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Challenges for Football
Aarhus University
20-21 June 2011
Copyright UEFA 2011
UEFA FOOTBALL DEVELOPMENT
KEY ELEMENTS
• COACHE
EDUCATION
• REFEREE
TRAINING
• GRASSROOT
PROMOTION
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The Coach Educator
(Coach of Coaches)
The Front-line Coach
(Coach of players/team)
The Student Coach
(Trainee/Assistant Coach of
Players/Team)
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Copyright UEFA 2011
“Without progressive coach education, the
games’ development is left to chance.” AR
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Copyright UEFA 2011
UEFA CONVENTION
Pro Level (The First Members)
Denmark
France
Germany
Italy
Netherlands
Spain
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Copyright UEFA 2011
.
UC
UE
FA
ED
Coach
/A
R
HE
Educators
SS
RT
OC
Practising
FU
.
Coaches
AS
N
UEFA Pro-Diploma
SO
IO
AT
CI
AT
UC
UEFA A-Diploma | Elite Youth A-Diploma
IO
ED
NS
UEFA B-Diploma
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Copyright UEFA 2011
UEFA Convention
(UEFA Endorsed Licences)
1998-2011
53 Members
161,076
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REFEREE CONVENTION
44 ASSOCIAITIONS IN MEMBERSHIP SINCE 2007
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Copyright UEFA 2011
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Copyright UEFA 2011
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Copyright UEFA 2011
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MORE THAN JUST A GAME
WHY?
• SOCIAL ASPECTS
• HEALTH BENIFITS
• EDUCATIONAL
OPPORTUNITIES
• PERSONAL
DEVELOPMENT
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ON ROBBEN ISLAND
FOOTBALL V APARTHEID
FOOTBALL WAS SERIOUS FUN
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FOOTBALL: A THREE-TIER CAKE
ICING 3. TOP-LEVEL
FRUIT 2. ELITE YOUTH
1. GRASSROOTS
BASE
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WHAT IS GRASSROOTS FOOTBALL?
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GRASSROOTS FOOTBALL?
All Football which is Non-Professional / Non-
Elite is part of Grassroots Football
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GRASSROOTS FOOTBALL CATEGORIES
• Children’s Football
• Schools Football
• Amateur Football
• Women’s Football
• Beach Soccer/Futsal
• Leisure Football
• Veterans’ Football
• Community Football
• Disability Football
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GRASSROOTS FOOTBALL
What can football
do for young people?
NOT
What can young people
do for football?
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UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
File ts
Future FA G rassroo
7 6
UE
Events
& Tools
UEF A P ro jects FA Grassroo
UE
ence &
ts
5 4
Confer op UEFA ay
Worksh Grassroots DUEFA Grass
roots
ots
3 2 Cha r te r EFA Grassro
U
Philoso
phy
1
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UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
1 UEFA
s sr oo t s
Gra h y
Phil os o p
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Copyright UEFA 2011
UEFA’S GRASSROOTS FOOTBALL PHILOSPHY
Grassroots FOOTBALL IS --
ENJOYABLE SAFE OPEN
PERSONAL EVERYWHERE
CREATIVE LIVELY
SIMPLE
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FAIR
Copyright UEFA 2011
THE VALUE OF GRASSROOTS FOOTBALL
1 Educational
• Values
• Knowledge
• Problem Solving
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Copyright UEFA 2011
THE VALUE OF GRASSROOTS FOOTBALL
2. Health
• Lifestyle
• Fitness
• Emotions
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Copyright UEFA 2011
THE VALUE OF GRASSROOTS FOOTBALL
3. Social
• Integration
• Personality
• Friendships
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THE VALUE OF GRASSROOTS FOOTBALL
4. Sporting
• Skill Acquisition
• Tactical Awareness
• Competition
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THE VALUE OF GRASSROOTS FOOTBALL
5. Political
• Facility Provision
• Investment
• Support
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THE VALUE OF GRASSROOTS FOOTBALL
6. Business
• Promotional Events
• Equipment
• Sponsorship
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UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
File ts
Future FA G rassroo
7 6
UE
Events
& Tools
UEF A P ro jects FA Grassroo
UE
ence &
ts
5 4
Confer op UEFA ay
Worksh Grassroots DUEFA Grass
roots
ots
3 2 Cha r te r EFA Grassro
U
Philoso
phy
1
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
2 UEFA
ssr oot s
Gra
Charter
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UEFA GRASSROOTS CHARTER
11 Premier level (Seven-Star Membership)
Benchmark Programme
22 Superior level (Six-Star Membership)
Highly Developed Programme
33 Advanced level (Two-, Three-, Four- or Five-Star Membership)
P R S W
Promotional and Registered Social and Female Participation
Growth Star Participants Star Disability Star Star
Inclusive Programme
44 Basic level (One-Star Membership)
Foundation Programme
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GRASSROOTS MEMBERSHIP
6 Stars: 9
5 Stars: 7
4 Stars: 4
3 Stars: 6
2 Stars: 4
1 Star : 21
Total: 51
No Star: 2
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
File ts
Future FA G rassroo
7 6
UE
Events
& Tools
UEF A P ro jects FA Grassroo
UE
ence &
ts
5 4
Confer op UEFA ay
Worksh Grassroots DUEFA Grass
roots
ots
3 2 Cha r te r EFA Grassro
U
Philoso
phy
1
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
3 UEFA
s sr oot s
Gra
Day
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UEFA GRASSROOTS DAY
To Celebrate and Recognise Grassroots Football
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MADRID
MINI-PITCH FESTIVAL
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WWW.UEFAGRASSROOTSDAY.COM
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Copyright UEFA 2011
UEFA GRASSROOTS DAY
THE ASSOCIATIONS
GERMANY
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Copyright UEFA 2011
UEFA GRASSROOTS DAY 2011
Wednesday 25 May 2011
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Copyright UEFA 2011
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Copyright UEFA 2011
UEFA GRASSROOTS DAY 2011
LONDON
TO CELEBRATE AND RECOGNISE
GRASSROOTS FOOTBALL IN EUROPE
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Copyright UEFA 2011
UEFA GRASSROOTS DAY 2011
LONDON
- Grassroots Activities (FA)
- Media Opportunities
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Copyright UEFA 2011
UEFA GRASSROOTS DAY 2011
LONDON
ENGLAND
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Copyright UEFA 2011
SUMMER OF GRASSROOTS CAMPAIGN
YEAR NUMBERS
2004 530’000
2005 920’000
2006 1’170’000
2007 2’510’000
2008 4’650’000
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
File ts
Future FA G rassroo
7 6
UE
Events
& Tools
UEF A P ro jects FA Grassroo
UE
ence &
ts
5 4
Confer op UEFA ay
Worksh Grassroots DUEFA Grass
roots
ots
3 2 Cha r te r EFA Grassro
U
Philoso
phy
1
rox – UEFA Grassroots Programme 2011
Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
UEFA
4 ra s s ro ot s
G e s
Co n fe re nc
o rk sh o p s
&W
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Copyright UEFA 2011
UEFA GRASSROOTS WORKSHOPS
9th – Netherlands (1997-2011)
AIMS:
•Hear Grassroots News
•Consider Best Practice
•Offer Proposals
•Discuss Issues
•Make Contacts
•Reassess / Re-energise
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
File ts
Future FA G rassroo
7 6
UE
Events
& Tools
UEF A P ro jects FA Grassroo
UE
ence &
ts
5 4
Confer op UEFA ay
Worksh Grassroots DUEFA Grass
roots
ots
3 2 Cha r te r EFA Grassro
U
Philoso
phy
1
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
5 UEFA
Projects
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Copyright UEFA 2011
STUDY GROUP SCHEME
• 417 groups travelled
• 4’500 Coaches have participated so far
Elite Youth Football in England Grassroots Football in Baku
(Visitors from Germany, Belgium and Armenia) (Visitors from Hungary, Serbia and Latvia)
Following the green light given by the UEFA Executive Committee in December 2010, the UEFA
Study Group Scheme is now to become a long-term educational programme and such
affirmation is destined to make the programme flourish even further.
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Copyright UEFA 2011
Women's Coach
Football Education
19% 29%
Grassroots
Football
22% Elite Youth
Football
30%
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
File ts
Future FA G rassroo
7 6
UE
Events
& Tools
UEF A P ro jects FA Grassroo
UE
ence &
ts
5 4
Confer op UEFA ay
Worksh Grassroots DUEFA Grass
roots
ots
3 2 Cha r te r EFA Grassro
U
Philoso
phy
1
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
UEFA
6 s sr oot s
Gra
Ev en ts &
Tools
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Copyright UEFA 2011
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EUROPA LEAGUE 2011
DUBLIN
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Copyright UEFA 2011
PROMOTION
a. Encouraging growth or
acceptance of something
b. Spreading information or a
message
• Publicity
• Advertising
• Branding
• Packaging
• Materials
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PROMOTION IS NOT THE PRODUCT
Promotion depends on the target group, the
environment & the aim
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Copyright UEFA 2011
THE AIM
To increase
visibility and participation
(Players, coaches,
volunteers, organisers,
sponsors, etcG)
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
File ts
Future FA G rassroo
7 6
UE
Events
& Tools
UEF A P ro jects FA Grassroo
UE
ence &
ts
5 4
Confer op UEFA ay
Worksh Grassroots DUEFA Grass
roots
ots
3 2 Cha r te r EFA Grassro
U
Philoso
phy
1
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
7 FUTURE
FILE
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THE FUTURE OF FOOTBALL
Futuristic football is on the menu
(R. Michels)
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FUTURE FOOTBALL
THE PLAYERS (THE GAME)
FOOTBALL
• Quicker, more
Technical/Tactical
• Globalisation
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Copyright UEFA 2011
FUTURE FOOTBALL
THE PLAYERS (THE GAME)
GRASSROOTS
• No Street Football
• Greater Need for
Promotion/ Structure/
Teaching
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Copyright UEFA 2011
DEVELOPING COMPETENCIES FOR
GRASSROOTS COACHES
A competency is a
combination of the
knowledge, skills and
attitude required to
perform a specific task in a
particular job
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GRASSROOTS FUTURE
• Club Criteria
• Pro Involvement
• Women’s Football
• Teacher Training
• General Investment
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GRASSROOTS FUTURE
More
• Artificial Turf
• Fun Football
• Mixed
• Flexible
• Commercial
• Local/Friendly
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Copyright UEFA 2011
LEISURE FOOTBALL
“Five-a-side,
self organised
football – IKEA
grassroots
football”
Robin Russell
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Copyright UEFA 2011
UEFA’S GRASSROOTS PROGRAMME
THE 7 FILES
File ts
Future FA G rassroo
7 6
UE
Events
& Tools
UEF A P ro jects FA Grassroo
UE
ence &
ts
5 4
Confer op UEFA ay
Worksh Grassroots DUEFA Grass
roots
ots
3 2 Cha r te r EFA Grassro
U
Philoso
phy
1
rox – UEFA Grassroots Programme 2011
Copyright UEFA 2011
FOOTBALL: A THREE-TIER CAKE
ICING 3. TOP-LEVEL
FRUIT 2. ELITE YOUTH
1. GRASSROOTS
BASE
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Copyright UEFA 2011
MORE THAN JUST A GAME
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Copyright UEFA 2011
“I touch the future; I teach.”
Anonymous
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Copyright UEFA 2011
CARRY THE BALL CLOSE TO YOUR HEART
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Copyright UEFA 2011
Challenges for Football
Aarhus University
20-21 June 2011
