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Swift

Yahoo News / YouGov Sept. 2024 Swift + Harris

Uploaded by

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© © All Rights Reserved
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0% found this document useful (0 votes)
678 views

Swift

Yahoo News / YouGov Sept. 2024 Swift + Harris

Uploaded by

Andrew
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 163

Yahoo!

News Survey - Taylor Swift

Sample 1,755 U.S. Adults


Conducted September 11 - 13, 2024
Margin of Error ±2.9%

1. Would you say things in this country today are...


Generally headed in the right direction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25%
Off on the wrong track . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 63%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12%

2. Do you have a favorable or an unfavorable opinion of the following people?

Some-
Some- what
Very what unfavor- Very unfa- Unfavor- Don’t
favorable favorable Favorable able vorable able know
Joe Biden 18% 24% 41% 13% 42% 56% 3%
Donald Trump 23% 19% 42% 10% 45% 56% 3%
Kamala Harris 28% 21% 49% 10% 38% 48% 4%
JD Vance 13% 18% 31% 14% 35% 48% 21%
Tim Walz 23% 16% 39% 9% 28% 37% 24%

3. How much attention are you paying to the Presidential election?


A lot . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 49%
Some . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .29%
Total a lot / some . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 78%
Only a little . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%
None . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7%
Total a lttle / none . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22%

4. How likely is it that you will vote in the 2024 Presidential election in November?
Asked of registered voters
Definitely will vote . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 86%
Probably will vote . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8%
Total definitely / probably will vote . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 94%
Maybe will vote . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3%
Probably will not vote . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1%
Definitely will not vote . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2%
Don’t know . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 0%

1
Yahoo! News Survey - Taylor Swift

5. If the 2024 election for president were held today, and these were the options, who would you vote for?
Asked of registered voters
Kamala Harris, the Democrat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48%
Donald Trump, the Republican . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44%
Cornel West, an independent . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1%
Jill Stein, the Green Party candidate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1%
Chase Oliver, the Libertarian Party candidate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1%
Someone else . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%

6. Would you say that your mind is made up about how you will vote?
Asked of registered voters who selected a candidate
I will definitely vote for [candidate] . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 88%
I could change my mind between now and the election . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7%
Not asked - not sure about vote choice . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%

7. If the 2024 election for president were held today, and these were the options, who would you vote for?
Asked of registered voters
Kamala Harris, the Democrat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50%
Donald Trump, the Republican . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3%
I would not vote . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2%

8. If an election for U.S. Congress were being held today, who would you vote for in the district where you live?
Asked of registered voters
The Democratic Party candidate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47%
The Republican Party candidate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43%
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8%
I would not vote . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1%

9. What feelings come to mind when thinking about the upcoming 2024 presidential election? Please select all
that apply
Dread . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37%
Optimism . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36%
Exhaustion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34%
Excitement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27%
Depression . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18%
Indifference . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%
Delight . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8%
None of these . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11%

2
Yahoo! News Survey - Taylor Swift

10. Who do you think has the best chance of winning the 2024 presidential election?
Kamala Harris . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42%
Donald Trump . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26%

11. Do you approve or disapprove of the way Joe Biden is handling his job as President?
Strongly approve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14%
Somewhat approve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24%
Total approve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38%
Somewhat disapprove . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%
Strongly disapprove . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42%
Total disapprove . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .57%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%

12. Do you approve or disapprove of the way Kamala Harris is handling her job as vice president?
Strongly approve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20%
Somewhat approve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22%
Total approve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41%
Somewhat disapprove . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10%
Strongly disapprove . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37%
Total disapprove . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .47%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11%

13. Looking back, do you approve or disapprove of the way Donald Trump handled his job as president?
Strongly approve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28%
Somewhat approve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19%
Total approve . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47%
Somewhat disapprove . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10%
Strongly disapprove . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39%
Total disapprove . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .48%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%

14. Which candidate has clearer plans to solve America’s problems?


Kamala Harris . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44%
Donald Trump . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16%

3
Yahoo! News Survey - Taylor Swift

15. Which one of the following is the most important issue to you when thinking about this year’s election?
Cost of living . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40%
Crime . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4%
Immigration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%
Abortion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6%
Guns . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%
Schools . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1%
Healthcare . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6%
Climate change . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%
Democracy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4%

16. In thinking about this year’s election, which candidate would do a better job handling each of the following
issues?

Kamala Donald Both


Harris Trump equally Not sure
Cost of living 40% 42% 5% 12%
Crime 38% 43% 6% 13%
Immigration 37% 47% 5% 11%
Abortion 49% 31% 6% 14%
Democracy 47% 34% 5% 14%

17. Which of the following words describe Kamala Harris? Select all that apply
Focused . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39%
Optimistic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36%
Dishonest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35%
Honest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33%
Weak . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31%
Normal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30%
Tough . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28%
Unifying . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26%
Weird . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24%
Tolerant . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24%
Divisive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21%
Extreme . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21%
Chaotic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20%
Mainstream . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .20%
Racist . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14%
Pessimistic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6%
None of the above . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4%

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Yahoo! News Survey - Taylor Swift

18. Here are some statements about Kamala Harris. Please tell us which you agree or disagree with.

Agree Disagree Not sure


The only thing Kamala Harris cares about is herself. 35% 48% 17%
Kamala Harris shares my values. 40% 45% 16%
Kamala Harris has the mental ability a president needs. 53% 35% 12%

19. Would you say Kamala Harris is..?


Very liberal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35%
Liberal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26%
Total liberal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 61%
Moderate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19%
Conservative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3%
Very conservative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2%
Total conservative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%

20. Would you say Kamala Harris represents...?


Change . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40%
More of the same . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12%

21. Do you think Kamala Harris is up to the challenges facing the U.S.?
Yes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45%
No . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .43%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12%

22. If Kamala Harris wins the election, who will benefit most: people like you or people who aren’t like you?
People like me . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34%
No change . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%
People who aren’t like me . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .36%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%

23. Which of the following words describe Donald Trump? Select all that apply
Chaotic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47%
Dishonest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45%
Extreme . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43%
Tough . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41%
Racist . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40%
Weird . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .38%
Divisive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36%
Focused . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31%
continued on the next page . . .

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Yahoo! News Survey - Taylor Swift

continued from previous page


Weak . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24%
Optimistic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24%
Honest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24%
Pessimistic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19%
Normal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%
Unifying . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14%
Mainstream . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9%
Tolerant . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9%
None of the above . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3%

24. Here are some statements about Donald Trump. Please tell us which you agree or disagree with.

Agree Disagree Not sure


The only thing Donald Trump cares about is himself. 51% 39% 10%
Donald Trump shares my values. 37% 51% 12%
Donald Trump has the mental ability a president needs. 46% 45% 9%

25. Would you say Donald Trump is...


Very liberal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4%
Liberal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3%
Total liberal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7%
Moderate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14%
Conservative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31%
Very conservative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .25%
Total conservative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22%

26. Would you say Donald Trump represents...?


Change . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45%
More of the same . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19%

27. Do you think Donald Trump is up to the challenges facing the U.S.?
Yes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45%
No . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .45%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10%

28. If Donald Trump wins the election, who will benefit most: people like you or people who aren’t like you?
People like me . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34%
No change . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10%
People who aren’t like me . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .43%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13%

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Yahoo! News Survey - Taylor Swift

29. If reelected in 2024, Donald Trump would be 78 at the start of his second term and 82 at the end of it. Is
Trump too old for another term as president?
Yes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50%
No . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .39%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11%

30. Did you watch the presidential debate on Tuesday night?


Yes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59%
No . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .41%

31. Did you watch enough video clips or news coverage of the debate afterwards to have an opinion about how
the debate went?
Yes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17%
No . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24%
Not asked - watched debate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59%

32. Watched Debate or Clips of Debate


Saw . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 76%
Didn’t see . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24%

33. Who do you think won Tuesday’s presidential debate?


Among those who watched the debate or enough news coverage to have an opinion
Kamala Harris . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 56%
Donald Trump . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26%
A tie . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10%

34. The debate covered the following topics. Who do you think gave better answers on each of these topics?
Among those who watched the debate or enough news coverage to have an opinion

Kamala Donald About the


Harris Trump same Don’t know
Trump’s record 44% 36% 8% 12%
Harris’ record 45% 31% 9% 15%
Cost of living 45% 39% 8% 8%
Abortion 53% 30% 8% 9%
Immigration 42% 45% 6% 7%
January 6 49% 28% 7% 16%
Foreign policy 43% 42% 6% 9%

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Yahoo! News Survey - Taylor Swift

35. Which of these words would you use to describe the debate? Check all that apply.
Among those who watched the debate or enough news coverage to have an opinion
Embarrassing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38%
Infuriating . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36%
Entertaining . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36%
Informative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35%
Painful . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33%
Frightening . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22%
Reassuring . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19%
Inspiring . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18%

36. Which candidate was more responsible for making the debate . . .
Among those who watched the debate or enough news coverage to have an opinion

Kamala Donald Both


Harris Trump equally Not sure
Painful 30% 46% 13% 11%
Informative 45% 31% 11% 13%
Embarrassing 29% 50% 13% 7%
Entertaining 21% 34% 26% 19%
Infuriating 33% 44% 13% 10%
Inspiring 48% 29% 4% 19%
Reassuring 48% 31% 4% 17%
Frightening 32% 45% 10% 12%

37. During the debate, which candidate was more . . .


Among those who watched the debate or enough news coverage to have an opinion

Kamala Donald Both


Harris Trump equally Not sure
Coherent 50% 28% 13% 8%
Insulting 28% 53% 12% 7%
Presidential 51% 35% 6% 9%
Strong 47% 39% 8% 7%
Untruthful 35% 49% 10% 6%
Focused on policy 48% 34% 6% 11%
Competent 50% 36% 7% 8%

38. How much did you learn about Kamala Harris during the debate?
Among those who watched the debate or enough news coverage to have an opinion
A lot . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32%
A little . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38%
Total a lot / some . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 69%
Nothing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31%

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Yahoo! News Survey - Taylor Swift

39. What specifically did you learn about Harris that you didn’t know before? Please select all that apply.
Among those who watched the debate or enough news coverage to have an opinion
What she plans to do as president . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34%
Temperament . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32%
Fitness to be president . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32%
Not asked - learned nothing about Harris . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31%
Policy positions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27%
Background . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%
Past record . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14%
Something else . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%

40. Was what you learned about Harris. . . ?


Among those who watched the debate or enough news coverage to have an opinion
Mostly positive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47%
Mostly negative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14%
Mixed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8%
Not asked - learned nothing about Harris . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31%

41. How much did you learn about Donald Trump during the debate?
Among those who watched the debate or enough news coverage to have an opinion
A lot . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21%
A little . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31%
Total a lot / some . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51%
Nothing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 49%

42. What specifically did you learn about Trump that you didn’t know before? Please select all that apply.
Among those who watched the debate or enough news coverage to have an opinion
Not asked - learned nothing about Trump . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 49%
Policy positions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20%
Fitness to be president . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17%
Temperament . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16%
Past record . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11%
What he plans to do as president . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8%
Something else . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7%
Background . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7%

43. Was what you learned about Trump...?


Among those who watched the debate or enough news coverage to have an opinion
Mostly positive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24%
Mostly negative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18%
Mixed . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9%
Not asked - learned nothing about Trump . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 49%

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Yahoo! News Survey - Taylor Swift

44. Overall, how would you rate each candidate’s performance in the debate?
Among those who watched the debate or enough news coverage to have an opinion

Total
excellent / Total fair /
Excellent Good good Fair Poor poor Not sure
Kamala Harris 36% 22% 58% 17% 24% 40% 2%
Donald Trump 14% 18% 33% 17% 48% 65% 2%

45. Did the debate make you think better or worse of Kamala Harris?
Among those who watched the debate or enough news coverage to have an opinion
Better of her . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46%
Worse of her . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29%
No change . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24%

46. Did the debate make you think better or worse of Donald Trump?
Among those who watched the debate or enough news coverage to have an opinion
Better of him . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .20%
Worse of him . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38%
No change . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42%

47. Were the moderators mostly fair or unfair to Kamala Harris?


Among those who watched the debate or enough news coverage to have an opinion
Mostly fair . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 81%
Mostly unfair . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14%

48. Were the moderators mostly fair or unfair to Donald Trump?


Among those who watched the debate or enough news coverage to have an opinion
Mostly fair . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 49%
Mostly unfair . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13%

49. Should there be more debates between Donald Trump and Kamala Harris?
Among those who watched the debate or enough news coverage to have an opinion
Yes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59%
No . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .25%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16%

50. Do you consider yourself a Taylor Swift fan?


Yes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22%
No . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .68%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10%

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51. Do you have a favorable or an unfavorable opinion of Taylor Swift?


Very favorable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18%
Somewhat favorable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28%
Favorable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46%
Somewhat unfavorable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17%
Very unfavorable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18%
Unfavorable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19%

52. Do you think that Taylor Swift should...?


Publicly endorse political candidates she supports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33%
Not speak publicly about politics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22%

53. As you may know, Taylor Swift has endorsed Kamala Harris for president. What effect do you think Swift’s
endorsement will have on Harris’ campaign?
Very positive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24%
Somewhat positive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30%
Total positive . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 55%
Neither positive nor negative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25%
Somewhat negative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2%
Very negative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4%
Total negative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14%

54. Does Taylor Swift’s endorsement make you more or less likely to vote for Harris?
Much more likely . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5%
Somewhat more likely . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3%
Total more likely . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8%
No difference . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 64%
Somewhat less likely . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3%
Much less likely . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .19%
Total less likely . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6%

55. Are you. . . ?


Male . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .49%
Female . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51%

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Yahoo! News Survey - Taylor Swift

56. Respondent age by category


Under 30 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21%
30-44 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25%
45-64 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33%
65+ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21%

57. What racial or ethnic group best describes you?


White . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 63%
Black . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12%
Hispanic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16%
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9%

58. What is the highest level of education you have completed?


HS or Less . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38%
Some college . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28%
College Grad/Postgrad . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .34%

59. Who did you vote for in the election for President in 2020?
Joe Biden . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32%
Donald Trump . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29%
Jo Jorgensen . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1%
Howie Hawkins . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 0%
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 0%
Did not vote for President . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38%

60. Generally speaking, do you think of yourself as a ...?


Democrat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33%
Republican . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30%
Independent . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26%
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8%

61. In general, how would you describe your own political viewpoint?
Very liberal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11%
Liberal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15%
Moderate . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33%
Conservative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20%
Very conservative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11%
Not sure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10%

12
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

1. Direction of country
Would you say things in this country today are...

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Generally headed in the right direction 25% 28% 22% 26% 26% 22% 26% 24% 36% 21%
Off on the wrong track 63% 63% 63% 56% 57% 69% 68% 66% 43% 64%
Not sure 12% 10% 15% 18% 17% 9% 7% 10% 21% 15%
Totals 100% 101% 100% 100% 100% 100% 101% 100% 100% 100%
Weighted N (1, 755) (854) (901) (368) (443) (572) (372) (1, 102) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Generally headed in the right direction 25% 52% 7% 17% 27% 5% 51% 50% 4%
Off on the wrong track 63% 32% 89% 71% 63% 92% 34% 35% 95%
Not sure 12% 16% 4% 12% 9% 3% 15% 15% 1%
Totals 100% 100% 100% 100% 99% 100% 100% 100% 100%
Weighted N (1, 755) (571) (529) (465) (1, 177) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Generally headed in the right direction 25% 51% 4% 12% 30% 15% 28%
Off on the wrong track 63% 33% 93% 83% 62% 69% 64%
Not sure 12% 16% 3% 5% 8% 15% 9%
Totals 100% 100% 100% 100% 100% 99% 101%
Weighted N (1, 755) (564) (523) (90) (986) (192) (1, 090)

1
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

2A. Favorability of Politicians — Joe Biden


Do you have a favorable or an unfavorable opinion of the following people?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Very favorable 18% 16% 19% 11% 16% 18% 24% 17% 31% 14%
Somewhat favorable 24% 24% 23% 25% 28% 24% 17% 21% 34% 23%
Favorable 41% 40% 42% 36% 44% 42% 41% 38% 65% 37%
Somewhat unfavorable 13% 13% 14% 28% 15% 8% 5% 12% 17% 17%
Very unfavorable 42% 45% 39% 29% 38% 48% 52% 49% 11% 40%
Unfavorable 56% 58% 53% 56% 53% 56% 57% 61% 29% 57%
Don’t know 3% 2% 5% 8% 3% 2% 1% 2% 6% 6%
Totals 100% 100% 100% 101% 100% 100% 99% 101% 99% 100%
Weighted N (1, 745) (850) (895) (368) (443) (565) (369) (1, 099) (212) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Very favorable 18% 43% 1% 9% 21% 1% 42% 41% 1%


Somewhat favorable 24% 40% 5% 23% 23% 2% 42% 42% 2%
Favorable 41% 84% 6% 32% 44% 3% 85% 83% 3%
Somewhat unfavorable 13% 9% 9% 22% 10% 8% 10% 10% 8%
Very unfavorable 42% 6% 84% 42% 46% 88% 5% 6% 89%
Unfavorable 56% 14% 93% 65% 56% 96% 14% 16% 96%
Don’t know 3% 2% 1% 4% 1% 0% 1% 1% 0%
Totals 100% 100% 100% 100% 101% 99% 100% 100% 100%
Weighted N (1, 745) (571) (527) (458) (1, 174) (517) (550) (556) (510)

2
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Very favorable 18% 43% 1% 1% 22% 12% 21%


Somewhat favorable 24% 43% 1% 24% 24% 17% 23%
Favorable 41% 86% 1% 25% 46% 29% 44%
Somewhat unfavorable 13% 9% 9% 19% 9% 14% 9%
Very unfavorable 42% 4% 90% 52% 44% 55% 46%
Unfavorable 56% 13% 99% 71% 53% 69% 55%
Don’t know 3% 1% 0% 4% 1% 2% 1%
Totals 100% 100% 101% 100% 100% 100% 100%
Weighted N (1, 745) (562) (523) (90) (983) (191) (1, 087)

3
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

2B. Favorability of Politicians — Donald Trump


Do you have a favorable or an unfavorable opinion of the following people?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Very favorable 23% 24% 21% 14% 19% 27% 29% 26% 7% 19%
Somewhat favorable 19% 20% 19% 22% 18% 18% 20% 23% 13% 15%
Favorable 42% 44% 40% 35% 37% 45% 49% 49% 20% 34%
Somewhat unfavorable 10% 12% 9% 14% 14% 7% 7% 9% 13% 16%
Very unfavorable 45% 42% 48% 45% 46% 47% 42% 40% 63% 45%
Unfavorable 56% 54% 57% 59% 60% 54% 49% 49% 76% 61%
Don’t know 3% 2% 3% 5% 3% 1% 1% 2% 4% 5%
Totals 100% 100% 100% 100% 100% 100% 99% 100% 100% 100%
Weighted N (1, 747) (852) (896) (368) (443) (568) (369) (1, 099) (214) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Very favorable 23% 1% 58% 13% 26% 55% 1% 1% 54%


Somewhat favorable 19% 7% 31% 21% 19% 35% 4% 5% 34%
Favorable 42% 8% 89% 35% 45% 90% 5% 7% 88%
Somewhat unfavorable 10% 9% 7% 15% 7% 6% 6% 6% 8%
Very unfavorable 45% 82% 4% 48% 47% 3% 88% 87% 4%
Unfavorable 56% 90% 11% 63% 54% 10% 94% 93% 11%
Don’t know 3% 2% 0% 2% 0% 0% 0% 0% 0%
Totals 100% 101% 100% 99% 99% 99% 99% 99% 100%
Weighted N (1, 747) (571) (527) (460) (1, 175) (517) (550) (557) (510)

4
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Very favorable 23% 1% 57% 2% 26% 25% 27%


Somewhat favorable 19% 3% 36% 23% 17% 29% 18%
Favorable 42% 4% 93% 25% 44% 53% 45%
Somewhat unfavorable 10% 6% 6% 25% 7% 9% 7%
Very unfavorable 45% 90% 0% 48% 49% 37% 48%
Unfavorable 56% 96% 6% 73% 56% 45% 55%
Don’t know 3% 0% 0% 3% 0% 1% 0%
Totals 100% 100% 99% 101% 99% 101% 100%
Weighted N (1, 747) (562) (522) (90) (983) (191) (1, 087)

5
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

2C. Favorability of Politicians — Kamala Harris


Do you have a favorable or an unfavorable opinion of the following people?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Very favorable 28% 24% 31% 21% 29% 27% 33% 27% 45% 18%
Somewhat favorable 21% 22% 20% 34% 21% 19% 10% 15% 27% 32%
Favorable 49% 46% 51% 56% 50% 46% 43% 43% 71% 51%
Somewhat unfavorable 10% 9% 10% 18% 11% 6% 4% 8% 12% 16%
Very unfavorable 38% 43% 34% 20% 33% 46% 51% 47% 11% 29%
Unfavorable 48% 52% 43% 38% 44% 52% 55% 55% 22% 45%
Don’t know 4% 2% 5% 6% 5% 3% 2% 2% 6% 4%
Totals 101% 100% 100% 99% 99% 101% 100% 99% 101% 99%
Weighted N (1, 751) (852) (899) (368) (440) (571) (372) (1, 100) (218) (279)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Very favorable 28% 65% 2% 19% 33% 1% 66% 64% 2%


Somewhat favorable 21% 28% 4% 29% 17% 3% 28% 29% 3%
Favorable 49% 92% 6% 47% 50% 5% 94% 93% 5%
Somewhat unfavorable 10% 4% 10% 14% 6% 8% 3% 2% 8%
Very unfavorable 38% 2% 83% 34% 43% 87% 2% 4% 86%
Unfavorable 48% 7% 93% 48% 49% 94% 5% 6% 94%
Don’t know 4% 1% 1% 4% 1% 1% 1% 0% 1%
Totals 101% 100% 100% 100% 100% 100% 100% 99% 100%
Weighted N (1, 751) (569) (529) (463) (1, 173) (517) (549) (556) (510)

6
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Very favorable 28% 67% 1% 1% 35% 23% 34%


Somewhat favorable 21% 30% 1% 33% 17% 18% 17%
Favorable 49% 97% 3% 34% 52% 41% 50%
Somewhat unfavorable 10% 1% 7% 23% 5% 8% 5%
Very unfavorable 38% 1% 89% 35% 42% 46% 44%
Unfavorable 48% 2% 97% 57% 47% 54% 49%
Don’t know 4% 0% 1% 9% 0% 5% 1%
Totals 101% 99% 99% 101% 99% 100% 101%
Weighted N (1, 751) (562) (523) (88) (983) (190) (1, 086)

7
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

2D. Favorability of Politicians — JD Vance


Do you have a favorable or an unfavorable opinion of the following people?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Very favorable 13% 14% 12% 5% 6% 17% 24% 16% 2% 9%


Somewhat favorable 18% 19% 17% 16% 18% 17% 20% 22% 7% 12%
Favorable 31% 33% 28% 21% 23% 34% 43% 39% 9% 20%
Somewhat unfavorable 14% 17% 10% 23% 13% 10% 10% 13% 16% 18%
Very unfavorable 35% 34% 36% 28% 35% 37% 37% 33% 43% 29%
Unfavorable 48% 51% 46% 51% 48% 48% 47% 46% 59% 46%
Don’t know 21% 16% 26% 28% 28% 18% 10% 16% 32% 33%
Totals 101% 100% 101% 100% 100% 99% 101% 100% 100% 101%
Weighted N (1, 742) (850) (892) (365) (443) (566) (368) (1, 097) (211) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Very favorable 13% 1% 35% 6% 16% 36% 1% 0% 36%


Somewhat favorable 18% 7% 32% 18% 21% 37% 5% 7% 36%
Favorable 31% 8% 67% 25% 37% 73% 6% 7% 72%
Somewhat unfavorable 14% 17% 12% 13% 11% 10% 11% 10% 10%
Very unfavorable 35% 64% 6% 36% 40% 5% 74% 73% 5%
Unfavorable 48% 80% 18% 49% 50% 15% 85% 83% 15%
Don’t know 21% 12% 15% 26% 12% 12% 9% 10% 13%
Totals 101% 101% 100% 99% 100% 100% 100% 100% 100%
Weighted N (1, 742) (570) (523) (458) (1, 172) (515) (549) (556) (509)

8
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Very favorable 13% 1% 36% 0% 17% 11% 17%


Somewhat favorable 18% 5% 39% 19% 20% 27% 21%
Favorable 31% 6% 75% 19% 37% 38% 38%
Somewhat unfavorable 14% 10% 9% 22% 10% 12% 10%
Very unfavorable 35% 75% 4% 27% 42% 25% 41%
Unfavorable 48% 85% 13% 48% 53% 38% 51%
Don’t know 21% 9% 12% 33% 10% 24% 11%
Totals 101% 100% 100% 101% 99% 99% 100%
Weighted N (1, 742) (562) (521) (89) (981) (192) (1, 085)

9
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

2E. Favorability of Politicians — Tim Walz


Do you have a favorable or an unfavorable opinion of the following people?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Very favorable 23% 22% 24% 18% 24% 23% 29% 24% 26% 20%
Somewhat favorable 16% 18% 14% 23% 18% 13% 10% 14% 22% 16%
Favorable 39% 40% 38% 41% 42% 36% 39% 37% 48% 36%
Somewhat unfavorable 9% 9% 9% 13% 10% 7% 5% 9% 9% 8%
Very unfavorable 28% 33% 23% 12% 20% 35% 42% 36% 8% 17%
Unfavorable 37% 42% 32% 25% 30% 42% 47% 45% 17% 24%
Don’t know 24% 18% 30% 34% 28% 22% 14% 18% 36% 39%
Totals 100% 100% 100% 100% 100% 100% 100% 101% 101% 100%
Weighted N (1, 748) (851) (898) (368) (443) (570) (368) (1, 096) (218) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Very favorable 23% 53% 1% 20% 30% 2% 60% 59% 2%


Somewhat favorable 16% 23% 6% 19% 14% 4% 22% 23% 3%
Favorable 39% 76% 7% 38% 44% 5% 82% 81% 5%
Somewhat unfavorable 9% 6% 12% 8% 7% 11% 4% 4% 10%
Very unfavorable 28% 4% 62% 25% 34% 69% 3% 3% 71%
Unfavorable 37% 10% 74% 33% 41% 80% 6% 7% 81%
Don’t know 24% 14% 19% 28% 14% 14% 12% 12% 14%
Totals 100% 100% 100% 100% 99% 100% 101% 101% 100%
Weighted N (1, 748) (570) (526) (463) (1, 173) (516) (549) (556) (509)

10
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Very favorable 23% 61% 1% 8% 33% 15% 32%


Somewhat favorable 16% 23% 3% 21% 13% 18% 13%
Favorable 39% 84% 4% 30% 46% 33% 45%
Somewhat unfavorable 9% 3% 11% 11% 7% 8% 7%
Very unfavorable 28% 2% 71% 22% 36% 25% 35%
Unfavorable 37% 5% 82% 32% 43% 33% 42%
Don’t know 24% 11% 14% 38% 11% 34% 13%
Totals 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 748) (561) (521) (90) (981) (192) (1, 086)

11
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

3. Attention to 2024 Election


How much attention are you paying to the Presidential election?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

A lot 49% 53% 45% 28% 41% 56% 68% 56% 34% 31%
Some 29% 27% 31% 38% 30% 27% 23% 28% 37% 31%
Total a lot / some 78% 80% 76% 66% 71% 83% 90% 84% 72% 63%
Only a little 15% 15% 15% 20% 21% 12% 7% 11% 18% 24%
None 7% 5% 9% 14% 8% 5% 3% 4% 10% 14%
Total a lttle / none 22% 20% 24% 34% 29% 17% 10% 16% 28% 37%

Totals 100% 100% 100% 100% 100% 100% 101% 99% 99% 100%
Weighted N (1, 749) (853) (897) (368) (442) (569) (369) (1, 097) (218) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

A lot 49% 60% 56% 40% 64% 63% 71% 70% 64%
Some 29% 26% 32% 32% 26% 29% 21% 21% 29%
Total a lot / some 78% 86% 88% 73% 90% 92% 92% 91% 93%
Only a little 15% 11% 11% 19% 8% 6% 7% 8% 6%
None 7% 3% 1% 8% 2% 1% 1% 1% 1%
Total a lttle / none 22% 14% 12% 27% 10% 8% 8% 9% 7%

Totals 100% 100% 100% 99% 100% 99% 100% 100% 100%
Weighted N (1, 749) (571) (529) (461) (1, 173) (514) (550) (558) (508)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

A lot 49% 70% 63% 34% 69% 41% 69%


continued on the next page . . .

12
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Some 29% 22% 28% 37% 23% 38% 24%


Total a lot / some 78% 92% 91% 70% 92% 78% 92%
Only a little 15% 7% 7% 22% 7% 15% 7%
None 7% 1% 2% 7% 1% 7% 1%
Total a lttle / none 22% 8% 9% 30% 8% 22% 8%

Totals 100% 100% 100% 100% 100% 101% 101%


Weighted N (1, 749) (563) (520) (90) (982) (191) (1, 086)

13
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

4. Likely Voter 2024


How likely is it that you will vote in the 2024 Presidential election in November?
Asked of registered voters

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Definitely will vote 86% 86% 85% 69% 80% 90% 95% 88% 77% 84%
Probably will vote 8% 9% 7% 13% 13% 6% 4% 7% 12% 11%
Total definitely / probably will vote 94% 95% 93% 82% 93% 96% 98% 94% 89% 95%
Maybe will vote 3% 2% 4% 9% 2% 2% 0% 2% 6% 3%
Probably will not vote 1% 1% 1% 2% 2% 1% 1% 1% 1% 0%
Definitely will not vote 2% 2% 2% 6% 2% 1% 1% 2% 4% 1%
Don’t know 0% 0% 0% 1% 1% 0% 0% 0% 1% 1%
Totals 100% 100% 99% 100% 100% 100% 101% 100% 101% 100%
Weighted N (1, 177) (564) (613) (184) (270) (410) (314) (834) (142) (123)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Definitely will vote 86% 89% 88% 80% 86% 89% 88% 89% 89%
Probably will vote 8% 6% 8% 11% 8% 7% 7% 6% 7%
Total definitely / probably will vote 94% 95% 96% 90% 94% 96% 95% 94% 96%
Maybe will vote 3% 2% 1% 5% 3% 1% 2% 3% 1%
Probably will not vote 1% 1% 1% 2% 1% 1% 1% 1% 1%
Definitely will not vote 2% 2% 1% 2% 2% 1% 2% 2% 1%
Don’t know 0% 0% 0% 0% 0% 0% 0% 0% 0%
Totals 100% 100% 99% 100% 100% 99% 100% 101% 99%
Weighted N (1, 177) (431) (427) (275) (1, 177) (517) (551) (558) (510)

14
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Definitely will vote 86% 88% 89% 51% 91% 59% 93%
Probably will vote 8% 6% 7% 23% 6% 18% 7%
Total definitely / probably will vote 94% 95% 96% 74% 97% 78% 100%
Maybe will vote 3% 2% 2% 10% 1% 12% 0%
Probably will not vote 1% 1% 1% 6% 1% 3% 0%
Definitely will not vote 2% 2% 1% 6% 1% 5% 0%
Don’t know 0% 0% 0% 4% 0% 3% 0%
Totals 100% 99% 100% 100% 100% 100% 100%
Weighted N (1, 177) (564) (523) (90) (985) (192) (1, 090)

15
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

5. 2024 Vote - Trump V. Harris


If the 2024 election for president were held today, and these were the options, who would you vote for?
Asked of registered voters

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris, the Democrat 48% 44% 52% 60% 54% 44% 42% 41% 81% 50%
Donald Trump, the Republican 44% 49% 41% 29% 40% 49% 52% 52% 11% 44%
Cornel West, an independent 1% 1% 1% 1% 1% 1% 0% 0% 2% 0%
Jill Stein, the Green Party candidate 1% 0% 1% 1% 1% 0% 0% 0% 0% 2%
Chase Oliver, the Libertarian Party candidate 1% 1% 0% 1% 1% 0% 0% 1% 0% 2%
Someone else 1% 0% 1% 1% 0% 1% 0% 0% 0% 1%
Not sure 5% 5% 5% 6% 4% 5% 5% 6% 6% 2%
Totals 101% 100% 101% 99% 101% 100% 99% 100% 100% 101%
Weighted N (1, 175) (563) (612) (182) (270) (410) (314) (833) (141) (123)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris, the Democrat 48% 95% 2% 47% 48% 2% 94% 92% 2%
Donald Trump, the Republican 44% 3% 93% 37% 44% 91% 2% 3% 91%
Cornel West, an independent 1% 0% 0% 2% 1% 0% 0% 1% 0%
Jill Stein, the Green Party candidate 1% 0% 0% 2% 1% 0% 0% 1% 0%
Chase Oliver, the Libertarian Party candidate 1% 0% 0% 1% 1% 0% 1% 0% 0%
Someone else 1% 0% 0% 1% 1% 0% 0% 0% 0%
Not sure 5% 1% 5% 9% 5% 5% 2% 4% 5%
Totals 101% 99% 100% 99% 101% 98% 99% 101% 98%
Weighted N (1, 175) (431) (427) (273) (1, 175) (517) (551) (557) (510)

16
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris, the Democrat 48% 100% 0% 0% 50% 36% 49%


Donald Trump, the Republican 44% 0% 100% 0% 44% 49% 45%
Cornel West, an independent 1% 0% 0% 9% 0% 2% 1%
Jill Stein, the Green Party candidate 1% 0% 0% 7% 1% 0% 1%
Chase Oliver, the Libertarian Party candidate 1% 0% 0% 9% 1% 1% 1%
Someone else 1% 0% 0% 7% 0% 3% 0%
Not sure 5% 0% 0% 68% 4% 9% 4%
Totals 101% 100% 100% 100% 100% 100% 101%
Weighted N (1, 175) (564) (523) (88) (984) (191) (1, 090)

17
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

6. Mind Made Up About Vote


Would you say that your mind is made up about how you will vote?
Asked of registered voters who selected a candidate

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

I will definitely vote for [candidate] 88% 89% 87% 81% 89% 90% 89% 88% 88% 89%
I could change my mind between now and the
election 7% 6% 7% 12% 7% 5% 6% 7% 6% 9%
Not asked - not sure about vote choice 5% 5% 5% 7% 4% 5% 5% 6% 6% 2%
Totals 100% 100% 99% 100% 100% 100% 100% 101% 100% 100%
Weighted N (1, 167) (560) (607) (180) (269) (405) (312) (828) (141) (122)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

I will definitely vote for [candidate] 88% 95% 91% 76% 88% 90% 93% 91% 88%
I could change my mind between now and the
election 7% 4% 4% 15% 7% 5% 6% 5% 6%
Not asked - not sure about vote choice 5% 1% 5% 9% 5% 6% 2% 4% 5%
Totals 100% 100% 100% 100% 100% 101% 101% 100% 99%
Weighted N (1, 167) (430) (425) (269) (1, 167) (515) (549) (555) (509)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

I will definitely vote for [candidate] 88% 95% 93% 10% 90% 78% 90%
I could change my mind between now and the
election 7% 5% 7% 17% 6% 13% 6%
Not asked - not sure about vote choice 5% 0% 0% 74% 4% 9% 4%

continued on the next page . . .

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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 100% 101% 100% 100% 100%


Weighted N (1, 167) (563) (522) (82) (981) (186) (1, 086)

19
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

7. Trump vs Harris 2024


If the 2024 election for president were held today, and these were the options, who would you vote for?
Asked of registered voters

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris, the Democrat 50% 46% 53% 68% 54% 45% 42% 43% 82% 50%
Donald Trump, the Republican 45% 49% 41% 27% 40% 49% 54% 52% 10% 44%
Not sure 3% 3% 3% 2% 3% 4% 3% 3% 4% 4%
I would not vote 2% 2% 2% 3% 3% 1% 1% 2% 3% 2%
Totals 100% 100% 99% 100% 100% 99% 100% 100% 99% 100%
Weighted N (1, 177) (564) (613) (183) (270) (410) (314) (834) (141) (123)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris, the Democrat 50% 96% 3% 52% 50% 3% 96% 94% 4%
Donald Trump, the Republican 45% 3% 93% 38% 45% 92% 3% 3% 92%
Not sure 3% 1% 2% 6% 3% 3% 1% 2% 3%
I would not vote 2% 0% 2% 4% 2% 2% 0% 1% 1%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 177) (431) (427) (275) (1, 177) (517) (551) (558) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris, the Democrat 50% 100% 1% 23% 52% 40% 50%
Donald Trump, the Republican 45% 0% 98% 13% 44% 48% 46%
Not sure 3% 0% 0% 39% 3% 5% 3%
I would not vote 2% 0% 0% 25% 1% 7% 1%

continued on the next page . . .

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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 99% 100% 100% 100% 100%


Weighted N (1, 177) (564) (523) (90) (985) (192) (1, 090)

21
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

8. Generic Congressional Vote


If an election for U.S. Congress were being held today, who would you vote for in the district where you live?
Asked of registered voters

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

The Democratic Party candidate 47% 43% 50% 57% 51% 42% 43% 40% 82% 44%
The Republican Party candidate 43% 47% 38% 28% 35% 47% 53% 50% 9% 40%
Other 1% 1% 0% 1% 2% 0% 0% 1% 0% 3%
Not sure 8% 8% 9% 10% 10% 10% 3% 8% 7% 13%
I would not vote 1% 1% 2% 4% 2% 1% 0% 2% 2% 1%
Totals 100% 100% 99% 100% 100% 100% 99% 101% 100% 101%
Weighted N (1, 176) (562) (613) (183) (270) (409) (314) (834) (141) (123)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

The Democratic Party candidate 47% 96% 1% 43% 47% 1% 94% 88% 3%
The Republican Party candidate 43% 1% 93% 33% 43% 90% 1% 4% 87%
Other 1% 0% 0% 2% 1% 0% 1% 1% 0%
Not sure 8% 3% 5% 19% 8% 7% 4% 6% 8%
I would not vote 1% 0% 1% 4% 1% 1% 0% 1% 1%
Totals 100% 100% 100% 101% 100% 99% 100% 100% 99%
Weighted N (1, 176) (431) (426) (275) (1, 176) (516) (551) (558) (509)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

The Democratic Party candidate 47% 92% 2% 22% 49% 34% 48%
The Republican Party candidate 43% 1% 88% 36% 43% 42% 44%
continued on the next page . . .

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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Other 1% 0% 0% 6% 1% 1% 1%
Not sure 8% 6% 8% 25% 7% 16% 7%
I would not vote 1% 0% 1% 11% 0% 7% 1%
Totals 100% 99% 99% 100% 100% 100% 101%
Weighted N (1, 176) (564) (522) (90) (984) (191) (1, 089)

23
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

9. Feelings About 2024 Election


What feelings come to mind when thinking about the upcoming 2024 presidential election? Please select all that apply

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Dread 37% 36% 39% 31% 38% 42% 35% 41% 24% 35%
Optimism 36% 39% 34% 27% 38% 37% 44% 37% 40% 35%
Exhaustion 34% 34% 34% 38% 35% 34% 29% 37% 21% 31%
Excitement 27% 29% 25% 24% 25% 27% 29% 27% 27% 28%
Depression 18% 18% 18% 18% 19% 18% 15% 20% 11% 14%
Indifference 15% 16% 13% 27% 15% 12% 7% 11% 27% 21%
Delight 8% 10% 7% 8% 9% 9% 7% 6% 16% 13%
None of these 11% 10% 11% 14% 11% 8% 10% 9% 10% 14%
Weighted N (1, 755) (854) (901) (368) (443) (572) (372) (1, 102) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Dread 37% 30% 35% 49% 37% 38% 35% 35% 40%
Optimism 36% 53% 36% 26% 45% 36% 58% 55% 35%
Exhaustion 34% 29% 30% 47% 35% 33% 35% 36% 35%
Excitement 27% 43% 24% 17% 33% 24% 45% 44% 24%
Depression 18% 11% 17% 27% 17% 20% 13% 14% 20%
Indifference 15% 11% 10% 18% 10% 8% 10% 11% 8%
Delight 8% 15% 8% 4% 11% 8% 15% 15% 7%
None of these 11% 6% 12% 9% 7% 10% 4% 5% 9%
Weighted N (1, 755) (571) (529) (465) (1, 177) (517) (551) (559) (510)

24
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Dread 37% 35% 37% 52% 37% 38% 38%


Optimism 36% 57% 38% 9% 46% 37% 46%
Exhaustion 34% 37% 32% 48% 34% 43% 36%
Excitement 27% 46% 26% 3% 35% 24% 35%
Depression 18% 13% 19% 38% 17% 21% 17%
Indifference 15% 9% 8% 31% 9% 18% 10%
Delight 8% 15% 8% 2% 12% 7% 11%
None of these 11% 4% 10% 10% 7% 7% 6%
Weighted N (1, 755) (564) (523) (90) (986) (192) (1, 090)

25
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

10. Best Chance of Winning 2024 Election


Who do you think has the best chance of winning the 2024 presidential election?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 42% 40% 43% 44% 44% 38% 41% 39% 58% 41%
Donald Trump 33% 38% 28% 26% 32% 35% 36% 36% 14% 35%
Not sure 26% 23% 29% 30% 24% 27% 23% 25% 28% 25%
Totals 101% 101% 100% 100% 100% 100% 100% 100% 100% 101%
Weighted N (1, 754) (854) (900) (368) (443) (572) (372) (1, 101) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 42% 77% 10% 41% 45% 9% 78% 76% 12%
Donald Trump 33% 5% 69% 27% 34% 68% 5% 5% 65%
Not sure 26% 18% 21% 32% 21% 23% 17% 18% 23%
Totals 101% 100% 100% 100% 100% 100% 100% 99% 100%
Weighted N (1, 754) (571) (529) (465) (1, 177) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 42% 80% 8% 33% 46% 39% 45%


Donald Trump 33% 3% 71% 14% 33% 42% 35%
Not sure 26% 16% 21% 54% 22% 18% 21%
Totals 101% 99% 100% 101% 101% 99% 101%
Weighted N (1, 754) (564) (522) (90) (986) (191) (1, 090)

26
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

11. President Biden Job Approval


Do you approve or disapprove of the way Joe Biden is handling his job as President?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Strongly approve 14% 12% 16% 7% 13% 14% 22% 14% 21% 10%
Somewhat approve 24% 25% 23% 23% 28% 25% 17% 22% 35% 24%
Total approve 38% 37% 39% 30% 41% 40% 40% 35% 56% 34%
Somewhat disapprove 15% 14% 16% 33% 17% 8% 7% 12% 20% 23%
Strongly disapprove 42% 45% 39% 28% 36% 48% 51% 49% 13% 35%
Total disapprove 57% 59% 55% 60% 53% 56% 58% 62% 33% 58%
Not sure 5% 4% 7% 10% 6% 4% 2% 3% 11% 8%
Totals 100% 100% 101% 101% 100% 99% 99% 100% 100% 100%
Weighted N (1, 752) (852) (900) (368) (440) (572) (372) (1, 099) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Strongly approve 14% 35% 1% 8% 18% 1% 36% 35% 1%


Somewhat approve 24% 41% 5% 25% 25% 3% 45% 44% 3%
Total approve 38% 76% 6% 33% 42% 3% 81% 80% 4%
Somewhat disapprove 15% 13% 8% 21% 11% 10% 12% 13% 8%
Strongly disapprove 42% 7% 84% 40% 45% 87% 4% 5% 88%
Total disapprove 57% 20% 93% 62% 56% 96% 16% 18% 96%
Not sure 5% 4% 1% 5% 2% 0% 3% 2% 1%
Totals 100% 100% 99% 99% 101% 101% 100% 99% 101%
Weighted N (1, 752) (571) (528) (465) (1, 176) (516) (551) (559) (509)

27
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Strongly approve 14% 36% 1% 2% 19% 8% 19%


Somewhat approve 24% 46% 1% 24% 25% 20% 25%
Total approve 38% 82% 2% 26% 45% 29% 43%
Somewhat disapprove 15% 12% 8% 27% 11% 15% 10%
Strongly disapprove 42% 3% 90% 44% 43% 53% 45%
Total disapprove 57% 15% 98% 71% 54% 68% 55%
Not sure 5% 3% 0% 4% 1% 4% 1%
Totals 100% 100% 100% 101% 99% 100% 100%
Weighted N (1, 752) (564) (521) (90) (984) (192) (1, 089)

28
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

12. Approve of Harris Vice-Presidency


Do you approve or disapprove of the way Kamala Harris is handling her job as vice president?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Strongly approve 20% 17% 23% 13% 21% 19% 27% 20% 33% 14%
Somewhat approve 22% 21% 22% 29% 22% 22% 13% 19% 31% 23%
Total approve 41% 38% 44% 42% 43% 41% 40% 38% 64% 37%
Somewhat disapprove 10% 11% 8% 20% 10% 7% 4% 8% 11% 16%
Strongly disapprove 37% 41% 34% 19% 32% 45% 51% 46% 11% 27%
Total disapprove 47% 52% 43% 39% 41% 52% 55% 55% 21% 43%
Not sure 11% 10% 13% 19% 16% 7% 5% 7% 14% 20%
Totals 100% 100% 100% 100% 101% 100% 100% 100% 100% 100%
Weighted N (1, 753) (854) (899) (368) (443) (570) (372) (1, 102) (217) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Strongly approve 20% 48% 2% 12% 24% 1% 50% 48% 1%


Somewhat approve 22% 33% 4% 27% 20% 3% 34% 35% 3%
Total approve 41% 81% 7% 39% 44% 4% 84% 83% 4%
Somewhat disapprove 10% 8% 8% 13% 8% 8% 5% 6% 8%
Strongly disapprove 37% 2% 82% 35% 42% 85% 3% 5% 85%
Total disapprove 47% 10% 90% 47% 50% 93% 8% 11% 93%
Not sure 11% 9% 3% 14% 6% 3% 8% 6% 3%
Totals 100% 100% 99% 101% 100% 100% 100% 100% 100%
Weighted N (1, 753) (571) (529) (463) (1, 176) (517) (551) (558) (510)

29
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Strongly approve 20% 50% 0% 2% 26% 12% 26%


Somewhat approve 22% 36% 2% 24% 20% 23% 20%
Total approve 41% 86% 2% 26% 46% 35% 45%
Somewhat disapprove 10% 5% 8% 25% 7% 13% 7%
Strongly disapprove 37% 2% 88% 33% 42% 42% 43%
Total disapprove 47% 6% 96% 58% 49% 55% 50%
Not sure 11% 8% 2% 16% 5% 10% 5%
Totals 100% 101% 100% 100% 100% 100% 101%
Weighted N (1, 753) (564) (522) (90) (985) (191) (1, 089)

30
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

13. Approve of Trump Presidency Retrospective


Looking back, do you approve or disapprove of the way Donald Trump handled his job as president?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Strongly approve 28% 29% 27% 16% 21% 34% 40% 34% 6% 23%
Somewhat approve 19% 21% 17% 23% 23% 16% 14% 22% 14% 16%
Total approve 47% 50% 44% 39% 44% 50% 54% 56% 20% 39%
Somewhat disapprove 10% 11% 8% 19% 10% 7% 4% 7% 13% 13%
Strongly disapprove 39% 36% 41% 34% 40% 40% 39% 34% 59% 37%
Total disapprove 48% 47% 49% 53% 50% 47% 43% 41% 71% 50%
Not sure 5% 3% 7% 8% 6% 4% 3% 3% 9% 11%
Totals 101% 100% 100% 100% 100% 101% 100% 100% 101% 100%
Weighted N (1, 753) (854) (900) (368) (443) (571) (372) (1, 101) (218) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Strongly approve 28% 2% 67% 21% 33% 69% 2% 1% 70%


Somewhat approve 19% 8% 26% 21% 15% 24% 5% 6% 23%
Total approve 47% 11% 93% 42% 48% 93% 7% 8% 94%
Somewhat disapprove 10% 11% 3% 15% 7% 3% 9% 9% 4%
Strongly disapprove 39% 75% 2% 38% 43% 2% 82% 82% 2%
Total disapprove 48% 86% 5% 53% 50% 6% 92% 90% 5%
Not sure 5% 3% 2% 5% 2% 2% 2% 2% 1%
Totals 101% 99% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 753) (570) (529) (465) (1, 176) (517) (550) (558) (510)

31
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Strongly approve 28% 1% 71% 10% 33% 32% 34%


Somewhat approve 19% 3% 26% 28% 14% 22% 15%
Total approve 47% 4% 97% 38% 47% 53% 49%
Somewhat disapprove 10% 11% 2% 16% 7% 10% 6%
Strongly disapprove 39% 84% 1% 33% 45% 32% 44%
Total disapprove 48% 94% 3% 49% 52% 42% 50%
Not sure 5% 1% 0% 13% 1% 5% 1%
Totals 101% 100% 100% 100% 100% 101% 100%
Weighted N (1, 753) (563) (522) (90) (984) (192) (1, 089)

32
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

14. Candidates’ Plans to Solve Problems in America


Which candidate has clearer plans to solve America’s problems?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 44% 41% 47% 48% 47% 42% 41% 40% 62% 42%
Donald Trump 40% 44% 35% 30% 36% 43% 49% 47% 12% 36%
Not sure 16% 15% 17% 22% 17% 16% 10% 13% 26% 22%
Totals 100% 100% 99% 100% 100% 101% 100% 100% 100% 100%
Weighted N (1, 752) (854) (898) (368) (441) (572) (372) (1, 101) (219) (279)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 44% 88% 3% 44% 48% 4% 91% 90% 4%


Donald Trump 40% 4% 88% 35% 43% 89% 2% 3% 88%
Not sure 16% 8% 8% 21% 9% 7% 7% 7% 8%
Totals 100% 100% 99% 100% 100% 100% 100% 100% 100%
Weighted N (1, 752) (571) (527) (465) (1, 177) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 44% 94% 1% 25% 50% 38% 48%


Donald Trump 40% 0% 95% 12% 43% 44% 44%
Not sure 16% 6% 4% 63% 8% 18% 8%
Totals 100% 100% 100% 100% 101% 100% 100%
Weighted N (1, 752) (564) (522) (90) (986) (191) (1, 090)

33
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

15. Most Important Issue in This Year’s Election


Which one of the following is the most important issue to you when thinking about this year’s election?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Cost of living 40% 36% 43% 43% 40% 43% 32% 41% 39% 40%
Crime 4% 4% 4% 6% 6% 2% 3% 4% 3% 6%
Immigration 15% 18% 11% 5% 13% 16% 23% 17% 5% 15%
Abortion 6% 4% 9% 4% 9% 6% 6% 7% 7% 6%
Guns 5% 5% 5% 9% 4% 5% 2% 2% 15% 7%
Schools 1% 1% 1% 1% 1% 1% 1% 1% 1% 0%
Healthcare 6% 6% 6% 6% 6% 6% 6% 6% 5% 7%
Climate change 5% 6% 3% 8% 5% 3% 3% 5% 3% 6%
Democracy 15% 17% 13% 12% 13% 15% 21% 16% 15% 10%
Not sure 4% 4% 4% 6% 4% 3% 3% 3% 7% 3%
Totals 101% 101% 99% 100% 101% 100% 100% 102% 100% 100%
Weighted N (1, 754) (854) (900) (368) (443) (572) (372) (1, 101) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Cost of living 40% 27% 47% 47% 39% 51% 25% 27% 52%
Crime 4% 3% 6% 2% 4% 5% 2% 2% 6%
Immigration 15% 4% 30% 12% 16% 31% 3% 3% 32%
Abortion 6% 13% 2% 4% 7% 2% 13% 13% 2%
Guns 5% 5% 3% 4% 2% 1% 3% 3% 1%
Schools 1% 2% 0% 0% 1% 0% 2% 2% 0%
Healthcare 6% 9% 3% 7% 5% 2% 8% 8% 2%
Climate change 5% 7% 2% 5% 4% 2% 6% 7% 1%
Democracy 15% 27% 4% 15% 19% 4% 34% 33% 4%
continued on the next page . . .

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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Party ID Registered Registered 2020 Vote
Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Not sure 4% 3% 2% 3% 3% 2% 3% 3% 2%
Totals 101% 100% 99% 99% 100% 100% 99% 101% 102%
Weighted N (1, 754) (571) (529) (464) (1, 177) (517) (551) (558) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Cost of living 40% 25% 52% 55% 36% 52% 38%


Crime 4% 2% 5% 4% 3% 6% 3%
Immigration 15% 3% 33% 4% 17% 10% 17%
Abortion 6% 13% 1% 5% 7% 7% 8%
Guns 5% 3% 1% 1% 2% 3% 2%
Schools 1% 2% 0% 2% 1% 0% 1%
Healthcare 6% 8% 2% 9% 5% 5% 5%
Climate change 5% 7% 1% 4% 4% 3% 4%
Democracy 15% 34% 4% 12% 20% 12% 19%
Not sure 4% 3% 2% 4% 3% 3% 3%
Totals 101% 100% 101% 100% 98% 101% 100%
Weighted N (1, 754) (564) (523) (90) (985) (192) (1, 090)

35
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

16A. Which Candidate Would Better Handle Issues — Cost of living


In thinking about this year’s election, which candidate would do a better job handling each of the following issues?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 40% 38% 42% 37% 48% 38% 38% 36% 62% 37%
Donald Trump 42% 46% 39% 31% 39% 47% 52% 50% 13% 38%
Both equally 5% 7% 4% 13% 3% 4% 1% 4% 7% 9%
Not sure 12% 10% 15% 20% 11% 11% 8% 10% 18% 15%
Totals 99% 101% 100% 101% 101% 100% 99% 100% 100% 99%
Weighted N (1, 752) (853) (900) (367) (442) (572) (372) (1, 100) (219) (280)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 40% 80% 3% 38% 44% 3% 86% 84% 2%


Donald Trump 42% 6% 90% 40% 46% 93% 4% 4% 93%
Both equally 5% 6% 2% 6% 3% 2% 4% 4% 2%
Not sure 12% 8% 4% 16% 7% 3% 7% 7% 3%
Totals 99% 100% 99% 100% 100% 101% 101% 99% 100%
Weighted N (1, 752) (571) (529) (464) (1, 176) (517) (551) (558) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 40% 88% 1% 17% 46% 36% 45%


Donald Trump 42% 2% 96% 34% 46% 47% 47%
Both equally 5% 4% 1% 12% 3% 3% 3%
Not sure 12% 7% 2% 37% 5% 13% 5%

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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 99% 101% 100% 100% 100% 99% 100%


Weighted N (1, 752) (564) (523) (89) (984) (192) (1, 089)

37
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

16B. Which Candidate Would Better Handle Issues — Crime


In thinking about this year’s election, which candidate would do a better job handling each of the following issues?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 38% 36% 40% 35% 43% 35% 37% 35% 54% 37%
Donald Trump 43% 48% 39% 32% 41% 48% 51% 50% 18% 42%
Both equally 6% 7% 5% 12% 7% 5% 3% 6% 7% 8%
Not sure 13% 9% 16% 21% 9% 12% 9% 9% 21% 13%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 745) (849) (896) (367) (442) (568) (368) (1, 094) (219) (280)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 38% 76% 2% 35% 42% 3% 81% 79% 2%


Donald Trump 43% 7% 90% 41% 46% 92% 5% 5% 93%
Both equally 6% 8% 3% 8% 5% 1% 6% 6% 2%
Not sure 13% 8% 4% 16% 7% 4% 8% 9% 3%
Totals 100% 99% 99% 100% 100% 100% 100% 99% 100%
Weighted N (1, 745) (571) (525) (461) (1, 171) (513) (551) (558) (505)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 38% 84% 1% 12% 44% 30% 43%


Donald Trump 43% 3% 95% 38% 46% 48% 47%
Both equally 6% 6% 2% 13% 4% 8% 4%
Not sure 13% 8% 2% 38% 6% 14% 6%

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38
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 101% 100% 101% 100% 100% 100%


Weighted N (1, 745) (564) (518) (89) (979) (192) (1, 084)

39
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

16C. Which Candidate Would Better Handle Issues — Immigration


In thinking about this year’s election, which candidate would do a better job handling each of the following issues?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 37% 34% 40% 39% 41% 34% 34% 33% 52% 36%
Donald Trump 47% 52% 43% 33% 44% 55% 54% 55% 22% 42%
Both equally 5% 6% 4% 10% 5% 3% 2% 4% 6% 9%
Not sure 11% 9% 14% 19% 9% 9% 10% 8% 20% 14%
Totals 100% 101% 101% 101% 99% 101% 100% 100% 100% 101%
Weighted N (1, 744) (848) (896) (365) (442) (568) (369) (1, 093) (218) (280)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 37% 77% 3% 31% 40% 2% 79% 78% 2%


Donald Trump 47% 8% 93% 50% 50% 95% 7% 9% 95%
Both equally 5% 7% 1% 5% 3% 1% 6% 6% 0%
Not sure 11% 8% 3% 15% 6% 2% 8% 7% 2%
Totals 100% 100% 100% 101% 99% 100% 100% 100% 99%
Weighted N (1, 744) (568) (525) (463) (1, 173) (516) (550) (557) (509)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 37% 82% 0% 12% 42% 30% 41%


Donald Trump 47% 6% 97% 51% 49% 54% 51%
Both equally 5% 6% 0% 8% 3% 4% 4%
Not sure 11% 7% 2% 30% 5% 12% 5%

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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 101% 99% 101% 99% 100% 101%


Weighted N (1, 744) (563) (521) (89) (981) (192) (1, 086)

41
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

16D. Which Candidate Would Better Handle Issues — Abortion


In thinking about this year’s election, which candidate would do a better job handling each of the following issues?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 49% 46% 53% 55% 55% 45% 44% 44% 72% 49%
Donald Trump 31% 35% 27% 23% 28% 34% 39% 38% 10% 26%
Both equally 6% 7% 5% 6% 5% 6% 6% 6% 3% 6%
Not sure 14% 13% 15% 16% 13% 15% 12% 12% 15% 19%
Totals 100% 101% 100% 100% 101% 100% 101% 100% 100% 100%
Weighted N (1, 749) (852) (897) (367) (442) (571) (370) (1, 099) (218) (280)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 49% 87% 11% 50% 52% 10% 91% 90% 10%
Donald Trump 31% 4% 69% 28% 34% 71% 2% 3% 70%
Both equally 6% 3% 8% 6% 6% 8% 2% 3% 8%
Not sure 14% 6% 12% 17% 9% 10% 4% 5% 11%
Totals 100% 100% 100% 101% 101% 99% 99% 101% 99%
Weighted N (1, 749) (571) (528) (462) (1, 174) (517) (549) (557) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 49% 93% 8% 44% 52% 48% 52%


Donald Trump 31% 2% 72% 17% 35% 30% 35%
Both equally 6% 2% 9% 8% 6% 3% 5%
Not sure 14% 3% 11% 32% 7% 19% 8%

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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 100% 101% 100% 100% 100%


Weighted N (1, 749) (562) (523) (89) (983) (191) (1, 088)

43
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

16E. Which Candidate Would Better Handle Issues — Democracy


In thinking about this year’s election, which candidate would do a better job handling each of the following issues?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 47% 45% 48% 50% 54% 43% 42% 42% 66% 49%
Donald Trump 34% 38% 31% 24% 30% 38% 43% 41% 10% 27%
Both equally 5% 6% 5% 7% 3% 7% 4% 5% 4% 7%
Not sure 14% 11% 16% 19% 13% 13% 11% 12% 20% 18%
Totals 100% 100% 100% 100% 100% 101% 100% 100% 100% 101%
Weighted N (1, 749) (853) (896) (367) (442) (570) (370) (1, 098) (218) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 47% 90% 6% 47% 50% 5% 94% 92% 5%


Donald Trump 34% 3% 78% 29% 38% 79% 2% 2% 79%
Both equally 5% 3% 6% 5% 5% 7% 1% 2% 7%
Not sure 14% 4% 9% 19% 8% 9% 3% 4% 9%
Totals 100% 100% 99% 100% 101% 100% 100% 100% 100%
Weighted N (1, 749) (569) (527) (463) (1, 175) (517) (551) (558) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 47% 97% 2% 35% 52% 38% 51%


Donald Trump 34% 1% 82% 13% 38% 36% 39%
Both equally 5% 1% 8% 9% 4% 8% 5%
Not sure 14% 2% 8% 43% 6% 17% 6%

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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 101% 100% 100% 100% 99% 101%


Weighted N (1, 749) (564) (522) (89) (983) (192) (1, 088)

45
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

17. Harris Qualities


Which of the following words describe Kamala Harris? Select all that apply

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Focused 39% 33% 44% 42% 40% 36% 39% 35% 58% 37%
Optimistic 36% 33% 40% 30% 39% 37% 39% 34% 53% 32%
Dishonest 35% 40% 31% 22% 31% 41% 44% 44% 12% 24%
Honest 33% 29% 37% 29% 35% 32% 35% 31% 49% 28%
Weak 31% 36% 26% 17% 26% 36% 42% 38% 9% 25%
Normal 30% 27% 33% 31% 32% 28% 32% 28% 40% 29%
Tough 28% 25% 31% 17% 28% 31% 34% 26% 42% 26%
Unifying 26% 24% 29% 23% 25% 28% 31% 25% 32% 23%
Weird 24% 30% 19% 16% 23% 26% 31% 28% 10% 23%
Tolerant 24% 25% 23% 25% 25% 22% 25% 24% 28% 21%
Divisive 21% 28% 15% 10% 18% 25% 32% 26% 6% 16%
Extreme 21% 24% 19% 11% 15% 24% 34% 27% 5% 14%
Chaotic 20% 23% 18% 11% 16% 23% 31% 25% 5% 17%
Mainstream 20% 21% 19% 18% 24% 20% 17% 20% 25% 17%
Racist 14% 17% 11% 5% 12% 16% 24% 18% 1% 11%
Pessimistic 6% 7% 5% 7% 6% 5% 6% 6% 5% 6%
None of the above 4% 5% 4% 7% 5% 3% 2% 3% 4% 9%
Weighted N (1, 755) (854) (901) (368) (443) (572) (372) (1, 102) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Focused 39% 70% 6% 42% 42% 6% 78% 75% 6%


Optimistic 36% 66% 7% 38% 42% 8% 75% 73% 8%
Dishonest 35% 2% 76% 35% 39% 79% 2% 4% 79%
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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Party ID Registered Registered 2020 Vote
Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Honest 33% 67% 4% 29% 37% 3% 70% 70% 3%


Weak 31% 4% 67% 29% 36% 72% 3% 4% 73%
Normal 30% 55% 4% 36% 32% 5% 60% 59% 4%
Tough 28% 54% 6% 25% 32% 5% 61% 58% 5%
Unifying 26% 50% 4% 26% 31% 4% 57% 56% 4%
Weird 24% 2% 51% 23% 26% 54% 2% 4% 52%
Tolerant 24% 43% 4% 27% 27% 5% 49% 47% 5%
Divisive 21% 6% 43% 22% 25% 49% 3% 4% 49%
Extreme 21% 5% 47% 18% 26% 52% 3% 5% 51%
Chaotic 20% 2% 45% 19% 24% 49% 1% 2% 49%
Mainstream 20% 27% 10% 26% 21% 10% 33% 33% 10%
Racist 14% 1% 33% 12% 18% 37% 1% 2% 37%
Pessimistic 6% 3% 11% 5% 7% 12% 2% 3% 11%
None of the above 4% 2% 1% 5% 2% 1% 1% 1% 1%
Weighted N (1, 755) (571) (529) (465) (1, 177) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Focused 39% 79% 4% 21% 43% 36% 42%


Optimistic 36% 76% 6% 30% 43% 33% 42%
Dishonest 35% 1% 81% 38% 39% 40% 40%
Honest 33% 73% 3% 4% 39% 24% 37%
Weak 31% 2% 75% 25% 36% 37% 37%
Normal 30% 63% 3% 14% 33% 27% 33%
Tough 28% 61% 6% 11% 34% 23% 33%
Unifying 26% 59% 3% 10% 32% 21% 32%
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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Weird 24% 1% 55% 19% 27% 23% 27%


Tolerant 24% 50% 3% 21% 28% 20% 27%
Divisive 21% 3% 51% 14% 27% 14% 26%
Extreme 21% 3% 52% 22% 27% 23% 27%
Chaotic 20% 1% 50% 16% 24% 23% 25%
Mainstream 20% 33% 9% 17% 22% 17% 21%
Racist 14% 0% 38% 10% 19% 10% 19%
Pessimistic 6% 2% 13% 6% 7% 6% 7%
None of the above 4% 0% 1% 11% 1% 5% 1%
Weighted N (1, 755) (564) (523) (90) (986) (192) (1, 090)

48
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

18A. Agreement with Statements About Harris — The only thing Kamala Harris cares about is herself.
Here are some statements about Kamala Harris. Please tell us which you agree or disagree with.

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Agree 35% 40% 31% 26% 29% 40% 44% 42% 15% 29%
Disagree 48% 45% 52% 50% 51% 46% 46% 45% 66% 46%
Not sure 17% 16% 17% 23% 20% 14% 10% 14% 19% 24%
Totals 100% 101% 100% 99% 100% 100% 100% 101% 100% 99%
Weighted N (1, 748) (851) (897) (366) (442) (570) (370) (1, 097) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Agree 35% 11% 70% 29% 38% 72% 8% 9% 71%


Disagree 48% 81% 15% 49% 51% 15% 86% 85% 15%
Not sure 17% 7% 14% 22% 11% 13% 6% 6% 14%
Totals 100% 99% 99% 100% 100% 100% 100% 100% 100%
Weighted N (1, 748) (571) (528) (461) (1, 174) (515) (551) (559) (509)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Agree 35% 6% 74% 28% 38% 39% 38%


Disagree 48% 89% 12% 42% 53% 45% 52%
Not sure 17% 4% 14% 30% 9% 16% 10%
Totals 100% 99% 100% 100% 100% 100% 100%
Weighted N (1, 748) (564) (521) (89) (983) (191) (1, 087)

49
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

18B. Agreement with Statements About Harris — Kamala Harris shares my values.
Here are some statements about Kamala Harris. Please tell us which you agree or disagree with.

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Agree 40% 37% 42% 43% 42% 37% 39% 36% 61% 36%
Disagree 45% 51% 39% 33% 39% 51% 53% 52% 20% 38%
Not sure 16% 12% 19% 24% 19% 12% 8% 11% 19% 25%
Totals 101% 100% 100% 100% 100% 100% 100% 99% 100% 99%
Weighted N (1, 746) (848) (898) (365) (441) (571) (368) (1, 095) (218) (280)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Agree 40% 83% 3% 34% 44% 3% 86% 82% 4%


Disagree 45% 7% 91% 43% 47% 92% 5% 7% 90%
Not sure 16% 10% 6% 24% 9% 6% 9% 10% 6%
Totals 101% 100% 100% 101% 100% 101% 100% 99% 100%
Weighted N (1, 746) (570) (526) (462) (1, 173) (515) (550) (558) (508)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Agree 40% 87% 2% 15% 46% 34% 44%


Disagree 45% 3% 94% 50% 47% 48% 48%
Not sure 16% 10% 4% 35% 8% 17% 8%
Totals 101% 100% 100% 100% 101% 99% 100%
Weighted N (1, 746) (564) (522) (86) (981) (191) (1, 085)

50
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

18C. Agreement with Statements About Harris — Kamala Harris has the mental ability a president needs.
Here are some statements about Kamala Harris. Please tell us which you agree or disagree with.

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Agree 53% 50% 56% 64% 58% 47% 45% 48% 75% 52%
Disagree 35% 40% 31% 18% 32% 42% 46% 42% 10% 30%
Not sure 12% 10% 13% 18% 10% 11% 9% 10% 15% 18%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 744) (853) (891) (365) (440) (569) (370) (1, 095) (215) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Agree 53% 92% 13% 55% 54% 12% 95% 94% 12%
Disagree 35% 4% 77% 33% 39% 78% 2% 3% 80%
Not sure 12% 4% 10% 12% 7% 9% 3% 3% 8%
Totals 100% 100% 100% 100% 100% 99% 100% 100% 100%
Weighted N (1, 744) (570) (524) (460) (1, 172) (514) (550) (557) (508)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Agree 53% 98% 9% 45% 55% 50% 54%


Disagree 35% 0% 82% 26% 39% 39% 40%
Not sure 12% 1% 9% 29% 6% 10% 6%
Totals 100% 99% 100% 100% 100% 99% 100%
Weighted N (1, 744) (563) (520) (89) (983) (189) (1, 085)

51
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

19. Kamala Harris Ideology


Would you say Kamala Harris is..?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Very liberal 35% 40% 30% 18% 30% 43% 48% 43% 13% 31%
Liberal 26% 24% 28% 33% 29% 20% 24% 26% 25% 24%
Total liberal 61% 64% 58% 51% 59% 63% 71% 69% 38% 55%
Moderate 19% 20% 18% 23% 20% 18% 16% 17% 28% 18%
Conservative 3% 3% 2% 6% 3% 2% 1% 3% 4% 3%
Very conservative 2% 1% 3% 2% 2% 3% 1% 1% 7% 1%
Total conservative 5% 4% 5% 8% 6% 4% 2% 4% 10% 4%
Not sure 15% 11% 18% 18% 15% 15% 11% 10% 24% 22%
Totals 100% 99% 99% 100% 99% 101% 101% 100% 101% 99%
Weighted N (1, 749) (851) (898) (366) (442) (572) (370) (1, 097) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Very liberal 35% 9% 72% 34% 42% 79% 9% 10% 80%


Liberal 26% 43% 9% 29% 28% 10% 46% 44% 9%
Total liberal 61% 52% 81% 62% 70% 89% 55% 54% 90%
Moderate 19% 33% 6% 20% 19% 4% 34% 34% 3%
Conservative 3% 4% 3% 1% 2% 1% 2% 2% 1%
Very conservative 2% 3% 1% 1% 2% 1% 2% 2% 1%
Total conservative 5% 7% 4% 3% 4% 2% 5% 4% 2%
Not sure 15% 8% 10% 14% 7% 5% 7% 8% 5%
Totals 100% 100% 101% 99% 100% 100% 100% 100% 99%
Weighted N (1, 749) (570) (529) (462) (1, 174) (517) (550) (558) (510)

52
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Very liberal 35% 8% 82% 27% 44% 34% 44%


Liberal 26% 47% 7% 32% 27% 30% 28%
Total liberal 61% 55% 89% 59% 71% 64% 72%
Moderate 19% 35% 3% 16% 20% 12% 19%
Conservative 3% 2% 1% 3% 1% 5% 2%
Very conservative 2% 2% 1% 0% 2% 2% 2%
Total conservative 5% 4% 3% 3% 3% 6% 3%
Not sure 15% 7% 6% 23% 5% 18% 6%
Totals 100% 101% 100% 101% 99% 101% 101%
Weighted N (1, 749) (563) (522) (89) (983) (191) (1, 088)

53
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

20. Harris Represents Change or More of the Same


Would you say Kamala Harris represents...?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Change 40% 36% 44% 44% 39% 39% 39% 35% 65% 41%
More of the same 48% 54% 42% 40% 44% 51% 55% 55% 19% 45%
Not sure 12% 10% 14% 16% 17% 10% 6% 10% 17% 13%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 101% 99%
Weighted N (1, 751) (852) (900) (366) (442) (572) (372) (1, 099) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Change 40% 74% 6% 39% 41% 6% 76% 75% 7%


More of the same 48% 20% 83% 49% 50% 85% 18% 18% 85%
Not sure 12% 6% 10% 12% 8% 9% 6% 7% 8%
Totals 100% 100% 99% 100% 99% 100% 100% 100% 100%
Weighted N (1, 751) (569) (529) (464) (1, 174) (517) (549) (557) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Change 40% 79% 4% 21% 43% 31% 43%


More of the same 48% 14% 87% 59% 50% 53% 50%
Not sure 12% 6% 9% 19% 7% 16% 7%
Totals 100% 99% 100% 99% 100% 100% 100%
Weighted N (1, 751) (562) (522) (89) (982) (192) (1, 087)

54
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

21. Harris Up to Challenges


Do you think Kamala Harris is up to the challenges facing the U.S.?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Yes 45% 40% 50% 48% 48% 45% 40% 40% 64% 47%
No 43% 48% 38% 28% 39% 48% 54% 50% 16% 37%
Not sure 12% 12% 12% 24% 14% 8% 6% 9% 20% 16%
Totals 100% 100% 100% 100% 101% 101% 100% 99% 100% 100%
Weighted N (1, 752) (853) (900) (367) (442) (572) (372) (1, 101) (218) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Yes 45% 87% 5% 44% 48% 5% 90% 89% 5%


No 43% 5% 88% 42% 46% 91% 3% 5% 91%
Not sure 12% 8% 7% 14% 6% 4% 7% 6% 4%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 752) (571) (528) (464) (1, 175) (516) (551) (559) (509)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Yes 45% 94% 3% 23% 50% 38% 49%


No 43% 1% 94% 41% 45% 49% 46%
Not sure 12% 5% 3% 36% 5% 13% 5%
Totals 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 752) (564) (521) (89) (983) (192) (1, 088)

55
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

22. Benefit People Like You if Harris Is Elected


If Kamala Harris wins the election, who will benefit most: people like you or people who aren’t like you?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

People like me 34% 28% 39% 36% 34% 32% 33% 30% 50% 31%
No change 15% 16% 14% 24% 18% 11% 11% 14% 13% 21%
People who aren’t like me 36% 41% 30% 20% 30% 43% 46% 44% 10% 30%
Not sure 15% 15% 16% 20% 18% 14% 9% 12% 27% 18%
Totals 100% 100% 99% 100% 100% 100% 99% 100% 100% 100%
Weighted N (1, 753) (852) (901) (367) (443) (571) (372) (1, 100) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

People like me 34% 69% 3% 30% 37% 2% 72% 70% 3%


No change 15% 13% 16% 19% 12% 14% 10% 9% 14%
People who aren’t like me 36% 7% 73% 33% 41% 76% 8% 10% 76%
Not sure 15% 12% 8% 18% 10% 7% 10% 11% 7%
Totals 100% 101% 100% 100% 100% 99% 100% 100% 100%
Weighted N (1, 753) (571) (529) (464) (1, 176) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

People like me 34% 74% 2% 12% 39% 30% 38%


No change 15% 8% 14% 25% 11% 18% 11%
People who aren’t like me 36% 7% 78% 32% 42% 33% 42%
Not sure 15% 11% 6% 31% 9% 19% 9%

continued on the next page . . .

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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 100% 100% 101% 100% 100%


Weighted N (1, 753) (564) (522) (89) (984) (192) (1, 089)

57
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

23. Trump Qualities


Which of the following words describe Donald Trump? Select all that apply

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Chaotic 47% 42% 51% 46% 48% 46% 45% 44% 60% 47%
Dishonest 45% 42% 48% 40% 45% 47% 46% 40% 61% 45%
Extreme 43% 38% 48% 41% 46% 43% 43% 43% 48% 38%
Tough 41% 43% 39% 29% 39% 45% 51% 48% 23% 32%
Racist 40% 35% 44% 40% 43% 40% 37% 34% 63% 45%
Weird 38% 37% 39% 37% 42% 37% 36% 35% 49% 36%
Divisive 36% 36% 36% 28% 38% 38% 39% 38% 35% 28%
Focused 31% 33% 30% 23% 29% 34% 39% 38% 8% 28%
Weak 24% 23% 26% 20% 27% 24% 26% 23% 34% 22%
Optimistic 24% 27% 21% 15% 22% 27% 30% 29% 8% 21%
Honest 24% 25% 22% 20% 26% 23% 25% 27% 10% 19%
Pessimistic 19% 18% 21% 14% 21% 20% 21% 18% 27% 14%
Normal 15% 19% 11% 14% 14% 15% 17% 18% 6% 10%
Unifying 14% 16% 13% 11% 12% 17% 18% 16% 7% 17%
Mainstream 9% 12% 7% 13% 9% 8% 9% 10% 8% 8%
Tolerant 9% 13% 6% 8% 10% 9% 10% 11% 4% 8%
None of the above 3% 3% 3% 5% 2% 2% 3% 2% 2% 6%
Weighted N (1, 755) (854) (901) (368) (443) (572) (372) (1, 102) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Chaotic 47% 74% 14% 51% 50% 17% 81% 81% 16%
Dishonest 45% 77% 7% 50% 48% 8% 84% 83% 9%
Extreme 43% 63% 21% 46% 47% 22% 70% 69% 24%
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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Party ID Registered Registered 2020 Vote
Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Tough 41% 10% 77% 44% 45% 81% 12% 13% 83%
Racist 40% 73% 3% 40% 42% 3% 80% 79% 2%
Weird 38% 65% 6% 42% 41% 6% 75% 73% 6%
Divisive 36% 57% 14% 41% 42% 17% 66% 66% 18%
Focused 31% 4% 69% 29% 36% 72% 3% 4% 71%
Weak 24% 49% 3% 22% 29% 3% 55% 54% 2%
Optimistic 24% 5% 52% 21% 28% 56% 2% 3% 57%
Honest 24% 4% 55% 16% 26% 53% 3% 4% 51%
Pessimistic 19% 34% 5% 21% 23% 5% 41% 40% 4%
Normal 15% 3% 35% 10% 16% 32% 2% 3% 31%
Unifying 14% 3% 31% 14% 16% 32% 3% 4% 31%
Mainstream 9% 5% 13% 10% 10% 14% 6% 6% 14%
Tolerant 9% 3% 20% 8% 11% 21% 2% 3% 20%
None of the above 3% 2% 2% 3% 1% 1% 0% 0% 1%
Weighted N (1, 755) (571) (529) (465) (1, 177) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Chaotic 47% 83% 12% 64% 51% 42% 50%


Dishonest 45% 86% 5% 54% 49% 39% 48%
Extreme 43% 71% 20% 57% 47% 49% 47%
Tough 41% 11% 84% 36% 44% 50% 46%
Racist 40% 82% 1% 31% 43% 35% 43%
Weird 38% 76% 5% 34% 42% 36% 42%
Divisive 36% 68% 14% 46% 45% 29% 43%
Focused 31% 3% 75% 15% 36% 35% 36%
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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Weak 24% 57% 1% 16% 31% 20% 30%


Optimistic 24% 2% 60% 13% 29% 27% 30%
Honest 24% 2% 55% 8% 26% 26% 27%
Pessimistic 19% 42% 3% 15% 24% 19% 24%
Normal 15% 2% 34% 3% 17% 12% 16%
Unifying 14% 2% 33% 5% 16% 15% 17%
Mainstream 9% 5% 15% 12% 10% 9% 10%
Tolerant 9% 1% 22% 3% 12% 5% 11%
None of the above 3% 0% 1% 4% 1% 1% 1%
Weighted N (1, 755) (564) (523) (90) (986) (192) (1, 090)

60
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

24A. Statements - Trump — The only thing Donald Trump cares about is himself.
Here are some statements about Donald Trump. Please tell us which you agree or disagree with.

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Agree 51% 49% 52% 55% 51% 52% 46% 44% 74% 55%
Disagree 39% 42% 36% 27% 37% 42% 47% 47% 10% 31%
Not sure 10% 9% 12% 18% 13% 6% 7% 9% 16% 15%
Totals 100% 100% 100% 100% 101% 100% 100% 100% 100% 101%
Weighted N (1, 749) (850) (899) (367) (443) (569) (371) (1, 097) (218) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Agree 51% 86% 12% 53% 51% 10% 90% 89% 10%
Disagree 39% 9% 80% 34% 43% 83% 7% 8% 82%
Not sure 10% 5% 8% 13% 6% 7% 4% 4% 7%
Totals 100% 100% 100% 100% 100% 100% 101% 101% 99%
Weighted N (1, 749) (570) (527) (462) (1, 172) (515) (549) (557) (509)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Agree 51% 92% 8% 50% 53% 41% 51%


Disagree 39% 5% 86% 21% 42% 43% 44%
Not sure 10% 3% 6% 29% 4% 16% 5%
Totals 100% 100% 100% 100% 99% 100% 100%
Weighted N (1, 749) (562) (521) (89) (981) (191) (1, 085)

61
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

24B. Statements - Trump — Donald Trump shares my values.


Here are some statements about Donald Trump. Please tell us which you agree or disagree with.

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Agree 37% 39% 35% 28% 33% 40% 45% 45% 9% 28%
Disagree 51% 49% 53% 56% 53% 50% 46% 45% 74% 52%
Not sure 12% 12% 13% 15% 14% 11% 10% 11% 17% 19%
Totals 100% 100% 101% 99% 100% 101% 101% 101% 100% 99%
Weighted N (1, 752) (852) (900) (367) (443) (571) (371) (1, 100) (218) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Agree 37% 7% 84% 28% 41% 83% 5% 5% 81%


Disagree 51% 89% 7% 56% 52% 7% 92% 92% 7%
Not sure 12% 4% 9% 16% 8% 11% 3% 3% 12%
Totals 100% 100% 100% 100% 101% 101% 100% 100% 100%
Weighted N (1, 752) (571) (527) (464) (1, 176) (516) (551) (558) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Agree 37% 3% 87% 10% 41% 41% 42%


Disagree 51% 95% 3% 64% 53% 44% 51%
Not sure 12% 3% 10% 26% 6% 15% 7%
Totals 100% 101% 100% 100% 100% 100% 100%
Weighted N (1, 752) (564) (522) (90) (985) (191) (1, 089)

62
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

24C. Statements - Trump — Donald Trump has the mental ability a president needs.
Here are some statements about Donald Trump. Please tell us which you agree or disagree with.

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Agree 46% 50% 42% 42% 41% 47% 51% 53% 20% 42%
Disagree 45% 41% 48% 44% 48% 45% 43% 40% 64% 44%
Not sure 9% 9% 10% 14% 11% 8% 6% 8% 16% 14%
Totals 100% 100% 100% 100% 100% 100% 100% 101% 100% 100%
Weighted N (1, 748) (849) (900) (364) (443) (571) (370) (1, 098) (217) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Agree 46% 12% 91% 42% 47% 92% 7% 9% 91%


Disagree 45% 81% 6% 47% 47% 6% 87% 86% 5%
Not sure 9% 7% 4% 11% 5% 3% 5% 5% 4%
Totals 100% 100% 101% 100% 99% 101% 99% 100% 100%
Weighted N (1, 748) (569) (529) (463) (1, 173) (517) (548) (555) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Agree 46% 5% 94% 37% 47% 50% 48%


Disagree 45% 90% 3% 40% 49% 40% 48%
Not sure 9% 5% 3% 23% 4% 11% 4%
Totals 100% 100% 100% 100% 100% 101% 100%
Weighted N (1, 748) (561) (522) (89) (981) (192) (1, 087)

63
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

25. Trump Perceived Ideology


Would you say Donald Trump is...

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Very liberal 4% 4% 4% 3% 6% 4% 2% 3% 10% 5%


Liberal 3% 3% 3% 5% 4% 3% 1% 3% 3% 5%
Total liberal 7% 8% 7% 9% 10% 7% 2% 5% 13% 10%
Moderate 14% 16% 13% 17% 14% 12% 15% 16% 8% 13%
Conservative 31% 35% 28% 25% 29% 34% 36% 36% 14% 27%
Very conservative 25% 24% 26% 32% 25% 23% 22% 25% 28% 25%
Total conservative 57% 59% 54% 57% 54% 58% 58% 61% 42% 53%
Not sure 22% 17% 27% 17% 22% 24% 24% 18% 36% 24%
Totals 99% 99% 101% 99% 100% 100% 100% 101% 99% 99%
Weighted N (1, 751) (853) (898) (367) (443) (572) (369) (1, 099) (218) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Very liberal 4% 7% 2% 2% 4% 2% 5% 5% 2%
Liberal 3% 4% 3% 4% 3% 2% 3% 3% 2%
Total liberal 7% 11% 4% 6% 6% 4% 8% 8% 4%
Moderate 14% 9% 19% 16% 13% 20% 6% 5% 22%
Conservative 31% 20% 50% 29% 35% 53% 22% 22% 52%
Very conservative 25% 37% 19% 24% 28% 18% 40% 38% 17%
Total conservative 57% 57% 69% 53% 64% 70% 62% 60% 69%
Not sure 22% 23% 8% 25% 16% 6% 24% 26% 6%
Totals 99% 100% 101% 100% 99% 101% 100% 99% 101%
Weighted N (1, 751) (571) (528) (464) (1, 175) (517) (551) (558) (510)

64
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Very liberal 4% 5% 2% 3% 3% 5% 3%
Liberal 3% 3% 2% 3% 2% 6% 2%
Total liberal 7% 8% 4% 6% 6% 11% 5%
Moderate 14% 6% 21% 15% 14% 9% 14%
Conservative 31% 20% 53% 28% 35% 38% 36%
Very conservative 25% 40% 17% 22% 28% 28% 28%
Total conservative 57% 60% 70% 50% 63% 66% 65%
Not sure 22% 25% 4% 29% 17% 14% 16%
Totals 99% 99% 99% 100% 99% 100% 99%
Weighted N (1, 751) (564) (522) (89) (984) (192) (1, 088)

65
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

26. Trump Represents Change or More of the Same


Would you say Donald Trump represents...?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Change 45% 48% 42% 31% 39% 51% 56% 53% 17% 37%
More of the same 36% 36% 36% 44% 37% 34% 30% 30% 53% 45%
Not sure 19% 16% 22% 25% 24% 15% 14% 17% 30% 18%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 752) (853) (899) (367) (443) (571) (372) (1, 101) (219) (280)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Change 45% 15% 87% 42% 49% 87% 14% 15% 87%
More of the same 36% 62% 8% 38% 36% 8% 63% 62% 9%
Not sure 19% 23% 5% 20% 15% 6% 22% 23% 5%
Totals 100% 100% 100% 100% 100% 101% 99% 100% 101%
Weighted N (1, 752) (570) (529) (464) (1, 176) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Change 45% 13% 89% 37% 49% 49% 50%


More of the same 36% 64% 7% 39% 37% 36% 36%
Not sure 19% 23% 4% 24% 15% 15% 14%
Totals 100% 100% 100% 100% 101% 100% 100%
Weighted N (1, 752) (564) (522) (89) (984) (192) (1, 089)

66
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

27. Trump Up to Challenges


Do you think Donald Trump is up to the challenges facing the U.S.?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Yes 45% 48% 43% 36% 43% 49% 52% 53% 18% 42%
No 45% 42% 48% 47% 45% 45% 42% 41% 64% 42%
Not sure 10% 10% 9% 17% 12% 5% 6% 6% 18% 16%
Totals 100% 100% 100% 100% 100% 99% 100% 100% 100% 100%
Weighted N (1, 752) (852) (900) (367) (441) (572) (372) (1, 101) (217) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Yes 45% 9% 91% 42% 47% 93% 6% 7% 93%


No 45% 82% 6% 47% 47% 5% 88% 87% 5%
Not sure 10% 9% 2% 11% 5% 2% 6% 6% 2%
Totals 100% 100% 99% 100% 99% 100% 100% 100% 100%
Weighted N (1, 752) (571) (529) (464) (1, 175) (517) (551) (558) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Yes 45% 4% 97% 30% 46% 53% 49%


No 45% 90% 2% 47% 49% 37% 48%
Not sure 10% 6% 1% 23% 4% 10% 4%
Totals 100% 100% 100% 100% 99% 100% 101%
Weighted N (1, 752) (564) (522) (89) (984) (192) (1, 088)

67
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

28. Benefit People Like You if Trump Is Elected


If Donald Trump wins the election, who will benefit most: people like you or people who aren’t like you?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

People like me 34% 35% 33% 24% 30% 39% 40% 43% 8% 27%
No change 10% 14% 7% 22% 11% 5% 5% 9% 7% 16%
People who aren’t like me 43% 38% 47% 40% 42% 44% 44% 36% 68% 42%
Not sure 13% 13% 12% 14% 16% 11% 10% 12% 18% 14%
Totals 100% 100% 99% 100% 99% 99% 99% 100% 101% 99%
Weighted N (1, 751) (853) (898) (367) (441) (571) (372) (1, 101) (216) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

People like me 34% 5% 74% 29% 38% 77% 4% 5% 77%


No change 10% 11% 8% 12% 8% 5% 8% 9% 6%
People who aren’t like me 43% 79% 6% 44% 45% 6% 82% 80% 7%
Not sure 13% 5% 12% 14% 9% 11% 6% 7% 10%
Totals 100% 100% 100% 99% 100% 99% 100% 101% 100%
Weighted N (1, 751) (569) (529) (463) (1, 173) (517) (549) (558) (509)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

People like me 34% 3% 79% 26% 38% 37% 40%


No change 10% 8% 6% 13% 7% 10% 6%
People who aren’t like me 43% 84% 5% 34% 47% 35% 46%
Not sure 13% 6% 10% 26% 8% 17% 8%

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Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 101% 100% 99% 100% 99% 100%


Weighted N (1, 751) (563) (521) (89) (984) (189) (1, 087)

69
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

29. Trump Too Old


If reelected in 2024, Donald Trump would be 78 at the start of his second term and 82 at the end of it. Is Trump too old for another term as president?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Yes 50% 47% 53% 61% 51% 46% 44% 44% 74% 52%
No 39% 42% 37% 27% 38% 44% 46% 46% 13% 34%
Not sure 11% 11% 10% 12% 11% 10% 11% 10% 13% 13%
Totals 100% 100% 100% 100% 100% 100% 101% 100% 100% 99%
Weighted N (1, 753) (852) (901) (367) (443) (571) (372) (1, 100) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Yes 50% 85% 12% 52% 50% 10% 87% 86% 11%
No 39% 9% 80% 36% 43% 82% 8% 9% 81%
Not sure 11% 6% 7% 12% 7% 8% 5% 5% 9%
Totals 100% 100% 99% 100% 100% 100% 100% 100% 101%
Weighted N (1, 753) (571) (529) (464) (1, 176) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Yes 50% 90% 8% 46% 51% 47% 50%


No 39% 6% 85% 25% 43% 41% 43%
Not sure 11% 4% 7% 29% 7% 11% 7%
Totals 100% 100% 100% 100% 101% 99% 100%
Weighted N (1, 753) (564) (522) (89) (984) (192) (1, 089)

70
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

30. Watch Harris-Trump Debate


Did you watch the presidential debate on Tuesday night?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Yes 59% 59% 60% 43% 57% 64% 70% 64% 53% 46%
No 41% 41% 40% 57% 43% 36% 30% 36% 47% 54%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 752) (852) (900) (366) (443) (572) (372) (1, 100) (219) (280)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Yes 59% 70% 64% 51% 71% 70% 76% 76% 69%
No 41% 30% 36% 49% 29% 30% 24% 24% 31%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 752) (571) (529) (464) (1, 176) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Yes 59% 77% 70% 45% 73% 60% 74%


No 41% 23% 30% 55% 27% 40% 26%
Totals 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 752) (564) (523) (89) (984) (192) (1, 089)

71
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

31. Watch Harris-Trump Debate Clips


Did you watch enough video clips or news coverage of the debate afterwards to have an opinion about how the debate went?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Yes 17% 20% 14% 19% 18% 16% 14% 16% 19% 20%
No 24% 21% 26% 39% 24% 19% 16% 19% 27% 34%
Not asked - watched debate 59% 59% 60% 43% 57% 64% 70% 64% 54% 46%
Totals 100% 100% 100% 101% 99% 99% 100% 99% 100% 100%
Weighted N (1, 747) (850) (897) (366) (439) (571) (372) (1, 098) (216) (280)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Yes 17% 15% 15% 22% 15% 15% 14% 13% 16%
No 24% 16% 21% 27% 14% 15% 9% 11% 15%
Not asked - watched debate 59% 70% 64% 51% 71% 70% 76% 76% 69%
Totals 100% 101% 100% 100% 100% 100% 99% 100% 100%
Weighted N (1, 747) (571) (529) (459) (1, 176) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Yes 17% 14% 16% 14% 15% 15% 14%


No 24% 9% 15% 41% 12% 24% 12%
Not asked - watched debate 59% 77% 70% 45% 73% 60% 74%
Totals 100% 100% 101% 100% 100% 99% 100%
Weighted N (1, 747) (564) (523) (89) (984) (192) (1, 089)

72
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

32. Watched Debate or Clips of Debate


Watched Debate or Clips of Debate

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Saw 76% 79% 74% 61% 76% 81% 84% 81% 73% 66%
Didn’t see 24% 21% 26% 39% 24% 19% 16% 19% 27% 34%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 747) (850) (897) (366) (439) (571) (372) (1, 098) (216) (280)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Saw 76% 84% 79% 73% 86% 85% 91% 89% 85%
Didn’t see 24% 16% 21% 27% 14% 15% 9% 11% 15%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 747) (571) (529) (459) (1, 176) (517) (551) (559) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Saw 76% 91% 85% 59% 88% 76% 88%


Didn’t see 24% 9% 15% 41% 12% 24% 12%
Totals 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 747) (564) (523) (89) (984) (192) (1, 089)

73
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

33. Won Debate


Who do you think won Tuesday’s presidential debate?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 56% 55% 57% 62% 59% 55% 52% 51% 83% 55%
Donald Trump 26% 29% 23% 24% 22% 26% 33% 30% 8% 22%
A tie 8% 8% 8% 7% 8% 9% 9% 9% 3% 9%
Not sure 10% 8% 11% 8% 12% 11% 6% 10% 6% 14%
Totals 100% 100% 99% 101% 101% 101% 100% 100% 100% 100%
Weighted N (1, 328) (668) (660) (224) (333) (461) (311) (884) (157) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 56% 94% 14% 57% 57% 14% 96% 95% 14%
Donald Trump 26% 3% 57% 21% 26% 56% 1% 1% 55%
A tie 8% 1% 15% 9% 9% 17% 1% 2% 16%
Not sure 10% 3% 14% 13% 8% 13% 2% 1% 14%
Totals 100% 101% 100% 100% 100% 100% 100% 99% 99%
Weighted N (1, 328) (481) (419) (334) (1, 009) (438) (500) (497) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 56% 97% 11% 55% 59% 47% 57%


Donald Trump 26% 0% 59% 5% 25% 32% 26%
A tie 8% 1% 16% 26% 8% 10% 9%
Not sure 10% 1% 14% 14% 7% 10% 8%

continued on the next page . . .

74
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 99% 100% 100% 99% 99% 100%


Weighted N (1, 328) (512) (445) (52) (864) (145) (959)

75
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

34A. Debate Topics — Trump’s record


The debate covered the following topics. Who do you think gave better answers on each of these topics?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 44% 42% 47% 51% 45% 42% 41% 39% 65% 45%
Donald Trump 36% 39% 32% 25% 32% 37% 47% 43% 12% 28%
About the same 8% 8% 8% 6% 10% 8% 7% 8% 6% 10%
Don’t know 12% 11% 13% 18% 12% 13% 5% 10% 17% 17%
Totals 100% 100% 100% 100% 99% 100% 100% 100% 100% 100%
Weighted N (1, 321) (666) (655) (224) (333) (456) (308) (880) (154) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 44% 81% 6% 42% 47% 5% 85% 85% 4%


Donald Trump 36% 6% 78% 31% 38% 79% 4% 5% 78%
About the same 8% 5% 8% 12% 6% 8% 4% 4% 8%
Don’t know 12% 8% 8% 15% 8% 8% 7% 6% 9%
Totals 100% 100% 100% 100% 99% 100% 100% 100% 99%
Weighted N (1, 321) (482) (416) (330) (1, 007) (437) (501) (496) (431)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 44% 86% 3% 47% 49% 39% 47%


Donald Trump 36% 3% 82% 12% 38% 40% 39%
About the same 8% 4% 6% 24% 6% 10% 6%
Don’t know 12% 7% 9% 18% 8% 12% 8%

continued on the next page . . .

76
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 100% 101% 101% 101% 100%


Weighted N (1, 321) (511) (443) (53) (862) (145) (957)

77
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

34B. Debate Topics — Harris’ record


The debate covered the following topics. Who do you think gave better answers on each of these topics?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 45% 41% 50% 50% 47% 42% 45% 41% 71% 40%
Donald Trump 31% 38% 24% 17% 27% 35% 40% 38% 9% 24%
About the same 9% 9% 8% 11% 10% 8% 6% 8% 7% 11%
Don’t know 15% 13% 18% 22% 15% 16% 9% 13% 13% 25%
Totals 100% 101% 100% 100% 99% 101% 100% 100% 100% 100%
Weighted N (1, 326) (667) (659) (223) (333) (461) (309) (882) (157) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 45% 82% 11% 40% 49% 10% 84% 84% 10%
Donald Trump 31% 4% 66% 30% 34% 70% 3% 3% 71%
About the same 9% 6% 9% 11% 7% 7% 6% 7% 7%
Don’t know 15% 8% 14% 19% 10% 13% 7% 6% 12%
Totals 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 326) (482) (418) (334) (1, 009) (438) (501) (496) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 45% 85% 7% 41% 51% 36% 49%


Donald Trump 31% 2% 74% 15% 34% 38% 35%
About the same 9% 6% 6% 24% 7% 9% 7%
Don’t know 15% 6% 13% 20% 9% 17% 10%

continued on the next page . . .

78
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 99% 100% 100% 101% 100% 101%


Weighted N (1, 326) (511) (445) (53) (863) (145) (959)

79
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

34C. Debate Topics — Cost of living


The debate covered the following topics. Who do you think gave better answers on each of these topics?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 45% 41% 49% 51% 49% 42% 40% 39% 74% 43%
Donald Trump 39% 44% 35% 20% 36% 43% 52% 47% 9% 36%
About the same 8% 8% 8% 15% 10% 7% 2% 8% 6% 7%
Don’t know 8% 8% 8% 14% 5% 9% 5% 6% 11% 14%
Totals 100% 101% 100% 100% 100% 101% 99% 100% 100% 100%
Weighted N (1, 325) (668) (657) (224) (333) (460) (309) (880) (158) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 45% 85% 2% 42% 47% 3% 88% 86% 4%


Donald Trump 39% 3% 85% 39% 42% 88% 2% 2% 88%
About the same 8% 7% 7% 8% 6% 6% 6% 6% 6%
Don’t know 8% 5% 5% 11% 5% 4% 5% 5% 3%
Totals 100% 100% 99% 100% 100% 101% 101% 99% 101%
Weighted N (1, 325) (482) (417) (333) (1, 008) (437) (501) (497) (431)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 45% 89% 2% 26% 49% 37% 48%


Donald Trump 39% 1% 90% 34% 41% 45% 42%
About the same 8% 6% 5% 19% 6% 9% 6%
Don’t know 8% 5% 3% 21% 4% 9% 4%

continued on the next page . . .

80
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 101% 100% 100% 100% 100% 100%


Weighted N (1, 325) (511) (443) (53) (863) (144) (958)

81
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

34D. Debate Topics — Abortion


The debate covered the following topics. Who do you think gave better answers on each of these topics?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 53% 48% 59% 61% 56% 51% 48% 48% 78% 57%
Donald Trump 30% 33% 26% 23% 28% 32% 34% 35% 8% 24%
About the same 8% 10% 7% 9% 9% 7% 9% 10% 6% 5%
Don’t know 9% 9% 8% 8% 7% 11% 8% 8% 8% 14%
Totals 100% 100% 100% 101% 100% 101% 99% 101% 100% 100%
Weighted N (1, 327) (668) (659) (224) (333) (461) (309) (882) (158) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 53% 90% 13% 51% 55% 12% 94% 93% 11%
Donald Trump 30% 3% 65% 26% 31% 66% 2% 3% 65%
About the same 8% 3% 14% 10% 7% 13% 2% 2% 13%
Don’t know 9% 3% 9% 13% 6% 9% 2% 2% 10%
Totals 100% 99% 101% 100% 99% 100% 100% 100% 99%
Weighted N (1, 327) (482) (418) (334) (1, 009) (438) (501) (497) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 53% 95% 10% 46% 57% 46% 55%


Donald Trump 30% 2% 67% 19% 32% 30% 31%
About the same 8% 1% 13% 15% 7% 12% 8%
Don’t know 9% 2% 10% 20% 5% 12% 6%

continued on the next page . . .

82
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 100% 100% 101% 100% 100%


Weighted N (1, 327) (512) (445) (53) (864) (145) (960)

83
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

34E. Debate Topics — Immigration


The debate covered the following topics. Who do you think gave better answers on each of these topics?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 42% 40% 45% 51% 44% 39% 40% 37% 63% 44%
Donald Trump 45% 48% 42% 31% 39% 49% 55% 53% 19% 38%
About the same 6% 5% 7% 9% 12% 3% 2% 6% 3% 9%
Don’t know 7% 7% 7% 10% 6% 9% 3% 5% 15% 9%
Totals 100% 100% 101% 101% 101% 100% 100% 101% 100% 100%
Weighted N (1, 325) (666) (658) (224) (331) (461) (309) (881) (157) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 42% 80% 4% 39% 46% 3% 85% 84% 3%


Donald Trump 45% 7% 90% 46% 46% 92% 5% 5% 93%
About the same 6% 7% 2% 7% 5% 3% 6% 7% 2%
Don’t know 7% 6% 4% 7% 4% 2% 4% 4% 2%
Totals 100% 100% 100% 99% 101% 100% 100% 100% 100%
Weighted N (1, 325) (480) (419) (333) (1, 006) (437) (499) (496) (431)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 42% 87% 1% 20% 47% 37% 46%


Donald Trump 45% 3% 94% 51% 45% 51% 46%
About the same 6% 6% 2% 15% 4% 6% 4%
Don’t know 7% 4% 2% 14% 3% 6% 4%

continued on the next page . . .

84
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 99% 100% 99% 100% 100%


Weighted N (1, 325) (510) (444) (53) (861) (145) (956)

85
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

34F. Debate Topics — January 6


The debate covered the following topics. Who do you think gave better answers on each of these topics?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 49% 46% 52% 54% 52% 47% 45% 45% 68% 45%
Donald Trump 28% 31% 25% 16% 23% 32% 37% 34% 8% 24%
About the same 7% 8% 6% 11% 6% 6% 6% 8% 6% 5%
Don’t know 16% 15% 17% 19% 19% 15% 12% 14% 18% 26%
Totals 100% 100% 100% 100% 100% 100% 100% 101% 100% 100%
Weighted N (1, 323) (664) (659) (221) (333) (461) (308) (879) (157) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 49% 88% 8% 48% 52% 8% 91% 91% 7%


Donald Trump 28% 3% 63% 25% 31% 66% 2% 2% 66%
About the same 7% 3% 12% 7% 6% 10% 2% 1% 11%
Don’t know 16% 7% 17% 20% 11% 16% 5% 5% 16%
Totals 100% 101% 100% 100% 100% 100% 100% 99% 100%
Weighted N (1, 323) (482) (418) (331) (1, 006) (436) (501) (494) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 49% 94% 6% 36% 53% 42% 52%


Donald Trump 28% 1% 69% 9% 32% 29% 32%
About the same 7% 2% 11% 11% 5% 14% 6%
Don’t know 16% 4% 14% 45% 10% 15% 11%

continued on the next page . . .

86
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 101% 100% 101% 100% 100% 101%


Weighted N (1, 323) (511) (444) (51) (863) (143) (956)

87
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

34G. Debate Topics — Foreign policy


The debate covered the following topics. Who do you think gave better answers on each of these topics?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 43% 39% 47% 48% 45% 42% 40% 39% 67% 38%
Donald Trump 42% 47% 37% 27% 38% 45% 52% 49% 13% 37%
About the same 6% 6% 6% 12% 7% 5% 3% 5% 5% 12%
Don’t know 9% 8% 10% 13% 10% 9% 5% 6% 15% 13%
Totals 100% 100% 100% 100% 100% 101% 100% 99% 100% 100%
Weighted N (1, 325) (667) (658) (224) (331) (461) (309) (881) (158) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 43% 83% 5% 38% 46% 3% 85% 83% 3%


Donald Trump 42% 7% 85% 42% 43% 87% 4% 4% 89%
About the same 6% 5% 5% 8% 6% 5% 5% 8% 3%
Don’t know 9% 6% 5% 12% 6% 5% 6% 5% 5%
Totals 100% 101% 100% 100% 101% 100% 100% 100% 100%
Weighted N (1, 325) (481) (417) (334) (1, 009) (438) (501) (497) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 43% 87% 1% 21% 48% 36% 46%


Donald Trump 42% 2% 91% 24% 42% 47% 43%
About the same 6% 5% 3% 29% 5% 7% 6%
Don’t know 9% 5% 4% 27% 5% 10% 5%

continued on the next page . . .

88
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 99% 99% 101% 100% 100% 100%


Weighted N (1, 325) (511) (445) (53) (864) (145) (959)

89
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

35. Describe Debate


Which of these words would you use to describe the debate? Check all that apply.
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Embarrassing 38% 42% 34% 35% 36% 43% 35% 38% 29% 39%
Infuriating 36% 36% 36% 27% 28% 41% 44% 40% 19% 27%
Entertaining 36% 35% 37% 42% 42% 33% 28% 32% 45% 42%
Informative 35% 29% 40% 37% 37% 33% 34% 30% 56% 35%
Painful 33% 35% 32% 31% 35% 34% 32% 37% 17% 27%
Frightening 22% 24% 20% 16% 21% 26% 23% 22% 20% 23%
Reassuring 19% 17% 22% 20% 24% 17% 19% 17% 30% 20%
Inspiring 18% 18% 18% 23% 18% 16% 18% 16% 30% 15%
Weighted N (1, 328) (668) (660) (224) (333) (461) (311) (884) (158) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Embarrassing 38% 32% 40% 42% 39% 42% 35% 36% 42%
Infuriating 36% 24% 47% 40% 38% 52% 26% 28% 52%
Entertaining 36% 47% 26% 32% 35% 23% 47% 47% 21%
Informative 35% 53% 20% 28% 34% 18% 50% 50% 17%
Painful 33% 26% 36% 41% 34% 40% 29% 30% 40%
Frightening 22% 20% 18% 28% 23% 21% 25% 25% 21%
Reassuring 19% 34% 8% 15% 20% 7% 32% 32% 6%
Inspiring 18% 32% 9% 12% 19% 7% 32% 32% 6%
Weighted N (1, 328) (482) (419) (334) (1, 009) (438) (501) (497) (432)

90
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Embarrassing 38% 36% 43% 47% 39% 45% 40%


Infuriating 36% 26% 52% 36% 39% 31% 39%
Entertaining 36% 48% 22% 28% 36% 34% 35%
Informative 35% 50% 17% 25% 35% 31% 34%
Painful 33% 30% 40% 31% 33% 41% 35%
Frightening 22% 24% 21% 31% 24% 21% 24%
Reassuring 19% 33% 6% 5% 20% 15% 20%
Inspiring 18% 32% 7% 2% 21% 13% 20%
Weighted N (1, 328) (512) (445) (53) (864) (145) (960)

91
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

36A. Responsible for Making Debate — Painful


Which candidate was more responsible for making the debate . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 30% 33% 27% 29% 25% 32% 34% 36% 9% 25%
Donald Trump 46% 44% 47% 47% 45% 46% 45% 40% 68% 47%
Both equally 13% 12% 14% 13% 14% 13% 13% 17% 7% 4%
Not sure 11% 10% 12% 11% 17% 9% 8% 8% 16% 24%
Totals 100% 99% 100% 100% 101% 100% 100% 101% 100% 100%
Weighted N (1, 322) (666) (656) (224) (332) (460) (307) (880) (157) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 30% 6% 63% 25% 32% 64% 5% 5% 63%


Donald Trump 46% 82% 7% 47% 49% 7% 87% 86% 7%
Both equally 13% 4% 19% 18% 12% 20% 3% 4% 22%
Not sure 11% 8% 11% 11% 7% 9% 5% 5% 8%
Totals 100% 100% 100% 101% 100% 100% 100% 100% 100%
Weighted N (1, 322) (479) (418) (333) (1, 005) (438) (498) (494) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 30% 4% 66% 12% 32% 32% 32%


Donald Trump 46% 89% 5% 32% 51% 38% 50%
Both equally 13% 3% 20% 37% 11% 18% 12%
Not sure 11% 5% 9% 19% 6% 12% 7%

continued on the next page . . .

92
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 101% 100% 100% 100% 100% 101%


Weighted N (1, 322) (509) (444) (53) (860) (145) (956)

93
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

36B. Responsible for Making Debate — Informative


Which candidate was more responsible for making the debate . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 45% 42% 49% 53% 46% 43% 42% 40% 68% 45%
Donald Trump 31% 32% 29% 18% 24% 34% 43% 36% 6% 31%
Both equally 11% 12% 10% 16% 14% 10% 6% 11% 11% 11%
Not sure 13% 14% 12% 13% 16% 14% 8% 13% 15% 12%
Totals 100% 100% 100% 100% 100% 101% 99% 100% 100% 99%
Weighted N (1, 323) (666) (657) (222) (332) (460) (309) (878) (158) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 45% 85% 6% 42% 47% 5% 86% 86% 5%


Donald Trump 31% 2% 68% 28% 33% 70% 2% 2% 69%
Both equally 11% 9% 11% 15% 9% 11% 7% 6% 12%
Not sure 13% 5% 16% 15% 10% 15% 5% 6% 15%
Totals 100% 101% 101% 100% 99% 101% 100% 100% 101%
Weighted N (1, 323) (482) (417) (331) (1, 005) (435) (501) (495) (431)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 45% 88% 2% 28% 49% 38% 48%


Donald Trump 31% 1% 73% 3% 33% 33% 33%
Both equally 11% 6% 11% 30% 9% 15% 9%
Not sure 13% 5% 14% 40% 10% 14% 10%

continued on the next page . . .

94
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 100% 101% 101% 100% 100%


Weighted N (1, 323) (512) (443) (51) (863) (143) (956)

95
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

36C. Responsible for Making Debate — Embarrassing


Which candidate was more responsible for making the debate . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 29% 31% 28% 24% 25% 30% 37% 35% 7% 24%
Donald Trump 50% 49% 51% 52% 52% 49% 48% 44% 77% 53%
Both equally 13% 11% 14% 15% 12% 15% 10% 15% 10% 8%
Not sure 7% 8% 7% 9% 11% 6% 5% 6% 6% 15%
Totals 99% 99% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 322) (664) (658) (222) (331) (461) (308) (878) (157) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 29% 5% 63% 25% 31% 63% 5% 5% 62%


Donald Trump 50% 88% 9% 52% 52% 9% 90% 89% 8%
Both equally 13% 3% 20% 15% 12% 21% 3% 2% 23%
Not sure 7% 4% 9% 8% 5% 8% 3% 3% 6%
Totals 99% 100% 101% 100% 100% 101% 101% 99% 99%
Weighted N (1, 322) (481) (418) (331) (1, 005) (435) (500) (494) (431)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 29% 4% 66% 5% 32% 28% 32%


Donald Trump 50% 92% 6% 44% 53% 43% 52%
Both equally 13% 2% 21% 32% 11% 19% 12%
Not sure 7% 3% 7% 20% 5% 9% 5%

continued on the next page . . .

96
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 99% 101% 100% 101% 101% 99% 101%


Weighted N (1, 322) (511) (443) (51) (862) (143) (955)

97
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

36D. Responsible for Making Debate — Entertaining


Which candidate was more responsible for making the debate . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 21% 20% 22% 21% 22% 20% 20% 20% 26% 17%
Donald Trump 34% 38% 29% 30% 40% 31% 33% 32% 39% 38%
Both equally 26% 22% 30% 34% 27% 25% 22% 26% 19% 30%
Not sure 19% 19% 19% 15% 11% 24% 24% 21% 16% 15%
Totals 100% 99% 100% 100% 100% 100% 99% 99% 100% 100%
Weighted N (1, 320) (667) (653) (224) (332) (458) (307) (880) (153) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 21% 38% 7% 16% 22% 9% 35% 35% 9%


Donald Trump 34% 25% 46% 32% 33% 45% 24% 24% 43%
Both equally 26% 26% 23% 29% 26% 22% 28% 28% 22%
Not sure 19% 11% 24% 23% 19% 24% 12% 13% 26%
Totals 100% 100% 100% 100% 100% 100% 99% 100% 100%
Weighted N (1, 320) (481) (418) (329) (1, 007) (437) (500) (496) (431)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 21% 36% 8% 7% 23% 16% 22%


Donald Trump 34% 24% 45% 17% 32% 37% 33%
Both equally 26% 28% 23% 35% 25% 29% 26%
Not sure 19% 12% 24% 41% 19% 18% 19%

continued on the next page . . .

98
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 100% 100% 99% 100% 100%


Weighted N (1, 320) (511) (443) (53) (862) (145) (957)

99
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

36E. Responsible for Making Debate — Infuriating


Which candidate was more responsible for making the debate . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 33% 37% 29% 26% 28% 36% 41% 39% 6% 33%
Donald Trump 44% 44% 44% 44% 45% 45% 43% 39% 69% 45%
Both equally 13% 10% 15% 20% 12% 11% 10% 14% 7% 8%
Not sure 10% 8% 11% 10% 15% 8% 6% 7% 17% 14%
Totals 100% 99% 99% 100% 100% 100% 100% 99% 99% 100%
Weighted N (1, 317) (662) (655) (224) (327) (458) (308) (878) (156) (180)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 33% 8% 68% 29% 35% 71% 5% 6% 70%


Donald Trump 44% 78% 6% 47% 47% 6% 84% 83% 5%
Both equally 13% 5% 17% 15% 11% 17% 3% 4% 18%
Not sure 10% 9% 9% 9% 7% 7% 7% 6% 7%
Totals 100% 100% 100% 100% 100% 101% 99% 99% 100%
Weighted N (1, 317) (481) (419) (329) (1, 002) (434) (498) (494) (428)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 33% 5% 72% 12% 35% 35% 35%


Donald Trump 44% 86% 4% 31% 49% 35% 48%
Both equally 13% 3% 17% 34% 10% 16% 11%
Not sure 10% 6% 7% 23% 6% 14% 7%

continued on the next page . . .

100
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 100% 100% 100% 100% 101%


Weighted N (1, 317) (509) (443) (50) (857) (145) (953)

101
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

36F. Responsible for Making Debate — Inspiring


Which candidate was more responsible for making the debate . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 48% 44% 52% 53% 49% 46% 45% 43% 71% 49%
Donald Trump 29% 31% 27% 20% 22% 33% 36% 34% 8% 24%
Both equally 4% 5% 4% 7% 7% 3% 2% 4% 3% 5%
Not sure 19% 21% 18% 20% 21% 18% 18% 20% 18% 22%
Totals 100% 101% 101% 100% 99% 100% 101% 101% 100% 100%
Weighted N (1, 320) (665) (655) (224) (331) (457) (309) (877) (157) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 48% 89% 6% 45% 50% 5% 91% 90% 4%


Donald Trump 29% 2% 65% 24% 30% 65% 1% 1% 65%
Both equally 4% 3% 5% 5% 4% 4% 2% 3% 4%
Not sure 19% 6% 24% 26% 16% 27% 5% 6% 27%
Totals 100% 100% 100% 100% 100% 101% 99% 100% 100%
Weighted N (1, 320) (482) (413) (332) (1, 004) (433) (501) (497) (428)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 48% 93% 2% 30% 52% 39% 50%


Donald Trump 29% 1% 68% 7% 30% 32% 31%
Both equally 4% 2% 3% 15% 3% 8% 3%
Not sure 19% 4% 26% 47% 15% 21% 16%

continued on the next page . . .

102
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 99% 99% 100% 100% 100%


Weighted N (1, 320) (511) (441) (53) (859) (145) (955)

103
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

36G. Responsible for Making Debate — Reassuring


Which candidate was more responsible for making the debate . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 48% 45% 52% 53% 49% 48% 45% 43% 75% 49%
Donald Trump 31% 34% 28% 21% 25% 34% 41% 37% 8% 25%
Both equally 4% 4% 4% 8% 4% 3% 2% 4% 2% 4%
Not sure 17% 18% 16% 18% 22% 15% 12% 16% 15% 22%
Totals 100% 101% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 318) (664) (654) (224) (329) (456) (309) (876) (157) (183)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 48% 89% 6% 46% 50% 6% 90% 89% 7%


Donald Trump 31% 3% 70% 25% 33% 70% 2% 3% 69%
Both equally 4% 3% 4% 5% 3% 4% 2% 2% 4%
Not sure 17% 5% 20% 23% 13% 20% 6% 6% 20%
Totals 100% 100% 100% 99% 99% 100% 100% 100% 100%
Weighted N (1, 318) (481) (412) (331) (1, 002) (434) (500) (496) (427)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 48% 93% 4% 29% 52% 40% 51%


Donald Trump 31% 1% 73% 10% 32% 37% 33%
Both equally 4% 2% 4% 11% 3% 5% 3%
Not sure 17% 4% 20% 49% 13% 18% 13%

continued on the next page . . .

104
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 101% 99% 100% 100% 100%


Weighted N (1, 318) (511) (439) (53) (858) (145) (953)

105
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

36H. Responsible for Making Debate — Frightening


Which candidate was more responsible for making the debate . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 32% 35% 29% 18% 25% 38% 42% 39% 7% 22%
Donald Trump 45% 43% 48% 45% 46% 45% 45% 39% 70% 50%
Both equally 10% 10% 10% 16% 13% 8% 6% 11% 7% 10%
Not sure 12% 12% 13% 21% 16% 9% 7% 11% 16% 19%
Totals 99% 100% 100% 100% 100% 100% 100% 100% 100% 101%
Weighted N (1, 324) (667) (657) (224) (332) (461) (307) (881) (157) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 32% 6% 68% 29% 35% 71% 4% 4% 72%


Donald Trump 45% 83% 7% 45% 48% 6% 87% 86% 6%
Both equally 10% 3% 10% 15% 7% 11% 2% 3% 11%
Not sure 12% 8% 14% 11% 9% 12% 6% 7% 11%
Totals 99% 100% 99% 100% 99% 100% 99% 100% 100%
Weighted N (1, 324) (481) (418) (333) (1, 006) (438) (500) (496) (431)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 32% 4% 74% 12% 35% 37% 35%


Donald Trump 45% 89% 3% 38% 50% 39% 49%
Both equally 10% 2% 11% 27% 7% 10% 7%
Not sure 12% 6% 11% 22% 8% 14% 9%

continued on the next page . . .

106
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 99% 101% 99% 99% 100% 100% 100%


Weighted N (1, 324) (511) (443) (53) (862) (145) (957)

107
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

37A. Debate Candidate Qualities — Coherent


During the debate, which candidate was more . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 50% 49% 52% 58% 50% 48% 49% 46% 68% 53%
Donald Trump 28% 32% 24% 19% 24% 31% 37% 33% 11% 27%
Both equally 13% 11% 15% 12% 15% 15% 10% 15% 4% 12%
Not sure 8% 7% 9% 11% 10% 7% 5% 6% 17% 8%
Totals 99% 99% 100% 100% 99% 101% 101% 100% 100% 100%
Weighted N (1, 320) (667) (654) (224) (331) (456) (309) (879) (154) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 50% 85% 9% 54% 51% 9% 89% 89% 8%


Donald Trump 28% 4% 61% 26% 31% 62% 4% 4% 63%
Both equally 13% 4% 21% 15% 13% 23% 2% 3% 23%
Not sure 8% 7% 8% 6% 6% 6% 4% 4% 6%
Totals 99% 100% 99% 101% 101% 100% 99% 100% 100%
Weighted N (1, 320) (480) (418) (330) (1, 009) (438) (500) (497) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 50% 91% 6% 45% 53% 38% 52%


Donald Trump 28% 3% 65% 10% 30% 34% 31%
Both equally 13% 3% 22% 25% 12% 18% 12%
Not sure 8% 4% 6% 19% 5% 10% 5%

continued on the next page . . .

108
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 99% 101% 99% 99% 100% 100% 100%


Weighted N (1, 320) (511) (445) (53) (864) (145) (959)

109
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

37B. Debate Candidate Qualities — Insulting


During the debate, which candidate was more . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 28% 30% 25% 21% 22% 29% 36% 32% 6% 26%
Donald Trump 53% 51% 54% 55% 56% 51% 50% 46% 78% 59%
Both equally 12% 12% 13% 10% 11% 14% 12% 14% 8% 8%
Not sure 7% 7% 8% 13% 11% 5% 3% 7% 8% 8%
Totals 100% 100% 100% 99% 100% 99% 101% 99% 100% 101%
Weighted N (1, 322) (667) (655) (220) (333) (461) (309) (877) (158) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 28% 5% 60% 23% 29% 60% 3% 3% 60%


Donald Trump 53% 87% 13% 55% 53% 13% 90% 89% 13%
Both equally 12% 4% 19% 15% 12% 19% 3% 3% 21%
Not sure 7% 5% 8% 7% 6% 7% 4% 4% 7%
Totals 100% 101% 100% 100% 100% 99% 100% 99% 101%
Weighted N (1, 322) (479) (416) (334) (1, 005) (436) (498) (494) (431)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 28% 3% 62% 10% 29% 32% 29%


Donald Trump 53% 91% 10% 53% 55% 43% 54%
Both equally 12% 3% 20% 24% 11% 13% 11%
Not sure 7% 3% 7% 14% 5% 12% 5%

continued on the next page . . .

110
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 99% 101% 100% 100% 99%


Weighted N (1, 322) (509) (443) (53) (860) (145) (955)

111
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

37C. Debate Candidate Qualities — Presidential


During the debate, which candidate was more . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 51% 49% 53% 61% 53% 47% 45% 46% 73% 51%
Donald Trump 35% 37% 32% 21% 30% 39% 43% 41% 9% 32%
Both equally 6% 5% 6% 12% 7% 3% 4% 5% 5% 10%
Not sure 9% 9% 9% 6% 10% 11% 8% 8% 14% 7%
Totals 101% 100% 100% 100% 100% 100% 100% 100% 101% 100%
Weighted N (1, 320) (664) (656) (222) (333) (456) (309) (875) (158) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 51% 90% 8% 51% 53% 7% 94% 93% 7%


Donald Trump 35% 3% 76% 29% 36% 77% 2% 1% 77%
Both equally 6% 3% 7% 8% 5% 6% 2% 3% 6%
Not sure 9% 4% 10% 12% 6% 10% 3% 2% 10%
Totals 101% 100% 101% 100% 100% 100% 101% 99% 100%
Weighted N (1, 320) (481) (415) (331) (1, 002) (432) (500) (492) (430)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 51% 96% 4% 35% 54% 44% 53%


Donald Trump 35% 0% 81% 14% 36% 38% 37%
Both equally 6% 2% 7% 11% 3% 11% 4%
Not sure 9% 1% 8% 40% 6% 7% 6%

continued on the next page . . .

112
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 101% 99% 100% 100% 99% 100% 100%


Weighted N (1, 320) (511) (443) (49) (859) (143) (953)

113
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

37D. Debate Candidate Qualities — Strong


During the debate, which candidate was more . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 47% 43% 51% 50% 48% 46% 44% 41% 70% 50%
Donald Trump 39% 42% 35% 27% 34% 42% 47% 45% 12% 35%
Both equally 8% 9% 7% 15% 11% 6% 3% 9% 8% 5%
Not sure 7% 6% 7% 8% 7% 6% 6% 6% 10% 10%
Totals 101% 100% 100% 100% 100% 100% 100% 101% 100% 100%
Weighted N (1, 325) (668) (657) (224) (333) (460) (309) (880) (158) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 47% 88% 3% 42% 48% 3% 89% 88% 3%


Donald Trump 39% 4% 82% 36% 40% 83% 3% 4% 83%
Both equally 8% 6% 8% 11% 7% 7% 6% 6% 7%
Not sure 7% 2% 7% 10% 5% 7% 2% 2% 7%
Totals 101% 100% 100% 99% 100% 100% 100% 100% 100%
Weighted N (1, 325) (481) (416) (334) (1, 008) (437) (500) (497) (431)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 47% 91% 2% 21% 50% 37% 49%


Donald Trump 39% 2% 87% 21% 39% 46% 40%
Both equally 8% 6% 6% 21% 6% 13% 6%
Not sure 7% 2% 5% 37% 5% 5% 5%

continued on the next page . . .

114
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 101% 101% 100% 100% 100% 101% 100%


Weighted N (1, 325) (511) (444) (53) (862) (145) (958)

115
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

37E. Debate Candidate Qualities — Untruthful


During the debate, which candidate was more . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 35% 39% 31% 31% 31% 36% 40% 41% 9% 31%
Donald Trump 49% 46% 52% 52% 49% 49% 46% 42% 76% 51%
Both equally 10% 10% 11% 9% 9% 11% 11% 12% 7% 7%
Not sure 6% 5% 7% 8% 11% 3% 3% 4% 9% 10%
Totals 100% 100% 101% 100% 100% 99% 100% 99% 101% 99%
Weighted N (1, 327) (668) (659) (223) (333) (461) (310) (882) (158) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 35% 7% 71% 33% 36% 74% 4% 5% 74%


Donald Trump 49% 87% 5% 51% 51% 6% 92% 91% 5%
Both equally 10% 2% 18% 10% 9% 16% 1% 2% 17%
Not sure 6% 4% 5% 7% 4% 4% 3% 2% 4%
Totals 100% 100% 99% 101% 100% 100% 100% 100% 100%
Weighted N (1, 327) (480) (419) (334) (1, 008) (438) (499) (496) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 35% 3% 77% 12% 37% 35% 36%


Donald Trump 49% 94% 3% 44% 53% 40% 51%
Both equally 10% 1% 16% 35% 8% 16% 9%
Not sure 6% 3% 4% 9% 3% 10% 3%

continued on the next page . . .

116
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September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 101% 100% 100% 101% 101% 99%


Weighted N (1, 327) (510) (445) (53) (863) (145) (958)

117
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

37F. Debate Candidate Qualities — Focused on policy


During the debate, which candidate was more . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 48% 45% 51% 55% 50% 46% 45% 44% 73% 44%
Donald Trump 34% 40% 29% 23% 27% 39% 42% 40% 8% 36%
Both equally 6% 6% 7% 11% 8% 4% 4% 6% 7% 7%
Not sure 11% 10% 13% 11% 15% 11% 9% 10% 12% 13%
Totals 99% 101% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 323) (667) (656) (224) (331) (460) (308) (880) (157) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 48% 84% 10% 49% 51% 9% 89% 88% 8%


Donald Trump 34% 4% 71% 32% 35% 73% 3% 3% 74%
Both equally 6% 5% 6% 8% 5% 6% 3% 3% 6%
Not sure 11% 8% 12% 11% 9% 12% 5% 6% 12%
Totals 99% 101% 99% 100% 100% 100% 100% 100% 100%
Weighted N (1, 323) (481) (417) (332) (1, 007) (437) (500) (495) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 48% 91% 5% 45% 52% 41% 51%


Donald Trump 34% 1% 78% 3% 35% 34% 35%
Both equally 6% 3% 6% 17% 4% 11% 4%
Not sure 11% 5% 11% 35% 8% 13% 9%

continued on the next page . . .

118
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September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 99% 100% 100% 100% 99% 99% 99%


Weighted N (1, 323) (510) (445) (53) (862) (145) (957)

119
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

37G. Debate Candidate Qualities — Competent


During the debate, which candidate was more . . .
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Kamala Harris 50% 47% 52% 57% 52% 49% 44% 43% 74% 54%
Donald Trump 36% 39% 32% 25% 28% 40% 45% 42% 10% 33%
Both equally 7% 6% 8% 9% 11% 5% 4% 7% 4% 10%
Not sure 8% 8% 8% 10% 9% 6% 7% 8% 12% 4%
Totals 101% 100% 100% 101% 100% 100% 100% 100% 100% 101%
Weighted N (1, 325) (668) (657) (223) (332) (461) (309) (880) (157) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Kamala Harris 50% 88% 5% 51% 51% 5% 92% 91% 5%


Donald Trump 36% 5% 75% 32% 38% 77% 3% 4% 79%
Both equally 7% 1% 10% 10% 6% 10% 1% 2% 9%
Not sure 8% 6% 9% 7% 6% 8% 4% 4% 7%
Totals 101% 100% 99% 100% 101% 100% 100% 101% 100%
Weighted N (1, 325) (480) (418) (334) (1, 008) (438) (499) (496) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Kamala Harris 50% 94% 2% 37% 52% 43% 51%


Donald Trump 36% 1% 82% 12% 38% 38% 38%
Both equally 7% 2% 8% 26% 4% 12% 5%
Not sure 8% 3% 8% 25% 6% 7% 6%

continued on the next page . . .

120
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September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 101% 100% 100% 100% 100% 100% 100%


Weighted N (1, 325) (510) (445) (53) (863) (145) (958)

121
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

38. Learn About Harris During Debate


How much did you learn about Kamala Harris during the debate?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

A lot 32% 30% 33% 25% 30% 33% 36% 29% 45% 36%
A little 38% 37% 38% 55% 43% 31% 28% 38% 39% 32%
Total a lot / some 69% 67% 71% 80% 73% 64% 64% 67% 84% 68%
Nothing 31% 33% 29% 20% 27% 36% 36% 33% 16% 32%
Totals 101% 100% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 327) (668) (659) (224) (331) (461) (311) (882) (158) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

A lot 32% 51% 18% 22% 33% 17% 48% 48% 18%
A little 38% 43% 26% 42% 35% 24% 45% 45% 23%
Total a lot / some 69% 95% 45% 65% 69% 41% 94% 94% 41%
Nothing 31% 5% 55% 35% 31% 59% 6% 6% 59%
Totals 101% 99% 99% 99% 99% 100% 99% 99% 100%
Weighted N (1, 327) (482) (419) (334) (1, 009) (438) (501) (497) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

A lot 32% 49% 17% 19% 35% 26% 33%


A little 38% 45% 22% 60% 35% 39% 35%
Total a lot / some 69% 94% 39% 79% 69% 65% 68%
Nothing 31% 6% 61% 21% 31% 35% 32%

continued on the next page . . .

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September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 101% 100% 100% 100% 101% 100% 100%


Weighted N (1, 327) (512) (445) (53) (864) (145) (959)

123
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

39. Things Learned About Harris


What specifically did you learn about Harris that you didn’t know before? Please select all that apply.
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

What she plans to do as president 34% 31% 37% 33% 35% 33% 36% 32% 46% 38%
Temperament 32% 32% 32% 28% 32% 33% 34% 32% 33% 31%
Fitness to be president 32% 33% 31% 31% 35% 31% 32% 30% 38% 34%
Not asked - learned nothing about Harris 31% 33% 29% 20% 27% 36% 36% 33% 16% 32%
Policy positions 27% 27% 28% 26% 32% 24% 27% 26% 36% 29%
Background 15% 13% 18% 21% 16% 16% 11% 14% 23% 17%
Past record 14% 13% 15% 19% 14% 14% 13% 14% 19% 14%
Something else 10% 11% 8% 8% 7% 11% 12% 10% 3% 6%
Not sure 5% 5% 4% 4% 6% 4% 3% 3% 10% 12%
Weighted N (1, 327) (668) (659) (224) (331) (461) (311) (882) (158) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

What she plans to do as president 34% 57% 12% 30% 36% 13% 57% 57% 13%
Temperament 32% 49% 16% 31% 33% 13% 50% 50% 14%
Fitness to be president 32% 56% 8% 32% 34% 10% 57% 57% 9%
Not asked - learned nothing about Harris 31% 5% 55% 35% 31% 59% 6% 6% 59%
Policy positions 27% 45% 8% 28% 30% 10% 48% 49% 9%
Background 15% 24% 9% 14% 16% 7% 25% 24% 6%
Past record 14% 19% 12% 12% 15% 9% 20% 20% 10%
Something else 10% 7% 11% 11% 10% 12% 9% 9% 12%
Not sure 5% 3% 4% 4% 2% 3% 2% 2% 2%
Weighted N (1, 327) (482) (419) (334) (1, 009) (438) (501) (497) (432)

124
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

What she plans to do as president 34% 57% 12% 32% 37% 31% 36%
Temperament 32% 51% 12% 28% 34% 26% 33%
Fitness to be president 32% 58% 9% 23% 36% 26% 34%
Not asked - learned nothing about Harris 31% 6% 61% 21% 31% 35% 32%
Policy positions 27% 50% 7% 33% 30% 28% 30%
Background 15% 24% 6% 21% 16% 19% 16%
Past record 14% 19% 9% 20% 14% 18% 15%
Something else 10% 9% 13% 0% 11% 7% 10%
Not sure 5% 2% 2% 9% 2% 4% 2%
Weighted N (1, 327) (512) (445) (53) (864) (145) (959)

125
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

40. Learned Positive or Negative Things About Harris


Was what you learned about Harris. . . ?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Mostly positive 47% 44% 49% 53% 51% 44% 43% 43% 69% 43%
Mostly negative 14% 15% 13% 14% 13% 13% 17% 17% 5% 9%
Mixed 8% 8% 9% 14% 10% 7% 5% 7% 10% 15%
Not asked - learned nothing about Harris 31% 33% 29% 20% 27% 36% 36% 33% 16% 32%
Totals 100% 100% 100% 101% 101% 100% 101% 100% 100% 99%
Weighted N (1, 327) (668) (659) (224) (331) (461) (311) (882) (158) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Mostly positive 47% 88% 5% 44% 48% 5% 88% 89% 3%


Mostly negative 14% 2% 31% 11% 14% 29% 1% 0% 30%
Mixed 8% 5% 8% 10% 6% 7% 4% 4% 8%
Not asked - learned nothing about Harris 31% 5% 55% 35% 31% 59% 6% 6% 59%
Totals 100% 100% 99% 100% 99% 100% 99% 99% 100%
Weighted N (1, 327) (482) (419) (334) (1, 009) (438) (501) (497) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Mostly positive 47% 90% 2% 36% 50% 39% 48%


Mostly negative 14% 0% 31% 7% 14% 16% 14%
Mixed 8% 4% 6% 36% 6% 11% 6%
Not asked - learned nothing about Harris 31% 6% 61% 21% 31% 35% 32%

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September 11 - 13, 2024 - 1,755 U.S. Adults

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Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 100% 100% 101% 101% 100%


Weighted N (1, 327) (512) (445) (53) (864) (145) (959)

127
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

41. Learn About Trump During Debate


How much did you learn about Donald Trump during the debate?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

A lot 21% 19% 23% 22% 20% 21% 20% 18% 31% 25%
A little 31% 33% 28% 32% 34% 27% 31% 33% 18% 32%
Total a lot / some 51% 52% 50% 54% 54% 48% 51% 51% 49% 57%
Nothing 49% 48% 50% 46% 46% 52% 49% 49% 51% 43%
Totals 101% 100% 101% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 327) (668) (659) (224) (331) (461) (311) (882) (158) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

A lot 21% 17% 27% 16% 20% 25% 16% 16% 23%
A little 31% 22% 39% 33% 29% 37% 21% 21% 37%
Total a lot / some 51% 38% 66% 49% 49% 62% 37% 37% 61%
Nothing 49% 62% 34% 51% 51% 38% 63% 63% 39%
Totals 101% 101% 100% 100% 100% 100% 100% 100% 99%
Weighted N (1, 327) (482) (419) (334) (1, 009) (438) (501) (497) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

A lot 21% 15% 25% 18% 19% 25% 20%


A little 31% 21% 37% 40% 28% 34% 28%
Total a lot / some 51% 36% 63% 59% 47% 59% 49%
Nothing 49% 64% 37% 41% 53% 41% 51%

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continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 101% 100% 99% 99% 100% 100% 99%


Weighted N (1, 327) (512) (445) (53) (864) (145) (959)

129
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

42. Things Learned About Trump


What specifically did you learn about Trump that you didn’t know before? Please select all that apply.
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Not asked - learned nothing about Trump 49% 48% 50% 46% 46% 52% 49% 49% 51% 43%
Policy positions 20% 20% 19% 22% 21% 19% 18% 19% 18% 24%
Fitness to be president 17% 17% 16% 19% 19% 16% 13% 16% 16% 20%
Temperament 16% 19% 13% 23% 18% 15% 12% 15% 17% 23%
Past record 11% 11% 12% 16% 11% 11% 9% 10% 16% 12%
What he plans to do as president 8% 8% 7% 11% 7% 6% 8% 8% 6% 8%
Something else 7% 6% 9% 3% 5% 9% 11% 8% 6% 6%
Not sure 7% 8% 7% 8% 7% 6% 8% 8% 6% 7%
Background 7% 6% 8% 8% 8% 8% 5% 7% 8% 5%
Weighted N (1, 327) (668) (659) (224) (331) (461) (311) (882) (158) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Not asked - learned nothing about Trump 49% 62% 34% 51% 51% 38% 63% 63% 39%
Policy positions 20% 11% 30% 20% 19% 30% 10% 11% 29%
Fitness to be president 17% 14% 21% 15% 17% 19% 15% 15% 18%
Temperament 16% 16% 16% 16% 15% 14% 16% 16% 13%
Past record 11% 10% 14% 10% 11% 12% 10% 10% 12%
What he plans to do as president 8% 5% 12% 6% 8% 12% 5% 5% 12%
Something else 7% 8% 7% 7% 9% 8% 10% 10% 9%
Not sure 7% 4% 9% 7% 5% 8% 3% 3% 8%
Background 7% 7% 10% 5% 6% 8% 6% 6% 8%
Weighted N (1, 327) (482) (419) (334) (1, 009) (438) (501) (497) (432)

130
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Not asked - learned nothing about Trump 49% 64% 37% 41% 53% 41% 51%
Policy positions 20% 9% 30% 25% 19% 23% 19%
Fitness to be president 17% 15% 20% 11% 17% 18% 17%
Temperament 16% 16% 14% 21% 15% 18% 15%
Past record 11% 8% 12% 19% 11% 11% 11%
What he plans to do as president 8% 5% 12% 6% 8% 9% 8%
Something else 7% 10% 9% 8% 10% 7% 9%
Not sure 7% 3% 8% 10% 5% 9% 5%
Background 7% 6% 8% 1% 7% 5% 6%
Weighted N (1, 327) (512) (445) (53) (864) (145) (959)

131
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

43. Learned Positive or Negative Things About Trump


Was what you learned about Trump...?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Mostly positive 24% 26% 22% 26% 21% 23% 26% 27% 7% 23%
Mostly negative 18% 18% 18% 19% 23% 15% 16% 14% 29% 25%
Mixed 9% 8% 10% 9% 9% 10% 9% 9% 13% 9%
Not asked - learned nothing about Trump 49% 48% 50% 46% 46% 52% 49% 49% 51% 43%
Totals 100% 100% 100% 100% 99% 100% 100% 99% 100% 100%
Weighted N (1, 327) (668) (659) (224) (331) (461) (311) (882) (158) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Mostly positive 24% 4% 52% 20% 24% 51% 2% 3% 49%


Mostly negative 18% 29% 2% 20% 17% 2% 31% 30% 2%
Mixed 9% 5% 13% 9% 7% 9% 4% 4% 10%
Not asked - learned nothing about Trump 49% 62% 34% 51% 51% 38% 63% 63% 39%
Totals 100% 100% 101% 100% 99% 100% 100% 100% 100%
Weighted N (1, 327) (482) (419) (334) (1, 009) (438) (501) (497) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Mostly positive 24% 1% 53% 7% 23% 31% 24%


Mostly negative 18% 31% 1% 24% 18% 13% 17%
Mixed 9% 4% 9% 28% 6% 14% 7%
Not asked - learned nothing about Trump 49% 64% 37% 41% 53% 41% 51%

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September 11 - 13, 2024 - 1,755 U.S. Adults

continued from previous page


Trump-Harris Vote 2022 Turnout Likely
Total Harris Trump Other Voted Didn’t Vote Voter

Totals 100% 100% 100% 100% 100% 99% 99%


Weighted N (1, 327) (512) (445) (53) (864) (145) (959)

133
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

44A. Candidate Debate Performance — Kamala Harris


Overall, how would you rate each candidate’s performance in the debate?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Excellent 36% 32% 41% 39% 38% 33% 38% 33% 61% 31%
Good 22% 24% 20% 27% 24% 21% 16% 20% 20% 27%
Total excellent / good 58% 56% 60% 66% 62% 54% 54% 53% 81% 58%
Fair 17% 17% 16% 18% 16% 17% 15% 17% 10% 21%
Poor 24% 25% 22% 14% 21% 26% 30% 28% 5% 18%
Total fair / poor 40% 43% 38% 32% 36% 43% 45% 46% 15% 40%
Not sure 2% 2% 2% 2% 2% 3% 1% 2% 4% 2%
Totals 101% 100% 101% 100% 101% 100% 100% 100% 100% 99%
Weighted N (1, 325) (666) (659) (224) (333) (458) (310) (881) (157) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Excellent 36% 73% 3% 29% 40% 3% 74% 73% 3%


Good 22% 22% 13% 30% 20% 15% 22% 23% 15%
Total excellent / good 58% 95% 16% 59% 60% 18% 96% 96% 18%
Fair 17% 3% 31% 17% 15% 29% 3% 3% 30%
Poor 24% 2% 51% 21% 24% 51% 1% 1% 50%
Total fair / poor 40% 5% 82% 38% 39% 79% 4% 3% 80%
Not sure 2% 0% 2% 3% 2% 3% 0% 1% 3%
Totals 101% 100% 100% 100% 101% 101% 100% 101% 101%
Weighted N (1, 325) (481) (418) (333) (1, 006) (436) (499) (495) (431)

134
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Excellent 36% 75% 2% 11% 42% 27% 40%


Good 22% 22% 13% 52% 19% 28% 19%
Total excellent / good 58% 98% 15% 63% 60% 55% 59%
Fair 17% 2% 30% 20% 15% 18% 15%
Poor 24% 0% 52% 10% 23% 25% 24%
Total fair / poor 40% 2% 82% 30% 38% 43% 39%
Not sure 2% 0% 3% 7% 1% 3% 2%
Totals 101% 99% 100% 100% 100% 101% 100%
Weighted N (1, 325) (510) (443) (53) (860) (145) (956)

135
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

44B. Candidate Debate Performance — Donald Trump


Overall, how would you rate each candidate’s performance in the debate?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Excellent 14% 15% 13% 14% 15% 14% 14% 16% 6% 14%
Good 18% 18% 18% 15% 15% 20% 22% 21% 7% 16%
Total excellent / good 33% 34% 32% 29% 30% 34% 36% 37% 13% 30%
Fair 17% 18% 16% 19% 19% 15% 15% 18% 15% 17%
Poor 48% 46% 51% 50% 48% 49% 47% 43% 70% 51%
Total fair / poor 65% 64% 66% 69% 68% 64% 62% 61% 85% 68%
Not sure 2% 2% 2% 2% 2% 2% 1% 2% 2% 2%
Totals 99% 99% 100% 100% 99% 100% 99% 100% 100% 100%
Weighted N (1, 325) (668) (657) (224) (331) (460) (309) (882) (158) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Excellent 14% 2% 36% 7% 15% 31% 1% 1% 30%


Good 18% 6% 32% 19% 18% 35% 3% 3% 35%
Total excellent / good 33% 7% 68% 25% 33% 66% 4% 4% 66%
Fair 17% 9% 22% 20% 15% 23% 8% 8% 23%
Poor 48% 82% 8% 52% 50% 9% 87% 87% 9%
Total fair / poor 65% 92% 30% 72% 65% 32% 95% 95% 32%
Not sure 2% 1% 2% 3% 2% 2% 1% 1% 2%
Totals 99% 100% 100% 101% 100% 100% 100% 100% 99%
Weighted N (1, 325) (480) (419) (333) (1, 007) (438) (499) (495) (432)

136
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Excellent 14% 0% 33% 5% 14% 20% 15%


Good 18% 3% 36% 11% 17% 21% 18%
Total excellent / good 33% 3% 69% 16% 32% 41% 33%
Fair 17% 8% 23% 20% 15% 18% 15%
Poor 48% 88% 6% 57% 52% 38% 51%
Total fair / poor 65% 96% 29% 77% 67% 56% 66%
Not sure 2% 0% 2% 7% 1% 3% 1%
Totals 99% 99% 100% 100% 99% 100% 100%
Weighted N (1, 325) (510) (445) (53) (864) (144) (958)

137
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

45. Think Better or Worse of Harris After Debate


Did the debate make you think better or worse of Kamala Harris?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Better of her 46% 44% 49% 53% 50% 45% 41% 42% 68% 48%
Worse of her 29% 32% 27% 20% 25% 32% 36% 35% 11% 21%
No change 24% 25% 24% 27% 26% 23% 23% 23% 21% 31%
Totals 99% 101% 100% 100% 101% 100% 100% 100% 100% 100%
Weighted N (1, 326) (668) (658) (223) (331) (461) (311) (882) (158) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Better of her 46% 84% 7% 44% 47% 6% 85% 84% 5%


Worse of her 29% 2% 64% 25% 31% 65% 2% 3% 64%
No change 24% 14% 28% 31% 22% 28% 14% 13% 31%
Totals 99% 100% 99% 100% 100% 99% 101% 100% 100%
Weighted N (1, 326) (481) (419) (334) (1, 008) (438) (500) (496) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Better of her 46% 86% 3% 42% 49% 39% 47%


Worse of her 29% 1% 67% 19% 30% 36% 31%
No change 24% 13% 30% 39% 21% 25% 22%
Totals 99% 100% 100% 100% 100% 100% 100%
Weighted N (1, 326) (511) (445) (53) (863) (145) (958)

138
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

46. Think Better or Worse of Trump After Debate


Did the debate make you think better or worse of Donald Trump?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Better of him 20% 22% 19% 24% 22% 19% 20% 23% 9% 17%
Worse of him 38% 36% 39% 45% 39% 37% 31% 33% 56% 42%
No change 42% 41% 43% 31% 39% 45% 49% 44% 35% 41%
Totals 100% 99% 101% 100% 100% 101% 100% 100% 100% 100%
Weighted N (1, 326) (668) (658) (223) (331) (461) (311) (882) (157) (184)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Better of him 20% 5% 44% 15% 19% 38% 3% 3% 38%


Worse of him 38% 66% 5% 39% 38% 5% 68% 68% 4%
No change 42% 29% 51% 46% 43% 57% 30% 29% 58%
Totals 100% 100% 100% 100% 100% 100% 101% 100% 100%
Weighted N (1, 326) (481) (419) (334) (1, 008) (438) (500) (496) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Better of him 20% 2% 41% 11% 19% 22% 19%


Worse of him 38% 69% 3% 34% 39% 30% 38%
No change 42% 29% 57% 55% 42% 48% 42%
Totals 100% 100% 101% 100% 100% 100% 99%
Weighted N (1, 326) (511) (445) (53) (863) (145) (958)

139
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

47. Moderators Fair to Kamala Harris


Were the moderators mostly fair or unfair to Kamala Harris?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Mostly fair 81% 80% 81% 69% 76% 84% 90% 84% 75% 69%
Mostly unfair 5% 6% 5% 8% 6% 5% 3% 5% 5% 6%
Not sure 14% 14% 14% 23% 18% 11% 8% 10% 20% 25%
Totals 100% 100% 100% 100% 100% 100% 101% 99% 100% 100%
Weighted N (1, 323) (667) (656) (222) (331) (460) (310) (878) (158) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Mostly fair 81% 84% 81% 81% 85% 85% 85% 86% 85%
Mostly unfair 5% 6% 6% 5% 5% 5% 6% 6% 5%
Not sure 14% 11% 13% 13% 10% 10% 9% 8% 10%
Totals 100% 101% 100% 99% 100% 100% 100% 100% 100%
Weighted N (1, 323) (479) (419) (333) (1, 006) (437) (498) (494) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Mostly fair 81% 86% 84% 75% 85% 85% 86%


Mostly unfair 5% 6% 5% 2% 6% 3% 6%
Not sure 14% 8% 10% 23% 9% 12% 9%
Totals 100% 100% 99% 100% 100% 100% 101%
Weighted N (1, 323) (508) (445) (53) (860) (145) (957)

140
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

48. Moderators Fair to Donald Trump


Were the moderators mostly fair or unfair to Donald Trump?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Mostly fair 49% 46% 53% 58% 49% 48% 46% 46% 70% 45%
Mostly unfair 38% 43% 32% 19% 32% 43% 49% 45% 12% 33%
Not sure 13% 11% 14% 23% 18% 8% 6% 10% 18% 22%
Totals 100% 100% 99% 100% 99% 99% 101% 101% 100% 100%
Weighted N (1, 325) (668) (657) (223) (331) (460) (310) (880) (158) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Mostly fair 49% 82% 16% 48% 51% 12% 85% 84% 12%
Mostly unfair 38% 5% 75% 40% 40% 81% 4% 5% 82%
Not sure 13% 13% 9% 11% 9% 7% 11% 11% 6%
Totals 100% 100% 100% 99% 100% 100% 100% 100% 100%
Weighted N (1, 325) (480) (419) (334) (1, 007) (438) (499) (495) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Mostly fair 49% 86% 11% 49% 51% 49% 51%


Mostly unfair 38% 4% 83% 30% 40% 40% 40%
Not sure 13% 11% 6% 21% 9% 11% 8%
Totals 100% 101% 100% 100% 100% 100% 99%
Weighted N (1, 325) (509) (445) (53) (862) (145) (957)

141
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

49. Should There Be More Debates


Should there be more debates between Donald Trump and Kamala Harris?
Among those who watched the debate or enough news coverage to have an opinion

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Yes 59% 59% 59% 67% 70% 55% 47% 56% 55% 70%
No 25% 26% 24% 18% 18% 26% 36% 27% 28% 16%
Not sure 16% 16% 17% 15% 12% 19% 17% 17% 17% 14%
Totals 100% 101% 100% 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 326) (667) (659) (224) (331) (459) (311) (881) (158) (185)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Yes 59% 65% 52% 57% 58% 52% 63% 64% 50%
No 25% 21% 30% 26% 25% 31% 21% 20% 33%
Not sure 16% 14% 17% 17% 17% 17% 15% 16% 17%
Totals 100% 100% 99% 100% 100% 100% 99% 100% 100%
Weighted N (1, 326) (480) (418) (334) (1, 009) (438) (501) (497) (432)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Yes 59% 64% 51% 57% 57% 59% 58%


No 25% 20% 32% 24% 25% 29% 25%
Not sure 16% 16% 17% 19% 18% 12% 17%
Totals 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 326) (512) (445) (53) (864) (145) (960)

142
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

50. Taylor Swift Fan


Do you consider yourself a Taylor Swift fan?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Yes 22% 18% 25% 25% 26% 19% 18% 22% 24% 18%
No 68% 72% 65% 60% 64% 74% 73% 69% 66% 68%
Not sure 10% 10% 10% 15% 11% 7% 9% 9% 10% 14%
Totals 100% 100% 100% 100% 101% 100% 100% 100% 100% 100%
Weighted N (1, 746) (849) (897) (366) (441) (567) (372) (1, 097) (215) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Yes 22% 35% 12% 18% 23% 12% 36% 36% 11%
No 68% 55% 81% 69% 69% 82% 55% 54% 84%
Not sure 10% 9% 6% 13% 8% 6% 9% 10% 5%
Totals 100% 99% 99% 100% 100% 100% 100% 100% 100%
Weighted N (1, 746) (569) (529) (464) (1, 174) (517) (549) (556) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Yes 22% 35% 10% 24% 23% 24% 23%


No 68% 55% 84% 67% 69% 68% 69%
Not sure 10% 10% 6% 9% 8% 8% 8%
Totals 100% 100% 100% 100% 100% 100% 100%
Weighted N (1, 746) (562) (523) (89) (982) (192) (1, 086)

143
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

51. Favorability - Taylor Swift


Do you have a favorable or an unfavorable opinion of Taylor Swift?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Very favorable 18% 16% 19% 15% 18% 17% 21% 16% 22% 19%
Somewhat favorable 28% 29% 28% 35% 31% 27% 20% 29% 28% 27%
Favorable 46% 45% 47% 50% 50% 44% 41% 45% 50% 46%
Somewhat unfavorable 17% 18% 16% 20% 17% 13% 19% 19% 10% 14%
Very unfavorable 18% 19% 18% 11% 14% 24% 20% 20% 13% 13%
Unfavorable 35% 36% 33% 32% 31% 37% 39% 39% 23% 28%
Not sure 19% 19% 20% 18% 19% 20% 20% 15% 27% 26%
Totals 100% 101% 101% 99% 99% 101% 100% 99% 100% 99%
Weighted N (1, 750) (853) (897) (366) (441) (571) (372) (1, 098) (219) (280)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Very favorable 18% 33% 6% 16% 19% 5% 35% 34% 5%


Somewhat favorable 28% 37% 20% 28% 28% 19% 37% 37% 16%
Favorable 46% 70% 27% 44% 47% 24% 71% 71% 22%
Somewhat unfavorable 17% 10% 22% 19% 18% 26% 10% 10% 27%
Very unfavorable 18% 5% 35% 15% 19% 34% 5% 6% 34%
Unfavorable 35% 16% 57% 34% 37% 60% 15% 15% 61%
Not sure 19% 15% 16% 22% 16% 16% 13% 14% 17%
Totals 100% 100% 99% 100% 100% 100% 100% 101% 99%
Weighted N (1, 750) (570) (529) (462) (1, 175) (517) (550) (558) (510)

144
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Very favorable 18% 35% 5% 7% 20% 14% 20%


Somewhat favorable 28% 36% 16% 38% 27% 30% 27%
Favorable 46% 71% 22% 46% 47% 44% 47%
Somewhat unfavorable 17% 10% 27% 17% 18% 19% 18%
Very unfavorable 18% 5% 33% 21% 19% 18% 19%
Unfavorable 35% 15% 60% 38% 37% 38% 37%
Not sure 19% 14% 18% 17% 16% 18% 16%
Totals 100% 100% 99% 100% 100% 99% 100%
Weighted N (1, 750) (563) (523) (89) (983) (192) (1, 088)

145
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

52. Should Taylor Swift Talk Politics


Do you think that Taylor Swift should...?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Publicly endorse political candidates she supports 33% 32% 34% 25% 40% 32% 36% 31% 42% 33%
Not speak publicly about politics 45% 47% 43% 48% 37% 46% 49% 51% 29% 40%
Not sure 22% 21% 23% 27% 23% 21% 16% 18% 29% 27%
Totals 100% 100% 100% 100% 100% 99% 101% 100% 100% 100%
Weighted N (1, 751) (853) (898) (366) (441) (572) (371) (1, 098) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Publicly endorse political candidates she supports 33% 66% 8% 29% 39% 9% 70% 68% 9%
Not speak publicly about politics 45% 20% 75% 42% 44% 75% 14% 15% 75%
Not sure 22% 15% 17% 29% 18% 16% 17% 17% 17%
Totals 100% 101% 100% 100% 101% 100% 101% 100% 101%
Weighted N (1, 751) (570) (529) (464) (1, 175) (517) (550) (558) (510)

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Publicly endorse political candidates she supports 33% 70% 7% 24% 42% 24% 40%
Not speak publicly about politics 45% 13% 77% 50% 42% 55% 43%
Not sure 22% 17% 16% 26% 17% 21% 17%
Totals 100% 100% 100% 100% 101% 100% 100%
Weighted N (1, 751) (563) (522) (89) (983) (192) (1, 087)

146
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

53. Swift Harris Endorsement


As you may know, Taylor Swift has endorsed Kamala Harris for president. What effect do you think Swift’s endorsement will have on Harris’ campaign?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Very positive 24% 19% 30% 26% 26% 24% 22% 21% 41% 26%
Somewhat positive 30% 34% 27% 29% 35% 28% 30% 33% 26% 27%
Total positive 55% 52% 57% 55% 61% 51% 51% 54% 67% 52%
Neither positive nor negative 25% 27% 23% 26% 17% 28% 29% 27% 15% 24%
Somewhat negative 2% 4% 1% 2% 3% 2% 2% 3% 1% 3%
Very negative 4% 6% 3% 4% 5% 6% 2% 5% 4% 2%
Total negative 7% 10% 4% 6% 8% 8% 4% 7% 5% 5%
Not sure 14% 10% 16% 13% 14% 13% 15% 12% 12% 18%
Totals 99% 100% 100% 100% 100% 101% 100% 101% 99% 100%
Weighted N (1, 746) (848) (898) (366) (441) (567) (371) (1, 093) (218) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Very positive 24% 44% 9% 19% 26% 6% 46% 44% 8%


Somewhat positive 30% 35% 22% 38% 31% 24% 38% 38% 22%
Total positive 55% 79% 31% 56% 56% 30% 84% 81% 30%
Neither positive nor negative 25% 14% 37% 24% 26% 39% 12% 14% 40%
Somewhat negative 2% 1% 6% 1% 3% 6% 0% 0% 6%
Very negative 4% 1% 9% 4% 4% 7% 0% 0% 8%
Total negative 7% 1% 15% 5% 7% 14% 1% 1% 15%
Not sure 14% 6% 17% 15% 10% 17% 4% 4% 16%
Totals 99% 101% 100% 101% 100% 99% 100% 100% 100%
Weighted N (1, 746) (571) (524) (462) (1, 170) (512) (550) (556) (507)

147
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Very positive 24% 45% 6% 15% 26% 25% 26%


Somewhat positive 30% 39% 21% 38% 32% 23% 31%
Total positive 55% 84% 27% 54% 58% 48% 58%
Neither positive nor negative 25% 12% 41% 29% 25% 32% 25%
Somewhat negative 2% 0% 7% 1% 4% 1% 3%
Very negative 4% 0% 8% 3% 4% 5% 4%
Total negative 7% 1% 15% 4% 7% 6% 7%
Not sure 14% 4% 17% 14% 10% 14% 10%
Totals 99% 100% 100% 100% 101% 100% 99%
Weighted N (1, 746) (563) (519) (87) (980) (190) (1, 083)

148
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

54. Swift Endorsement Impact on Vote


Does Taylor Swift’s endorsement make you more or less likely to vote for Harris?

Gender Age Race


Total Male Female 18-29 30-44 45-64 65+ White Black Hispanic

Much more likely 5% 4% 7% 6% 7% 5% 4% 4% 15% 5%


Somewhat more likely 3% 3% 3% 5% 6% 1% 1% 3% 3% 3%
Total more likely 8% 7% 10% 11% 12% 6% 5% 7% 18% 8%
No difference 64% 62% 66% 66% 65% 63% 62% 64% 60% 63%
Somewhat less likely 3% 4% 1% 3% 4% 1% 2% 3% 1% 5%
Much less likely 19% 22% 17% 10% 12% 26% 26% 23% 7% 14%
Total less likely 22% 26% 18% 13% 16% 27% 28% 25% 9% 19%
Not sure 6% 5% 7% 10% 7% 4% 5% 3% 13% 10%
Totals 100% 100% 101% 100% 101% 100% 100% 100% 99% 100%
Weighted N (1, 749) (850) (900) (367) (440) (570) (372) (1, 097) (219) (281)

Party ID Registered Registered 2020 Vote


Total Dem Rep Ind Voters Lean Rep Lean Dem Biden Trump

Much more likely 5% 12% 0% 4% 5% 0% 11% 10% 1%


Somewhat more likely 3% 5% 2% 2% 3% 1% 4% 4% 1%
Total more likely 8% 17% 2% 6% 8% 1% 15% 14% 2%
No difference 64% 74% 50% 70% 68% 53% 81% 82% 53%
Somewhat less likely 3% 3% 4% 1% 2% 3% 0% 0% 3%
Much less likely 19% 2% 41% 18% 20% 40% 1% 2% 40%
Total less likely 22% 5% 45% 19% 22% 43% 2% 2% 43%
Not sure 6% 4% 3% 5% 2% 2% 2% 2% 1%
Totals 100% 100% 100% 100% 100% 99% 99% 100% 99%
Weighted N (1, 749) (571) (527) (463) (1, 174) (515) (551) (557) (510)

149
Yahoo! News Survey - Taylor Swift
September 11 - 13, 2024 - 1,755 U.S. Adults

Trump-Harris Vote 2022 Turnout Likely


Total Harris Trump Other Voted Didn’t Vote Voter

Much more likely 5% 11% 1% 0% 6% 5% 6%


Somewhat more likely 3% 5% 1% 3% 2% 5% 2%
Total more likely 8% 15% 2% 3% 8% 9% 8%
No difference 64% 82% 52% 69% 68% 66% 69%
Somewhat less likely 3% 0% 3% 1% 2% 0% 2%
Much less likely 19% 1% 41% 14% 20% 19% 20%
Total less likely 22% 1% 45% 16% 22% 19% 22%
Not sure 6% 1% 2% 12% 2% 6% 2%
Totals 100% 100% 100% 99% 100% 101% 101%
Weighted N (1, 749) (564) (523) (87) (982) (192) (1, 087)

150
Yahoo! News Poll

Sample 1,755 U.S. Adults


Conducted September 11 – September 13, 2024
Margin of Error ±2.9%

Polling Methodology and Margin of Error Calculation


The Yahoo! News survey was conducted by YouGov using a nationally representative sample
of 1,755 U.S. adults interviewed online between September 11 – 13, 2024, 2024.

The sample was weighted according to gender, age, race, education, 2020 election turnout
and Presidential vote, baseline party identification, and current voter registration status. De-
mographic weighting targets come from the 2019 American Community Survey. Baseline party
identification is the respondent’s most recent answer given prior to November 1, 2022, and is
weighted to the estimated distribution at that time (33% Democratic, 27% Republican). Re-
spondents were selected from YouGov’s opt-in panel to be representative of all U.S. adults.
The weights range from 0.1 to 6.5, with a mean of 1 and a standard deviation of 0.7.

The margin of error (a 95% confidence interval) for a sample percentage p based upon the
entire sample is approximately 2.9%. It is calculated using the formula
s
1 + CV2
p̂ ± 100 ×
n

where CV is the coefficient of variation of the sample weights and n is the sample size used
to compute the proportion. This is a measure of sampling error (the average of all estimates
obtained using the same sample selection and weighting procedures repeatedly). The sample
estimate should differ from its expected value by less than margin of error in 95 percent of all
samples. It does not reflect non-sampling errors, including potential selection bias in panel
participation or in response to a particular survey.

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