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This document is a product brief outlining a promotion for Bona Magic wipes to enhance sales and brand awareness. The promotion proposes bundling Bona Magic wipes in various sizes with diaper wipes from other brands for orders placed by Bilal Traders, targeting a delivery date of January 27, 2023. Total quantities proposed include 30 cases of XXL wipes, 110 cases of XL wipes, 75 cases of M wipes, and 160 cases of L wipes among other sizes.

Uploaded by

Syed Owais Ali Naqvi
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37 views3 pages

CP Form - Google Forms

This document is a product brief outlining a promotion for Bona Magic wipes to enhance sales and brand awareness. The promotion proposes bundling Bona Magic wipes in various sizes with diaper wipes from other brands for orders placed by Bilal Traders, targeting a delivery date of January 27, 2023. Total quantities proposed include 30 cases of XXL wipes, 110 cases of XL wipes, 75 cases of M wipes, and 160 cases of L wipes among other sizes.

Uploaded by

Syed Owais Ali Naqvi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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1/30/23, 10:05 AM Promotions Product Brief - NPD

Promotions Product Brief - NPD


This form is a quick way to get all relevant PB data and route it for relevant stakeholder approvals

Email *

[email protected]

Write originator name and designation. *


(Write your name and designation)

Mustufa Nasir

SCOPE - PROJECT DETAILS

This section is required to input relevant project details as stated below

State Project Title *

Bona Magic CP

What is the objective of this promotion? *

To enhance sales of Bona magic and potential brand awareness of wipes

State reason(s)/background for this promotion *

Bona magic take off from LMTs is slow and needs a boost hence this CP is required to enhance shelf
take-off and bilal traders is our distributor for LMTs

https://docs.google.com/forms/d/1SryUKXTxzTcbC7D1c91S-7vRx67zLFuBG45j_t_OZY4/edit#response=ACYDBNieU9fkL59vKDKmvZg9-eZYcRI… 1/3
1/30/23, 10:05 AM Promotions Product Brief - NPD

PRODUCT DESCRIPTION

State beiefly Brand(s), Size(s), SKU(s) for promotion

Mention Product category, brand, size and SKU included in the promotion. *
(e.g. BP-Magic Large L-50)

AAll orders of Bilal traders


BP-Magic XXL-30
BP-Magic XL-72
BP-Magic M-88
BP-Magic L-80
BP-Magic M-44
BP-Magic L-40
BP-Magic XL-36

PROMOTION REQUIREMENTS

Provide details of requirement for promotion

State benchmark product details. *

N/A

Mention promotion sales channel *

LMTs

https://docs.google.com/forms/d/1SryUKXTxzTcbC7D1c91S-7vRx67zLFuBG45j_t_OZY4/edit#response=ACYDBNieU9fkL59vKDKmvZg9-eZYcRI… 2/3
1/30/23, 10:05 AM Promotions Product Brief - NPD

Mention total quantity of promotion. (break up SKU and size wise where applicable) *

BP-Magic XXL-30 30 CTN


BP-Magic XL-72 110 CTN
BP-Magic M-88 75 CTN
BP-Magic L-80 160 CTN
BP-Magic M-44 60 CTN
BP-Magic L-40 70 CTN
BP-Magic XL-36 15 CTN

State which product will be attached. (describe product category, brand, sku, etc.) *

Prioirity and availability wise list:

Wipes, Safa care 72 Pcs


Wipes, Onli 72 Pcs
Wipes, Doo Doo 72 Pcs
Wipes, Didi 50 Pcs
Wipes, BONA 72 Pcs

State proposed pricing of promotional unit. (in case no change write "same") *

Same

Mention target delivery date *

DD MM YYYY

27 / 01 / 2023

Originator Comments (If any)

N/A

This content is neither created nor endorsed by Google.

 Forms

https://docs.google.com/forms/d/1SryUKXTxzTcbC7D1c91S-7vRx67zLFuBG45j_t_OZY4/edit#response=ACYDBNieU9fkL59vKDKmvZg9-eZYcRI… 3/3

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