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Project Launch Plan

The document outlines the tasks, status, health, dates and assignments for a Q2 plan. Key tasks include market requirements definition, business case development, launch plan creation, target metric identification, development of sales tools like presentations and demos, product marketing tasks around pricing, positioning, defining audiences and messaging, social media strategy and post creation, and product releases including alpha, beta and general availability launches as well as a press event. Statuses range from in progress to complete to at risk or postponed. Health indicators are green, yellow or red. The plan spans from November 2018 through December 2018.

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Senthil Kumar
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83 views

Project Launch Plan

The document outlines the tasks, status, health, dates and assignments for a Q2 plan. Key tasks include market requirements definition, business case development, launch plan creation, target metric identification, development of sales tools like presentations and demos, product marketing tasks around pricing, positioning, defining audiences and messaging, social media strategy and post creation, and product releases including alpha, beta and general availability launches as well as a press event. Statuses range from in progress to complete to at risk or postponed. Health indicators are green, yellow or red. The plan spans from November 2018 through December 2018.

Uploaded by

Senthil Kumar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
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Task Name Status Health Start Date

Q2 Plan 11/28/18
Planning Phase 11/28/18
Market Requirements Definition In Progress Green 11/28/18
Business Case At Risk Red 12/04/18
Launch Plan Complete Yellow 12/10/18
Target Metrics In Progress Yellow 11/28/18
Sales Tools 12/05/18
Prospect Presentation In Progress Green 12/05/18
Demo In Progress Green 12/12/18
Competitive Positioning Postponed Green 12/11/18
FAQ sheet In Progress Green 12/11/18
Product Marketing 12/03/18
Pricing Strategy In Progress Yellow 12/03/18
Product Positioning In Progress Red 12/12/18
Define Audience In Progress Yellow 12/12/18
Core Messaging In Progress Yellow 12/12/18
Executive Approval In Progress Red 12/12/18
Social 12/12/18
Define social media strategy In Progress Green 12/12/18
Schedule social media posts In Progress Green 12/12/18
Product Release 12/13/18
Alpha Release In Progress Green 12/13/18
Beta Release In Progress Yellow 12/13/18
V1 General Availability In Progress Green 12/20/18
R2 Press Event In Progress Red 12/28/18
End Date Assigned To Description
12/28/18
12/14/18
12/04/18 Brent Williams Expect minor changes as we go.
12/12/18 June Taylor At risk
12/14/18 Alexandra Mattson
11/28/18 Lori Grimes
12/14/18
12/11/18 Brent Williams Need sales input.
12/14/18 Henry McNeal Sales is working with us.
12/12/18 Kirk Caskey No time to work on this in June.
12/12/18 Kirk Caskey Need to meet with Sales
12/14/18
12/11/18
12/14/18
12/13/18
12/14/18
12/13/18
12/14/18
12/13/18
12/14/18
12/28/18
12/13/18
12/13/18
12/20/18
12/28/18
Duration Predecessors % Complete % Allocation Images
23d 12%
12.75d 18%
5d 10% 100%
7d 3FS -1d 10% 100%
4.75d 4FS -3d 25% 100%
1d 75%
7.75d 37%
4.75d 3 50% 100%
2d 8FS +1d 25% 100% video.jpg
1d 8
1d 8 100%
9.75d
7d 3SS +3d
2d 10
1d 10
2d 10
1d 10
2d
1d 9SS
2d 19SS
12d
~0 5SS +3d
~0 22SS
~0 23FS +4d
1d 24FS +5d
Row 4 Anyone have a business case format that has worked for you in the past?
The attached version worked well for me.
I think we’ll need to hire an outside design firm for this project.
I agree.

Row 14 I have created a product launch folder for us. Included is the social media plan for M2 Product Launch. Please sha

Row 18 Social plan looks good

Row 18 I have created a launch folder for us. Included is the social media plan fo
Eric Browne 06/02/09 3:15 PM
Burke Boyd 06/02/09 5:07 PM
Eric Browne 06/15/09 12:19 PM
Kelly Smart 10/20/11 3:52 PM

Paul Finley 04/12/16 7:52 AM

Michelle Kimihira 08/30/16 8:01 AM

Paul Finley 08/30/16 7:49 AM

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