Golden Keywords
Golden Keywords
Kulwant Nagi
Rattia Chungi, Shakti Nagar
Fatehabad, Haryana
www.afflospark.com
kulwant@afflospark.com
WELCOME
Hi,
Let’s start.
LET’S SEE THE BENEFITS OF KEYWORD
RESEARCH FIRST
Types of Keywords
- Seasonal keywords:
- Evergreen keywords:
- Geo-targeted keywords:
- Trending keywords:
- Product-oriented keywords:
- Buyer keywords
1. SEASONAL KEYWORDS
For the whole year, people don't search for such keywords,
but when the season comes, the search volume of these
keywords increase.
3 IMPORTANT
TYPES OF
KEYWORDS
- NAVIGATIONAL KEYWORD (OR SHORT TAIL
KEYWORDS)
- INFORMATIONAL KEYWORDS (OR MID TAIL
KEYWORDS)
- TRANSACTIONAL KEYWORDS (OR LONG TAIL
KEYWORDS)
1. NAVIGATIONAL KEYWORDS
The only goal they have in their mind is, reaching to the
official site.
Example: Weight Loss Diet, Shooting Games, WordPress
themes, SEO Tips
3. TRANSACTIONAL KEYWORDS
These are the our “Golden Keywords.” They are the final
buying decision in this funnel.
Why?
FIND THESE
GOLDEN
KEYWORDS?
So, we have understood the types of keywords and intent
behind them too. We are going to understand what are LSI
keywords and how to find long-tail keywords.
So, in the next few steps, we are going to find some long-tail
keywords because they are one of the easiest to rank
keywords.
Let’s see some tools and services where we can get the
ideas to find the keywords which you can rank easily in
various search engines.
These are called long tail keywords which you can add in
your articles to make them more engaging.
Once you see these Ads in Google, note down the URL of
the site to do the research.
5. Use AlsoAsked.com
They will simply look for the LSI keywords and identify which
Apple are you talking about.
We are going to use 2 tools to find LSI keywords
1. LSI Graph
2. Keyword KEG
This tool is similar to LSIGraph which lets you find many
keywords around your seed keyword.
Here you can read all the questions asked by people and
read those threads to find the money-making keywords.
And you can replicate this process in any industry to find the
money making easy to rank keywords.
Pick the URL of your competitors and start looking for the
keywords they are ranking in Google.
You can use many of the free tools mentioned in this article
or pick SEMRush to do many tasks for you.
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