrics would track reduced plastic waste and increased education of plastic's environmental impact. Revenue streams could come from sustainable delivery companies reusing cardboard boxes instead of single-use plastic.

Uploaded by

api-502617703
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Lean Canvas Design Thinking

1. Problem Proposed solution 3. Unique Value Proposition Unfair/ Advantage 2. Customer segment/
 Use biodegradable (Unique in Community)  Reduce the amount of Early adopters
 Use of plastic within the cardboard to wrap  Every pallet that is plastic that humans  Transport
workplace affecting our pallets with freight wrapped in plastic needs to use that is damaging companies.
environment. Using on it. be replaced with our oceans.  Retailers
biodegradable materials to  Use biodegradable biodegradable materials  By using delivering or
wrap pallets to secure freight materials to package (Cardboard). biodegradable transferring
in transportation. goods instead of  Freight will still be safe and materials such as product.
 Plastic is a major issue within
plastic secure the only difference cardboard to wrap
the ocean as it absorbs 30%
of carbon dioxide and is it will be protecting our pallets will reduce the
approximately 13,000 is to be environment. amount of plastic that
found on every square is used within the
kilometer within the ocean. company.
 100,00 sea mammals are High level concept
killed in the ocean by plastic Key Metrics (Project Life) Channels
every year. (Success Indicators)  Using biodegradable (Communication)
Existing alternatives-  Educate the impact products helps to reduce  Advertising the
(From Empathy research) of plastic wrap has the plastic that is used product throughout
 One company use parcel on the environment. by transport companies transport companies
will prevent and reduce
delivery services that are  Display the UN with the impact that
the pollution in our
carbon neutral goal:14 website plastic has on the
oceans that is killing
 Tracks greenhouse gas environment if
wildlife.
emissions companies keep
 Easier to recycle and will
 Supplies carbon report with reduce the carbon using plastic to wrap
the shipment report with dioxide levels pallets and products.
an instant overview.
*Potential costs (Consider existing infrastructure) *Potential revenue streams
 Strong cardboard boxes to surround pallets (this may not be applicable to everyone)
 Biodegradable products  Sustainable transport companies that deliver products all over Australia and the
world.
 Recycle and reuse the cardboard boxes, as you cannot re-use plastic.
 Deliveries

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