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ChatGPT Prompt:
• "I want you to act as an expert in the field of [Your Industry] and I will act as a business owner that is seeking
business and marketing insights. Please create a list of the top 5 business ideas I can pursue for [Your Brand or
Company] that sells [Your Offering]. Please create one table with columns that rank the difficulty of the following on
a scale from 1 to 10: How intensive it will be on company resources, time needed to complete the task, potential
upside if the idea is a successful, target market, competitors, potential challenges, potential revenue streams,
marketing strategies, initial startup costs, ongoing expenses, social impact, scalability, and other factors I haven't
thought of. All of the information you provide should be in tabular format.”
If ChatGPT doesn’t format the answer properly, then regenerate the response*
Intro To ChatGPT
• What is it… An AI language model trained on a massive amount of text data that generates natural
language responses in a conversational style. (Aka a magic genie)
• Future of it… This tool and others like it will be seamlessly integrated into our computers and
smartphones, eventually becoming a full-time personal assistant custom tailored to you.
• Main benefits… Saving time, saving time, saving time. But also, extending into fields outside your
expertise, quickly get ideas off the ground, and reiterate much more effectively.
1. Purpose: Google search is a search engine that helps you find links to information on the web, while
ChatGPT is an interactive tool that not only finds you the information you’re searching for but can
“intelligently” process that information and personalize for your needs/prompts.
2. Input: Google search requires a user to type in a query, whereas ChatGPT interacts with users in a
conversational or iterative manner, you must work with it to get the desired output such as asking follow up
questions. (Even if you don’t know what question to ask)
3. Output: Google search returns a list of web pages related to the query, whereas ChatGPT provides a
single answer or response. (40% of 1st clicks on google return to search page)
4. Scope: Google search has access to a vast amount of information on the web, while ChatGPT is limited to
the information it was trained on. (This will change with time)
In short, Google search is a tool to find information on the web, while ChatGPT is a conversational tool that
can help you find the right questions to ask and synthesize large amounts of information for your specific
needs.
Effectively Creating Prompts
Levels of Explanations and Broad vs. Narrow
• Explain "the sun" to me as a 1st grader vs high school vs astrophysicist
• Top books I should read this year vs. top 10 books I should read as a up and coming musician
ChatGPT Formul : GITHUB PromptBook
1. Consider the context of your prompt aka how do you want GPT to engage with you:
• “Your going to act as”
• “Ignore all previous instructions before this one,” “Tone friendly and casual,” “Tone serious and formal,” “Explain this to a
5 year old"
• “You’re an exercise and health expert. You have helped all ages of people lose weight, get in shape and improve their
health for 20 years. You’re task is now to give the best advice when it comes to improving someone’s health. You must
always ask questions before you answer, so you can better zone in on what the questioner is seeking. Is that
understood?”
2. Give your model a task to complete: your task is to create XYZ in XYZ words... aka compression vs decompression
3. Be specific: do not include XYZ, remove this symbol/number
4. Ask questions: Further elaborate on specific outputs from the previous answer. (breakdown answer #5 of this list)
5. Consider the output: if you don’t like your results, refine the prompt to be as specific as possible
• Remember, the choice of modifier you use can greatly impact the response you receive. So choose
carefully!
The Prompt
Engineering Guide
“ChatGPT Complete Guide: Learn
Midjourney, DALL-E 2 & More”
Created by:
Julian Melanson
and
Benza Maman
Example 1
Without priming: Where should I go on my next vacation?
With priming: I’d like to go on a trip with my wife and kids, the location should be tropical, we’d love to be close to
the beach, I’d like the ight to be one direct ight to and from LAX, and I have a travel budget of $5,000. Where
should I go on my next vacation?
Priming Output: One suggestion for your tropical family vacation within a $5,000 budget could be Cancun,
Mexico. Direct ights from LAX are available, and you can nd a ordable all-inclusive packages with prices
starting at around $1,000 per person for a week-long stay. Popular family activities in Cancun include snorkeling,
visiting ancient ruins, and exploring local beaches and restaurants.
Example 2
Without priming: Please create 3 potential titles for my new online course that teaches how to use AI.
With priming: Please create 3 potential titles for my new online course that teaches how to use AI. Here is an
example of my recent course titles, please emulate the styling and written format of these: “Video Editing
Masterclass: Edit Your Videos Like a Pro!” “Cinematography Masterclass: The Complete Videography Guide”
Priming Output:
1. AI Mastery: The Complete Guide to Using Arti cial Intelligence
2. The AI Expert: Learn to Harness the Power of Arti cial Intelligence
3. AI Foundations: A Step-by-Step Guide to Using Arti cial Intelligence
Prompt Formula
• I'm looking to explore [subject] in a [format]. Do you have any suggestions on [topics] I can cover?
Examples
• I'm interested in creating an Instagram page that covers travel. What ideas do you have on topics I could
include, such as budget-friendly destinations and hidden gems to visit?
• I'm working on a newsletter that focuses on technology. Can you recommend topics that would be engaging
for my audience, such as the latest gadgets and software updates?
2. Copy Generation
Prompt Formula
• I'm interested in [type of text] that highlights the [bene ts] of [subject]. Please write [#] for me on [subject].
Examples
• I need an email campaign that showcases the features of my new product. Can you write one for me on the
ease of use and a ordability of the product?
• I'm interested in a website page that outlines the bene ts of my coaching services. Could you write one for
me on the personalized approach and proven results of my coaching program?
Examples
• I want you to act as a customer support assistant who is analytical. How would you respond to a customer who has
experienced a bug while using our software as a representative of our tech startup?
• I want you to act as a customer support assistant who embodies con dence and empathy. How would you assist a
customer with a billing issue as a representative of our nancial services company?
4. Generate Analogies
Prompt Formula
• I'm trying to better understand the concept of [concept], please help me better understand this concept by creating a
practical and easy to understand analogy.
Examples
• I'm trying to better understand the concept of photosynthesis, please help me better understand this concept by
creating a practical and easy to understand analogy.
• I'm trying to better understand the concept of search engine optimization, please help me better understand this
concept by creating a practical and easy to understand analogy.
Prompt Formula
• Please come up with [# of content] [type of content] for [platform] that includes [references].
Examples
• Please come up with 8 email newsletters for my investment site that includes industry reports and data analysis.
• Please come up with 4 video scripts for a marketing YouTube channel that includes expert opinions and insights on
digital marketing trends.
Shot Prompting:
The three variations of shot prompting entail giving ChatGPT complete autonomy to generate any response with
zero shot prompting, to placing parameters and giving reference data with one and few shot prompting.
Prompt Formula
• Zero Shot: No previous data or guidelines given before completing request.
• One Shot: One piece of data or guideline given before completing request.
• Few Shot: Multiple pieces of data or guidelines given before completing request.
Examples
• Zero Shot: “Write a youtube script for my tech review channel.”
• One Shot: “Using this Example 1 as reference, write a youtube script for my tech review channel.”
• Few Shot: “Using these Example 1, 2, 3 as reference, write a 5 minute youtube script on the latest iPhone camera
speci cations for my tech review channel. Start with a 10 second hook and notate a photo for each main point.”
Prompt Formula
• [Your question]. Let’s think step by step.
Examples
• What is the diameter of the sun? Let’s think step by step.
• What is the weight of an oxygen molecule? Let’s think step by step.
Prompt Formula
1. [Your question].
2. What are the di erent categories you can break your answer into for more descriptiveness?
3. Now create one table that includes your original answer with these categories separated into di erent columns.
Examples
• What are the main factors of growing a Youtube channel?
• Please list the top 5 travel destinations in South America.
Prompt Formula
1. You are an expert in the eld of [industry]. I’m going to ask you some speci c tasks to complete but before you
answer, I want you to do the following: If you have any questions about my task or uncertainty about delivering the
best answer possible, always ask bullet point questions for clari cation before generating your answer. Is that
understood?
2. Great, my question is [question]. Your task is to [task]. Please ask any questions you have so that I can improve my
prompt before you complete your task.
Examples
• Great, my question is how can I drive more sales for my consulting business? Your task is to create a step by step
guide for me to implement into my business. Please ask any questions you have so that I can improve my prompt
before you complete your task.
• Great, my question is how can I use ChatGPT to maximize my productivity? Your task is to make a weekly schedule
that I can follow. Please ask any questions you have so that I can improve my prompt before you complete your task.
Prompt Formula
1. You are an expert at creating prompts that generate the most concise and resourceful responses. What additional
bullet point details can I add to the following prompt to improve the output? My prompt is [your prompt].
2. Great, now turn these bullet points into a ll in the blank format which I can put my information into.
Examples
• I have $100,000 in savings, what should I invest in?
• How do I nd and hire more talented designers for my fashion brand?
Perspective Prompting:
This framework can broaden your understanding and provide a more comprehensive view of the topic at hand.
This can help you make more informed decisions and have a more nuanced understanding of complex issues.
Prompt Formula
• Singular Perspective: Please write about [topic] from the perspective of [view point].
• Multiple Perspectives: Please write an argument [for/against] the topic of [topic] from multiple diverse perspectives.
Include the names and points of view of the di erent perspectives, such as [view points].
Examples
• Singular Perspective: Please write about improving as a kickboxer from the perspective of a kickboxing coach.
• Singular Perspective: Please write about improving as a kickboxer from the perspective of a human anatomy expert.
• Multiple Perspectives: Please write an argument against genetically modi ed organisms (GMOs) that considers
multiple perspectives. Include the names and points of view of the di erent perspectives, such as a farmer, a
consumer, and a geneticist.
Prompt Formula
• I want you to act as an expert and critic in the subject of [industry]. Criticize my content pasted below, convince me
why it’s bad, and give me constructive criticism on how it should be improved. For some context, my [product or
service] is for [details, demographic, etc]. The purpose of my [product or service] is to [your content goal]. Let’s
think step by step and I want you to address each piece of content individually. Here is my content to critique, [your
content].
Examples
• I want you to act as an expert and critic in the subject of fashion. Criticize my content pasted below, convince me why
it’s bad, and give me constructive criticism on how it should be improved. For some context, my product description
is for my clothing brand for 20 to 30 year old eco-friendly customers, which appreciate unique modern aesthetics. The
purpose my product description is to get costumers to purchase more clothing products. Let’s think step by step
and I want you to address each piece of content individually. Here is my content to critique, “Introducing our latest
addition to our eco-friendly clothing collection, the "Modern Vibes" t-shirt! Made from 100% organic cotton, this t-shirt
not only feels great on your skin but is also kind to the environment. With a sleek and modern design, this t-shirt is
perfect for the fashion-savvy 20 to 30 year old who wants to make a statement while still being conscious of their
environmental impact."
Comparative Prompting:
Comparative prompting highlights key similarities and di erences across various factors which help you make
more informed decisions and gain a deeper understanding of the strengths and weaknesses of two option.
Prompt Formula
• Please compare and contrast the following text examples. Outline the similarities, di erences, qualitative
characteristics, quantitative factors, functionality, impact, key takeaways, and other factors into one table. Here are the
two pieces of content: [content 1] and [content 2].
Examples
• The business and design philosophy of Apple and Microsoft.
• Investing in real estate and investing in Cryptocurrency.
Prompt Formula
Option 1
1. You are a prompt engineering expert that is able to reverse engineer prompts based on the text that is provided to you. I
am going to provide you with [type of content]. Be as speci c as possible on providing a prompting suggestion based
on the tone, style, syntax, language, and any other factors you consider relevant. I would like to use this prompt in the
future to replicate the style of the provided text. Your prompt is e ective if, when entered into ChatGPT in a normal
context, it would provide the script. Please reply with 'understood' if that makes sense. If this does not make sense
don't reply and ask further questions to clarify your understanding.
2. Great, the text that I would like you to reverse engineer is [content].
Option 2
1. Let’s talk about reverse prompt engineering. By reverse prompt engineering, I mean creating a prompt from a given text.
2. Can you give me a simple example of reverse prompt engineering?
3. Great. Can you create a very technical reverse prompt engineering template?
4. Now reverse prompt engineer the following [your text]. Be sure to capture the tone, syntax, language, and writing style
of the text for the prompt you come up with.
Examples
• Apple AirPods Copy - Wireless. E ortless. Magical. With plenty of talk and listen time, voice-activated Siri access, and
an available wireless charging case, AirPods deliver an incredible wireless headphone experience. Simply take them out
and they’re ready to use with all your devices. Put them in your ears and they connect immediately, immersing you in
rich, high-quality sound. Just like magic.
• Title or Description from Bestselling Amazon Product - “Fire TV Stick 4K, brilliant 4K streaming quality, TV and smart
home controls, free and live TV”
RGC Prompting:
This framework presents a robust structure that can be applied universally to any input and intended output. Its
objective is to establish a standardized format that optimizes the framing for ChatGPT and thereby enhances its
performance across a broad spectrum of inputs.
Prompt Formula
• Role - ChatGPT’s persona (You are an expert marketer)
• Result - Desired output (Create 5 emails ending with a call to action)
• Goal - Purpose of the output (The goal is to drive sales to my product)
• Context - Who, what, where, why (The emails are for my online audience of entrepreneurs)
• Constraint - Limitations and guidelines (The emails should be friendly and less than 200 words)
Examples
• You are an expert [role]. Create [result]. The goal is [end goal]. The content is for [context]. Your guidelines for writing
are [constraints].
• You are an expert marketer. Create 5 emails ending with a call to action. The goal is to drive sales to my product. The
emails are for my online audience of entrepreneurs. The emails should be friendly and less than 200 words.
• You are an expert nutritionist. Create a 7 day meal plan for my 5 foot 7, 40 year old, female client that exercises 3
times a week. The goal is for her to lose 1 pound of fat a week by being in a caloric de cit and eating the right amount
of carbs, sugar, and protein. She doesn’t eat pork and wants to spend $200 per week on food. The meal plan
should give the recipes, cooking directions, preparation times, and a speci c meal for breakfast, lunch, and dinner.
Prompt Formula
1. “I want you to act as a…” (historian, biologist, etc.) This helps to set the stage for ChatGPT’s persona.
2. “I will give you…” (my target audience, a speci c direction, a product, etc.) This is where you set up the dynamic
between you and ChatGPT.
3. “You will then…” (create 5 emails, make a video script, summarize, etc.)
4. “In a _____ tone/style…” (upbeat, professional, tabular format) This is where you explain your desired output along
with the personality/style of writing for the output.
5. “The important details are…” (target audience, cost per project, etc.) Be sure to explain all important details and
elaborate on speci cs from bullet point 2.
6. Re ne your output as needed “Be more persuasive” “Put the most important keywords in bold” “Now put this in
tabular format”
Examples
• I want you to act as a personal coach. I will give you my personal and professional goals. You will then create a 7
day schedule for me to follow in order to hit my goals in tabular format. My short term daily goals are meditate,
workout, read, and work on my projects. My long term goals are to sign 30 new clients and save up $10,000 over the
next 6 months.
• I want you to act as a virtual doctor. I will describe my symptoms and you will provide a diagnosis and treatment
plan. You should only reply with your explanation, diagnosis, and treatment plan, and nothing else. My important
details are, "I have been experiencing a headache and dizziness for the last few days, what could be the cause?”
@Juliandiscovers
@Benza.maman
ChatGPTCompleteGuide.com
Summarize Dense Text
• Example: Summarize this passage from Rocket Science Article.
• Summarization: Providing a brief and concise summary of the information, highlighting the key points and main ideas.
• Paraphrasing: Restating the information in a different form, while retaining the same meaning and key information.
• Summarizing bullet points: Condensing the information into a list of key takeaways or bullet points.
• Keyword extraction: Identifying and listing the most important terms and phrases from the information.
• Visual representation: Generating a visual representation of the information, such as a diagram, chart, or graph.
• Comparison: Comparing the information to similar concepts or ideas to make it easier to understand.
• Highlighting important information: Emphasizing the most critical parts of the information.
• Providing context: Offering additional information or background to help make the information more comprehensible.
• Text classification is the task of assigning predefined categories or labels to text data based on its content.
• You could use text classification to categorize news articles into topics like sports, politics, technology, etc.
• Using ChatGPT for text classification involves feeding the model a large dataset of pre-labeled text data, and training it to
predict the correct label for new, unseen text data.
• Example: Take 20 historical events output in tabular format and ask for the following classifications...
--hd This algorithm may be suitable for abstract and landscape images.