www.getwsodo.
com
www.getwsodo.com
10X
BEST FACEBOOK ADS
www.getwsodo.com
www.getwsodo.com
10X AD TEMPLATES
TABLE OF CONTENTS
Template #1: Most Practical Solution Right Now
Template #2: Young Marketer Crushing It
Template #3: The Formula
Template #4: The Formula Remix
Template #5: People Are Going Nuts
Template #6: Hyper Retargeting
Template #7: The Confessional
Template #8: Art and Science
Template #9: Heaven vs. Hell
Template #10: Confessions of a High Ticket Consultant
www.getwsodo.com
www.getwsodo.com
Template #1:
Most Practical Solution Right Now
THE TEMPLATE
10X BEST FACEBOK ADS
[ Short, punchy statements that go against commonly held beliefs or something people are
doing or want ]
[ Short, just a few words ]
[ Across a few sentences ]
[ Set the problem or reason why they’re struggling ]
[ Why? ]
[ Frame the problem by giving them an answer that sets up your offer ]
[ Amplify the negative outcomes if they don’t fix this problem ]
[ Brief “greatest hits” intro of who you are mixed with social proof ]
[ Quick, short intro to the offer, what it is, what the get, why it’s a steal ]
[ Repeat the offer in a P.S. ]
IMAGE, GRAPHIC, VIDEO
The Most Practical [ Offer You’re Making ] for [ The Year ]
[ After years of struggle, you made a discovery ]
VIEW ON FACEBOOK
www.getwsodo.com
www.getwsodo.com
Template #2:
Young Marketer Crushing It
10X BEST FACEBOK ADS
THE TEMPLATE
STEAL the exact [ solution ] this [ title ] is using to CRUSH IT with [ specific activity ] daily...
[ Brief introduction to the offer, what you’ve accomplished with the help of the offer so far.
We’re GIVING AWAY our best secrets.
[ Bullet list with few details about the offer; use these to tease and highlight specific benefits ]
[This solution ] is the best lever you can pull to [ achieve outcome ] -- No more struggling to [
other way of describing outcome ]
Learn how the top 1% [ of your market ] makes it happen day after day!
[ Call-to-Action with offer details ] [ Link / URL to offer ]
IMAGE, GRAPHIC, VIDEO
Young [ Title ] Reveals KILLER [ Solution ]
(No description)
VIEW ON FACEBOOK
www.getwsodo.com
Template
www.getwsodo.com #3:
The Formula
THE TEMPLATE
There’s a formula behind [ outcome ]
This formula separates the [ winners from the losers ]
10X BEST FACEBOK ADS
And after years of struggle, we finally deciphered this formula for consistently [ achieving the
outcome ]
In this [ offer ] are the keys that will unlock unlimited [ outcomes ] -- WITHOUT the guesswork...
For a limited time, you can study this formula yourself in [ your new offer ]
[ URL ]
[ Describe details of the offer, how they can get it ]
Plus, right now we’re tossing in [ stack your offer with more deliverables ]
In [ your offer ] we reveal:
[ Bullet list of benefits, teases, what they’ll get ]
[ Your market does not have to struggle to achieve the outcome ]
[ The solution ] is the best lever you can pull to [ achieve outcome ]
Learn how the top 1% [ of your market ] makes it happen day after day!
[ Call-to-Action with offer details ]
IMAGE, GRAPHIC, VIDEO
How to [ Do X ] That Just FREAKIN WORK????
(No description)
VIEW ON FACEBOOK
www.getwsodo.com
www.getwsodo.com
Template #4:
The Formula Remix
THE TEMPLATE
10X BEST FACEBOK ADS
Have you ever wondered how to actually [ get the outcome ]?
Well, if you've ever asked that question, I've got something special for you right here.
[ Talk about how you’re already doing this, and get the outcome, every day ]
[ Proof of what you’re doing and how you’re doing it, as a description of what you do ]
How do you [ desired outcome ]?
How do you [ another desired outcome ]?
[ Here’s what you’re offering; brief one-sentence on what it is ]
In a world of [ competitors who are not as trustworthy as you, trying tricks and schemes...]
When it comes to brass tacks, [ ask who they can trust? The implication is no one except you ]
[ You want them to have this offer, risk-free, and for a low price ] You won't regret it. Go check
out the [ offer ]
[ Call-to-Action / URL to offer ]
IMAGE, GRAPHIC, VIDEO
How to [ Do X ] That Just FREAKIN WORK????
(No description)
VIEW ON FACEBOOK
www.getwsodo.com
www.getwsodo.com
Template #5:
People Are Going Nuts
10X BEST FACEBOK ADS
THE TEMPLATE
People Are Going NUTS Over [ your offer, add social proof or credibility ]
This incredible [ offer type ] has opened the door to [ describe what outcome your client will
experience and what it looks like ]
Leveraging the four building blocks of [ outcome ]
[ Bullets with benefits, teases, descriptions of the offer ]
Practical steps that almost NOBODY [including your competitors” are talking about...
[ Other people talk about doing this but they’re not getting the results or have the same level of
experience as you do ]
For a limited time, you can grab this one-of-a-kind [ offer ]
[ Call-to-Action with scarcity ]
IMAGE, GRAPHIC, VIDEO
Don’t Waste [ $-figure ] On [ Competitor ]... Listen Up!
(No description)
VIEW ON FACEBOOK
www.getwsodo.com
www.getwsodo.com
Template #6:
Hyper Retargeting
10X BEST FACEBOK ADS
THE TEMPLATE
Didn’t you get [ your offer]?
Saw you were eyeballing them...
But then you bailed. What’s up with that?
I mean, [ why this offer is a steal, how crazy it would be to miss out on it, all the things you can
do with it ]
Chances are you’ve got enough in the Swear Jar to pay for these things.
And the [ offer details, frame is as incredible value for the small price they pay ]
So if you’re still on the fence, [ outline how they can buy, introduce scarcity ]
IMAGE, GRAPHIC, VIDEO
This Ad Is A Joke - Our [ Offer ] Ain’t..
(No description)
VIEW ON FACEBOOK
www.getwsodo.com
www.getwsodo.com
Template #7:
The Confessional
10X BEST FACEBOK ADS
THE TEMPLATE
[ Bullet list with mistakes, struggles, pains, problems that your client experiences when they’re
trying to achieve the outcome -- and how you’ve made the same mistakes ]
Fact is, [ describe what you’ve done, your experience, which should mirror your clients’ ]
But - What we’ve learned FAR outweighs the mistakes
Listen in as [ describe what they get in the offer, add credibility ]
[ Bullets with benefits, teases, descriptions of the offer ]
IMAGE, GRAPHIC, VIDEO
A Complete Confession of How We [ Achieve Outcome ]
(No description)
VIEW ON FACEBOOK
www.getwsodo.com
www.getwsodo.com
Template #8:
Art and Science
THE TEMPLATE
3. And then you will [ do something else ]
[ Being able to do something elusive is not a guess, mistake, or random luck ]
10X BEST FACEBOK ADS
It’s a science.
The best way to [ do something your clients wants to do and achieve ]
[ Describe it as a series of steps ]
[ What you’re doing turns into a formula ]
Listen: [ the thing your clients want to do is ] an art and a science.
[ You’re going to show people exactly how to do it all ] [ Using your proven methodology ]
[ Describe why your methodology is superior to everyone else and what you’ve done to develop it ]
[ Your client won’t get crappy results, instead they’ll get stellar results ]
[ You use the methodology all the time and it works ] The [ X steps your client must master ]
[ Bullets with benefits, teases, descriptions of the offer ] [ Stack your offer with bonus(es) ]
[ Escalate the power of your offer ]
[ Describe who it’s for (your client, who they are) and how it’s perfect for them ]
IMAGE, GRAPHIC, VIDEO
2. Then you will [ do something else ]
You’ll [ do something more ]
VIEW ON FACEBOOK
www.getwsodo.com
www.getwsodo.com
Template #9:
Heaven vs. Hell
THE TEMPLATE
No two ways about it, being [ in hell and crappy situation ] sucks.
10X BEST FACEBOK ADS
So many [ client types ] have spent years [ doing the work and working hard ]
They think,
[ Common assumptions your clients make ]
[ Describe how despite all this hard work, and doing everything just right, they still fall behind... ]
[ And see others succeed, and are left wondering why it’s not working for them ]
[ Agitate the questions, concerns, fears, and frustrations, describing what they’re likely to be thinking
and doing ]
So, how can [ your clients go from their “hell” to their “heaven” ]? Well, the good news is [ there’s a
path to heaven for them ]
[ Describe how they’ll go from “hell” to “heaven” with your solution and offer ]
[ URL ]
Full Disclosure: [ make an admission, set the right expectations -- this will help gain their trust ]
[ Call-to-Action and URL ]
IMAGE, GRAPHIC, VIDEO
3 Ingredients [ Dream State Clients ] Have That [ Hell State Clients ] Don’t
And how [ struggling client ] can [ use this solution to achieve an outcome ]
VIEW ON FACEBOOK
www.getwsodo.com
www.getwsodo.com
Template #10:
Confessions of a High Ticket Consultant
10X BEST FACEBOK ADS
THE TEMPLATE
[ Make a list of typical steps and actions your clients go through when they’re trying to achieve
an outcome. These steps should be short and mixed with humor ]
[ Make the list take up at least half of your ad ]
[ The list should escalate from simple actions to increasing despair and frustration ]
[ Introduce the turn, the thing that will put an end to this misery ]
[ Use disclaimers and admissions of how this will work, what will happen -- and continue the
casual tone ]
[ Call-to-Action and URL ]
IMAGE, GRAPHIC, VIDEO
Confessions of a [ Title of Your Client’s Dream State ]
[ Tongue in cheek comment here... ]
VIEW ON FACEBOOK