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Bus 6120 Individual Assessment

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57 views2 pages

Bus 6120 Individual Assessment

Uploaded by

dominic akumu
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
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SEMESTER: SPRING 2024

BUS 6120 B: STRATEGIC RESPONSE TO TURBULENT ENVIRONMENTS


LECTURER: PAUL KATUSE, PhD.

ASSIGNMENT 1. INDIVIDUAL ASSIGNMENT/TERM PAPER

Preamble
Students in this course are expected to seek up information from any source and act as a
managing consultant and an expert and develop a concept paper that can be used by an
existing firm to improve its Competitive Advantage in a turbulent environment.
Each student is expected to pick from the listed topics and work on it as per the
requirement.

Task Outcome
The assignment is designed to help you learn to apply tools and knowledge covered in this
course in conceptualizing what a firm needs to do in a turbulent environment.

EXPECTED GROUP OUTPUTS

Concept Presentation and Date


The proposed concept presentation should be ready for Class Presentation on the 10 th - 12th
Week of the Semester.

Everyone will be required to take part in the presentation. A member who does not take
part in the class presentation will lose a maximum of 10 points (see the rubric below). A
maximum of Ten (10) minutes will be allocated to each one during the class presentation .

Marking scheme of the presentation


 Presentation Style (Format and Integration) 2
 Presentation Structure & Flow 2
 Communication/ originality 2
 Quality of Arguments 2
 Relevance of proposed solutions 2
 Referencing (should not be more than 7 years old) 2
 Use of models, theories of strategic Mgt, Change MGT and other appropriate ones
2
 Use of relevant examples 2
 Error free document – typos, grammar, sentence flow 2
 Time Management 2
 Total 20

The Report requirements

The report should be approximately 4000 words long, typed in standard font (i.e., Times
New Roman 12).and 1.5 Line Spacing. The final project report should be uploaded in the
black board by week 9

Report structure
You are free to adopt any structure in writing the report but should ensure it contains at
least the following:
 Table of content
 Abstract
 Body including subtitles.
 Conclusions
 References

Topics for Consideration.


1. Growth of East African fashion, fashion trends in a globalized world
2. Youth Entrepreneurship in Kenya
3. Migration of Kenyan you to the Middle East and its impact
4. Technology adoption and its effect on the youth
5. Business responses to turbulence in a Kenya
6. Youth employment and the role of the private sector
7. Intrapreneurship and blue ocean strategy- the link
8. Role of globalization in Change
9. Environmental dynamism and CSR
10. Corporate governance adoption and sustainability of business
11. ESG Vs organisational change: The process
12. Effects of VUCA environment on business growth
13. Strategic growth of the MICE sector in East Africa
14. East African block integration and its meaning to businesses
15. BRICS Vs East African Community: Integration or Competition.
16. Role of culture in Business Organisations
17. Effect of HR dynamisms: Understanding Generation Z
18. Influence of Organisational resources on change adaption
19. Competitive advantage and its role of competitiveness
20. Cultural toxicity and its impact on business strategies and processes.

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