Introduction

We believe that one life is all you have, to be the best you can be. And this belief fuels the primal desire
to create a bigger, better reality every day, of course with the access to means as a precondition.

Today, we’re the most diversified non-bank in the country financing the widest set of outcomes. The
cornerstone of our success lies in understanding your issues and pain points in acquiring the means
(finance) you need to be your best self. By keeping your at the centre, we’ve created products and
services to help you make your tomorrow better.

We’re driven by a simple philosophy that good is the enemy of great. Good keeps you from being, all
that you can be. So we never settle for good. Every achievement in our journey is but a trigger for us
to better the benchmark. Greatness is not a destination but a journey, and it is this journey that we
celebrate.

You may think that all banks and non-banks do it, so what’s the big deal? There is.

While you go about acquiring means(finance), we let you do it in the least time and with the least
effort. And we ensure your pursuits are not hindered by limited access to finance by extending the
biggest ticket sizes across most of our portfolios.

Through deep investments in technology, processes and people, we have constantly strived to deliver
what we promise. We partner with the best in the game across the world to cut process time and sift
out unnecessary details. We put a result oriented work culture ahead of everything else. We keep as
much focus on simplifying life for our existing customers as we do for acquiring new ones.

The net result - you get what you need in lesser time, a more transparent manner, so nothing comes in
between you and your best self.

Bajaj Finserv, a part of Bajaj Holdings & Investments Limited, is an Indian financial services
company focused on lending, asset management, wealth management and insurance.

The company through its joint ventures and subsidiaries employs over 20,000 employees and has
established a nationwide presence across over 1400 locations. The company is currently engaged in
consumer finance businesses, life insurance, and general insurance and has plans to expand its business

1
by offering a wide array of financial products and services in India. Apart from financial services, Bajaj
Finserv is also active in wind–energy generation

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 About The Company

Bajaj Finserv was formed in April 2007 as a result of its demerger from Bajaj Auto Limited to further
the Group’s interests in financial services. This demerger enabled Bajaj Finserv to independently run
the core businesses of Lending, Insurance and Wealth Advisory.

Bajaj Finserv Limited is the holding company for the businesses dealing with financial services of the
Bajaj Group.

Its insurance joint ventures with Allianz SE, Germany, namely Bajaj Allianz Life Insurance Company
Limited and Bajaj Allianz General Insurance Company Limited are engaged in life and general
insurance business respectively.

Its subsidiary Bajaj Finance Limited is a Non-Banking Finance Company engaged in consumer
finance, SME finance and commercial lending and wealth management.

At Bajaj Finserv, we believe that the good is the enemy of great. It is this belief that drives us to better
our best selves every day. Our unmatched portfolio and innovative solutions across lending, insurance
and wealth advisory bears testimony to this belief.

Bajaj Finance Limited is the lending and wealth advisory arm of Bajaj Finserv Limited. It is the most
diversified non-bank in the country with 19 product lines across consumer, commercial and SME
finance, making it one of the most profitable companies in the category.

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 Organization Hierarchy-An Overview Of The
Industry

A keyissuein accomplishing the goals identified in the planning process is structuring the work of
organization. Organizations are group of people, with ideas and resources working toward common
goals. The purpose of the organizing function is to make the best use of the organizations resources
to achieve organizational goals. Organizational Structure is the formal decisions making framework
by which job tasks are divided, grouped and coordinated. Formalization is an important aspect of
structure. It is the extent to which the unit of organization is explicitly defined and its policies,
procedures and goals are clearly stated. It is the official organizational structure conceived and built
by top management. The formal organization can be seen and represented in chart form. An
organization chart displays the organizational structure and shows job titles, lines of authority and
relationship between departments. Organizational Structure allows the expressed allocation of
responsibilities for different functions and processes to different entities. Ordinary description of
such entities is as branch site, department, workgroup and single group of people.

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 About The Brand

Bajaj Finance Ltd (Formerly Known as Bajaj Auto Finance Ltd is one of the leading Non Banking
Financial Corporation in India. The company is a leading financier of two wheelers consumer durables
personal computers and personal loans. The Reserve Bank of India classified the company as an Asset
Finance Company.Bajaj Auto Finance Ltd was incorporated on March 25 1987 as a private limited
company. The company became a public limited company on October 27 1987. Initially the company
as was promoted by erstwhile Bajaj Auto Ltd and Bajaj Auto Holdings Ltd. As per the scheme of de-
merger of erstwhile Bajaj Auto Ltd the shareholding of Bajaj Auto Ltd in the company has been vested
with Bajaj Finserv Ltd.In order to offer various finance schemes the company opened many branches
in various locations throughout the country. During the years 1991-95 the company opened their branch
offices at Hyderabad New Delhi Chennai Bangalore Mumbai Nagpur Vijaywada Nasik
Vishakhapattanam Kolkata Goa Madurai and Pune.During the year 1995-96 the company completed
their first Real Estate Project for Nayan Co-operative Housing Society Ltd at Pune. Also they opened
their branch offices at Baroda and Trivandurm. During the year 1998-2003 they opened their branch
offices at various places which include Chandigarh Cochin Indore Ludhiana Surat Kolhapur Bhopal
Bhubaneshwar Calicut Erode JalgaonJullundhar Kanpur Lucknow Raipur Rajkot Salem Solapur
Udaipur Tirupati Amaravati Amritsar Bhavnagar Durgapur Jamshedpur Jodhpur KopergaonMehsana
Mysore Siliguri and Vellore.During the year 2003-04 the company entered into the financing of
Personal Computers. They opened their branch offices at HissarHubli Patiala Rourkela Agra
Ahmednagar Ajmer Akola Alwar Ambala Anand Bharuch BhilaiChandrapurDindigulEluruGuna
Gurgaon HimatnagarJagadhri Jamnagar Karaikudi Karimnagar Karur Kottayam Kurnool Navsari
Nellore Palghat Rajahmundry SangliTanjore Tirunelveli and Ujjain during the year 2004-05.During
the year 2005-06 the company opened Loan Shoppes with a view to enhance their direct marketing
activity and their brand awareness. They opened 22 shoppes and 14 new branch offices during the
financial year. During the year 2006-07 the company opened 11 new branch offices in which the total
number of branches has gone up to 113. Also they cover 280 towns through their branch network.The
company launched new product lines / extensions during the year 2007-08. They launched IPO
financing for high net worth customers acquisition of AAA rated securitization transactions personal
loan cross sell programme to their existing customers and financing for personal computers to SMEs.
The company has the plan to diversify their product offerings and grow other retail finance product
lines.In 2013 the company makes Rights issue in the Ratio of 3:19. In 2014 the company acquires Bajaj
Financial Solutions for worth Rs 17cr. In 2015 Bajaj Finance subsidiary gets license to commence
housing finance business from National Housing Bank (NHB) Kattupalli Port in Tamil Nadu.

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Bajaj Finserv Limited is a holding company for various financial services businesses. The Company is
engaged in the business of promoting financial services, such as finance, insurance and wealth
management, through its investments in subsidiaries and joint ventures. The Company is also engaged
in the business of generating power through wind turbines, a renewable source of energy. Its segments
include Insurance, Windmill, Retail financing, and Investments and others. The Company is also
involved in wind-farm activities. The Company focuses on six categories: consumer lending, small and
medium enterprise (SME) lending, commercial lending, rural lending, fixed deposits and value added
services. It serves various customers in the financial services space by providing solutions for asset
acquisition through financing, asset protection through general insurance, family protection and
income protection in the form of life and health insurance, and retirement and savings solutions.

Background

The financial services and wind energy businesses were transferred to Bajaj Finserv Limited (BFS) as
part of the recently concluded demerger from Bajaj Auto Limited, approved by the High Court of
Judicature at Bombay by its order dated 18 December 2007. The demerger was effective on 31 March
2007.

BFS is engaged in life and general insurance businesses through its joint ventures with Allianz SE
namely Bajaj Allianz Life Insurance Company Limited and Bajaj Allianz General Insurance Company
Limited.

Bajaj Holdings has been registered as a Non–Banking Financial Company (NBFC) under the
Registration No. N–13.01952 dated 29 October 2009 with Reserve Bank of India (RBI). The company
is classified as a Systemically Important Non–deposit taking NBFC as per RBI Regulations.

Bajaj Finserv a part of Bajaj Auto, has established itself as a financial power house with interests in
insurance, lending, asset management and wealth management. The company through its joint ventures
and subsidiaries employs over 20,000 employees and has established a nationwide presence across
over 1400 locations in the country servicing the protection, lending and investment needs of over 10
million customers.

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The company is currently engaged in life insurance; general insurance and consumer finance
businesses and has plans to expand its business by offering a wide array of financial products and
services in India. Apart from financial services, BFS is also active in wind–energy generation.

The financial services and wind energy businesses were transferred to Bajaj FinServ Limited (BFS) as
part of the recently concluded demerger of Bajaj Auto Limited, approved by the High Court of
Judicature at Bombay by its order dated December 18, 2007. The demerger is effective from the
Appointed Date i.e. closing hours of business on March 31, 2007.

BFS is engaged in life and general insurance businesses through its joint ventures with Allianz SE
namely Bajaj Allianz Life Insurance Company Limited and Bajaj Allianz General Insurance Limited.
Both these companies have established themselves as industry leaders by being number two among
the private players in their respective businesses.

In September 2010 Bajaj FinServ Limited announced its foray into Infrastructure Finance, with the
intention to build a complete set of financial services businesses in coming years and share the Bajaj
Finserv Group’s common values of Reliability, Innovation and Efficiency and provide customers with
high quality products and services.

In 2010 Bajaj Finserv announces new brand identity and new businesses.

In 2012 the company launched 0% interest Lifestyle Finance

– Flexisaver launches another innovative product for Small and Medium Enterprise customers

– Bajaj Finserv Lending launches online personal loan service

– Tie up with CPP India for card protection services

– Bajaj Finserv Ltd created the first EMI (Existing Member Identification) card and created
Flexisaver.'

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Business

Bajaj Finance: The company offers loans for Bajaj Auto Two Wheelers under the name of Bajaj Auto
Finance. The company offers Consumer Durable Loans, Personal Loans, Loan Against Property, Small
Business Loans, Construction Equipment Loans, Loan Against Securities and Insurance Services under
the name of Bajaj Finserv Lending.

Bajaj Allianz Life Insurance: It is a union between Allianz SE, one of the largest Insurance Company
and Bajaj Finserv. Allianz SE is a leading insurance conglomerate globally and one of the largest asset
managers in the world, managing assets worth over a Trillion (Over Rs 55, 00,000 crore). Allianz SE
has over 119 years of financial experience and is present in over 70 countries around the world.

Bajaj Allianz General Insurance : It is a joint venture between Bajaj Finserv Limited (recently
demerged from Bajaj Auto Limited) and Allianz SE. Both enjoy a reputation of expertise, stability and
strength.

Bajaj Allianz General Insurance received the Insurance Regulatory and Development Authority
(IRDA) certificate of Registration on 2nd May, 2001 to conduct General Insurance business (including
Health Insurance business) in India. The Company has an authorized and paid up capital of Rs 110
crores. Bajaj Finserv Limited holds 74% and the remaining 26% is held by Allianz, SE.

As on 31st March 2010, Bajaj Allianz General Insurance maintained its premier position in the industry
by achieving growth as well as profitability. Bajaj Allianz has made a profit before tax of Rs 180 crore
and has become the only private insurer to cross the Rs 100 crore mark in profit before tax in the last
four years. The profit after tax was Rs 121 crore, 27% higher than the previous year.

Bajaj Auto : The group's flagship company, Bajaj Auto, is ranked as the world's fourth largest two–
and three– wheeler manufacturer and the Bajaj brand is well–known across several countries in Latin
America, Africa, Middle East, South and South East Asia.

Bajaj Holdings & Investment Limited [(BHIL) – erstwhile Bajaj Auto Limited ] was de–merged as per
Order dated 18 December 2007 of the Bombay High Court, whereby its manufacturing undertaking
has been transferred to the new Bajaj Auto Limited (BAL) and its strategic business undertaking
consisting of wind farm business and financial services business has been vested with

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Bajaj Finserv Limited (BFS). All the businesses and all properties, assets, investments and liabilities
of erstwhile Bajaj auto Ltd, other than the manufacturing undertaking and the strategic business
undertaking, now remain with BHIL. (For details of the scheme refer Demerger News)

Post–demerger, BHIL holds more than 30% shares each in BAL and BFS. Going forward, BHIL will
focus on new business opportunities. BAL and BFS will be able to tap (on an arm’s length basis) into
BHIL’s cash pool to support future growth opportunities. BHIL by having 30% stake in both BAL and
BFS will benefit from the future growth of these companies.

BHIL has been registered as a Non–Banking Financial Company (NBFC) under the Registration No.
N–13.01952 dated 29 October 2009 with Reserve Bank of India (RBI). The Company is classified as
a ‘Systemically Important Non–deposit taking NBFC’ as per RBI Regulations.

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 Time Line of Bajaj Finserv
1987 - Bajaj Auto Finance was incorporated on 25th March, as a Private Limited Company to take up
Hire Purchase Finance and Lease Finance activity. It became a deemed public company by virtue of
Section 43(A) of the Act with effect from 20th October 1987 and the word private was deleted by the
Registrar of Companies, Maharashtra, Mumbai. - The company is primarily engaged in the Hire
Purchase Financing of Two, Three Wheelers, Leasing of equipments and vehicles and Bill
Discounting. The company is also engaged in Real Estate Operations as Project Management
Consultant. The Company was promoted by Bajaj Auto Ltd and Bajaj and Auto Holdings Ltd.

1992 - The Company is proposed to enter into other areas of financing, such as Bills Discounting.

- The Company is proposed to increase the financing activities of the Company by introduction of
various schemes of financing cars, trucks and leasing of equipment.

- It is proposed to increase the share capital of the Company by public issue of upto 50,00,000 equity
shares of Rs.10/- each at a premium, to be determined in consultation with the concerned Authorities.

- During the year under review, Company has opened a brach office at Hyderabad for promoting
Company's financing schemes.

1993 - The Company has, for the first time, issued commercial Papers (CPs) to the extent of Rs.80
million. The issue of Commercial Papers has been rated as P1+ (pronounced P one plus) by The
Credit Rating and Information Services of India Limited (CRISIL). This rating is the best rating for
CPs.

- During the year under review, Company has opened its branch offices at New Delhi, Chennai,
Bangalore and Mumbai for promoting Company's financing schemes.

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- The proposal of issue of 67,00,000 equity shares of Rs.10/- each at a premium of upto Rs.70/- per
equity share was approved by the shareholders.

- It is proposed to issue shares to the public at an appropriate time and at a suitable premium after
taking into account the Capital Market conditions.

1994 - The Company offered 64,88,200 No. of equity shares of Rs 10 each at a premium of Rs 80 per
share of which 23,13,200 shares were offered to promoters and their associates and the balance
41,75,000 shares were offered to the Indian Public. All were accepted.

- During the year under review, Company has opened its branch office at Nagpur for promoting
Company's financing schemes.

- The Company is entering into financing of other automobiles mainly through the branch network.

1995 - During the year, Company has allotted, pursuant to a Public Issue, 4,15,000 No. of Equity
Shares of Rs.10 each for cash at a premium of Rs. 80 per Equity Share. After allotment of shares
,Company's paid up share capital is Rs. 164,884,500 as at 31.3.95.

- After allotment of shares against Public Issue on 28th May, 1994, Company has ceased to be a
subsidiary Company of Bajaj Auto Limited.

- The Company has opened its branch offices at Vijaywada, Nasik, Vishakhapattanam, Calcutta,
Goa, Madurai and Pune for promoting Company's financing schemes.

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1996 - The Company has obtained a credit rating of FAA+ from CRISIL for its Fixed Deposit
Schemes.

- During the year, Company has opened its branch offices at Baroda and Trivandrum for promoting
Company's financing schemes. The Company has a network of 15 branches.

1997 - Bajaj Auto Finance plans to double its borrowing capacity from Rs 100 crore to Rs 200 crore.

- The Credit Rating and Information Services of India Ltd (Crisil) has assigned P1+ ratings to the
debt programmes of Wipro and Bajaj Auto Finance Ltd.

- Crisil has also reaffirmed the FAAA rating assigned to the fixed deposits (FD) programme of Bajaj
Auto Finance and the FA+ rating assigned to the FD programme of Vysya Bank Housing Finance
Ltd.

1998 - Bajaj Auto Finance Ltd (BAFL), has entered into a tie-up with Godrej GE Appliances, Korean
consumer durables conglomerate LG and air-conditioning major Blue Star to finance their consumer
durables.

- Bajaj Auto Finance Ltd has come out with a scheme a low downpayment plan to aggressively push
sales of its parent company. The low downpayment scheme is being launched by BAFL, along with
its earlier 9 per cent interest finance scheme.

1999 - Bajaj Auto Finance has gone in for demateralisation of its share and joined the National
Securities Depository Ltd.

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- BAFL's tie-up with BPL to finance all its consumer durables except refrigerators is aimed at
synergising its existing business and adding value for its customers.

- BAFL has regional tie ups with Daewoo's in Punjab, Voltas in Andhra Pradesh, Sharp in
Maharashtra and Carrier Aircon in Gujarat, some of which could be upgraded to national tie ups.

2000 - The Credit Rating Information Services of India Ltd (Crisil) on March 6 reaffirmed the EAAA
rating for the fixed deposit programme of Bajaj Auto Finance Ltd (BAFL). The company's Rs 10-crore
commercial paper programme has been assigned P1+ rating.

2002-Bajaj Auto Finance Ltd has informed that the Board has decided to reappoint Mr Dipak Poddar
as Managing Director of the Company, for a further period of five years.

2003 -Approves to voluntarily delist the Equity Shares from Pune Stock Exchange Ltd & The Stock
Exchange Ahmedabad, in accordance with the provisions of SEBI (Delisting Securities)

2004

-Ties up with Bajaj Auto Finance for finance scheme on Intel Pentium 4 PC.

-Bajaj Finance Ltd Issues Rights in the Ratio of 6:10

2008

- Bajaj Auto has increased the stakes in the extremely competitive 125 cc bike segment by offering its
vehicles at extremely low financing rates.

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- Bajaj Auto Finance Ltd has informed that the Board of Directors of the Company at its meeting
held on October 22, 2008, have appointed Shri. D J Balaji Rao as an additional Director of the
Company. 2009

-Bajaj Auto Finance Ltd. - Board recommends Dividend ofRs. 2/- per share (20%)

2010

-Bajaj Auto Finance Ltd. - Board recommends Dividend of Rs. 6/- per share (60%)

-Company has changed its name from Bajaj Auto Finance Ltd to BAJAJ FINANCE LTD

2011 -Bajaj Auto Finance Ltd. - Board recommended Dividend ofRs. 10 per share (100%)

2012-Bajaj Finance Ltd - Board recommended Dividend of Rs. 12/-

2013 -Bajaj Finance Ltd Issues Rights in the Ratio of 3:19

2014 -Bajaj Finance acquires Bajaj Financial Solutions for worth Rs 17cr.

2015 -Bajaj Finance subsidiary gets license to commence housing finance business from National
Housing Bank (NHB)

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2016 -Bajaj Finserv introduces the smarter way to pay, Enables EMI payments on retail fashion,
travel and small appliances -Bajaj Finance Ltd has approved Issue of one fully paid bonus equity
share of the face value of Rs. 2 each for one equity share of the face value of Rs. 2 each

2017- Bajaj finserv join hand with mobi kwik

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 Vision of Bajaj Finserv
Bajaj Finserv has a vision to become a full fledged financial services company and be the financial
partner to the Indian consumer and help him across his financial needs, whether for finance, for
investment management, for protection or for post retirement support, throughout his lifecycle. Bajaj
Finserv is a consumer focused company with emphasis on profitable growth and operational efficiency
to deliver best results to all its stakeholders.

Mission
Bajaj Finserv aims to be the most useful, reliable, and efficient provider of financial services. It is our
continuous endeavor to be a trustworthy advisor to our clients, helping them achieve their financial
goals.

Awards
➢
Top 3 Financial Services Company

We're proud to be ranked amongst the Top 3 Financial Services Companies to work for in India. The
ranking was conferred on us by Great Places To Work (GPTW), the gold standard in ranking the
world’s best workplaces, at a special event hosted in Mumbai on 21 June, 2013. GPTW conducts this
survey every year amongst more than 500 companies across India. This year more than 530 companies
participated in the survey.

➢
Aon Hewitt Best Employer 2.0 India

We are proud to be ranked amongst the Top 17 Best Employers in India, by Aon Hewitt, in association
with the Times Group. Notably we are also the only Financial Services Company to feature in the list.
This prestigious award was conferred to us at an awards ceremony in Delhi on the 15th of Jan 2014.
Aon Hewitt is a highly respected authority on measuring and improving engagement to drive workforce
performance. The company began the Best Employers research in Asia in 2001 to explore what makes
a workplace of choice and thus identify a list of best employers in Asia and identify their innovative
people practices. This year more than 120 companies participated in the survey.

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 Partners of Bajaj Finserv
Future Group

It’s a matter of great pride when two big names come together, to empower their consumers to make
smart choices.

We are happy to announce our alliance with India’s leading retail group - Future Group, to enable
customers to convert all their purchases from any of the Future Group formats into no cost EMIs, thus
ushering in a digital era of intelligent buying.

Both companies are working towards enabling every Bajaj Finserv EMI Card Holder with the ability
to convert their purchases into no cost EMIs, in real time, at the point of sale, by swiping their EMI
Card at the POS machine. To further our bond, both companies are also coming up with a co-branded
EMI Card soon.

Brands and Their Categories

Our customers across 98 cities can now avail no cost EMIs on products available under Future Group
formats such as Big Bazaar, FBB, Central, Brand Factory, Home Town and Ezone from more than 400
stores. Soon, EMI financing will be available on other Future Group brands such as Foodhall, Easyday,
as well as the online platform FabFurnish.com

With this tie-up, easy EMI financing now covers the complete spectrum of customers’ lives – from
grocery and household essentials, to fashion and accessories, from small appliances to consumer
durables, and from furniture to furnishing. This partnership has the breadth to fulfil the needs of all our
customers!

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Financing Groceries

Big Bazaar is not just another hypermarket; it caters to every need of your family. For the very first
time, Bajaj Finserv EMI card customers can shop at Big Bazaar for groceries, clothes and much more,
at no cost EMIs. Customers can now divide their spends, starting from Rs. 5,000, into no cost EMIs of
up to 5 months. Big Bazaar is fast growing with 220 stores offering EMIs PAN India. What’s more
you can even buy the Big Bazaar Profit Club (BBPC) card on no cost EMIs on the Bajaj Finserv EMI
card.

Financing Clothes and Accessories

Fashion at Big Bazaar (FBB), India’s style hub is redefining affordable fashion since 2008. At FBB,
Bajaj Finserv EMI card customers can divide all they buy into no cost EMIs. Bill amounts of Rs. 5,000
and above can be divided into EMIs of up to 5 months. Currently, 50 FBB stores, PAN India, are
offering purchases on no cost EMIs.

Financing Clothes and Accessories

Central offers everything to the urban aspirational shopper and houses over 300 brands. Customers can
now shop for apparel and accessories with their Bajaj Finserv EMI card on no cost EMIs of up to 5
months. The bill must amount to Rs. 5,000 or more. Currently, EMIs are available in 31 stores PAN
India.

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Financing Clothes

Brand Factory, India's largest discount retail chain, gives Indian consumers the promise of
revolutionizing discount shopping by offering the best Indian and International brands. Customers can
now swipe their Bajaj Finserv EMI card and buy clothes on no cost EMIs over 5 months when they
shop for Rs. 5,000 and above at Brand Factory. Currently 38 stores PAN India offer EMIs.

Financing Furniture and Furnishing

HomeTown offers customers a unique, personalised shopping experience, and has grown to be India’s
biggest store in homemaking, renovation and décor. Furniture, furnishings and small appliances are
now available on easy EMIs at Home Town with Bajaj Finserv EMI card. Currently, 35 stores, PAN
India, offer EMIs.

Financing Electronics

EZone houses the best of national and international electronics brands and Bajaj Finserv EMI card
customers can now buy their favourite gadgets on easy EMIs from Ezone. Currently, 42 Ezone stores
offer no cost EMIs.Every customer’s needs, made affordable.

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1.Rahul Bajaj,
Chairman
Email – chairman@bajajfinserv.in
KEY Title]
[Sidebar
PERSONNEL

2.Sandeep Jain, CFO OF

Email –cfo@bajajfinserv.in
BAJAJ FINSERV

3.Rajeev Jain, Managing Director

Email – md@bajajfinserv.in

4.Anant Damle, Company Secretary

Email –cs@bajajfinserv.in

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Share Value Of Bajaj Finserv(11.06.2018)

Bajaj Finserv Ltd

NSE: BAJAJFINSV
6,056.00 INR +30.50 (0.51%)

GRAPHICAL REPRESENTATION FOR LAST 5 YEARS

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Brand Identity
Bajaj Finserv is the financial services company of the Bajaj Group. Its current business lines include
Lending and Wealth Advisory services through Bajaj Finance Limited and Protection through Bajaj
Allianz Life Insurance and Bajaj Allianz General Insurance.

Bajaj Finserv Limited and Bajaj Finance Limited operate under the Bajaj Finserv brand. Bajaj Allianz
Life Insurance Company Limited and Bajaj Allianz General Insurance Company Limited operate
under the Bajaj Allianz brand.

With the intention to build a set of financial service businesses in coming years that share the Bajaj
Finserv Group’s common values of reliability, innovation and efficiency and provide customers with
high quality products and services, Bajaj Finserv has created its brand identity.

The new identity is easily identifiable and yet distinct. All the businesses under Bajaj Finserv would
use the common identity in a coherent manner such that consumers experience the Bajaj Finserv values
and identify the new brand identity with the same through each business.

Brand ‘Bajaj Finserv’ is symbolised by a unique visual identity that aligns our various businesses for
our consumers and business partners, distinguishes it from competitors and promotes the strong values
that Bajaj Finserv stands for.

Bajaj Finserv’s brand completely embodies its growth and services.

The current Bajaj logotype identifies and stands on the very established and respected Bajaj identity
and the 3 dimensional seal with the B and F that makes the new identity uniquely recognizable.

The colour blue in the logo indicates confidence & strength. The round ball symbolizes the world with
focus on India.
The brand delivers a distinctive and contemporary identity, which communicates the Bajaj Finserv
values in dynamic and consistent manner and is designed to be easily recognisable and yet
differentiated so as to build an enriching and sustainable relationship with all who experience it.

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Consumer Durable Loans

The Consumer Durable loan is a loan for purchase of household items like Washing Machines,
Refrigerators, AC's, Color TV's, LCD, Microwaves etc.

The Present in the top 79 cities of the country, the Bajaj finance the largest Consumer Durables
Financier in India. They financed over 10% of all consumer electronics sold in the country in the last
year. The Bajaj finance one out of every four LCD and Plasma televisions sold in the country. Last
year, they acquired more than 1.45 million new customers, through our over 2,500 points of sale across
the country.

The Bajaj existing customers can enjoy special benefits of their relationship with the EMI card. With
EMI card, any of Bajaj existing customers can go and buy their next consumer durable from Bajaj
partner outlets with the simple swipe of the EMI card. There is no need for any additional documents.

they have recently introduced Extended Warranty on all purchases made through their Consumer
Durables Finance. With Extended Warranty, you get an additional one-year warranty, over and above
the manufacturer's warranty on your consumer durable.

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 Benefits of Consumer Durable Loan

➢
The Bajaj Fiserv Lending providing pre-payment facility to the customers they can reduce
their EMI or tenor or both by repaying their loan on time. customer can prepay up to 6 times in
a calendar year at any interval with the minimum amount per prepay transaction being not less
than 3 EMI’s. Also there is no limit on the maximum amount.

➢
The Bajaj finance providing 0% finance options only with Bajaj Finserv Lending. (select
schemes are interest bearing)

➢
The Bajaj finance also offer you special flexible repayment options.

Features of Consumer Durable Loan

➢ The Bajaj finance was offering loans on EMI for consumer durable goods no other finance can
match this features & benefits the Bajaj Finserv Lending has to offer. From schemes to quick
approvals to minimal documentation, they do everything to make it easy for you.

➢ Whether it’s an LCD TV or a split AC, Smart phones, laptops you can get loans for consumer
durable loans ranging from Rs 7,500 to Rs 500,000.

➢ The customer can get approval for a loan in anywhere between 3 to 15 minutes.

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 Loan Process

The loan process is simple in Bajaj finance the few steps are to participative by both customer and
Executive.

➢
First step :The Bajaj executive asks that the customer has any previous loans in the Bajaj
finance or in else any financial companies or the customer is credit card user.

➢
Second step: The response from the customer with respective to previous loans is gained by
the executive.

➢
Third step: The executive asks about the necessary documents require in the loan process.
Then the executive explains about their schemes with respective to the products purchasing
by the customer.

➢
Fourth step: the loan process takes place by the preparation of delivery order by the Bajaj
executive to the customer then the customer receives the product the loan process is finishes.

25
 Document Required

➢
Photo Id Proof

➢
Residence proof

➢
One cancelled cheque in case of ECS

➢
Credit card holder have specific documents ( Any one of the following)

➢
Credit Card front side photocopy

➢
Visiting Card & Employee Id proof

➢
Photocopy of Bank Pass book

The following are the eligibility criteria to apply for a loan:

➢ If you are a salaried person your age should be between 23 years to 60 years.

➢ If you are Self Employed your age should be between 23 years to 65 years.

26
 The Working Procedures
• The login in process- The customers who are interested to take loans on EMI have to go
through the login process, this is the first step of finance, under this step their KYC documents
and other valid I.D proofs are registered.

• Documentation- Customers are asked to provide documents based on their profile and
designation.

• Signing of the documents and other financing forms- The customers have to sign the
documents provided by them and other forms which include consumer finance application
form, loan term sheet, bank ECS form and EMI card form.
• Pitching the customer for Extended Warranty/CPP- The extended warranty/CPP is offered
to the customer and made them understood the benefits they are getting and also the services
and the charges they have to pay. If the customer agrees then as per the value of the product the
warranty is given.

• Preparation of bill of the customer- After signing all the KYC documents the bill is made
by the FOS, all the details are filled in the bill along with the EMI value and tenure.

• Preparing the file- After all the documents and forms are in place, files are prepared for each
customer and also the documents and signature is verified by the FOS.

• Preparing online deliver order (DO) - After the file is ready an online deliver order is created
for each customer where important details about the product, the scheme provided has to be
mentioned. This needs to be done very carefully.

• Preparing online mandatory documents (MD) - All the documents are checked online after
the completion of the delivery order.

• Preparing online disbursement memo (DM) – The last online procedure is to prepare a
disbursement memo wherein all the details regarding the product, the schemes, the loan amount
eligibility has to be mentioned of each customers.

27
• File sent- After all the process is followed step by step, the file is finally sent for
disbursement.

• Acceptance or Rejection of the file- After all the verification is done the head office
confirms whether the file is to be accepted or rejected.

28
 Products of Bajaj Finserv

Emi Card
Features and Benefits
The Bajaj Finserv EMI Card lets you swipe and buy from a wide range of products including TVs,
refrigerators, washing machines, smartphones, laptops, furniture, clothes, accessories, and more with
instant approval and minimum documentation on easy EMIs.

Gold EMI Card: Features and Benefits

EMI Card is a smarter way to buy consumer durables, smartphones, furniture, life care services,
groceries, clothes, accessories and much more. Shop to your heart’s delight across 25000+ outlets,
600+ cities and 50+ categories.

Titanium EMI Card: Features and Benefits

EMI Card is a smarter way to buy consumer durables, smartphones, furniture, life care services,
groceries, clothes, accessories and much more. Shop to your heart’s delight across 25000+ outlets,

600+ cities and 50+ categories. As an EMI Card holder, you are also provided with an additional pre-
approved express Personal Loan.

29
 Transformation of Physical Emi Card to Digital Emi
Card

Features And Benefits

One wallet, many benefits. The Bajaj Finserv Wallet app isn’t just a smart way to pay, but also a digital
EMI Card. You get all the functions of a wallet, like instant bill payments, ticket bookings, deals and
offers, along with the ability to access your EMI Card digitally, and pay for all your purchases with
interest-free EMIs.

Insta Credit

Our exclusive Insta Credit feature enables EMI Network Card customers to transfer an amount of Rs.
5,000 from their EMI Card into their Wallet balance. This amount can then be used to transact at over
1 million online and offline MobiKwik merchants, for any purchase in single or multiple transactions,
amounting to Rs. 5,000.

Digital EMI Card

Get the features of your EMI Card in digital form, access your loan-related details online, and transact
securely with interest-free EMIs on your purchases

30
One-stop Payment Destination

Pay your bills, book tickets, and collect payments easily and seamlessly, at the touch of a button. The
Wallets app is accepted at over 2 million stores across the Mobikwik merchant network

Debit and Credit Facility

Get the unique ability to use the app as a digital debit card as well as credit card, for added payment
convenience.

Single-window View

Get a full view of your card details as well as your previous transactions, all in one window

Exclusive Offers

Get access to exclusive deals and offers, only for Bajaj Finserv customers, along with the details of
partner stores near you

Customized Services

Get offers and deals, dealers and store outlets, and a robust search engine for products and brands of
your choice, tailored to your location and preferences

Increased Security

Get added security against fraud if your physical EMI Card is stolen, with easy ways to block or
unblock your card

How To Apply
In order to access your digital EMI Card on the Bajaj Finserv Wallets app, you need to follow these
simple steps:

Step 1
Download the Wallets app from the Google Play Store or Apple App Store.
31
Step 2
Install the app and enter your mobile number registered with Bajaj Finserv.

Step 3
Enter the One-time Password (OTP) which will be sent to your mobile number.

Step 4
Post OTP verification, click the ‘Know More’ button.

Step 5
Enter your date of birth, as registered with Bajaj Finserv.

Enter your date of birth, as registered with Bajaj Finserv. Once you complete the aforementioned steps,
you will be able to access your digital EMI Network Card, and transact securely and quickly.

New Delhi, October 10th 2017: Bajaj Finserv, through its lending arm Bajaj Finance Ltd, announced
the launch of its mobile application ‘Bajaj Finserv Wallet’, in strategic partnership with MobiKwik,
India’s largest issuer-independent digital financial services platform. The Bajaj Finserv Wallet app,
powered by MobiKwik, is India’s first wallet that offers all the features and benefits of the Bajaj
Finserv EMI card creating a cost-effective, secure and personalized ecosystem.

This is how physical card transform into its digital form by joining hand with Mobikwik.

32
Pre-approved eligibility

The Bajaj Finserv EMI Card is a pre-approved loan in your wallet.

Instant approval

The moment you choose your EMI plan and swipe your card, you get an instant approval subject to
the amount pre-approved to you.

Minimal documentation

Existing EMI card holders need not provide any documents, as your EMI Card carries all the necessary
documents that you require.

Easy online shopping

Now online shopping gets easy and secured with Bajaj Finserv EMI card. An OTP option is enabled
to make your transaction safe.

Flexi tenor options

You have a range of options to choose your tenor from.

Zero foreclosure charges

You can choose to foreclose your loan anytime without any extra charges.

Preapproved offers

As existing customer, you get exclusive pre-approved offers from time to time, across a host of our
partner retailers and manufacturers.

Online account access

You can get all information about your loan like payment schedule, interest certificate, etc., through
our customer portal.

33
Documents Required

To apply for an EMI Card, the following documents will be required:

• Open ECS mandate duly signed (open ECS is same as other ECS with an extended period so
that you don’t have to give a fresh ECS for your purchases in future.)

• One cancelled cheque(may not be required if IMPS is done)

• KYC documents (government issued photo ID proof and residence proof)

EMI Card: Online Shopping

Shop online with the smarter way to pay. Use your EMI Card to buy clothes, smartphones, laptops,
LED televisions, dishwashers, washing machines, cameras, ACs, headphones, and many more of your
favourite products from leading brands on online shopping portals such as Amazon, Flipkart, Croma,
HP, Samsung, Zodiac with your Bajaj Finserv EMI card on no cost EMIs.

Benefits of shopping online with your EMI Card

No Cost EMI Finance

Your EMI Card lets you to shop without paying any interest rate on EMIs.

Convenient shopping

Save time by shopping online and no need of visiting the dealer.

Easy and secure way to purchase the product online

Just search, click and buy your product with one-time password authorization.

Multiple product selection

Choose multiple products on No Cost EMI and add them to a single cart on selected e-tailers.

Zero down payment

34
The Bajaj Finserv EMI Card lets you shop online without any down payment.

Zero Processing Fee

No Processing Fee is levied when you use your EMI Card to shop online.

35
Extended Warranty

Extended warranty is a prolonged warranty on your Consumer Durable purchase, covering the cost of
repair/replacement in case of any abrupt damage within a stipulated time. Extended warranty covers
the cost of repair / replacement of the consumer durable appliance arising out of unforeseen defects in
materials or workmanship within the Policy, defined as 12 months commencing after expiry of
manufacturer’s product warranty period.

Sum Insured of the insured asset is equal to the invoice price. Maximum claim payment under the
policy is equal to the Sum Insured.

A few points to note are:

• The Policy Period, defined as 12 months commencing after expiry of manufacturer’s product
warranty period.

• Sum Insured of the insured asset is equal to the invoice price. Maximum claim payment under
the policy is equal to the Sum Insured.

• Repair services are to be performed at authorized service centres only, mentioned under the
Service Centres section.

36
Features and Benefits

CPP Asset Care is a unique protection service that provides you with a host of exciting offers and
benefits, along with complimentary extended warranty insurance for your valued appliance.

• Multi-Lingual Feature-Related Assistance Helpline - Get exclusive access to a dedicated

helpline in multiple languages. The Asset Care helpline helps you understand features for a
range of appliances in your home.

• Single Call Card Blocking - Block all your valuable credit, debit, ATM cards of all banks by
calling CPP’s toll-free 24-hour helpline (1800 419 4000)

• Preventive Maintenance Service - Asset Care comes with a one-time free preventive
maintenance service for your purchased appliance. This includes appliance cleaning and
functional checking. You can avail this service by calling CPP’s helpline number.

• F-Secure Internet Security (for laptop/PC) - F-Secure protects your laptop/PC against
malware/hackers and enables secure net banking through its Banking Protection feature. What's
more, its Parental Control feature creates a safe surfing environment for children.

• F-Secure SAFE Device Security (for smartphone/tablet) - F-Secure SAFE Device Security
provides protection for your smartphone/tablet with features such as remote Data Lock & Wipe,
Call & SMS Blocker, GPS Tracking, Parental Control and Banking Protection.

• Roadside Assistance Services - Asset Care offers you roadside assistance services for your
car/ bike, including services such as vehicle towing, flat-tyre support, battery jump-start, fuel
delivery among others. These services are available in 400+ cities across India, within 50 km
from the city center.

• LIVE TV Subscription - Asset Care comes with a free 12 month LIVE TV subscription, which
allows you to watch a variety of your favorite channels live on your device of choice. The
subscription includes a 7-day catch-up of available channels. This service is provided by

37
 DITTO TV.

• Movies Subscription from Eros Now - Get a free 12-month subscription to Eros Now (Plus
Pack) and watch your favorite movies, TV shows and listen to music on the device of your
choice

• Complimentary Extended Warranty Insurance - Asset Care provides complimentary

extended warranty insurance for 12/24/36 months post the expiry of manufacturer’s warranty.

Includes coverage (as covered in manufacturer warranty) for repairs/replacement costs up to

the invoice value via nationwide service repair network with 400+ service center tie-ups.
Complimentary extended warranty insurance feature is provided by Bajaj Allianz General
Insurance Co. Ltd. (BAGIC) under the Group Insurance Policy taken by CPP for its Asset Care
customers.

38
Slab Rate For Extended Warranty

39
An All-Risk insurance contract or open perils policy offers you coverage and protection from all "risks"
or perils that could damage your home or contents and personal property unless the "risks" are
excluded specifically in the policy wording.

This means that if you need to make a claim due to sudden or accidental damage, you would be covered
on an All-Risk policy unless the insurance company proves the damage was caused or is the result of
something that is specifically excluded, listed or limited in the wording.

40
 Benefits of Extended Warranty

For Consumer:

1. It enhance confidence in product quality by ensuring repair.

2. Repair as well replacement cost can be covered.

3. More cost effective than AMC.

4. Help in maintaining long term relationship with customer.

For the Business:

1. Added USP for improving Sales.

2. Additional Source of Revenue.

3. Help in maintaining long term relationship with customer

For the Sales Executives:

1. An opportunity to earn extra income per customer.

41
 Life with Out Extended Warranty
FOR TV

COVERAGE FOR LED TV(3YEARS)

FOR A LED WORTH RS 30000

PAY 5180 THAT WILL BE DIVIDED IN YOUR EMI FOR EXAMPLE IF
YOU ARE PAYING 8 MONTHS EMI THEN THE 5180 WILL DIVIDED
INTO 8 MONTHS
SO IT COMES TO 648/MONTHS
AND GIVING A COVERAGE FOR BOTH PANNEL AND SPARE PARTS
AND IT IS ALSO A REPAIR AND REPALCEMENT WARRANTY IF THE
COMPANY IS NOT ABLE TO REPAIR THE TV THEN UPTO 80% OF
THE TOTAL VALUE WILL BE REFUNDED

42
 For Refrigerator

COVERAGE FOR REFREGERATOR(3YEARS)

FOR A REFRIGERATOR WORTH RS 30000

PAY 5377 THAT WILL BE DIVIDED IN YOUR EMI FOR EXAMPLE IF YOU
ARE PAYING 8 MONTHS EMI THEN THE 5377 WILL DIVIDED INTO 8
MONTHS
SO IT COMES TO 672/MONTHS
AND GIVING A COVERAGE FOR BOTH COMPRESSURE AND SPARE
PARTS AND EVEN BODY AND IT IS ALSO A REPAIR AND
REPALCEMENT WARRANTY IF THE COMPANY IS NOT ABLE TO
REPAIR THE REFRIGERATOR THEN UPTO 80% OF THE TOTAL VALUE
WILL BE REFUNDED.

43
 For Air Condition

COVERAGE FOR AC(3YEARS)

FOR A AC WORTH RS 30000

PAY 6332 THAT WILL BE DIVIDED IN YOUR EMI FOR EXAMPLE IF
YOU ARE PAYING 8 MONTHS EMI THEN 6332 WILL DIVIDED
INTO 8 MONTHS
SO IT COMES TO 792/MONTHS
AND GIVING A COVERAGE FOR BOTH GAS LEAKAGE
COMPRESSOR AND SPARE PARTS AND IT IS ALSO A REPAIR AND
REPALCEMENT WARRANTY IF THE COMPANY IS NOT ABLE TO
REPAIR THE AC THEN UPTO 80% OF THE TOTAL VALUE WILL BE
REFUNDED

44
Loan Process for Existing Customer Through Galaxie App

STEP 1

1.Search the registered

phone no. of customer in
selection pane of the app

2.By clicking of
search button the
name will appear as
shown in the picture.

45
STEP 2

After clicking on search

customer details that
includes
1.Address
2.Phone no.
3.Available balance in EMI
card
4.ECS limit
Click next

46
STEP 3

After clicking on NEXT on the

previous
PRODUCT SELECTION PAGE
will appear
Where we have select the
PRODUCT on which the
customer is taking the loan
(PHONE)
After that we give a price for the
selected product like 0k to 20k
as selected here

47
STEP 4

After clicking on next

MANUFACTURER
SELECTION page will
appear
Here we have to select the
product manufacturer like
here we have selected
SAMSUNG M for mobile

48
STEP 5

After clicking next on the

previous page
MODEL SELECTION
page will appear here we
have to select the
PREFERRED MODEL
from the selection pane and
after that
We have to enter the
INVOICE amount or actual
selling price
Then click on NEXT
BUTTON

49
STEP 6

In SCHEME SELECTION
page we have to select the
desired scheme like
6/1 means 5 EMI and 1
advance EMI as down
payment
10/3 means 7 EMI and 3
advance EMI as down
payment
9/2 means 7 EMI and 2
advance EMI as down
payment

After selecting the scheme

click on next

50
STEP 7(Final step)

After click on next a OTP

would be send by the app
to the registered mobile no.
After entering the OTP on
the dialogue box
A message will appear on
the screen show
DEAL ID :
CS814814117342
Which indicated that the
consumer loan has been
successfully processed

51
Major Outlets

52
 Major Competitors

Capital First Ltd is a leading Indian Financial Institution specialising in providing debt financing to
MSMEs and consumers in India. The founding theme of Capital First is that financing India's 50
million MSMEs and its emerging middle class, with a differentiated model, based on new technologies
provides a large and unique opportunity. Capital First was founded in 2012 by Management Buyout of
an existing listed NBFC and backed by a leading global private equity; in the process the company got
new shareholders, reconstituted a new board, started new business lines, and created a new brand and
entity called Capital First.

Unlike traditional models of financing, Capital First has successfully created new models of financing
MSMEs and Indian consumers in hitherto unbanked and under-penetrated segments by using a
differentiated model based on new technologies and deep analytics. The company provides financing
for various purposes like business expansion, loans for Plant and Machinery, Office furniture, display
panels, office automation like PCs, laptops and printers. With this differentiated approach, Capital First
has financed more than 4 million customers and built loan assets of Rs. 198.24 billion (USD 3.05 bn)
as of 31 March, 2017

Within a short time, Capital First has built a large network and provides financing in 222 locations
across the length and breadth of the country. The loan book of the company is of high quality as
compared to the industry, with Gross and Net NPA of 0.95% and 0.3% respectively as of 31 March
2017 on 120 dpd NPA recognition basis. The company enjoys the highest long term credit rating of
Capital First is focused on building an institution on strong pillars of ethics, values and high corporate
governance.

53
CORPORATE SOCIAL RESPONSIBILITY
With the conviction that education is the most powerful and effective change agent, the prime focus at
Capital First is on education and skill training of the economically weaker sections of society. Apart
from this broad arena of education, we also support two other causes - women empowerment and health
selectively.

The Company chooses its CSR programs among many options in the CSR Committee and the Board
Meeting(s) and does not get persuaded by any external influences other than those shortlisted in the
best of spirit and which can add the social value in the pragmatic and idealistic sense. During FY 2015-
16, we have launched seven key initiatives under this banner.

PRODUCTS
❖
Loan against Property
❖
Two wheeler Loan
❖
Car Loan
❖
Easy Buy Card
❖
Business Loan
❖
Consumer Durable Loan
❖
Personal Loan
❖
Home Loan

54
HDFC Bank Limited is an Indian banking and financial services company headquartered in Mumbai,
Maharashtra. It has 84,325 employees and has a presence in Bahrain, Hong Kong and Dubai.HDFC
Bank is India’s largest private sector lender by assets.] It is the largest bank in India by market
capitalization as of February 2016.It was ranked 69th in 2016 BrandZ Top 100 Most Valuable Global
Brands.

History

In 1994 HDFC Bank was incorporated, with its registered office in Mumbai, India. Its first corporate
office and a full service branch at Sandoz House, Worli was inaugurated by the then Union Finance
Minister, Manmohan Singh.

As of December 31, 2016, the Bank’s distribution network was at 4,715 branches and 12,260 ATMs
across 2,597 cities / towns .

Products and services

HDFC Bank provides a number of products and services which includes Wholesale banking, Retail
banking, Treasury, Auto (car) Loans, Two Wheeler Loans, Personal loans, Loan Against Property and
Credit Cards.
The latest entry in the league is 'Project AI', under which HDFC Bank, over the next few weeks, would
deploy robots at select bank branches. These robots will offer options such as cash withdrawal or
deposit, forex, fixed deposits and demat services displaying on the screen to persons coming into the
branch.

Acquisitions

HDFC Bank merged with Times Bank in February 2000. This was the first merger of two private banks
in the New Generation Private Sector Banks category.In 2008, Centurion Bank was acquired by HDFC
Bank. HDFC Bank Board approved the acquisition of CBoP for 95.1 billion INR in one of the largest
mergers in the financial sector in India.

55
Overview

HDFC Bank's Private Banking division is an award-winning service offering a range of financial
investment advisory services. We aim to successfully adapt to the ever-evolving economic landscape
while providing customised solutions to create and manage wealth for our clients. As pioneers in
private sector financial services in India, we back our offerings with stringent processes and due
diligence that are powered by superior research and deep domain knowledge.

Key Strengths

• Coverage of 21 main locations and 62 spoke locations

• Network of skilled professionals including research analysts, portfolio managers, and product
specialists

• A team of committed Private Banking Relationship Managers, where an Relationship Manager

helps a client to realize wealth opportunities through a range of investment options and financial
instruments

• Tailor-made solutions backed by regular inputs from the in-house research team and augmented
further by periodic analysis of your investments

• Quality Control at every step. Portfolios are tracked through client relationship files and
concurrent quality checks are done on the sales process and on the advice provided to clients.

56
HDB Financial Services (HDBFS) is a leading Non-Banking Financial Company (NBFC) that caters
to the growing needs of an Aspirational India, serving both Retail & Commercial Clients.

Incorporated in 2008, we are a well-established business with strong capitalization. HDBFS is

accredited with CARE AAA&CRISIL AAA ratings for its long-term debt & Bank facilities and an
A1+ rating for its short-term debt & commercial papers, making it a strong and reliable financial
institution.

Our lines of business include – Lending and Collections BPO.

Lending

We offer a wide range of secured and unsecured loans to our customers. We provide a one-stop-shop
for all requirements, be it loans, investments or protection. We have quickly grown to have more than
1000Branches spread across 22States&3 Union Territories.

Collections BPO

We are a specialised Collections Service Provider with domain expertise in Collections Tele-calling,
Recovery Management, Collections Analytics and Cash Reconciliation Management. Our
infrastructure of call centres with fulfilment infrastructure in over 200 towns offers best-in-class
performance to our clients. We are a DRA certified training establishment with certified trainers for
Collections training.

Value System

HDBFS maintains a strong commitment to ethical conduct. Transparency is ingrained in the structure
of our Code of Ethics and our compliance policies to ensure that the highest standards of professional
57
conduct are consistently reinforced and embedded in every corner of the organization. Parent
Company

HDB Financial Services Limited is a subsidiary company of HDFC Bank.

The Housing Development Finance Corporation Limited (HDFC) was amongst the first to receive an
'in principle' approval from the Reserve Bank of India (RBI) to set up a bank in the private sector, as
part of the RBI's liberalisation of the Indian Banking Industry in 1994. The bank was incorporated in
August 1994 in the name of 'HDFC Bank Limited', with its registered office in Mumbai, India. HDFC
Bank commenced operations as a Scheduled Commercial Bank in January 1995.

Tata Capital Limited is a financial and investment service provider in India. It is based in Mumbai
and has more than 100 branches across the country. The company offers consumer loans, wealth
management, commercial finance, and infrastructure finance, among others.

Overview
Tata Capital, a subsidiary of Tata Sons Limited, was established in the year 2007. It is the financial
services arm of the USD 108 billion Tata Group.[3] It is a holding company of Tata Capital Financial
Services Limited (TCFSL), Tata Securities Limited, and Tata Capital Housing Finance Limited. The
company is registered with the Reserve Bank of India (RBI) as a Systematically Important Deposit
Accepting Non-Banking Financial Company. Tata Capital offers services like commercial
finance, investment banking, consumer loans, private equity, treasury advisory, and credit cards. It
serves corporate, retail, and institutional customers through its wholly owned subsidiary, TCFSL.

58
PRODUCT

Consumer durable loans

Personal loan
Used car loan
Business loan
Home loan
Financing women owned business

Home Credit B.V. is an international non-bank financial institution founded in 1997 in the Czech
Republic. The company operates in 14 countries and focuses on lending primarily to people with little
or no credit history. As of 2016 the company has over 15 million active customers, with two-thirds of
them in Asia and 7.3 million in China.] Major shareholder of company is PPF, a privately held
international financial and investment group, which controls an 88.62% stake.

In 1999, Home Credit as. was founded in the Czech Republic and in 1999 company expanded
to Slovakia. In 2000s company started to expand to Commonwealth of Independent States countries
- Russia, Kazakhstan, Ukraine and Belarus. As of 2007 the company was the second largest
consumer lender in Russia. In 2010s company expanded to Asia
- China, India, Indonesia, Philippines and Vietnam. In 2010 the company was first foreign company

59
to set up as a consumer finance lender in China. In 2015 company launched its operations in
the United States of America through a partnership with Sprint Corporation.

It provide you with easily accessible loans for products ranging from Mobile Phones, Laptops, Home
Appliances, Electronics and Two Wheelers. You can obtain these loans easily and take home the
products immediately. Home Credit also gives you the option of choosing your monthly instalment
amount, so as to not burden your wallet. The loans are provided at a nominal interest rate and follow a
very simple process, with minimal documentation. Visit any of our outlets scattered across the country
for convenient and pocket-friendly shopping.

VISION
To provide innovative retail financial services focusing on mass-retail segment.
To help clients realize their dreams and ambitions in a financially secure way.
To offer long-term, stable, and challenging work opportunities.
To transform the way the world shops.
We make things that matter in your life affordable.

Products
 Personal loan

 Mobile loan

 Laptop loan

 Home appliances loan

 Two wheeler loan

60
 Key Role Of Bajaj Finserv
Bajaj Finserv is a financial services company of the bajaj group. Its current business lines include
protection from bajajallianz life insurance and bajaj Allianz general insurance, lending through bajaj
financial solutions limited. All underline businesses currently operate with their independent brands,
with an intention to build a set of financial service businesses in coming years that share the Bajaj
Finserv Group’s common values of reliability, innovation and efficiency and provide customers with
high quality products and services, Bajaj Finserv has created its brand identity. The new identity is
easily identifiable and yet distinct. All the businesses under Bajaj Finserv would use the common
identity in a coherent manner such that consumer experience through each business, the Bajaj Finserv
values and identify the new brand identity with the same. Brand Bajaj Finserv is symbolised by a
unique visual identity that aligns our various businesses for our consumer and business partners
distinguishes it from competitors and promotes the strong values that Bajaj Finserv stands for.

Bajaj Finserv’s brand completely embodies its growth and services. The current Bajaj Logo type
identifies and stands on the very stabilized and respected Bajaj identity and the 3 dimensional seal with
the B and F makes the new identity uniquely recognizable. The colour blue in the logo indicates
confidence and strength. The round ball symbolizes the world with focus on India.
The brand delivers a distinctive and contemporary identity, which communicates Bajaj Finserv values
in Dynamic and Consistent manner and is designed to be easily recognizable and yet differentiated so
as to build an enriching and sustainable relationship with all who experience it.
In the vertical of 0% interest consumer durable finance, Bajaj had tied up with different manufactures
of Fast Moving Consumer Durables(FMCD) and dealers.

61
 Comparison Of Bajaj Finance With Other Finance
Bajaj finance:
o It is very friendly to customers.
o It providing good financial services to the customers.

o Bajaj Finance provide 0% interest to the customers.

o And the Bajaj finance providing EMI facility for existing customers.

o Simple steps for taking the consumer durable loans

o Spot approval without any delay and verification

o Flexible EMIS are offered to the customers

o They are offering Low and also down payment

o Bajaj finance is now available any shopping malls in the 62 cities with best performance.

o In Bajaj finance we require CIBIL score minimum 750 by this we can come to know that
he is regular customer.
In other Finance :

o In any other finance we can apply for the loan with CIBIL score less than 750 by this
they may face the fraud customers.

o They also go for the verification process and approval may be delayed.

o Approval process is very long.

o They will take the processing fee from the customer.

o Their EMI Scheme are not flexible.

62
 Objective Of The Project
1. To observe the number of extended warranty Cases - It include finding out the
number of warranty cases in a particular outlet by analysing the previous month cases
with the present.

2. To find out the loopholes and the reason for the same- It involves finding out the
reason as why customers are not convinced to purchase the extended warranty or
Insurance Policy.

3. To Suggest Measures- After finding out the drawbacks and reason associated the next
step is to suggest measures and solutions.

4. Increasing the number of Extended Warranty and All risk Policy- It includes taking
corrective steps and increasing the number of warranty and insurance policy in specific
outlets.

5. Provide various EMI schemes to the customers – It involved in making different

customers understand the various schemes of their product, providing them the schemes
according to their affordability.

6. Pitch customers for extended warranty – In case of Consumer Durables extended

warranty (CPP) is provided to the customer for their product, to avail the extended
warranty the customers need to pay a certain amount, after giving them the schemes the
customer is pitched to take the extended warranty offer. Pitching customers for All
Risk Insurance – The all risk insurance is given to customers purchasing IT products
(Mobile phone, Laptop).

7. Loan process through galaxie app – Process loan for existing customer through
GALAXIE app for fast approval of loan

8. Download BAJAJ WALLET- Make customer download bajaj wallet for there easy
access to their loan profile , and also to see how much balance left in there emi card.

9. E-KYC- e-kyc is mainly done to ease the future loan process

63
 Research Methodology
SAMPLING
▪
Sample Population: 100
▪
Sample Place: Great Eastern Garia
▪
Sample Size : 56
▪
Sample Questions: 10

DATA COLLECTION TECHNIQUE

1. PRIMARY

➢
Structured Questionnaire : All questions are same for the customers.

➢
Observations :Observing the customer behaviour regarding the purchase of
Products.
➢
Interviews : One to One Discussion.
➢
Discussion with Management Team :To know about the problem area and the
reason for less penetration of CPP and All risk Policy.

2. SECONDARY
o Online Reviews :
o https://goo.gl/pA6U6S

o https://www.bajajfinserv.in/finance/
o https://goo.gl/CAHXCt
o Online Newspapers :
o http://economictimes.indiatimes.com/bajaj-finserv-ltd/stocks/companyid-
21426.cms
 https://goo.gl/vT9qtG

64
DATA ANALYSIS METHODS

QUANTITATIVE QUALITATIVE
1. Charts 1. Individual Interviews
2. Graphs 2. Focus Groups
3. Participants Observation

65
DATA ANALYSIS
AND
INTERPRETATION

66
 1. Are You a new Customer or Existing Customer Of Bajaj Finserv ?

A. New
B. Existing

Q1

18

38

A B

Interpretation :This question was provided to the customers to know whether an individual is an
existing customer of Bajaj Finserv or a new customer, from the above chat we can understand that
maximum of the customers where new compared to the existing one’s.

2. What is your Age group ?

A. 25-35
B. 35-45
C. 45-55
D. 55-65

Q2
6
9 26

15

A B C D

Interpretation :The motive behind asking this question was to know the age group of the individuals
which eventually helps in understanding the needs of the customer. This also help me to know which
age group of people are purchasing what product.

67
 3. Which product are you buying ?

A. Led
B. Home theatre
C. Mobile
D. Camera

Q3

14
18

16 8

A B C D

Interpretation :This question was asked to know the product variety which eventually helped the sales
representatives in pitching the various EMI schemes and the extended warranty of the products. It also
get me to a result that people under age group of (25-35) , (35-45) years are preferable purchasing
mobile and camera and age group of (44-55) , (55-65) years are purchasing LED and HT more in
comparison to other product.

4. Amount of loan applied for

A. 10000 to 20000
B. 20000 to 30000
C. 30000 to 40000
D. 40000and above

Q4

A B C D

Interpretation :This question gave us a clear idea about the customer’s prefer ability of EMI schemes
and affordability. From this chat it is very clear that maximum of customers are applying for loan
between 10000 to 20000 for purchasing mobile, camera and LED.
68
 5. Are you aware About Extended Warranty and Insurance Offer ?

A. Yes
B. No

Q5

13

43

A B

Interpretation : This question which gave us an idea or clear picture whether the customer know or
aware about the extended warranty and insurance or not, from the above chart we got to knowthat most
of the people knows about the warranty this made it easier for the sales representatives in pitching the
warranty to the customers.

6. Are you satisfied with the scheme provided to you?

A. Satisfied
B. Neither satisfied nor dissatisfied
C. Dissatisfied
D. Very much dissatisfied

Q6

A B C D

Interpretation :This question gives us a brief idea about how much satisfactory the scheme is for the
customers. From the above pie chart its evident that half of the customers are very much satisfied with
the schemes provided to them.

69
 7. Have you previously applied for extended warranty or insurance?

A. Yes
B. No

Q7

A B

Interpretation :The question makes it easier for the sales representatives in approaching the customer
for extended warranty and insurance, here it is seen that more than half of the customers had previously
not applied for the warranty or insurance.

8. Are you availing the offer of Extended Warranty / Insurance Offer for the Product
u are Purchasing ?
A. Yes
B. No

Q8

29

1st Qtr 2nd Qtr

Interpretation :This makes it clear whether a customer is actually interested in the offer or not. The
result eventhough keeps on changing related to its product

70
 9. If No, What are the Reasons for it ?

A. Not aware about the offer

B. Had a bad experience in the past
C. Product already have 2 to 3 years of warranty
D. Like the Offer, but having some money trail issue.

Q9

4
10
4

A B C D

10. Are you satisfied with the service provided to you?

A. Satisfied
B. Neither satisfied nor dissatisfied
C. Dissatisfied
D. Very much dissatisfied

Sales

10

32
8

A B C D

Interpretation :The last question which gave a clear idea as to whether the customers are actually
satisfied with service provided to them or not. It is clearly visible that more 60% of the customers were
satisfied with the service of Bajaj Finserve

71
 MONTH OF APRIL APRIL2018-MAY2018

NO. OF CASES: 646

EXTENDED WARRENTY: 228 ANALYSIS
ALL RISK: 8
TOTAL NO. I APPROACHED: 68 EXTENDED
WARRENTY

&

ALL RISK
POLICY

GRAPHICAL REPRESENTATION

700
646

600

500

400

300
228
200

100 68
8
0
TOTAL CASES EW ALL RISK APPROACHED BY
ME

72
 APRIL2018-MAY2018
MONTH OF MAY
NO. OF CASES: 594
EXTENDED WARRENTY: 198
ALL RISK: 6 ANALYSIS
TOTAL NO. I APPROACHED: 52
EXTENDED
WARRENTY

&

ALL RISK
POLICY

GRAPHICAL REPRESENTATION

700

594
600

500

400

300

198
200

100
52
6
0
TOTAL CASES EW ALL RISK APPROACHED BY ME

73
 APRIL - MAY
GET CO. GARIA

APRIL 2018
TARGET
DEALER: GET CO. GARIA AND
FILE TARGETED :1010
ACHIEVEMENT
FILE SENT: 646 APRIL-MAY
ACHIEVEMENT: 64%

GET CO. GARIA

646

1010

FILE TARGETED FILE SENT

74
 APRIL - MAY
GET CO. GARIA

MAY 2018 TARGET

DEALER: GET CO. GARIA AND
FILE TARGETED :1600 ACHIEVEMENT
APRIL-MAY
FILE SENT: 594
ACHIEVEMENT: 37%

GET CO. GARIA

594

1600

FILE TARGETED FILE SENT

75
 Employee Satisfaction at Bajaj Finserv
 Employees working at Bajaj Finserv have the following reviews-


Company provided excellent facilities to their executives and staff members


Salaries and Incentives always reaches on time


Co-workers are very supportive and hard working


Lots of learning through practical exposures


Workers have full control over process


Multitasking capabilities increases through practice


Good customer service, management is good


The work culture is quite demanding in terms of enthusiasm, but equally rewarding at the
same time


It is one of the best NBFC’s to work with for opportunity for people who are ready to work
hard and are seeking swift growth.

76
 My Learnings

 The working procedure of Bajaj Finserv

 Providing schemes to customers based on their profile

 Collecting the appropriate documents from customers as required

 Learnt about the extra facilities like different EMI Schemes, the Extended Warranty(CPP) and
All Risk Insurance for mobiles

 Learnt about the cross selling products like insurance

 Handling customer queries by providing suggestions to their problems

 How to attract customers attention by providing offers like(Cash Back and Summer
Festival)

 How Bajaj Finserv generates revenue after financing at 0% interest.

 Got to know about ECS(Electronic Clearance Service)

77
 Findings


Bajaj Finserv Lending provided loan on consumer durable product to the customer as per the
surrogates.


Delay in payment of dealers is because of late submission of documents by the customers.


Lethargy of sales executives in sending files to the branch office so it consumes more time, so
processing of files takes more time.


The files are kept on hold if customers sign don’t match with the sign on the mandate paper in
that it takes more time and the payment delayed to the dealers


The files that are pending and files that are on hold leave the counter first before sending the
present day’s file.


Customer forgets any of the mandatory documents in that case it consumes more time hence
time to cash process gets delayed.


Extended Warranty / Insurance policy are not being properly explained by the Sales Executives.

78
 Recommendation


Proper attention should be given on pitching warranty for cash customers

Maintaining a healthy and long term relationship with sales representatives is important

Individual target for both the executives and the representatives can be a feasible solution

The executive pitching about the schemes should have proper knowledge about the coverage,
the exclusions amount involved

Branding the schemes so that customers are very well aware about the on-going offers

Proper follow-up calls should be given to customers

In store promotion about the EMI facility Virtual Card, etc can be done within the outlet

Emphasis on marketing the schemes should be given

All kinds of customer grievances, such as EMI Card problems, payment related or delivery of
warranty bond should be taken care of

Update BFL customers via mail and messages on regular basis

To organize some prize winning contest for both cash and finance customers to attract them

Bajaj Finserv should move towards of automation of the total process. It takes 5 days to pay
the dealers; automation of the total system would take lesser time to process a file and pay the
dealers on that day.

Bajaj Finserv mobile application should be given much importance because the customers can
approve loans for themselves or the ISD’s can approve loans for the customers without
discussing with Sales Executives present in the store.

Management must encourage Executives to concentrate more on Cross Selling
 Customers should be made aware of the documents before financing so that time taken to
process a file becomes less.
 Proper effort should be given for T2C

79
 Major Suggestions Given by Customers

BY EXISTING CUSTOMERS

I. Extended warranty certificate is not received by them on time

II. They need more zero down payment scheme on digital products
III. They need more flexi scheme on AC, TV and FRIDGE
IV. Loan process should be more swift and fast
V. They need a app where they can easily find out their scheme and choose from them

BY NON EXISTING CUSTOMERS

I. They need less paper work while loan process

II. They conscious while signing in various documents
III. Transformation from physical card to digital card creating problem in them as many customer
does not use smart-phone, so they need physical card for that. For that they are not ready to
give the charges for issuing BAJAJ FINSERV EMI card
IV. They need more fast process
V. Many of them wanted a display to see the top schemes for various product when the visit the
store

80
 CONCLUSION


To conclude Bajaj Finserv lending is leading NBFC’s dealing in insurance, consumer durables
and wealth. ITS USP lies in providing 0% interest finance to customers. The extra facility
provided by them are- EMI Card, Virtual Card, Bajaj Application etc.


Bajaj Finserv Lending provides consumer credit services which are helpful for the financial
stability.


It also focuses on providing insurance schemes as well as warranty schemes to finance
customers,


The work environment is tough to handle but the incentives are very attractive.


Working here makes an employee experienced in handling customers, ability of multi-tasking,
technology save and excellent exposure to practical world.


Bajaj Finserv keeps on organizing offers and schemes for its customers like cash back offers.


Financial stability is very important not only for the businesses but also for the consumers. The
businesses and as well as the consumers need the stability regarding the financial matters
because without the stability no one could be very innovative in the longer run.


Consumer Finance market being an untapped one in India holds a great scope for progress and
market capture and Bajaj Finance Limited has been exceptional in that till date.

81
 Bibliography

• https://goo.gl/fxGqG9

• https://goo.gl/BDPuqu

• https://goo.gl/7skVgv

• https://goo.gl/tD93e4

• https://goo.gl/xGBdY8

• https://www.bajajfinserv.in/finance/emi-cards/salaried-emi-cards.aspx

• https://www.bajajfinserv.in/finance/

• https://www.facebook.com/bajajfinserv/

• https://en.wikipedia.org/wiki/Bajaj_Finance

• https://www.bajajfinserv.in/about-us/about-bajaj-finserv.aspx

82
 Questionare For Survey
NAME:

SEX: MALE FEMALE

1.Are You a new Customer or Existing Customer Of Bajaj Finserv ?

New customer Existing customer

2.What is your Age group?

25-35 Years 35-45 Years 45-55 Years 55-65 Years

3.Which product are you buying?

Led Home theatre Mobile Camera

4.Amount of loan applied for

10000 to 20000 20000 to 30000 30000 to 40000 40000 and above

5. Are you aware About Extended Warranty and Insurance Offer?

Yes No

6.Are you satisfied with the scheme provided to you?

Satisfied Neither satisfied nor dissatisfied Dissatisfied Fully dissatisfied

7. Have you previously applied for extended warranty or insurance?

Yes No

8.Are you availing the offer of Extended Warranty / Insurance Offer for the Product you are
Purchasing?
Yes No

9.If No, what are the Reasons for it?

Not aware Had bad experience in past Product already have 2-3 years of warranty
Like the offer but having money trail issues

10.Are you satisfied with the service provided to you?

Satisfied Neither satisfied nor dissatisfied Dissatisfied Fully dissatisfied

SUGGESTIONS FOR BAJAJ FINSERV:

83