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Theoretical Framework

The document discusses developing a theoretical framework for research. It explains that a theoretical framework consists of concepts and definitions from relevant literature and theory. It must demonstrate an understanding of theories related to the research topic and broader areas of knowledge. The theoretical framework strengthens a study by connecting it to existing knowledge, addressing questions of why and how, and identifying key variables and limits of generalizations. The document provides strategies for developing an effective theoretical framework, such as examining the research problem and variables, reviewing literature, and choosing a theory that can explain relationships between key variables.

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350 views4 pages

Theoretical Framework

The document discusses developing a theoretical framework for research. It explains that a theoretical framework consists of concepts and definitions from relevant literature and theory. It must demonstrate an understanding of theories related to the research topic and broader areas of knowledge. The theoretical framework strengthens a study by connecting it to existing knowledge, addressing questions of why and how, and identifying key variables and limits of generalizations. The document provides strategies for developing an effective theoretical framework, such as examining the research problem and variables, reviewing literature, and choosing a theory that can explain relationships between key variables.

Uploaded by

DN Otaku
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Theoretical framework

A theoretical framework consists of concepts and, together with their


definitions and reference to relevant scholarly literature, existing theory that is
used for your particular study. The theoretical framework must demonstrate an
understanding of theories and concepts that are relevant to the topic of your
research paper and that relate to the broader areas of knowledge being
considered.
The theoretical framework is most often not something readily found within the
literature. You must review course readings and pertinent research studies for
theories and analytic models that are relevant to the research problem you are
investigating. The selection of a theory should depend on its appropriateness,
ease of application, and explanatory power.
The theoretical framework strengthens the study in the following ways:
1. An explicit statement of theoretical assumptions permits the reader to
evaluate them critically.
2. The theoretical framework connects the researcher to existing knowledge.
Guided by a relevant theory, you are given a basis for your hypotheses and
choice of research methods.
3. Articulating the theoretical assumptions of a research study forces you to
address questions of why and how. It permits you to intellectually
transition from simply describing a phenomenon you have observed to
generalizing about various aspects of that phenomenon.
4. Having a theory helps you identify the limits to those generalizations. A
theoretical framework specifies which key variables influence a
phenomenon of interest and highlights the need to examine how those key
variables might differ and under what circumstances.
By virtue of its applicative nature, good theory in the social sciences is of value
precisely because it fulfills one primary purpose: to explain the meaning, nature,
and challenges associated with a phenomenon, often experienced but
unexplained in the world in which we live, so that we may use that knowledge
and understanding to act in more informed and effective ways.
  Developing the Framework
Here are some strategies to develop of an effective theoretical framework:
1. Examine your thesis title and research problem. The research problem
anchors your entire study and forms the basis from which you construct
your theoretical framework.
2. Brainstorm about what you consider to be the key variables in your
research. Answer the question, "What factors contribute to the presumed
effect?"
3. Review related literature to find how scholars have addressed your
research problem. Identify the assumptions from which the author(s)
addressed the problem.
4. List the constructs and variables that might be relevant to your study.
Group these variables into independent and dependent categories.
5. Review key social science theories that are introduced to you in your
course readings and choose the theory that can best explain the
relationships between the key variables in your study [note the Writing
Tip on this page].
6. Discuss the assumptions or propositions of this theory and point out their
relevance to your research.
A theoretical framework is used to limit the scope of the relevant data by
focusing on specific variables and defining the specific viewpoint [framework] that
the researcher will take in analyzing and interpreting the data to be gathered. It
also facilitates the understanding of concepts and variables according to given
definitions and builds new knowledge by validating or challenging theoretical
assumptions.
A theoretical framework is a collection of interrelated concepts, like a theory but
not necessarily so well worked-out. A theoretical framework guides your
research, determining what things you will measure, and what statistical
relationships you will look for.

Contextual Evaluation

In this type of evaluation the assessor will be looking for evidence that the work
you have done is set within the wider context of academic knowledge on the
subject. The assessor will be looking for;

1. A theoretical framework

2. An evaluation and interpretation of earlier academic work on the subject

3. Evidence of non-academic sources such as trade journals and newspapers if


appropriate

Consumer Buying Behavior in Punjab Foot ware Industries

Problem statement
How the consumer buying behavior changes in foot ware industries and what will
be the impact of marketing variables in influencing on decision making of
consumers in a market.
Research Significance
The significance is to examine the relationship between consumer buying
behavior and some marketing variables which are as follows:
 Advertisement
 Brand Image
 Brand Association
 Brand Loyalty
The researcher or assessors will know how these variables influence on the
consumer decision making. what are the aspects which should be consider by the
foot ware brands to provide value and satisfaction to its end consumers, increase
sales, and promote value.

Research gap
There is a contextual gap because this research already been done in some other
region but there is no particular study of this research in the region of Punjab.

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