Republic of the Philippines
Department of Educational
Region IV-A CALABARZON
Schools Division of Bacoor City
SENIOR HIGH SCHOOL IN SAN NICHOLAS III
San Nicholas III Bacoor City, Cavite
PERCEIVED EFFECTIVENESS OF SOCIAL MEDIA AS A LEARNING COMMUNICATION TOOL IN SHS
SAN NICHOLAS III BACOOR CITY
A CASE STUDY
A Research Proposal Presented to
The Faculty of Senior High School
Senior High School in San Nicholas III
In Partial Fulfillment
of the Requirements for Practical Research 2
By
Angelica G. Del Rosario
Antonio Milagrosa Tang-o
Carly Marie Janolo
Cedric Anthony Basas
Erich C. Lura
Joshua Daniel B. Deocampo
ACKNOWLEDGEMENT
First and foremost, Praises and thank to the God, the Almighty, for his showers of blessings throughout in
our research work to complete the research successful
Second, we would like to express our deep and sincere gratitude to Miss Lourdes Umil our Practical
Research 1 Teacher for giving us the opportunity to do research and providing invaluable guidance
throughout in our research, and for accepting us student without hesitate when we presented the research
to them, his vision and motivation have deeply inspired us. It was a great privilege for us to work the
research clearly as possible, it was an honor and thankful for having her as our Practical Research 1
teacher.
Also, we would like to thank and express our sincere gratitude to our panelist, Sir Arthur Alexis Bugayong,
Sir Andrew Sebastian, Dr. Rouie Lorenz Reyes and Miss Princess Dipasupil for guiding and giving us the
best advice to make our research meaningful, also for their valuable suggestions and feedbacks towards
the improvement of the research work, we are very lucky to have them us our panelist.
Lastly, we would also like to thank our beloved group members for cooperating and making this research
complete and to put the efforts to have this research meaningful, this research will not be done if we did not
stick together. And, to our friends, family and classmates who also help us to have the motivation in making
our research complete, we are very lucky to have them.
CHAPTER 1
BACKGROUND OF THE STUDY
INTRODUCTION
Social media play a big part in our daily life, not just in terms of communication instead we can also use
social media as a learning tool. We all know that in today's era, technology has been well developed same
with the learning, learning is advance unlike before. With the help of social media, student can learn a lot,
aside from that they can easily utilize social media like Facebook and YouTube, that is just one of the
examples of most accessible Media Platform. Even though kids, 1 year old kid can learn with the help of
social media, that is the first learning tool they used. Especially in high school level, most of their school
work need the help of social media, they can effectively create their Assigned Task by their own. Some of
the teacher also refer their student to social media for better understanding, and if they want to clarify some
part of the lesson where they are having hard time to understand with. Senior High school student
nowadays are very creative, they adopt creativity from social media, they learned a lot from social media so
that they can apply their creativity in their school or academic performance. According to the university of
global Arizona campus, social media promotes self-directed learning, which prepares students to search for
answers and make decisions independently. When reinforced in a classroom setting, these social media
skills can be guided and refined to produce better learning outcomes and critical awareness. Social media
also allows students more freedom to connect and collaborate beyond the physical classroom, which
means students anywhere can start to experience the globally connected world long before they enter the
workforce. Which means that students participate directly in their own learning rather than passively
absorbing information they will most likely forget once the exam is over. Social media shapes and presents
information in a way that makes sense to and excites students more than traditional tools do, whether it's
through a shared article with comment functionality, a livestream of an important event, a survey related to
course materials, or a question posed to the broader community.
Furthermore, sharing posts and information with other students, rather than simply submitting assignments
to the teacher, promotes deeper engagement and better performance from all students. If students know
from the start that they and their peers will interact with course materials and each other on various social
media platforms, they may put in more effort to both their work and online presence.
With the help of Social Media student can learn a lot by their own, most of the Senior high school students
are independent, since they have their own style of learning and social media can really help them a lot.
As a researcher, we will conduct survey to gather data that will support the effectiveness of social media as
learning tool and most of the student are using it to learn aside from the learning from their teachers.
This title caught our attention since we, personally experience and used social media as a learning tool.
Especially in our year level, we have a lot of tasks has been assigned to us that we need to go on extra
miles. Social media are very helpful not just in terms of communication, entertainment, and source of
information but also this is an effective learning tool.
Statement of the Problem
1. What is the Demographic profile of the participants according to
1.1 Strand
1.2 Age
1.3 Gender
2. What is the academic performance of the respondents in using social media as a communication
learning tool?
3. What is the level of effectiveness social media as a learning communication tool?
4. Does the level of perceived effectiveness of social media as a learning tool have a significant effect on
academic performance?
Objectives of the Study
This study proposed the following;
1. To know the demographic file of the respondents.
2. To know the advantages of using social media as a learning tool.
3. To know the effectiveness of social media as learning communication tool.
4. To know if there is any significant effect of social media as a learning tool on academic performance.
Hypothesis
They used social media as an effective learning communication tools, and they will agree that they can
used social media to exchange files such as learning modules, they can also easily collaborate with their
classmate regarding with their project or assignment even there are already home with the use of social
media. Student will also agree that they can access learning modules through social media, and they are
easily notified through social media regarding school works.
Conceptual of framework
Learning
Social Media communication tools.
Significance of the study
This section states that the findings of the study will be highly beneficial to the following:
Researcher: To gain better understanding of and expand their knowledge of the effectiveness of social
media as learning tools.
Student: This study will teach them how to use social media as their Learning tools.
Parent: This study will also benefit to the parent because it will let them understand how social media is
very helpful to their children because it can also help their children to excel in academic since social media
is a good learning tool.
Future researcher: This will benefit researcher that gather data for a study comparable to ours will profit
from this and learn how to carry out this study.
Scope and Delimitations of the study
This study is primarily concerned with the perceived effectiveness of social media as learning
communication tools in SHS in San Nicholas III Bacoor City. The study's respondents are from the GAS 12
students in SHS San Nicholas III Bacoor City.
The researcher goal is to prove that social media can also use as learning communication tools of every
student. This study used a convenience sampling method to administer a quantitative questionnaire to
Grade12 Senior Highschool students in San Nicholas III
Definition Of Terms
This Section aims to provide definition of the following terms within the context in the research.
Positive – Consisting of or characterized by the possession of rather than lack of characteristics or
attributes.
Effect – A change that happens as a result of some activity or other cause.
Social Media – Are interactive media tools that make it easier to share information, viewpoints, hobbies,
and other kind of expression with others online.
Academic Performance – Student achievement in a variety of academic topic is measured by academic
performance.
Communication – Transmission of information through social media.
Media – platform that easily accessible in present times.
Twitter – Twitter is a short burst of inconsequential information and chirps from bird, which describes the
purpose of social networking in twitter.
You tube – platform where anyone can upload their video or content to share in public.
Facebook – Website where people can create profile, share information and photo about themselves, and
respond other profile too.
CHAPTER 2
REVIEW OF RELATED LITERATURE
Foreign Studies
Consistent with these benefits, Chaijum (2020) argued that social media and its associated learning
methods such as brainstorming can enhance teamwork skills to improve students’ analysis and problem-
solving skills. During the pandemic, social media platforms are used to search for prevention and
educational information to reduce the effect of this virus on many aspects of society (Khamis & Geng,
2021). Considering the challenges imposed on different societies because of the COVID-19 pandemic
(Tesfamicael & Ayalew, 2021), many educational researchers agree that this pandemic has highlighted the
important role that can be played by online teaching using social media in response to the emergency
lockdowns of educational institutions.
Social media promotes self-directed learning, which prepares students to search for answers and make
decisions independently. When reinforced in a classroom setting, these social media skills can be guided
and refined to produce better learning outcomes and critical awareness. Social media also allows students
more freedom to connect and collaborate beyond the physical classroom, which means students anywhere
can start to experience the globally connected world long before they enter the workforce. Sharing posts
and information with other students, rather than simply submitting assignments to the teacher, promotes
deeper engagement and better performance from all students. If students know from the start that they and
their peers will interact with course materials and each other on various social media platforms, they may
put in more effort to both their work and online presence.
In a study conducted by Al-rahmi and Othman (2013) in Malaysia, the authors explored the use of social
media in teaching and learning among secondary school students. The study found that the majority of the
students used social media as a tool for learning and communication with their teachers and classmates.
The study also found that the use of social media had a positive impact on the students' academic
performance.
Local Studies
According to Jhoselle Tus, the social media platforms help improve the students’ academic performance
and increase their knowledge through gathering data and information. The learner support system plays an
important role in making sure that students have ways to communicate with the MOOCs facilitators. UPOU
MODeL provided different tools for students to discuss their MOOCs-related concerns through Facebook
Group, MODeL LMS, and email. This study showed how social media (Learning Management System
(LMS), Facebook page, and Email) were used as communication and learner support tools to address
various MOOCs-related inquiries. The results of the study showed that the questions asked through
Facebook Group are preferable for Administrative-related matters.
The biggest advantage of social media is better communication. A student can connect with anyone at any
point in time via Kids Messenger or WhatsApp. They can use such platforms via their smartphone, tablet or
computer, and learners can exchange questions, make phone calls or video calls. If a student is stuck with
their homework, they can always communicate with their friends or tutors. They don't need to wait and meet
the teacher physically. Social media promote learning by offering support with sharing documents as well
such as via Google Drive Box, Google Docs. Some teachers even connect with their class via Facebook
live.
CHAPTER 3
METHODOLOGY
Research Design
This study is a non-experimental under a correlational research design, that is used to examine the
relationship between two or more variables. In a correlational study, the researchers do not manipulate or
control any of them.
Sampling and Participants of the Study
The respondents of the study are students in SHS San Nicholas III. Using random sampling, the
researchers will select the respondents. Because the respondents are people who self-selected to
participate in the survey, the researchers will utilize voluntary sampling to collect their data
Research instruments
The researchers used an Likert-scale questionnaire, and deliver the survey through face to face, the
respondents answered it based on their opinion and experiences in how social media helps as learning
communication tool. Survey questionnaires will be used by the researchers to perform this investigation.
This includes the initial blanks needed for the demographic profile such as the name, age, and grade level.
Data Gathering Procedure
The researchers began by developing the statement of the problem and questionnaire. The teacher must
validate the questionnaire after it has been produced. After the teacher validates the interview questions,
the researchers conduct a ten questions interview survey with students in SHS in San Nicholas III. The
researchers communicated with the respondents through face to face in school. The researcher’s data
collection took one week. Researchers gathered, reviewed, and interpreted all of the data from the
interview survey once the respondents completed the survey questionnaire.
Once the researchers have finished examining the responses of the respondents, the researcher develops
the study's conclusion and recommendations based on the data acquired.
Ethical Consideration/Issues
The researchers are responsible for safeguarding all the information given by the participants. The
researchers will ensure that all to be disclosed would not be misused, misunderstood, or misinterpreted to
harm other people.
Statistical Treatment of data
In order to clearly analyze the data, the researcher’s used slovin’s formula to gather a data (N) the size of
population.
Slovin’s Formula
n – The sample size
N – The population size
e – Margine of error
1270
n=
(1+1270)¿ ¿
2
.05 x 1270+1=4.175
1270
n= =304.19
4.175
n=304
304 is the total sample size. To solve the sample size for every respondent each strand of Grade 12
students in SHs in San Nicholas III, Bacoor City.
RPS
STRAND= (n)
N
Whereas:
RPS = respondents population size for each strand
N = total number of populations
n = total number of samples
CHAPTER 4
RESULT AND DISCUSSION
This chapter includes all the data gathered from the survey. The data obtained were interpreted and
furthered discussed through statistical analysis.
The study was conducted to determine the relationship of social media as learning communication tool
among grade 12 learners in SHS in San Nicholas III Bacoor City.
Statement of the Problem:
1. What is the Demographic profile of the participants according to
TABLE 1: 1.1 STRAND
STRAND NO. OF RESPONDENTS PERCENTAGE
GAS 76 25 %
HE 76 25 %
HUMSS 76 25 %
ICT 76 25 %
TOTAL: 304 100 %
This table showed that the respondents from the gas strand are 25%, which is 76 in number; from the HE
strand, we have 25% respondents, which is 76 in number; from the HUMSS strand, we have 25%
respondents, 76 in number; and from the ICT strand, it’s 25%, 76 in number. The total number of
respondents is 304, which is 100%.
TABLE 2: 1.2 AGE
AGE NO. OF RESPONDENTS PERCENTAGE
17 55 18.1%
18 130 42.8%
19 75 24.7%
20 33 10.9%
21 9 3%
22 1 0.3%
23 1 0.3%
TOTAL: 304 100%
This table showed that the respondents whose age is 17 years old are 55 students (18.1%), the
respondents whose age is 18 years old are 130 students (42.8%), the respondents whose age is 19 years
old are 75 students (24.7%), the respondents whose age is 20 years old are 33 students (10.9%), the
respondents whose age is 21 years old are 9 students (3%), the respondents whose age is 22 years old
are 1 student (0.3%), and the respondents whose age is 23 years old are 1 student (0.3%).
TABLE 3: 1.3 GENDER
GENDER NO. OF RESPONDENTS PERCENTAGE
FEMALE 140 46.1%
MALE 164 53.9%
TOTAL: 304 100%
This table showed that the female respondents are 140 46.1%, and 164 male 53.9%.
TABLE 4: RESEARCH QUESTIONS
QUESTIONS: WEIGHTED MEAN STANDARD VERBAL
MEAN SQUARE DEVIATION INTERPRETATION
1.Students can access 3.20 10.66 2.73 AGREE
lectures/course materials
uploaded by the teachers.
2.Students can exchange 3.29 11.28 2.82 AGREE
files through social media.
3.Students can receive 3.05 10.12 2.65 AGREE
notifications when
members contribute to
their group.
4.Students submit 3.13 10.47 2.70 AGREE
assignments to the
teacher through social
media.
5.Students can easily 3.11 10.64 2.74 AGREE
contact with each other
with regards to their
projects and assignments.
6.Students can share 3.30 11.44 2.85 AGREE
documents through social
media.
7.Through social media 3.09 10.36 2.69 AGREE
students can ask the
teacher questions about
the lesson that they don’t
understand.
8.Students can use social 3.44 12.31 2.97 AGREE
media to communicate
with their groupmates.
9.Students can use social 3.47 12.47 3 AGREE
media to announce
important events in
school.
10.Students can interact 3.36 11.78 2.90 AGREE
through social media
about school related
matters.
This table showed that the weighted mean for the first question, which is Students can access
lectures/course materials uploaded by the teachers are 3.20 then mean square is 10.66, standard deviation
is 2.73 which is Agree in verbal interpretation, they can easily access lectures/course materials uploaded
by the teachers.
On the second question, Students can exchange files through social media showed that its weighted mean
are 3.29, mean square are 11.28 standard deviation are 2.82 it is also agree in verbal interpretation, so it
means that students can easily use social media as a learning communication tools since they can
exchange files through social media.
On the third question Students can receive notifications when members contribute to their group, its
weighted mean are 3.05 then mean square 10.12 and its standard deviation are 2.65, agree in verbal
interpretation, they are also agreed that they can rapidly notified by the used of social media.
On the fourth question, Students submit assignments to the teacher through social media, the weighted
mean are 3.13, mean square are 10.47 then standard deviation are 2.70, also agreed in verbal
interpretation, at the present time students can submit their assignments to their teacher through social
media.
On the fifth question, students can easily contact with each other with regards to their projects and
assignments, its weighted means are 3.11 mean square are 10.64 and its standard deviation is 2.74, also
agreed in verbal interpretation. They can also easily contact with each other regarding with their project and
assignment.
On the sixth question, Students can share documents through social media, its weighted means are 3.30,
mean square are 11.44 then its standard deviation 2.85, therefore it is also agreed in verbal interpretation.
They are agreed that they can share documents through social media.
On the seventh question, through social media students can ask the teacher questions about the lesson
that they don’t understand, its weighted mean is 3.09, mean square is 10.36 and its standard deviation
2.69, also agree in verbal interpretation. It is simply means that student can ask the teacher question about
the lesson that they bare having a hard time to understand with the help of social media.
On the eight question, Students can use social media to communicate with their groupmates, its weighted
mean are 3.44 then mean square 12.31 and its standard deviation are 2.97, it is also agree in verbal
interpretation. They are also agreed that they can use social media to communicate with their groupmates.
On the nineth question, Students can use social media to announce important events in school, its
weighted mean are 3.74 mean square is 12.47 and its standard deviation are 3, it is also agree in verbal
interpretation. They are also agreed that student can also use social media to announce important events
in school.
On the last question, Students can interact through social media about school related matters, its weighted
mean are 3.36 mean square are 11.78 then its standard deviation are 2.90, also agree in verbal
interpretation. They are also agreed that student can interact with their classmate with the use of social
media.
CHAPTER 5
SUMMARY OF FINDINGS, CONCLUSION AND RECOMMENDATIONS
This chapter summarizes the research work completed, the conclusions obtained, and the suggestions
made because of this study.
SUMMARY
This section aims to summarize the following information acquired or the final summation from the
respondents via questionnaire, as well as the study's conclusion.
Based on the results of the survey, the researchers came to several conclusions about the perceived
effectiveness of social media as a learning communication tool in SHS San Nicholas III Bacoor City. The
findings of the researchers will be discussed further below.
The perceived effectiveness of social media as a learning communication tool in SHS San Nicholas III
Bacoor City is modified. They can use social media as a learning communication tool, which improves their
academic performance. According to the respondents, social media has helped them communicate with
their groupmates and teachers, and they can do the task accordingly and get a high score since they can
communicate with their groupmates even when they are already in their house.
Using social media as a learning communication tool has a lot of positive effects on students, such as
keeping them updated, which can help them by being updated on announcements and passing their
assignments to their teachers through social media. They can also easily access learning modules through
social media since teachers send modules using social media.
In general, social media has a positive effect on students’ academic performance. As for the respondents'
social media, it has a positive effect on them, as they can communicate with their teacher and ask a
question about things they don’t understand.
RECOMMENDATIONS
In this research, the conclusion is drawn that the effectiveness of social media as a learning communication
tool on the academic performance of the students in SHS San Nicholas III Bacoor City.
Thus, recommendations are made that:
Researchers: Perceived effectiveness of social media as a learning communication tool in SHS San
Nicholas III Bacoor City
Students: For the students, they should read more information about how to avoid the negative effects.
Teachers: The teachers may use social media as a learning ground for their students, especially about
their behaviors.
Parents: The parents may use social media to guide and interact with their children and to monitor the
effects of social media on them.
Future researchers: The researchers should conduct more studies and broaden their knowledge to give
more information to the future generation.
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