TERMS OF REFERENCE (TOR) FOR CONTRACTS FOR SERVICES

For the provision of services relating to

Website development for the Opportunities for Youth in Africa (OYA) Programme
Country
10/11/2021

1. General background information

The United Nations Industrial Development Organization (UNIDO) is the specialized agency of the United Nations that promotes industrial development for
poverty reduction, inclusive globalization and environmental sustainability.
UNIDO’s mission, as described in the Lima Declaration adopted at the fifteenth session of the UNIDO General Conference in 2013, is to promote and accelerate
inclusive and sustainable industrial development (ISID) with programmatic focus structured in four strategic priorities: creating shared prosperity, advancing
economic competitiveness, safeguarding the environment, and strengthening knowledge and institutions.
The Department of Agri-Business (DTA/AGR) of UNIDO provides a range of technical cooperation services to assist developing countries in adding value to
the output of their agricultural sector and in generating employment opportunities in off-farm activities for rural communities, thereby contributing to
increased food security and a sustainable reduction of poverty. The department provides support for the development of agri-business corridors in developing
countries in collaboration with International Financial Institutions.
The Department drives the Organization’s mandates of creating shared prosperity and advancing economic competitiveness. It supports initiatives to build
human capital and raise total factor productivity through focused vocational training and industrial skills development activities. With its programs, the
Department addresses the root causes of migration and helps alleviate migration pressures at the origin.
Bidders are encouraged to familiarize themselves with typical UNIDO operations through www.unido.org and UNIDO’s Open Data platform containing all
ongoing technical cooperation projects, found on open.unido.org.

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2. Objective of the project
The “Opportunities for Youth in Africa” (OYA) programme was developed jointly by the United Nations Industrial Development Organization (UNIDO) and the
Food and Agriculture Organization of the United Nations (FAO) in response to a dedicated call for accelerating efforts in the area of job creation for African
youth, especially through agribusiness and entrepreneurship development. FAO and UNIDO launched this joint programme at the Seventh Tokyo International
Conference on African Development (TICAD7) in Yokohama, Japan, on 29 August 2019. By joining forces, FAO and UNIDO will leverage on their comparative
advantages, technical expertise and best practices in the areas of decent employment creation and entrepreneurship, as well as agriculture and agribusiness
value chain development

The programme proposes an integrated approach for the creation of quality on- and off- farm employment and self-employment opportunities for African
youth in agriculture and agribusiness. It highlights the central role of agriculture for Africa’s development, while emphasizing the need for continuous
empowerment of African youth to be the engine of this growth. The multi-level approach (continental, sub-regional, national) reflects the need for a concerted
effort between public institutions and the private sector on capacity development, access to resources, improved coordination and linkages, and knowledge
generation and dissemination. Based on specific criteria, the programme carefully selected six (6) pilot countries: Cabo Verde, Democratic Republic of Congo
(DRC), Ghana, Kenya, Tunisia and Zambia.

One of OYA’s outcomes focuses on youth entrepreneurship development in the agribusiness sector through technical skills training, incubation services,
tackling access barriers to financial support and market as well as the promotion of innovative solutions.

The improvement of entrepreneurial skills such as confidence, resilience and enthusiasm provide a springboard to success. Hence, as part of OYA’s approach,
activities that aim at strengthening the entrepreneurial mindset of youth are important to ensure that beneficiaries have the necessary skillset that enable
them to identify and make the most of opportunities, overcome and learn from setbacks, and succeed in a variety of settings.

Therefore, OYA will be promoting best practices and successful entrepreneurial stories in order to:
- Raise youth interest in entrepreneurship and agribusiness opportunities in Africa
- Provide insights based on real examples and experiences on specific entrepreneurial topics
- Inspire young men and women by sharing the stories of young successful entrepreneurs
- Foster the entrepreneurial mindset and motivation of youth through a series of specific topics

3. Scope of the proposed contracted services

In close coordination with the Project team, potential service provider is requested to develop the online platform with the following aspects:

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The main activities will include:
 Develop the user-friendly attractive design, layout, structure, all including strong visual language for the website.
 A logo and brand guidelines will be supplied.
 Responsive, mobile friendly design and cross-browser compatibility.
 Optimize the site for low bandwidth users.
 The website should be built with open-source software (preference for WordPress).

Desired functionalities:

 SEO ready: title tags, meta tags, heading tags and image alt tags.
 Linking the site with other relevant websites and microsites.
 The website should enable sharing pages/sections/content (email, Twitter, Facebook) and have enabled twitter share by text selection
 The website should have capacity for videos, photos, and uploaded PDF documents (and house those on server). Video and audio would be hosted
on third-party sites (e.g. YouTube) and need to be embedded in the site.
 Feedback form
 Website languages/translation (English and French; additionally, possibility of having the landing page in Portuguese and Arabic).
 Statistics: The website should integrate the coding of Google Analytics or similar to allow measurement of results such as information on number of
visitors (including unique visitors), pages visited, geographical origin of internet users, social network interactions, etc.
 Cloud hosting for 1 year

Knowledge transfer:

 Develop a clear and accessible user manual and a troubleshooting guide for the website and CMS.
 Deliver a webinar for the support staff and system administrators to perform content upload, system maintenance and administration.

Support and maintenance:

 Provide administrative and technical support, quality control for a period of 12 months.

All tasks are expected to be completed within 6 weeks

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4. General time schedule
Tasks Duration in ☒ Weeks ☐ Months ☐ Quarters ☐ Other
1 2 3 4 5 6 7 8 9 10 11 12
A. Submission of three templates for website design and structure
B. Building the website based on the selected template
C. Integration of team’s feedback and finalizing the website
D. Submission of a detailed user manual and training of UNIDO staff

5. Deliverables
Deliverable Due Date / Not later than
Detailed tree view of the site 1 week
User IDs and passwords to access the server and email accounts 2 weeks
Technical documents (including user manuals) describing the website, its functioning and hosting 3-4 weeks
Source codes 4 weeks
Final report on delivery of services 5-6 weeks

6. Personnel required
Title Area of expertise / Specialization Years of experience
Web developer; web UI/UX designer with: Have a broad knowledge of current web A minimum of 5 years of relevant
 Proven record of prior experience designing visually development technologies and design tools in experience in using different Content
appealing and navigation friendly websites; the field, and new software and other web Management Systems (CMS),
 Proven experience with web taxonomies programming languages and programs particularly WordPress
 Understanding of End Users needs to match with including use of HTML, XHTML, CSS, XML, XSLT,
adequate technical solutions. Macromedia Flash, Java

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  Strong track record in web site design; security and
administration; Google analytics; Search Engine
Optimization

7. Language requirements
The contractor’s proposed personnel should be fluent, both spoken and written, in the following languages:

☒ English ☐ French ☐ Spanish ☐ Arabic ☐ Russian ☐ Chinese

☐ other: ______

Reporting language: ☒ same as above ☐ other: ______

8. Currency of offer
Offers should be in Euros.

9. Qualification requirements and evaluation criteria

Failure to meet mandatory requirements will lead to disqualification and rejection of the offer.

REQUIRED? SPECIFIC REQUIREMENT TO QUALIFY

Qualification requirements
MANDATORY Legally authorized to enter into a contract as evidenced by Certificate of Incorporation, Partnership Agreement, Joint Venture/Consortium
Agreement, and other documents setting forth the legal basis of the company.
MANDATORY Completeness of documentation (in addition to Certificate of Incorporation, other forms such as Banking Information Form, Statement of
Confirmation, UNIDO Bidder Registration Form, Conflict of Interest Declaration, Qualification Questions).
Organizational requirements

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 REQUIRED? SPECIFIC REQUIREMENT TO QUALIFY
Y☒ N☐ Minimum no. of references: 2.
Financial requirements
Y☒ N☐ Financial statements for the past 3 years or for the period the bidder has been in business. 3 years.
Technical evaluation criteria
Y☒ N☐ Compliance with requirements is demonstrated in the proposal.
Y☒ N☐ Completeness of technical documentations.
Y☒ N☐ Proposal complies with the general time schedule.
Y☒ N☐ Detailed work plan to reach scope of services.
Y☒ N☐ Technical experience and educational qualification of proposed personnel to be evaluated based on the submitted curriculum vitae
against the performance requirements defined in the tender documents.
Y☒ N☐ Supplier’s management and organizational structure provides clear evidence of ability to carry out the contract, availability of facilities to
complete the contract on time and in the quality required.

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