Chapter II: Asking and Answering
Sociological Questions / Social
Research Methodology
Poverty and Famine
Lack of Entitlements to production
system/resources
Amarta Sen
Sociological Question
Common Sense
Science (in-depth/details)
Theory
Basic Elements of Science
What is Social Research?
Types of Social Research
Phases/Steps/Elements of Social Research/Research
Design
Sociological Questions?
How society works?
Factual information about society
Factual investigations
Understanding cause and effect relation
Causation and correlation
Causal Mechanisms
Education and Income
Foundation of Social Research:
What is common sense?
Common sense is sound practical judgment concerning everyday
matters, or a basic ability
to perceive, understand,
and judge that is shared by ("common
to") nearly all people.
Your common sense is your natural ability to make good judgments and
to behave in a practical and sensible way.
Common sense is a value imposed knowledge.
Where things are commonly believed and are considered to be true.
What is science?
Science is in-depth
Knowing the natural world and human world by explaining the
natural phenomenon and social phenomenon
through
An systematic
Scientific
And mathematical observation
Basically science is to understand/discover
different activities/functions around
our world/environment
Basic three elements of science
1. Observation and Description: Events/things that are apparent
around us science does observe and describe
2. Discover general rules: Discover the rules how things work/function
3. Construction of theory: Make a theory based on the knowledge
gained from observation
Example: Transformation of Intimacy/Theory of Class Struggle
POVERTY and FAMINE
Amerta Sen: Entitlement Approach
Lack of Entitlement (Right/Control/Access to) to
Resources Available in Society
What is theory?
It is difficult to nail down the term theory because
the concept has different meaning to different
disciplines and even at different moments in a
particular discipline.
GOD/SUPERNATURAL POWER
In its most simple sense any conjecture and deduction drawn from
general experiences is called theory.
It is a set of principles, abstracts that
is used to
explain
analysis and
predict any phenomena, process and
occurrence
Theory is a analytical framework to explain
“if and then” conditions
Theory is basically an explanation of the
Relationship and
Underlying principles
that appear to characterize the particular phenomena under study.
More specifically theory explains the
Relationships
Causality and
Dependency of certain variables.
Social Research
Social research relating to the questions relevant to
The social scientific fields such as sociology,
human geography, social policy, politics etc.
Definition
Social research involves research that draws on the social sciences for conceptual and
theoretical inspiration.
Poverty and Famine: Amerta Sen
Lack of Entitlement (Right/Access/Control) to
Resources
Systematic Inquiry/Investigation
Social research can take many forms, systematic
inquiry is a common thread.
Systematic inquiry requires
careful planning of an orderly investigation.
Social Research like
other forms of scientific inquiry is a sequence of
highly interrelated activities
What is Research?
Research is
discovering the truth
systematic investigation to find answers of
social problem
to search again
to take another more careful look
to find more
What is scientific method?
The scientific method is a
Systematic
Organized series of steps
that ensures maximum
objectivity and
consistency in reaching a problem.
A Sen
POVERTY AND FAMINE
(Lack of) Entitlement Matters for
Famine
Types of Social Research
Based on the nature
1. Fundamental/Pure/Basic Research: Primarily
attempts
Develop theoretical base and logical
foundation of certain discipline
Attempts to raise core or fundamental
issues related to the principles and
philosophical foundation of the
subject matter
Pursues knowledge for knowledge
sake
2. Applied/Operational research: Is carried out
for practical purpose to
Produce findings
Identify interventions
that are applicable for functional and immediate use
Applied research refers to investigation carried
out for the
Acquisition of knowledge
Application packages in order to control
natural phenomena.
Based on Purpose/Objectives
1. Exploratory Research: Exploratory research
attempts to develop a general understanding
and common familiarity with a phenomenon
and form a new ideas and to achieve new
insight into it.
2. Explanatory Research aims to find out why
things are as they are. It involves
demonstrating the existence or non-existence
of causal relationship between and among
variables.
3. Experimental Research is specially required
when the research purpose is to
Test a hypothesis or to documents the
expected results of introduction of a
specific intervention.
Based on data
1. Quantitative
2. Qualitative
Lecture II
Steps / Phases / Elements of the
research / Research Design
1. Defining the Problem
The research process begins with problem discovery
and identifying the problem is the first
step towards its solution.
Education and Income
Income and Ownership of Car
Operational Definition
An operational definition, when applied to data
collection, is a clear, concise detailed definition of a
measure. The need for operational definitions is fundamental when collecting all
types of data. It is particularly important when a decision is being made about whether
something is correct or incorrect, or when a visual check is being made where there is
room for confusion.
For example, data collected will be erroneous if those completing the checks have
different views of what constitutes a fault at the end of a glass panel production line.
Defective glass panels may be passed and good glass panels may be rejected. Similarly,
when invoices are being checked for errors, the data collection will be meaningless if the
definition of an error has not been specified.
When collecting data, it is essential that everyone in the system has the same
understanding and collects data in the same way. Operational definitions should therefore
be made before the collection of data begins.
“A problem well defined is a
problem half solved” is worth
remembering.
Problem definition allows the researcher to the proper research objectives.
If the purpose of the research is clear, the chances of collecting the necessary and
relevant information will be much greater
Albert Einstein noted “the
formulation of a problem is often
more essential than its solution.”
In social research, if the data are collected before the nature of the business
problem is carefully throughout, the data probably will not help to solve the
problem.
2. Review the literature
We need to know
What is already known about the
topic/problem?
What concepts and theories have been
applied to the topic
What research method has been applied
What controversies about the topic
What clashes of evidence
3. Formulate a testable hypothesis / R.Q / R.
Objectives
Educated Guess /Assumptions
What is Hypothesis?
A hypothesis is a speculative
statement about the relationship
between two or more factors known
as variables.
What is variable? Variable is a measurable trait or
characteristics that is subject to change under
different conditions.
Independent Variable: The variable hypothesized to
cause or influence another is called independent
variable
Dependent variable: The variable which actions
depends on the influence independent variable
Example: Education and Income,
Religion and Economy
Cause and Effect:
4. Planning a research design/Action Plan
A research design is a
master plan specifying the methods and
procedures
for collecting the needed information.
What is Validity?
Validity refers to the degree to which a measure or
scale truly reflects the phenomenon under study.
What is Reliability?
Reliability refers to the extent to which a measure
produces consistent result.
Age and Marriage
5. Planning sample (respondents /
participants)
Sampling
Example
Pattern of Behavioral Changes and
Seniority of the NSU Students
Total Students 15000
500 out of 15000
What is population?
In statistics, a population is a set of similar items or
events which is of interest for some question or
experiment.
What is sample?
A group of people or things that are taken from a
larger group and studied, tested, or questioned to
get information
What is sampling?
Sampling is a process used in statistical analysis in
which a predetermined number of observations are
taken from a larger population.
Types of Sampling
Probability sampling
A probability sampling method is any method of
sampling that utilizes some form of random
selection
Non Probability sampling/ purposive
The difference between non-probability and
probability sampling is that non-probability sampling
does not involve random selection and probability
sampling does.
6. Analyzing the data
Primary data
Data observed or collected directly from first-hand experience.
Secondary data
Published data and the data collected in the past or other parties is called
secondary data.
7. Formulating the conclusion/decision
8. Ideas for further Research
Lecture III
Data Collection Methods/Techniques
1. Quantitative data/Quantitative Research
2. Qualitative data/ Qualitative Research
Behavioral Changes and Seniority of the NSU
Students
Qualitative Research is primarily exploratory research. It is used to gain an
understanding of underlying reasons, opinions, and motivations. It provides insights into
the problem or helps to develop ideas or hypotheses for potential quantitative research.
Qualitative Research is also used to uncover trends in thought and opinions, and dive
deeper into the problem. Qualitative data collection methods vary using unstructured or
semi-structured techniques. Some common methods include focus groups (group
discussions), individual interviews, and participation/observations. The sample size is
typically small, and respondents are selected to fulfill a given quota.
Quantitative Research: is used to quantify the
problem by way of generating numerical data or
data that can be transformed into useable
statistics. It is used to quantify attitudes, opinions,
behaviors, and other defined variables – and generalize results from a larger
sample population. Quantitative Research uses measurable data to formulate facts and
uncover patterns in research. Quantitative data collection methods are much more
structured than Qualitative data collection methods. Quantitative data collection methods
include various forms of surveys – online surveys, paper surveys, mobile surveys and
kiosk surveys, face-to-face interviews, telephone interviews, longitudinal studies, website
interceptors, online polls, and systematic observations.
Quantitative data and Qualitative data
Data that can be quantified and verified, and is amenable to statistical manipulation.
Quantitative data defines whereas qualitative data describes.
Survey Method for Quantitative data
The survey method of obtaining information is based
on
the questioning of respondents.
Question and
Questionnaire (sets of questions)
Advantages of Survey
Surveys provide quick, inexpensive, efficient
and accurate means of assessing information
about the population
Survey research techniques and standards are
quite scientific and accurate
Disadvantages
Surveys are biased
Questions are poorly phrased
Interviewers are not properly instructed and
supervised
Results are misinterpreted
Sponsor may mislead into a costly area example
world bank
Even well planned and neatly executed surveys
may be useless if the results come too late and
that does happen very often.
Modes/Forms/Types of Survey method
Typically the questions (questionnaire) are
Structured (Closed/Close Ended) even though
there are also
Unstructured (Open/Open Ended) questions
Semi-Structured (Mix of both Structured and
Unstructured)
Survey research could be various such as which also
depends on types of questionnaire whether open
ended or close ended.
Mail/Post Interview/Survey
Telephone interview/Survey
Face to face interview/Survey
Internet interview/Survey
Observation Method for Qualitative data
When/Why do use Observation method?
Checklist definitely unstructured
Observation becomes a tool for scientific inquiry
when it
Serves a formulated research purpose
Is planned systematically
Is recorded systematically
Is subjected to checks or controls on validity
and reliability
What can be observed?
A wide variety of information about the behavior of
people and objects can be observed.
Phenomenon
Example
Human behavior or action worker’s
movement patterns in a factory
The Nature of Observation Studies
Business researchers can observe people, objects,
events or other phenomena by assigning the task to
human observers or by using machine designed for
specific observation tasks. Human observers are
commonly used when the situation or behavior to be
recorded is not easily predictable in advance of the
research.
Types of Observation
Participant / Direct Observation
Non Participant / Indirect Observation
Participant/Direct Observation
Participant observation carried out when the
researcher is playing an established participant
role in the scene studied. In participant observation,
the researcher moves out side the controlled settings
typical of experiments and
interviews to the field,
the uncontrolled
sometimes unpredictable
settings in which people live out their lives
Participant or direct observation can produce a
detailed record of events or what people actually do.
The observer plays a passive role, that there is no
attempt to control or manipulate a situation. The
observers merely records what occurs.
For example a factory visit to know the skill or
activities of the worker . . . .
Access one of the key and yet most difficult steps in
participant is gaining access to a social setting that is
relevant to the research problem in which you are
interested.
Overt Versus Covert
Covert Role: One way to ease the access problem is
to assume a covert role – in other words, not to
disclose the fact that you are a researcher. On the
other hand overt role is to disclose the fact that you
are a researcher.
3. Experiments
An experiment can be defined as an attempt to test a hypothesis under highly controlled
conditions established by an investigator.
The researchers assign the subjects to one of two groups:
The experimental group
The controlled group
4. Life Histories
Belong purely to sociology/social sciences
No place in natural sciences
Consists of biographical material assembled about particular individuals
themselves
Recalled by the individuals themselves
Life history method does about the development of beliefs and attitudes over time.
Life historical studies rarely rely on wholly on people’s memory
To Check the Validity
Letters
Contemporary reports
Newspaper sources are used.
Ethics of Research
Sociologists must abide by certain
specific standards in conducting
research is called a code of ethics.
Basic principles
Maintain objectivity and integrity
Respects the subject’s right to privacy and
dignity
Preserve confidentiality
Disclose all sources of financial support
Ethics Committee/Body