Elementum SCSM Beginner Guide
Elementum SCSM Beginner Guide
TM
Starbucks is finding it effective to centrally manage
operational incidents through Elementum. I know who on
my team is accountable for managing them; and I know
exactly what to tell customers and stakeholders. This is
especially helpful as partners are working remotely.
- KELLY BENGSTON
SVP of Global Sourcing & Chief Procurement Officer
B. What is SCSM? 04
The core concept of SCSM is the belief that supply chain processes should be managed as a service. Any time a process
extends outside of a single transaction system, SCSM is used to manage that process as a service. A typical SCSM scenar-
io could involve managing a late shipment. A Transportation Management System (“TMS”) would trigger an SCSM incident,
with all of the relevant information pulled from the TMS system, kicking off a workflow. In this case, the incident would alert
the logistics team, which can sort and prioritize its queue of incidents based on importance. The customer service team and
the carrier representative would be copied to the incident to simplify communications and actions. Over time, the data that is
collected on each incident is used to identify trends and to implement preventative and corrective actions.
We see this same routine play out in supply chains around the world. According to a study by PwC, only 41% of companies
have an optimized response to supply chain disruptions that allows them to address incidents in a dynamic, flexible, pro-
active, and collaborative manner. The other 59% spend their day in reactive mode, with ad hoc approaches that result in
constant firefighting of the same issues. As a result, over 60% of companies report a 3% or higher drop in key performance
indicators due to supply chain disruptions.1
1. Vassiladis, Constantine, et al. “Supply Chain and Risk Management: Making the Right Risk Decisions to Strengthen Operations.” PwC, 10 Feb 2021. https://www.pwc.com/gx/en/operations-consulting-services/ 4
pdf/pwc-supply-chain-and-risk-management.pdf
Incident resolution time has to do with quality: some take a day, some a few weeks. Before
Elementum, we had no way of knowing. Now, these measurements give us the ability to
focus our attention and resolve incidents faster. - Chris Peri, Supply Chain Manager at GCC
While some industry veterans might jest that supply chain is synonymous with chaos, it’s important to recognize that this type
of unstructured, ad hoc problem solving isn’t just inconvenient, but has real consequences:
1. Time: Fewer than one third of supply chain professionals view their processes as effective.2
2. Culture: Supply chain management positions are notoriously strenuous and hard to fill, with an industry-wide hiring
shortage of around 54%.3
3. Customer Satisfaction: 84% of customers will not return to a retailer after a poor delivery experience,4 and 98% say
that shipping impacts brand loyalty.5
By delivering supply chain processes as a service, SCSM ensures reliable, repeatable, and efficient processes across the
end-to-end supply chain. With SCSM, firefighting is unnecessary, supply chain teams are not burned out, and customers are
happier.
In this Beginner’s Guide to SCSM, we’ll teach you everything you need to know to run your supply chain processes as a
service with SCSM.
Since SCSM is a new concept for many people, let’s start by describing what good SCSM does NOT look like:
Leadership or oversight meetings run with outdated analytics that take obscenely long to prepare
2. Hoey, Brian. “6 Supply Chain Management Statistics to Know.” Flexis, 10 Feb 2021, https://flexis.com/6-supply-chain-management-statistics-to-know 3. Clark, Amy. “Four Reasons for the Supply Chain Talent 5
Shortage, Part 1.” Supply & Demand Chain Executive, 10 Feb 2021 4. “The Perfect Order: Overcoming Roadblocks in Last Mile Delivery Experience.” Convey, 10 Feb 2021 5. “Last Mile Delivery: What Shoppers
Want and How to #SaveRetail.” Convey, 10 Feb 2021
For anyone involved with supply chains, this type of management surely rings all too familiar. Unfortunately, so do the
repercussions:
• Ineffective processes
• Inefficient resourcing
• Recurring disruptions
• Unhappy employees and customers
The end result is a combination of long-hours and short-term fixes. Trying to band-aid the system this way is like putting
scotch tape on a leaking pipe. Sure, it might hold for a little bit, but we all know there’s going to be a mess sooner or later.
Now that we’re all clear on what SCSM is not, let’s talk about what good SCSM actually looks like:
• Single source of truth for full transparency
• Cloud-based platform to properly queue and prioritize incident requests
• Clear ownership to ensure accountability
• Well-defined SLAs that eliminate firefighting
• Seamless collaboration with supply chain partners
• Meetings that leverage real-time dashboards, no prepwork required
• Active root cause analysis to permanently eliminate recurring issues
With SCSM, supply chain processes are managed as a service, and things look very different:
• All processes are organized and systematized
• Problem solving is streamlined and wasted effort is eliminated
• Issues are corrected proactively before they impact the customer
• Data is centralized, which enables long-term optimization
2. The IT team has zero capacity to support a new system right now
In this Beginner Guide to SCSM, we’ll address each of these concerns. We’ll also give you a blueprint for adopting SCSM in a
way that best fits your specific supply chain.
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F. What is SCSM Used For, and How Does it Work?
SCSM can be used to manage any supply chain process as a service. This includes any process in the plan, source, make, or
delivery component of the end-to-end supply chain. Popular processes managed with SCSM include:
• Late or delayed shipments
• Stock transfer orders
• Supplier non-conformities
• Deductions, chargebacks, and penalties
• Service level disruptions
• Crisis management
• Load notes
• OS&D / returns
• And many more
As you’ll notice, SCSM can be applied within functions (e.g. Planning, Production, Logistics, Procurement, and Customer Ser-
vice) as well as across functions to support Crisis Management, War Rooms (virtual and in-person), or any process where data
centralization and clear accountability are a priority.
In addition to enabling individual use cases, SCSM can also be applied to broader, multi-leveled initiatives. In these situations,
SCSM aggregates multiple supply chain processes, sharing a common objective, and manages them collectively as a service.
Examples of multi-process SCSM initiatives includes S&OE and CAPA for supply chain:
• SCSM for S&OE: Sales and Operation Execution (S&OE) is the on-the-ground methodology supply chain teams follow
when responding to any incident that impacts service levels—from late shipments, to production issues such as part
shortages, to quality issues. S&OE focuses on dealing with granular supply chain incidents that play out over a matter
of days or weeks. That being said, one of the core principles of S&OE is rapidly responding to any disruption in order to
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maintain service levels. When teams work without an SCSM process in place, they often fight an uphill battle of working
with old information, slow response times, and costly last-minute expedites. Implementing a SCSM platform can allow
teams to efficiently handle any incident through an established workflow. Elementum user GCC exemplifies S&OE in
action. They used a straightforward four-step playbook for identifying incidents, assigning accountability, collaborating
on their root cause, and resolving them. GCC also established weekly and monthly meetings that supported
collaboration and created a positive feedback loop for reinforcing this structure. This process led GCC to drastically
reduce the amount of time it spent resolving incidents, from 30 days or more to just under five.
• SCSM for CAPA: Corrective and Preventative Actions (CAPA) is a well-established decision-making framework that takes
a data-driven approach to problem solving. Companies can deploy CAPA within SCSM in order to address and resolve
recurring supply chain issues, by setting up an established protocol for identifying incidents and working through
them. Elementum user Blue Diamond, for instance, chose to implement CAPA and use Elementum’s SCSM platform to
support the process. Over the course of a one-month training program, Blue Diamond employees created an incident
categorization system that identified and categorized eight incident types and 30 subtypes. From that point, employees
began identifying and reporting incidents, while the platform’s analytics drove actionable insights that allowed leadership
to address root causes and bring about corrective actions. With a clear workflow and permanent incident resolution at
hand, Blue Diamond decreased their average resolution time by 60% and protected at least $250K of revenue in their
first CAPA alone.
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II. SCSM’s Place in the Enterprise
These are just a handful of examples. As you can imagine, anyone in the supply chain can be a collaborator. The key in SCSM
is that all collaborators are using the same SCSM platform, which can be understood in the following way:
THE SCSM PLATFORM: This is where the actual work gets done. Just as the smartphone replaced the flip phone, so has
the SCSM Platform replaced Excel and email. Yes, those tools will get the job done, but the SCSM Platform allows you to do it
faster and safer and with a lot of extra benefits (See Exhibit 2: Core Components of SCSM). Within the SCSM Platform you will
find:
• Workspaces: a single source of truth for all processes in-queue (Workspaces can be viewed by incidents or by data
element)
• Incident details: details for every incident within a process (For example, incident owner, due date, priority, type, etc.)
• Tasks: a list of action items to close out an incident
• Workflow: rule-based owner assignments
• Collaboration: centralized, auditable communications internally and with third-parties
• Notifications: rule-based alerts
• Dashboards: personalized views based on role and responsibility
• Analytics: real-time data insights and trend analysis
• APIs: automated dataflows from transaction systems
• Omnichannel: accessible via desktop or mobile
DATA ELEMENTS: With data elements, you can manage your supply chain processes based on your company’s priorities. If
your supply chain is organized by customer, then manage your processes by customer. Alternatively, if you manage certain
processes by supplier, then manage incidents by supplier. Workspaces (known as Element Workspaces) in the SCSM Platform
can be configured by:
• Customers
• Products
• Suppliers
• Sites
• Carriers
Master data is pulled via API to support the different Element Workspaces.
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Exhibit 2: Core Components of SCSM
2. Integrators
• This is the middleware between your transaction systems and the systems used to make real-time decisions.
• Examples of middleware include TeraData, Mulesoft, DellBoomi and some low-code/no-code tools
3. Service Management
• These are the process management apps that orchestrate workflows inside and outside an organization in real time.
• Service Management is where SCSM operates
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Exhibit 3: The Supply Chain Technology Stack
In general, data flows from bottom to top with the Transaction Systems feeding the other layers. However, in a high-perform-
ing organization, data is also flowing from top to bottom, achieving full end-to-end digitization.
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C. Why is the Service Management Layer Important?
Without proper Service Management, supply chain performance will always be suboptimal. To illustrate this point, let’s apply
an analogy of the Supply Chain Technology Stack to the human body. In this analogy the following comparisons hold true:
• Transactions Systems = The Respiratory System. In the body, oxygen is the key to life. In supply chain, the transaction
systems are the key to functioning operations.
• Integrators = The Circulatory system. In the body, the circulatory system disperses oxygen and nutrients so they can be
used by the rest of the body. In supply chain, the integrators pull data from the transaction systems to be used for all
other needs and means
• Visibility & Analysis = The Nervous System. Just like the nervous system in the body, the Visibility & Analysis tools and
apps sense real-time changes to inform actions in the business
• Service Management = The Muscular System. Powered by all the other systems, the muscular system is what actually
moves the body forward. Similarly, powered by the other layers of the tech stack, Service Management is what actually
drives the majority of meaningful analysis, decisions, and actions (i.e. processes) that run the supply chain.
To build on this analogy, the difference between active, world-class Service Management and passive, reactive Service Man-
agement can be as stark as the difference between an Olympic athlete and a back-up on the junior varsity squad. With proper
service management, the supply chain muscles are firing on all cylinders, and the business really has the opportunity to reach
its full potential.
Moving beyond the analogies, we can clearly see the importance of Service Management when looking at organizations that
do not have formal Service Management systems in place. Without Service Management, data-flows from the other layers are
unstructured, managed through emails, phone calls, Excel files, hallway chats, and faxes (yes, faxes!). The result is thousands
of decentralized processes with inconsistent behaviors and results. Moreover, there’s zero institutional learning, preventing
any systematic improvements. In Exhibit 5, you can see a visual depiction of this with each transaction system triggering its
own decentralized processes.
With active Service Management, processes are formalized and standardized. Consistency, efficiency, and effectiveness all
improve. Moreover, centralization of these processes enables systemic learnings that can be applied for structural, long-term
improvements.
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D. What are the Benefits of SCSM?
The benefits from SCSM fall into two categories:
1. Universal process improvements that are common to any organization that applies SCSM, irrespective of the
specific supply chain process(es) or industries it’s being used for and within.
2. Operational improvements specific to the supply chain process to which SCSM is applied. These can also vary by
industry.
Elementum has allowed us to end the ‘reply all’ emails, to collaborate across teams within
supply chain and the business overall, although everyone is working remotely. Collaborating
across Elementum has also been the foundation to help us facilitate our weekly S&OE
meetings. It very clearly identifies the most critical issues and lets us all rally around them to
quickly and effectively solve them. - Yvonne Pozderac, Demand Analyst at Vitamix
Elementum is a very easy to use and understand platform that has a structure that allows for
a quick learning curve. It brings together data that’s more understandable for the average
user. - Shawn Nielsen, Global Sales & Operations Manager at Blue Diamond
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1. Operational Improvements Supported by SCSM
SCSM supports hundreds, if not thousands, of operational improvements. Common processes for operational improvements
can be categorized into buckets, including:
Logistics Processes:
• OTIF Improvements, Late Shipment Mitigation, Stock Transfer Orders (STOs), Load Notes, Detention/Demurrage
exceptions, Pre-shipment Issues
• “Moving 60% faster than you were initially ensures that you get product that you need where you need it when you
need it.” - Shawn Nielsen, Global Sales & Operations Manager at Blue Diamond
Inventory Processes:
• Excess inventory, stockouts and shortages, Aging, Safety Stock, Item Discrepancies, Allocation Management, Demand
Spikes, Quality
Customer Service:
• Order Tracking, Complaint Management, PO Tracking
• “For our customers, the end goal is that you just have product there on time, in full. So we can’t wait for a performance
scorecard for last quarter. We want to have the data in real-time so we can stay ahead of it. And that’s what Elementum
brought to the table for us.” - Cari Talbot, Senior Director of Supply Chain at Ken’s Foods
Event Management
• Crisis Management, War Rooms, Special Events, Chronic Events (e.g. COVID-19), CAPA
• “When it comes to the supply chain, it’s all about how quickly a company can take action. With Elementum’s real-time
insights, our supply chain will be able to react immediately, instead of waiting weeks or months after a problem arises.”
- Cheryl Capps, SVP of Global Supply Chain at Corning
Refer to Appendix A for a more comprehensive list of operational processes managed with SCSM.
Whether SCSM is applied to universal process improvements or operations-specific process improvements, the benefits fall
into three categories:
• Increased Revenue: Grow and protect revenue through (1) running a faster, more efficient supply chain and (2)
proactively managing supply chain processes as a service.
Direct impact:
• Increasing fulfillment during demand spikes
• Mitigating late shipments, production delays, or quality issues to increase OTIF
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• Reducing stockouts and facilitating inventory reallocations
• Reducing chargebacks and penalties to protect net revenue
Indirect impact:
• Higher service levels and OTIF leading to higher customer satisfaction and increasing market share
• Decreased Costs:
Direct impact:
• Reduce costly expenses that result from reactive supply chain management, such as expedite fees, customs fees,
and spot purchases (material or capacity)
• Reduce inefficiencies, such as holding costs, excess safety stock, and spoilage
• Eliminate penalties from missed delivery windows, mis-picks, OS&D, and more
Indirect impact:
• See the points described below in productivity
• Increased Productivity:
Direct impact:
• Eliminate firefighting. Spend less time tracking down problems, collecting data, asking questions, and looking for
answers
• Eliminate unnecessary visibility, chat, and project management tools/modules that do not actually facilitate faster,
more accurate execution
Indirect impact:
• Apply all the time saved to other important responsibilities
• By solving problems faster, there will be spillover benefits to lower costs and higher revenue
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• Process challenges generally occur when the new process is (1) not clearly defined or (2) when companies attempt
to transition by running old processes and new processes simultaneously. As part of any rollout plan, it’s critical to
create standard operating procedures that clearly define the new roles and responsibilities within the new process.
Additionally, best practices call for a clean cutover to the new SCSM processes. Trying to maintain redundancy with the
old processes only creates confusion, plus it frustrates users with double work.
• Tool-related challenges largely relate to enterprise architecture. When introducing a new management system, you will
want to complement it with a modern technology stack. As discussed in Section II.B, enterprises leverage many different
types of tools to support their supply chain needs. It’s important to have a plan with how SCSM will fit within the supply
chain architecture: for example, which systems will SCSM technologies pull from and which ones will they feed. Common
challenges include trying to maintain multiple sources of truth, which defeats the purpose, and dealing with constrained
IT capacity to complete preferred integrations. Fortunately, with SCSM, integrations are not necessary to get started. It’s
very much possible, and even recommended, to start simple and then expand as the people, processes, and tools are
ready.
• Virtually all of these challenges can be avoided by working with an experienced SCSM partner, who understands your
business and your needs. See Section III.E for best practices that ensure your company’s successful transition to SCSM.
Across Action and Effort, there are also degrees of maturity. As SCSM
processes mature, there will be increasing levels of structure, company-
specific configurations, and user-specific personalization.
While 73% of supply chains experience pressure to improve and expand their delivery capabilities,6 a whopping 63% of
companies do not use any technology to monitor their supply chain performance.7 SCSM is the fastest, most efficient way to
make a major improvement to your supply chain’s performance.
6. “Aligning the Supply Chain in the Age of Delivery Economy.” Project 44, Feb 10 2021, https://www.project44.com/resources/aligning-the-supply-chain-in-the-age-of-the-delivery-economy 17
7. Duester, Ralph. “The High Cost of Invisibility.” Inbound Logistics, Feb 10 2021, https://www.inboundlogistics.com/cms/article/the-high-cost-of-invisibility/
B. Is it Worth the Effort to Change?
Simply, put, yes! However, instead of us trying to explain why, we’d rather you hear it directly from some of our customers who
have made the change to SCSM.
How SCSM Helped Ken’s Food Reduce Chargebacks and Gain 8-10X Faster
Resolution Times
Food manufacturing company Ken’s Foods began when the salads and dressings at their family-owned steakhouse became
their best-recognized offering. They transitioned into a food manufacturer that distributed these goods nationwide. As their
business expanded, so too did their supply chain. It called for more customized products and brought more third-parties
into their delivery network. This growth outpaced the mechanics of their supply chain management, which relied upon calls
and emails to communicate on customer orders and collaborate with partners. Any time an issue arose, such as a damaged
shipment or delayed order, it triggered a reactive chain of events. Multiple people worked on the same issue, with limited
visibility across teams obstructing efficient collaborations. This process resulted in an incessant stream of emails and calls
and a 2-3 day resolution time for each incident. Ken’s Foods invested in Elementum’s SCSM platform to build a more efficient
system for managing customer orders, collaborate with partners, and deal proactively with shipment delays or damages.
They leveraged the platform to centralize data on customer delivery orders, create a single source of truth for all orders and
establish clear accountability; streamline communication between all parties, and determine the root cause of incidents in
order to solve them for good. Within the first month, Ken’s Foods was able to resolve over 200 logistics related incidents,
closing them 8-10 times faster than before. Thanks to the improved efficiencies and ability to identify problem areas, Ken’s
Foods estimated savings in the hundreds of thousands from chargebacks and penalty fees in the first year alone. The sales
team, meanwhile, found themselves no longer embroiled in customer resolution orders and freed up to close new business.
McGee & Co. Saved $125K a Month, 25+ Hours a Week, and Resolved
Delivery Issues 10X Faster with SCSM
McGee & Co. is a high-end lifestyle brand with a well-curated resume to match: a partnership with Target, a spot on a Netflix
special, and over $35M in annual revenue. Ensuring that their customers receive a delivery experience that aligns with
their renowned brand was important to maintaining their reputation and customer satisfaction levels. However, they relied
on spreadsheets and emails to coordinate order and delivery issues, which made it difficult to resolve customer claims in
a timely manner, as well as to identify the reasons behind delays. This system ate up employee time, delaying productivity;
had a negative cost impact due to the delay in processing claims, and injured their customer reputation every time an order
was delayed or arrived damaged. Incorporating Elementum’s SCSM platform changed this pattern. Instead of touch-and-go
communication with no clear visibility or accountability on customer issues, McGee & Co. could rely upon a single source of
truth that not only provided insight into every detail of a customer’s claim, but assigned accountability to the responsible team
member. This change freed up other employees to focus on other tasks, saving the team 25+ hours a week and making their
incident resolution rate 5-10 times faster. SCSM also provided insight into exactly what went wrong and why, allowing McGee
& Co. to address and permanently resolve incidents—a difference that saved them $120K across shipping and damage
costs in just one month. With a clear understanding of their value at risk and actionable insights on how to resolve incidents,
McGee & Co. was able to preserve customer loyalty, save on costs, give back time to their supply chain team, and continue to
improve their workflow.
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GCC Improved Service Levels and Protected $300M in Revenue with SCSM
When it comes to supply chain, cement manufacturers run a tight ship. They operate on a seasonal schedule, within tight
timeframes that balance in-season product demands with off-season storage capacity. Their product’s unique nature also
requires specialized third-party carriers that run upon strictly defined routes. These parameters left GCC with little room
for error in their supply chain. This narrow margin, combined with their use of woefully inadequate technology (email and
spreadsheets) kept their supply chain team working virtually around the clock to resolve incidents, leaving virtually no room
to establish long-term solutions. But in 2019, when unpredictable weather patterns upset their best-made plans, they realized
this ad hoc system threatened their customer satisfaction and therefore, their revenue and market share. So they integrated
Elementum’s SCSM platform to their supply chain strategy and started implementing its features alongside management best
practices. Using a straightforward playbook, they trained their team to identify incidents, assign accountability, collaborate
and analyze, then resolve and close. They reinforced this workflow cadence, as well as a culture of productivity and reliability,
in weekly team meetings, one-on-ones, and a monthly executive review. Within a few months, GCC’s ability to identify and
resolve the root cause of incidents resulted in a 42% decrease in total incidents. Meanwhile, the improved communication
and single source of truth allowed them to resolve 74% of issues before they reached the customer. Employees who were
initially skeptical about the change quickly learned to adapt as well. A survey found that >70% of users appreciated the
platform’s ease of use, reliability, and positive impact on customer satisfaction, while >90% of users appreciated the increased
accountability. Most centrally, onboarding Elementum allowed GCC to have service levels of up to 100% while protecting
$300M in revenue.
To close this point, let’s acknowledge that the timing for change is rarely ever perfect. Whether you’re facing a five-alarm fire
or you’re in the clear, whether your OTIF is 80% or 99.9%, whether you’re implementing a new ERP or you’ve been on the
same ERP since 1984, you will always have a reason not to change. However, as we’ve emphasized throughout this guide, the
(1) benefits to changing are significant, (2) the effort to change is relatively light, and (3) the progression to change can match
your team’s goals and needs. As one last closing thought, Exhibit 7 shows the feedback from a team that shifted to SCSM.
You can see that the feedback is overwhelmingly positive. We all are reluctant to change, but SCSM is one change that
everyone will be sure to celebrate.
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C. Is SCSM Right for My Business?
If you have a supply chain, then yes, absolutely. Which processes you start with and how quickly you move will vary
considerably by company, industry, and process. However, every supply chain will benefit by adapting its model so that
supply chain processes can be delivered as a service, that is to say consistently, accurately, and efficiently.
• In some cases, younger companies, earlier in their supply chain journeys, may reason that they are not yet ready for
SCSM. To the contrary, the earlier you can start with SCSM, the better. Again, the extent to which you incorporate other
functions and add automation can be dialed-in accordingly. Some younger companies may prioritize tools like visibility
before SCSM. That’s an older way of thinking, “If I can see everything, I can manage everything.” For the record, visibility
tools tend to create more noise than signal and require significant professional services. With SCSM, you get virtually all
of the benefits—managing the exceptions that actually matter—without dealing with all the third-parties.
• In contrast to earlier-stage companies, the most mature companies might argue they’re too complex for SCSM. Again,
to the contrary, this is the perfect reason to adopt SCSM. SCSM will help to simplify and streamline big-company
complexities through data centralization and process standardization. With the right rollout plan and a strong partner, a
transition to SCSM can be done to maximize impact and minimize effort. Admittedly, there will be some challenges, but
these are most likely the Organizational type that we discussed in Section II.D.2.
Success Factors
As was described in Section I.F and shown in Exhibit 7, the financial benefits of switching to SCSM are substantial, and teams
by and large welcome the operational benefits that come with SCSM. However, SCSM is still a new way of managing supply
chains, and there will always be challenges (See Section II.D.2). Consequently, there are a handful of best practices to ensur-
ing successful adoption of SCSM:
• Executive support: Demonstrate strong executive sponsorship with a clear directive that everyone is expected to
participate in the new model. Make the message from the top simple and clear.
• Active Leaders: Ensure all business unit leaders and managers are actively engaged in the change. Positive actions
include adding comments in the SCSM platform and using the dashboards to run regular meetings.
• All-in Across All Teams: Encourage mutual accountability with team members holding each other accountable by asking
for and requiring all process steps be conducted within the SCSM system. Whenever there’s an email or a rogue Excel
file, team members send a friendly reminder that everything should be captured within the SCSM system. Scientific
studies have shown that it takes around two months to establish a new habit. Adopting SCSM is no different than going
to the gym or learning a new language. It might require a reminder or some encouragement at first, but then it gets a lot
easier.
• Clear Roadmap: Develop and rollout a comprehensive cross-functional roadmap that includes people, process, and
technology. We’ll show examples of this in Section III.E.
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E. Best Practices for Adopting SCSM
There are five levels in the adoption of SCSM across a company:
Level 1: Ad hoc or Chaotic
• This is usually the status quo and starting point of every supply chain. Excel is heavily leveraged as the way to track
supply chain processes that are not fully contained within a transaction system. Emails and phone calls are the means by
which processes are completed.
Level 4: Collaborative
• At this level, SCSM has been expanded across the enterprise. SCSM capabilities extend to vendors and suppliers with
shared tools and process alignment.
Level 5: Optimized
• In Level 5, the benefits of SCSM have become self-reinforcing. SCSM has become a competitive differentiator for the
supply chain with a collaborative culture, measured outcomes, and constant continuous improvement.
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Within each of these levels, we also see the progression of Action & Effort that we described in Section II.E. As the company
expands SCSM adoption, it also expands the degree to which SCSM is proactive and automated. As to be expected, Level
1 and 2 are more likely to be reactive and manual whereas Levels 4 and 5 are more likely to be proactive and automated.
Adopting SCSM is a journey in which companies simultaneously upgrade effectiveness (Exhibit 6) and adoption (Exhibit 9).
In most cases, we recommend starting with Level 2 instead of skipping directly to Levels 3, 4, or 5. Starting small allows you to
build internal consensus and demonstrate areas of success, which will build momentum for the broader adoption. We call this
the bowling ball strategy. Level 2, with the Team Initiative is your leading pin. Once you nail the leading pin, the rest fall down
naturally. Refer back to “Success Factors” in Section III.D for tips on how to select the right team.
As you gain traction with Level 2, it is critical to create an overall roadmap. This is one of the critical success factors we dis-
cussed in Section III.E. It is much easier to bring people on the SCSM journey when they know where they’re going. This is
true for users and executives. Users want to know which of their processes will change and when. They will also be eager to
know the cutover dates, so they can stop running parallel processes. For execs, they want a roadmap for resource planning
and budgeting. You will get much more buy-in when executives have a line of sight to when they will start seeing benefits. For
a sample company roadmap see Exhibit 10.
Once the company roadmap is complete, you can create an implementation plan for each BU. This is the plan that goes to
GMs and Directors, so they know exactly how SCSM will be adopted within their BU. We recommend creating a steering
committee that will help set priorities and identify the correct team sequencing. For a Sample BU Implementation plan, refer to
Exhibit 11.
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Exhibit 11: Sample BU Implementation Plan
Now that you have a company roadmap and a BU implementation plan, the next priority is to have a repeatable implemen-
tation methodology for each team. Since SCSM benefits compound with adoption, you want to move quickly. With the same,
repeatable plan, a new team can be added every two to four weeks. See Exhibit 12 for a sample team adoption plan.
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In Level 5 of SCSM Adoption, SCSM has become self-reinforcing with constant, continuous improvement. In order for this to
be possible, there must be a system to measure progress and implement learnings. This is important in Levels 2 through 4, as
well, but it is absolutely essential to ever strive for Level 5. As the famous consultant Peter Drucker said, “If you can’t measure
it, you can’t improve it.”
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IV. Selecting an SCSM Technical Partner
Functional Specificity
• There are many tools in the marketplace that can be applied to SCSM-like problems. For example, you might be
inclined to stretch your CRM to track supplier issues. However, if you’re a supply chain manager, that’s like being a chef
and choosing not to buy a stove because you have a microwave. Sure, the microwave is cheap and flexible, but its
usefulness is extremely limited, and everyone will know the end product isn’t as good. Instead, if you’re a professional
supply chain operator, then get a supply chain specific SCSM solution. There are capabilities unique to supply chain—
such as external collaboration, confidentiality, master data, and reason codes—that cannot be matched with a sales, IT,
or customer support tool.
Robustness
• In Section III.D we discussed the importance of starting with one use case and then expanding. That’s important for user
adoption and change management. However, the goal is to make SCSM the model for all of your end-to-end supply
chain processes over time. As a result, it is important that your SCSM tool be able to support the majority of your end-to-
end processes. A robust SCSM platform will include:
• Process workspaces (Visual 1)
• Process detail pages (Visual 2)
• Task Management (Visual 3)
• Real-time Analytics (Visual 4)
• APIs for data integrations (Visual 5)
Visual 1
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Visual 2
Visual 3
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Visual 4
Visual 5
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Additionally, a robust SCSM platform will support business-specific configurations and user-specific personalizations. Config-
urations include robust admin capabilities to set criteria, such as user roles, reason codes, incident types, incident sub-types,
and many more. User personalizations are reflected by users having the ability to create a unique dashboard personalized
to their own responsibilities and interests. For example, as a user, if I only care about certain products or regions, then I can
personalize my dashboards to only show those products and regions.
Ease of Use
• The right SCSM solution will be simple and intuitive. In today’s connected world, everyone is familiar with a good user
experience. Long gone are the days when enterprise software had an excuse to be clunky and slow. Today, users
should be delighted when they log into enterprise software. They should be able to log in and self-navigate through the
system intuitively based on clear designs and common sense. Training should focus on adopting standard operating
procedures instead of explaining how drop-down menus work and what different widgets mean. If you’re dealing with
a system that looks like Excel on steroids, requires a Master’s Degree in Computer Science to operate, or has so many
tabs you need to scroll right to see them all, then you can best believe (1) users will never adopt the system willingly,
and (2) the ability to solve problems will be just as challenging. We all know the saying “Don’t judge a book by its cover.”
Well, that saying does not apply to software. In today’s digital world, what you see is what you get.
• Supply Chain Data Model: With a data model built specifically for supply chain, you can manage your processes with
the master data that matters: sites, suppliers, products, customers, and more. This allows Elementum to be your single
source of truth because all the relevant information is available right within the platform.
• Supply Chain-Specific Functionality: Supply chain has different needs and requirements than any other function in
the enterprise. Would you trust your sales rep to manage the warehouse? Would you want your IT tech running your
clear-to-build process? Of course not, then why would you try to run your supply chains with sales or IT software? With
Elementum, you get supply chain-specific functionality like reason codes, confidentiality, value-at-risk analytics, and
more. Elementum’s platform also provides custom fields, so you can customize your processes to include any field you
want.
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Exhibit 14: Elementum Supply Chain Service Management Capabilities
We can go on telling you the benefits of Elementum’s SCSM platform, but then again, we are a bit biased. We encourage you
to hear directly from Elementum’s customers. From case studies to webinars and recommendations to lessons learned, you
can find more information at Elementum’s website: www.elementum.com/supply-chain-customers.
Lastly, we know it can be difficult building internal consensus to adopt a new platform. That’s why we offer a free trial. You’ll
know exactly what you’re going to get, and you can make a business case with proven results. Go to www.elementum.com to
request your free trial.
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C. What does the Future Look Like?
It’s difficult to predict the future, and we don’t claim to have a crystal ball. However, there are certain trends that are undeni-
able:
• Major supply chain disruptions are becoming more common. We hope that 2020 will be a historic outlier, but even
before the pandemic, we were seeing a consistent increase in natural disaster-related disruptions. From wildfires in
California and Australia to hurricanes in Miami and Manila, we are seeing more catastrophic events leading to more
supply chain disruptions. Unfortunately, in the wake of climate change, supply chains will continue to be victimized.
• Political and economic uncertainty present a common threat. From geopolitical tensions to trade wars, we expect
supply lines to be stressed and demand plans to be erratic. Near-shoring is getting more and more attention, but it’s not
clear that near-shoring is the answer given the previous point around major disruptions and disasters. Tariffs, taxes, and
embargoes have always been a thorn in the side of global supply chains. With political tension with China, increasing
regulation in Europe, and various country-specific challenges in Latin America, we expect political and economic
uncertainty to further challenge supply chains for the foreseeable future.
• Customer expectations are increasing. Despite all the challenges, consumers still expect more: faster, cheaper, more
reliable delivery. Call this the Amazon effect. Gone are the days of brand loyalty. If your product isn’t in stock, you cannot
expect your buyer to wait. This is now equally true for B2C and B2B. If you are shipping to another business, you can
expect penalties and fines for missing delivery windows and/or not delivering on-time-in-full. These penalties used to be
a soft warning, now they’re a profit center. It’s a scary proposition, but you either up your supply chain performance, or
expect to lose customers or face stiff penalties.
• Increasing adoption of new technologies is another undeniable trend that spans all industries. Given the challenges
faced in 2020, there’s no wonder companies have turned more and more to SaaS-based solutions, real-time data,
and system automation in order to differentiate themselves and stand above the crowd. In supply chain, we’ve seen
a comparatively slow adoption of new technologies. Upgrades to ERPs, TMSs, and WMSs are still common, but unlike
industries such as e-commerce, education, healthcare, and e-commerce where the adoption of new technologies has
accelerated decades in only a matter of months, few supply chains have really upgraded to the new generation of
systems and processes. When looking towards the future, we do expect this to change. Supply chains are becoming too
complex, and the customer demands too challenging, for companies to maintain the status quo. When looking at areas
ripe for disruption, we see that 95% of supply chain investments go into better planning versus only 5% in systems to
improve post-plan execution. It’s a safe bet to assume that the future of supply chain management will include a major
investment and upgrade to post-plan systems, such as SCSM. We’ll see you there!
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Appendix A:
Additional Use Cases for SCSM
Logistics • SKU Requests - Master Data Updates
• Late Shipments • External Inventory Control
• Missing AF/Carrier Events • Demand Spikes
• Shipment DQ • Allocation Management
• Doc Set Missing • Quality
• Shipment Report
Customer Service
• Global Trade Compliance
• Customer Order Tracking
• Load Notes
• Customer Complaints
• Logistics Packing Issues
• STOs Event Management
• Critical Inbound Shipments • Crisis Mgmt
• Diversions • COVID Impacts
• Detention / Demurrage • Virtual War Room
• Lead Time Updates • Weather
• Pre-Shipment Issues • Projects Risks/Issues
• Missed Pick-Ups • Fast Lane (expedite issues)
• CAPA
Supplier Management / Procurement
• Supplier Cost Recovery Claims & Penalties
• Raw Materials Procurement • Claims & Penalties
• Supplier Non-Conformance • OS&D
• BOM Price Discrepancies (PPV) • AR/Claims
• Past Due POs • Claims Write-Off
• Purchase Price Exception (PPE) Tracking • Mis-picks
• Supplier Fulfillment • Lumper Fees
• Distributor Complaints • OTIF Penalties
• Chargebacks
Planning / Inventory Management
• Excess Inventory Production Alignment
• Raw Material Expiratory • Production Alignment
• Inventory Shortage • Planning Capacity
• Raw Material Shortrage • Brand Partnerships
• Pricing Errors
Administrative
• Item Discrepancies
• T&E Approvals
• Material Determination
• Safety Injury Issues
• Safety Stock
• Inventory Aging
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