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Enhancing Sales with CMS for Classy Fashions

The document discusses a company called Classy Fashions that sells women's clothing. They previously only had a Facebook page and Instagram account to sell products, but were having issues with low sales, order collection, and payment methods. The company decided to create a website using WordPress as a content management system to address these issues and help increase sales.

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0% found this document useful (0 votes)
67 views24 pages

Enhancing Sales with CMS for Classy Fashions

The document discusses a company called Classy Fashions that sells women's clothing. They previously only had a Facebook page and Instagram account to sell products, but were having issues with low sales, order collection, and payment methods. The company decided to create a website using WordPress as a content management system to address these issues and help increase sales.

Uploaded by

loubythebeauty
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

MIS Project

Content Management System

Prepared By: Lobna Allam (Group 1) MBA


Presented to Dr. Sayed Kamal
Company Description

Calssy Fashions is a clothing brand for women founded in 2020


The company mission is to expand and duplicate their sales within 2 years
Company’s Capital EGP 250,000
It is a Limited Partnership between two sisters
The Brand was online brand
Sell its products through Facebook page and Instagram account
Managerial Problem
Low sales
It was difficult for the client to order their needed items through Facebook page or Instagram account and
waiting the admin to reply their message.

Collecting the orders


It was difficult for the admins of the page and account to collect the orders through all the
messages and they may miss order or two while they recording the orders.

Payment Methods
The Brand already missed a lot of opportunity due to the payment methods ,many clients wants
to pay by credit card or debit card
SIVA Model
Solution

The company decided to create a website by using CMS (WordPress) as the software because of
the flexibility, User-Friendly, Responsiveness, Cost Effective and Scalability.
Which offers a lot of features and allowing contributors to create ,edit and publish content.
WordPress has more than one template for online store needed for Classy Fashion
Information
Input Output
1. Mission & Vision of the company
1. Brief of the company and knowing its mission and
2. Company’s policies vision in the market
3. Photos of each product 2. Fund and return policy
3. Products photos with description and prices
4. Description of each product 4. Several payment method
5. Prices of each product Debit card – credit card – cash on delivery
5. Enhanced Client Services
6. Payment methods
Value
Increasing in company’s sales as the website present all the products in a platform with
description/measurement and price for each product

Now its much easier for the client to add all products they want in the selling cart and then
check out and also choose the suitable payment method

The website solve the problem of collecting the orders as all orders made by clients on the
website already collects in one sheet so it was easy for the admin to review all the orders and
submit.
Access
Public access: The website is an online store available for all clients

Admin access: They have the access for collecting orders or reply any inquiry.

Web developers: They have access for any technical problem and add/remove or edit

Media Specialist: They have access to make sponsored ads or paid membership
S y s t e m Development L i f e C yc l e
1.System Planning Phase:
System request
Project Sponsor Jamila – COO

Business Needs - Increase Company’s sales


- Increase company’s Market share
- Meet customer expectations and satisfactions
Business Requirement - Effective web-developers to enhance the website presented quality
- Effective media specialist to lead ads campaign vey well.
Business Value - Saving 50% of the time wasted
- Enhanced User Experience
- Increase Sales
System Constrains/Special Issues System needs to implement within 6 Months to decrease company losses
2.Feasability Study

- Technical Feasibility:
1- Technological Infrastructure:
- Pick Platform
- Choose Domain Name
- Select Web-hosting
- Install The CMS Platform (WordPress)
- Install The plugins
- Design The website as online store
- Go Online
2-Economis Feasibility:

Through years 2022 and 2023


The investment cost on creating website and Ads Campaigns was EGP 100,000
But it reflects on company’s sales and the ROI now is EGP 300,000
3-Organization Feasibility

- The COO is supporting the run of this project (Creating Website) due to the main benefits of it,
especially time saving and Increase sales .
- Online Store will be supportive and easy to use for inside and outside users
- Customer service highly satisfy and support the system due to time saving and will be able to
achieve high customer satisfaction.
3.Project Management
Methodology

• Build the system and create the website in phases and reshape it before execution.
• Identify potential problems early in the development process when they are easier and less
expensive to fix.
• It facilitates collaboration between users, stakeholders, and developers, which can lead to a
more refined and effective final product.
• It can help to reduce the risk of project failure, as potential problems can be identified and
addressed early in the development process.
4.Project selection
Work and staff plan
Note: Both plans concluded together with all necessary information in one table

d Task Name Assigned to Estimated Time Status

1 Project planning Sales Manager 30 Days Completed

2 Project creation Web Developer 15 Days Completed

3 Project design Web Developer 15 Days Completed

4 Training Admins 30 Days Completed

5 Go online All users 1 Day Completed


Procedure and Documentation

Procedural and documentation standards


Coding standards
Access approval process
Launching and Change request procedure

All changes to a requirements document must be approved by the Estimation Manager


Risk Assessment

Risk 1 : Inside and outside users can’t use the website


System will be easily implemented and accepted by the organization team most of the
department by training

Risk 2 :Hacking for the website may happen


Effective web-developer and all time testing will mitigate this risk
System Analysis
System Requirements
Functional Requirement Non-Functional Requirement

The system should allow Editors to create, Implement plugins/SEO for secure data
Add/Remove Products – photos - prices transmission, and employ authentication
mechanisms to safeguard user data.

Users must be able to authenticate securely, No special cultural and political requirements are
and role-based access control should be expected.
implemented for different user levels.

The system should be designed to provide a The system must be compatible with major web
seamless and responsive experience across browsers to guarantee a consistent experience
various devices, including smartphones and for users across platforms.
tablets
Use case

Use Case Name: Online Store ID:UC - 1 Priority :Medium


Actor: Technical Department
Description: This Use Case is planned to overcome all company’s managerial problem and increase
performance and sales

Trigger: Testing the website (online store)


Type: internally
Preconditions:
- Manual data registration and recording on paper work
- Manual line board updates
Normal Course:
- Pick Platform
- Choose Domain Name
- Select Web-hosting
- Install The CMS Platform (WordPress)
- Install The plugins
- Design The website as online store
- Go Online
Post conditions:
- On time data recording
- Real time data visualization and processing
- Different output options.
inputs source output Destination

1. Mission & Vision of Website 1. Brief of the company and Website


the company knowing its mission and
2. Company’s policies vision in the market
3. Photos of each 2. Fund and return policy
product 3. Products photos with
4. Description of each description and prices
product 4. Several payment method
5. Prices of each Debit card – credit
product card – cash on delivery
6. Payment methods 5. Enhanced Client Services
Process Modeling
Data Modeling
System Design
Operational Requirement
- Pick Platform :Choose the CMS Platform
- Choose Domain Name :domain name have to be referring to company business
- Select Web-hosting : Choosing a reliable web hosting provider. So we went with HostGator VPS
Plan that includes:- Root Access, cPanel, SSL, Email Services, Content Transfer service (miragtion)
and MySQL
- Install The plugins and SEO :Using YoastSEO to implement SEO practices such as URL
Structure, Meta Tags and Sitemaps.
- Design The website as online store
- Go Online
Performance Requirement
- Speed
- Sales Increase
- Availability and Reliability

Security Requirements
- Access Control
- System Value
Cultural and Political Requirements
- No culture or political requirements

User Interface and program design


Will be familiar as most brands and shops already have online stores

Data storage design


The Website has the capacity to store all type of information
System Implementation
1-Testing :Establish test cases that encompass various input scenarios, edge cases, and error conditions.

2-Documentation :Develop a comprehensive documentation structure that includes user


manuals, technical documentation, and system architecture diagrams.
3-Migration Plan: Create a migration plan detailing the steps for transitioning from the
existing system to the new outdoor news website. And Identify potential risks and mitigation
strategies during the migration process

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