Tiering Media - Agenda Setting BUMN
Tiering Media - Agenda Setting BUMN
Konsep Scoring
Media Elektronik
TV One ANTV SCTV RCTI MNCTV
Score 100
Diluar Media Elektronik diatas, Perusahaan BUMN mendapat Score 75
3
Majalah Warta
Majalah Tempo Ekonomi
The Economist Majalah Stabilitas TIME
Score 50
4
Media Cetak
Tier 2 Score 40
Pos Kota Warta Kota Koran Jakarta
Media Daerah /
Lokal
Harian Terbit Suara Pembaruan Harian Nasional
Tier 3 Score 30
Diluar Media Cetak Tier 1 dan Tier 2
5
Score 25
6
Score 20
Tier 3
Diluar Media Online Tier 1 dan Tier 2 Score 15
8
Media Sosial
Facebook Instagram
Tier Tier
Likes Score Fans / Friends Score Likes Score Follower Score
Tier 1 > 10% 5 > 200.000 15 Tier 1 > 10% 5 > 200.000 15
5% - ≥ 50.000 – ≥ 50.000 –
Tier 2 4 10 Tier 2 5% - 10% 4 10
10% 199.999 199.999
3% - ≥ 10.000 – ≥ 10.000 –
Tier 3 3 8 Tier 3 3% - 5% 3 8
5% 49.999 49.999
Twitter
Tier
Likes Score Retweet Score Follower Score
Tier 1 >5% 5 > 2% 5 > 50.000 15
Tier 2 ≥3%-5% 2 ≥1%-2% 2 ≥ 30.000 – 50.000 10
Tier 3 <3% 1 < 1% 1 ≥ 5.000 – 29.999 8
Tier 4 - - - - ≥ 1.000 – 4.999 6
Tier 5 - - - - < 1.000 4