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02 Online Activity 1 (TQM)

1. Factors of marketing and operations such as product quality, productivity, identifying consumer needs, price, quality, advertising, and promotion affect an organization's competitiveness. 2. Productivity is one factor that determines global competitiveness as it relates to the efficiency of transforming resources into products and services. Higher productivity allows companies to produce the same quality at a lower cost, making them more competitive. 3. Management practices in Asian countries have improved over the years from using quality circles in the 1980s to total quality management in the 1990s to adapting international standards in the 2000s to ensure sustainable business practices and global competitiveness.

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Chelle Datlag
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0% found this document useful (0 votes)
154 views1 page

02 Online Activity 1 (TQM)

1. Factors of marketing and operations such as product quality, productivity, identifying consumer needs, price, quality, advertising, and promotion affect an organization's competitiveness. 2. Productivity is one factor that determines global competitiveness as it relates to the efficiency of transforming resources into products and services. Higher productivity allows companies to produce the same quality at a lower cost, making them more competitive. 3. Management practices in Asian countries have improved over the years from using quality circles in the 1980s to total quality management in the 1990s to adapting international standards in the 2000s to ensure sustainable business practices and global competitiveness.

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Chelle Datlag
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DATLAG, RICHELLE ANN A.

BSHM 503
1. Explain how factors of marketing and operations affect the competitiveness of an organization.
 Factors of marketing and operations affect the competitiveness of an organization in terms of company’s
operations and marketing and it has a major impact on competitiveness. It relates to the plans that
determine how an organization pursues their product quality. Productivity relates to the effective use of
resources, and it has a direct impact on competiveness. In addition, identifying consumer wants and/or
need is one of the factors in marketing has an influence on competitiveness because product is the focus
of marketing and marketing efforts. Second is Price and Quality, if the competition id offering high value
products, at a high price, then you can penetrate the market by having a lower price. And lastly,
Advertising and promotion also plays a vital role in this type of market competition, companies try to
gain competitive edge over other competitive companies by providing a variety of products, good quality
of products, and by making the use of advertising and other marketing strategies.

2. Pick a factor that determines global competitiveness and explain how it affects the competitiveness of an
organization.
 Usually companies which can produce the same quality of good at a lower cost are said to be more
competitive which connected to productivity which is one of the factors that determines global
competitiveness because it relates to the output of goods and services of the company to the inputs of
all the resources used in the production of goods and services. In other words, it measures how well a
company transforms resources into products. In my opinion, productivity in the combination of
efficiency and effectiveness. This means that a company that only attains efficiency or effectiveness is
either partly productive or not productive at all.

3. Discuss how management practices in Asian countries improve over the years.
 From the late 1990s to present, the traditional quality concept has seen a number of changes and
management practices in Asian countries improve over the years. In 1980’s they began performing
Quality circles which have been shown to be an effective way to encourage continuous improvement in
almost any type of work environment. This quality circle Is a group of people in the workplace who
perform the same, or similar, functions in their job. They meet regularly to look at different ways to
discover and solve issues related to their role at work. TQM quality management can be traced all the
way back to 1990’s. Work completed by journeymen and apprentices were evaluated and inspected by
the skilled worker to ensure that quality standards were met in all aspects of the finished product,
ensuring satisfaction of the buyer. And now, 2000’s we learned to adapt international standards to
ensure the sustainable environments in business and to compete on the global market.

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