R epublic of the P hilippines
D epartment of E ducation
KORONADAL NATIONAL COMPREHENSIVE HIGH SCHOOL
SENIOR HIGH SCHOOL
Rizal St., Brgy Zone IV, City of Koronadal
FIRST SEMESTER ENTREPRENEURSHIP
SUMMATIVE TEST DATE:_____________
NAME:____________________________________COURSE/SECTION:____________________SCORE:______
I. MULTIPLE CHOICE (15 points)
Choose the letter of the correct answer. Write the letter on the space provided before the number.
_____1. Which of the statements below is true?
A. Entrepreneur has limited career opportunities.
B. Entrepreneurs are prone t o constant high income.
C. Entrepreneurs are contributor to the development of the society.
D. Entrepreneurs are the reasons for unemployment problem.
_____2. Entrepreneur means:
A. Risk taker C. To research
B. To undertake D. To improve standard of living
_____3. Which of the choices is NOT part of the environmental factors?
A. Political C. Climate
B. Weather condition D. Family background of the manager
______4. Which of the statements below is true?
A. Entrepreneur has limited career opportunities.
B. Entrepreneurs are prone to constant high income.
C. Entrepreneurs are contributor to the development of the society.
D. Entrepreneurs are the reasons for unemployment problem.
______5. Which of the statement is NOT true?
A. An entrepreneur will patiently wait for his efforts to bear fruit.
B. The profit of the entrepreneur is immediate.
C. All entrepreneurs are successful
D. Entrepreneurs are researchers
______6. Which of the following is NOT true?
A. Entrepreneurship create organizations
B. Improves the life of the entrepreneur alone
C. Entrepreneurs improves the economy
D. None of the choices
______7. They are the one that pays cash in exchange to your goods and services.
A. Buyers C. Sellers
B. Competitors D. Suppliers
______8. The following are the forces competing within the industry except one:
A. Potential new entrants and Substitute Products
B. Buyers and Suppliers
C. Rivalry among existing firms
D. Needs and Wants
______9. What entrepreneurial idea will you recognized, if you consider the new discovery and
advancement of technology as source of opportunity?
A. Changes in the environment
B. Technological discovery and advancement
C. Government’s thrust, programs, and policies
D. People’s interest
______10. Source of entrepreneurial idea where expertise and skills developed by a person from its
previous work can lead to the opening of a related business enterprise.
A. Government’s thrust, programs, and policies
B. Past experiences
C. People’s interests
D. Technological discovery and advancement
______11. What is the relationship between unique selling proposition and value proposition.
A. Framework of each business industry
B. meet your competitors needs wants.
C. persuades another to exchange money for a product service’s
D. connected with only one particular thing.
______12. The following variable to consider in behavioral segmentation, except.
A. Perception
B. Brand concept
C. Reaction
D. Benefits
______13. What is the function of Value Proposition?
A. Use to power up sales
B. Convince customer to purchase a product or services.
C. Customers buying habits
D. Provide value to your customers
______14. What is market size?
A. Tangible things that can be seen.
B. Size of arena where the entrepreneur will play their business
C. The most important part to the success of the company
D. Another variation of segmentation marketing.
15. What is the first step in conducting a strategic marketing?
A. Estimate the potential market
B. Estimate the customers who probably dislike buying your product
C. Estimate the market share
D. Estimate business funding.
II. ESSAY (5 points)
Answer the question. Write your answer on the space provided.
1.What is marketing mix? Explain its main components.
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Grading Rubric:
CRITERIA POINTS
Answers the question using the correct specific details from the lessons in a
clear, concise, and complete manner. No grammatical, spelling, and 5
punctuation error.
Answers the question using the correct, albeit incomplete, specific details
from the lessons in a clear, concise, and cohesive manner. Minimal 4
grammatical, spelling, and punctuation errors.
Answers the question with only one (1) related detail from the lesson.
3
Minimal grammatical, spelling, and punctuation errors.
Answers the question using specific but unrelated details. Minimal
2
grammatical, spelling, and punctuation errors.
Answers the question without using any details from the lessons. Several
1
grammatical, spelling, and punctuation errors.
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