Lovely Professional University,Punjab

Format For Instruction Plan [for Courses with Labs

Course No Cours Title Course Planner Lectures Tutorial Practical Credits

MGT727 SEMINAR ON CONTEMPORARY ISSUES IN MANAGEMENT 12465 :: Rajan Girdhar 0 0 4 2

Text Book:

Other Specific Book:

1 Alnear Bhimani, 'Contemporary Issues in Management Accounting' , Oxford University Press (FM Books)

2 Moyer, McGuigan, Kretlov, 'Contemporary Financial Management' , South-Western Cleanage Learning

3 Fischer, E. Donald, ‘Security Analysis and Portfolio Management’, Pearson Publishing

4 Harrington, ‘Risk Management and insurance’, Tata Mc Graw Hill

5 Hrishikes Bhattacharya, ‘Working Capital Management’ Prentice Hall Publishing

6 Shapiro, Alan, ‘Multinational Financial Management’, Wiley Publication

7 Stulz, Rene M, ‘Risk Management and Derivatives’, Thomson Publication

8 Pandey, I.M, ‘Financial Management’,Vikas Publication

9 HR BOOKS

10 Peter Murray, David Poole, Grant Jones, 'Contemporary Issues in Management and Organization Behavior

11 D.D. Prentice and P.R.J. Holland, 'Contemporary Issues in Corporate Governanace' , Oxford University Press

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 12 Schermerhorn, ‘Organizational Behaviour’, Wiley Publication

13 Dessler, Gary, ‘Human Resource Management’, Pearson/ Prentice Hall

14 Aswathappa, K, ‘International Human Resource Management’, Tata Mc Graw Hill

15 Dr Janakiram, B, ‘Training and Development’, Biztantra

16 Schuler Randall S, ‘Strategic Human Resource Management’, Blackwell Publishing

17 IT BOOKS

18 Jaiswal, Mahadeo, ‘Management Information System’, Oxford University

19 Turban, Efrain, ‘Information Technology for Management’, Wiley Publication

20 MARKETING BOOKS

21 Elizabeth Parsons & Pauline Maclaran, 'Contemporary Issues in Marketing and Consumer Behaviour' , Elrevier Ltd.

22 Mark Tadajewski & Douglas Brownlie, 'Critical Marketing: Contemporary Issues in Marketing' , Wiley 2008

23 Boone Kurtz & Mackenza Snow, 'Contemporary Marketing' , Nelson Education Ltd

24 Kotler, Philip; Keller, Kevin, ‘Marketing Environment’, Pearson/Prentice Hall

25 Cateora, Philip R, ‘International Marketing’, Tata Mc Graw Hill

26 Parry, Mark, ‘Strategic Marketing Management’, Tata Mc Graw Hill

27 Krishnamoorthy, R, ‘Introduction to Rural Marketing’, Himalaya Publishing House

28 Parameswaran, M.G, ‘Building Brand Value’, Tata Mc Graw Hill

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 29 Brandley, Nigel, ‘Marketing Research’, Oxford University

30 Lovelock, Christopher, ‘Services Marketing’, Pearson /Prentice Publication

31 Levy, Michael, ‘Retailing Management’, Tata Mc Graw Hill

Other Reading

Sr No Jouranls atricles as compulsary readings (specific articles, Complete reference)

32 ICFAI Journal of MBA Review
33 ICFAI Journal of Brand Management
34 ICFAI Journal of Organizational Behaviour
35 ICFAI Journal of Human Resource Management Review
36 ICFAI Journal of Applied Finance
37 Vikalpa- Journal of Decision Makers
38 Foreign Trade Review
39 Indian Journal of Industrial Relations
40 Indian Management
41 Fortune
42 Indian Journal of Training and Development
43 Vision
44 Decision By IIM
45 Indian Journal of Marketing
46 IIMB Management Review
47 Advances in developing Human Resources
48 Marketing Master Mind
49 Finance India
50 Chartered Financial Analyst
51 Human Capital
52 Harvard Business Review

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 53 India Today
54 Data Quest
55 Business Today
56 Outlook Money
57 Money Today
58 Competition Success Review (Journals and Magazines)
59 Pratiyogita Darpan
60 Outlook Business
61 4 Ps Business and Marketing
62 Business India
63 Business World
64 Business Economy
65 MARKETING TOPICS
66 Potential impact of Internet & related technologies on marketing practices
67 Morph Marketing
68 De- Marketing
69 Fashion Marketing
70 Critical Marketing
71 Social Media Marketing
72 Social Marketing: A tool of promotion for Marketers
73 Retro Marketing
74 Green Marketing
75 Creativity and Innovation
76 Corporate governance – Voluntary v/s regulatory
77 Globalization and its discontents
78 Tourism Marketing
79 Affiliate Marketing
80 Holistic Marketing
81 Viral marketing
82 Effective Public Relations

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 83 Trade Fairs: How they are important in increasing trade
84 Corporate Social Responsibility: Marketing aspects
85 Branding Unbound: The future of Adverising, sales and the brand experience in the wireless age
86 Psychology and marketing
87 Internal marketing
88 Customer service strategies and customer care issues.
89 Developing emotional connect with brands.
90 Grass Root Marketing
91 Ambush Marketing
92 Cause Related Marketing
93 Issue & challenges in rural advertising and promotions in India
94 Marketing to teenagers: 21st century teenagers, how they are defining their marketing landscape
95 Surrogate advertisement in India: a never ending Dilemma
96 Understand the changing role of marketing in the modern organization
97 Understand the nature and importance of globalization and the process of global marketing
98 Importance of Marketing for Small and medium sized enterprises.
99 Diversity of marketing applications in the fields of social and not-for-profit marketing.
100 Understand marketing trends and developments in customer relationship management (CRM)
101 Appreciate the growing importance of Value Based Marketing and the Shareholder Value Principle
102 Appreciate the growing importance of Value Based Marketing and the Shareholder Value Principle
103 Appreciate the increased importance of marketing logistics (Physical distribution management
104 FINANCE TOPICS
105 Integrated Cost Management
106 Cross- Border Merger & Acquisitions
107 South East Asian Crisis: Lessons for India
108 Portfolio Management
109 Financial Derivatives: An International Perspective
110 Global Trends in Foreign Investments
111 Regional Economic Integration
112 International Accounting Standards

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 113 Hedge Funds
114 Forensic Accounting Practices
115 Leverage Diversity
116 Reengineering & Restructuring
117 Mortgage Crisis
118 Operations and Development of FIIs in India
119 Operations and Development of FDIs in India
120 Inventory Management in Indian Context
121 Efficient Capital Market: CAPM
122 Stock Market Regulations- SEBI
123 Managerial Accounting
124 Commodity Trading
125 Innovative Insurance Products: Agriculture Insurance, Industrial Insurance, Shop Insurance
126 Valuation of Financial Assets
127 Money Market Instruments
128 Mutual Funds
129 NPAs of Banks
130 Foreign Currency Derivatives
131 Employee Stock Option
132 HR TOPICS
133 Talent Retention Strategies
134 Grooming employers for work assignments abroad
135 Motivation across cultures
136 Role of Exit Interviews
137 Contemporary recruitment and selection techniques
138 Succession Planning
139 Future of HR Managers
140 Stress Management at Workplace
141 MBWA (Management by Walking around)
142 Employee Empowerment

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 143 Retention Management
144 Organizational Culture and Environment
145 Human Capital Management
146 SDWT( Self Directed Work Teams)
147 Group dynamics and Teamwork in Organizations
148 Leadership Challenges in Current Scenario
149 Bench Size in HR management and its importance
150 Reverse Mentoring
151 Managing Workplace Negativity
152 Power of Positive Criticism
153 Motivation
154 Culture Clash: In context of globalization
155 Emotional Quotient (EQ)
156 Employer Branding: Tool to attract employees from different countries
157 Emotional Intelligence Among Managers
158 Whistle Blowing
159 IT TOPICS
160 Business Intelligence Systems
161 E- governance
162 Information Technology Strategy and Management
163 Internet and Web Technologies
164 ERP: Issues and Challenges
165 Network Management
166 Ethical hacking and network defence
167 Effect of Economic Slowdown on Indian IT Sector
168 GENERAL MANAGEMENT
169 Virtual Management
170 Professionalism and Managerial Ethics
171 Talent Management/ Poaching
172 Women as Managers

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 173 Knowledge Process Outsourcing
174 Head Hunting
175 Competency Mapping
176 Corporate Governance
177 Business Ethics and Management
178 Interim Management
179 Management Information System
180 Basel I & II norms in Banking System

Relevant Websites

Sr. No. (Web adress) (only if relevant to the courses) Salient Features
181 www.hrcak.srce.hr/management?lang=en Journal of Conemporary Management Issues
182 www.efet.hr/management International Journal "Management"
183 www.emeraldinsight.com/products/journals/journals.htm? Emerald International Journal of Contemporary Hospitality
id=IJCHM
184 www.cmr-journal.org/. On Journal for Contemporary Management Research
185 www.sagepub.com SAGE Journal for Sociology, Cultural Studies, Qualitative Research
186 http://managementhelp.org/topics.htm It’s complete integrated online library on the management books.
187 www.hr-guide.com Provides guidance on all the HR components.
188 http://proquest.umi.com/login Great Database for various management topics (username and password is available with the
faculty member)
189 http://www.valuebasedmanagement.net/ Relevant Information about Management Topics

Scheme for CA:out of 100*

Component Frequency Out Of Each Marks Total Marks
Quiz 4 5 20 80
Summary Report 2 10 20

Total :- 30 100

* In ENG courses wherever the total exceeds 100, consider x best out of y components of CA, as explained in teacher's guide available on the
UMS

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List of suggested topics for term paper[at least 15] (Student to spend about 15 hrs on any one specified term paper)

Sr. No. Topic

1 Guidelines for the course of Seminar

1.Start Up of Presentations

1st Week:
i) Give Introduction about the course, marks split
ii) 2 Faculty presentation of his/her own choice,
iii) Topic allocation to students (Giving choice to 1st 8 students, since they have to give presentations at short notice), for rest allocate topics randomly as per
their specialization.
iv) Give the schedule of chairperson and reporteur for each presentation
v) Students should pay attention to the topics discussed before and after MTEs, since Quiz will be conducted on the basis of the discussion made.

2nd Week: Presentation of 1st 4 students without Written Report 3rd Week: Presentation of next
4 students without Report 4th Week: Submission of Report of all the students on same date plus Presentation of next batch of students. Continue with the
presentations for latter weeks.

Written Report (50 marks)

Presentation (50 marks)

Quiz ( 80 marks)
There will be five quizes each of 20 marks, out of which four best will considered for the CA purpose. Each Quiz will consist of 20 marks and questions of quiz
will be based on Presentation Topics covered in the class and also from Current Affairs

______________________

Prepared by (Instruction Planner: Name, signature & date)

*Each experiment of the lab will be evaluated using following relative scheme:

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Component % of Marks
Written Report 50
Presentation 50

List of experiments :-
Lecture Lecture Topic Pedagogical Tools Or Equipment Planned lab Manual
Number
SEMINAR 1 Introduction to course, giving its importance, marks Guidelines at the end of IP
split, Guidelines for report writing
SEMINAR 2 Guidelines for good presentation, Allocation of topics to
students, Schedule of presentations, chairperson and
reporteur
SEMINAR 3 Presentation 1 by faculty member on own choice topic,
Allocation of topics to students (Specific topics be
given by faculty member out of the broad list of topics
available in the IP as per the specialization of the
student.

SEMINAR 4 Presentation 2 by faculty member on own choice topic,

Giving schedule of presentation
SEMINAR 5 Student Presentation Discussion on the topic of presentation: getting
additional inputs from rest of students. Same be
applicable for all presentations
SEMINAR 6 Student Presentation
SEMINAR 7 Student Presentation
SEMINAR 8 Student Presentation
SEMINAR 9 Student Presentation Quiz-1
SEMINAR 10 Student Presentation
SEMINAR 11 Student Presentation
SEMINAR 12 Student Presentation
SEMINAR 13 Student Presentation
SEMINAR 14 Student Presentation
SEMINAR 15 Student Presentation
SEMINAR 16 Student Presentation
SEMINAR 17 Student Presentation

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SEMINAR 18 Student Presentation
SEMINAR 19 Student Presentation Quiz-2
SEMINAR 20 Student Presentation
SEMINAR 21 Student Presentation
SEMINAR 22 Student Presentation
SEMINAR 23 Student Presentation
SEMINAR 24 Student Presentation
SEMINAR 25 Student Presentation
SEMINAR 26 Student Presentation
SEMINAR 27 Student Presentation
SEMINAR 28 Student Presentation

Mid Term
SEMINAR 29 Student Presentation
SEMINAR 30 Student Presentation
SEMINAR 31 Student Presentation
SEMINAR 32 Student Presentation Quiz-3
SEMINAR 33 Student Presentation
SEMINAR 34 Student Presentation
SEMINAR 35 Student Presentation
SEMINAR 36 Student Presentation
SEMINAR 37 Student Presentation
SEMINAR 38 Student Presentation
SEMINAR 39 Student Presentation
SEMINAR 40 Student Presentation
SEMINAR 41 Student Presentation
SEMINAR 42 Student Presentation Quiz-4
SEMINAR 43 Student Presentation
SEMINAR 44 Student Presentation
SEMINAR 45 Student Presentation

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SEMINAR 46 Student Presentation
SEMINAR 47 Student Presentation
SEMINAR 48 Student Presentation
SEMINAR 49 Student Presentation
SEMINAR 50 Student Presentation
SEMINAR 51 Student Presentation
SEMINAR 52 Student Presentation Quiz-5

Spill Over
SEMINAR 53 Discussion on current issue in management
SEMINAR 54 Discussion on current issue in management

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